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Put Your Best Foot Forward to New Account Holders


Your welcome kit is a reflection of your financial institution’s brand and an extension of the brand experience of each new account holder. Let Harland Clarke’s print experience, capabilities and knowledge help you welcome and engage new account holders in an organized, professional manner. So, what do you get when you use Harland Clarke Welcome Kit Solution? Experts and experience in financial services printing. With more than 140 years of experience, we are experts in financial services print, materials management and ancillary services. Coordinated creative that makes a statement. Our award-winning design teams can help you develop the right strategic creative to capture your financial institution’s brand and communicate with account holders. Easy reorder options for branches. It can be difficult to predict and maintain stock levels of marketing materials at each branch. With our self-service reordering, it’s easy for branch staff to reorder materials whenever stock is depleted. Flexible, leading-edge print technology. We utilize the right print technology for your project. This means we not only produce high-quality marketing materials, we can also deliver customized pieces and short-run print jobs — with fast turnaround times and competitive pricing. Simplicity of a single source provider. We offer a comprehensive range of print solutions for financial institutions, from general forms to complex operational, direct mail, and marketing programs — so we can meet your print needs, helping you to minimize risk and extra effort involved in vendor compliance. A solution provider that knows your financial institution. Because we already maintain accurate and up-to-date branch location information for your New Account Relationship Starter program, we can seamlessly support multiple ship-to locations for your pre-assembled welcome kits.


COVER IDEA

INSIDE

BACK


WELCOME KIT 9” x 12” POCKET FOLDER

This pocket folder can be custom designed to meet many needs. It can be designed for a broad audience or you can create several covers for specific demographics and lifestyles. Sizes available 9”x12”, 6”x9”, 4”x9”

LIFESTYLE

BUSINESS

SENIORS

ETHNIC

YOUNG PEOPLE

FAMILY


COVER IDEA

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BACK


WELCOME KIT

MEDIUM BROCHURE - 8.5” x 3.67” TRIFOLD (MB-44-80) This size brochure works well for 650 - 750 words of copy. • • • •

Six marketing panels 80 lb. gloss text Four-color printing on front and back Printed with your custom design and copy to match your branding and support your message

Common topics: • Fee schedule for personal checking • Fee schedule for business checking • Credit and debit card services • Identity theft services • Overdraft privileges • Mortgage loans • Home equity loans and lines of credit • Insurance (personal and business) • Business lending options • College planning • Retirement planning Unique uses: • Consolidated Statement of Condition report • Checking 101: A how-to guide for new accounts • Local map and visitor guide


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WELCOME KIT

SMALL BROCHURE – 8.5” x 3.75” BIFOLD (SB-44-100) This size flyer works well for 400 - 500 words of copy. • Four marketing panels • 80 lb. gloss text – for use in branch or in a statement mailing • Four-color printing on front and back • Printed with your custom design and copy to match your branding and communicate your message Common topics to promote: • Online banking • Mobile banking • E-statements • Bank by phone • Online bill pay • Rewards credit cards Unique uses: • Branch and ATM network listing • Bank at Work • Charity and non-profit activities


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INSIDE

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WELCOME KIT

LARGE FLYER – 8.5” x 11”, TWO SIDES, 4C (LF-44-80) This large flyer works well for large images, charts or photographs and 650 - 750 words of copy. • Two large marketing panels • 80 lb. gloss text • Four-color printing on front and back • Printed with your custom design and copy to match your branding and communicate your message Common topics to promote: • Newsletter • Event announcements • Commercial banking services


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BACK


WELCOME KIT

SMALL FLYER – 8.5” x 3.5”, TWO SIDES, 4C (SF-44-80) This size flyer works well for 50 - 150 words of copy. • Two marketing panels • 80 lb. gloss text – for use in branch or in a statement mailing • Four-color printing on front and back • Printed with your custom design and copy to match your branding and communicate your message Common topics to promote: • Online banking • Mobile banking • E-statements • Bank by phone • Online bill pay • Bank at work • Rewards credit cards Unique uses: • Your account holder pledge • Eco-friendly initiatives • “Earn points with your debit card usage” Options: Available in 60 lb. uncoated stock for lighter weight in statement or other mailings.


FRONT

BACK

INSIDE COVER

BACK


WELCOME KIT

DISCLOSURE STATEMENT – 8.5” X 11”, TWO SIDES, 1C (DF-11-24)

Select from one of the six Federal Reserve Bank standard disclosure formats or design your own. http://www.federalreserve.gov/bankinforeg/PrivacyNotice_Affil_OptOut.pdf • Two sides • 24 lb. white • One-color printing • Printed with your financial institution copy in designated areas of the form • Delivered flat or folded in half or thirds

ACCOUNT DISCLOSURE BOOKLET

• • • • • •

Sizes available: 8.5”x11”, 8.5”x 5.5”, 8.5”x 3.67”, 8.5”x 3.5” Number of pages: 8, 12 and 24 page with self cover 60 lb. white offset Stitched at spine One-color printing Printed with your custom design cover and copy on internal pages


HARLAND CLARKE PRINT SOLUTIONS For more information about Harland Clarke’s Welcome Kit Solution, visit harlandclarke.com/WelcomeKit or call 1.800.552.2902.

© 2014 Harland Clarke Corp. All rights reserved. SAMM# 9103350

Welcome Kit Brochure  

Welcome Kit

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