Binary Computer Solutions

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. . Introduction . . . Main Logo

Logo Struction . Logo Variation . . . Sub Logo . . . . Colours . . . . . Fonts Business Cards . . Letterhead . . . . . . Files . . . . . About

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Main Logo

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4 1) Clipping Mask in the shape of a pillow’s frame. 2) Gradient Mesh creating the illustions of reflections on leather. 3) Binary Text in the Dark Green brand colours 4) Highlighted Binary Text, saying “Binary” in the catchphrase of, “Complex Promblems? Binary Solutions.” w w w. b i n a r y c p u . c o m www. d e s i g n - f i e n d . c o m

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Logo Variation and Simplification Follow these patterns from the full logo till you reach simple black and white. Also consider using the sub logos as well.

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Colours Binary Solutions uses six basic colours, including pure black and white. The colours are slightly different depending on print or digital mediums.

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FFFFFF

CCFFCC

99FF66

99CC66

336633

000000

R-255 G-255 B-255

R-204 G-255 B-204

R-153 G-255 B-102

R-153 G-204 B-102

R-51 G-102 B-51

R-0 G-0 B-0

C-0% M-0% Y-0% K-0%

C-18% M-0% Y-28% K-0%

C-39% M-0% Y-86% K-0%

C-44% M-0% Y-79% K-0%

C-80% M-37% Y-79% K-28%

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C-0% M-0% Y-0% K-100%

Fonts 8-bit Limit BRK is a more stylished font, while Helvetica should be used for more general uses.

8 - b it L im it B R K abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 12 3456 7 8 9 0 . ,!?Helv et ic a abc def ghijk lm no p q rs tu v w x y z ABCDE F G HI J K L M N OP QR S T U V WX YZ 1234567890 . , ! ? :;’ ”/| \()[]{ } < > + = -_ @#\$%^& *` ~ ¡ ™ £ ¢ ∞ § ¶ • ªº – ≠ w w w. b i n a r y c p u . c o m www. d e s i g n - f i e n d . c o m

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Business Cards The design for Binary Solutionâ&#x20AC;&#x2122;s business card tries to mixed strong brand identity with informative design. Below is an example of a finished card, while on the left page is the printed backside, as well as a template for another card. The backside of the card contains the Sub-Logo with itâ&#x20AC;&#x2122;s QR code, allowing for quick site accessablity with a smart phone.

0010000001000010011010010110110011000010111010 0 1 1 1 Founder 1 1 Binary Computer Solution 1 0 145 Pine Haven Shore Road- Suite 1205 1 Shelburne, Vermont 05482 1 0 1 0 0 blaine@binarycpu.com 1 1 (802) 846-7692 - Office 0 0 Solutions for Everyday (802) 343-6145 - Cell 0 0 Life and Business 1 1 0110001011101010111000110110111101101100101000000

Blaine Bouvier

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0010000001000010011010010110110011000010111010 0 1 1 1 1 1 1 0 1 1 0 1 0 0 1 1 0 0 0 0 1 1 0110001011101010111000110110111101101100101000000 Services We Provide:

‣ Website Designs ‣ Logo Designs

‣ Email Marketing

‣ Search Engine Optimization (SEO) ‣ Statistical Analysis

‣ Content Management (CMS)

Free Consulations

0010000001000010011010010110110011000010111010 0 1 1 1 Title 1 1 Binary Computer Solution 1 0 123 Main Street, 1 1 City, State, 12345 0 1 0 0 1 1 name@binarycpu.com 0 Complex Problems, 0 (555) 555-5555 - Office 0 0 Binary Solutions. (555) 555-5555 - Cell 1 1 0110001011101010111000110110111101101100101000000

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Name Here

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Binary Solutions Branding Guide
Binary Solutions Branding Guide

First Draft Branding Guide for Binary Solutions, a programming company.