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DDL. Deny dwi lestari

CV / Portfolio


Education

2008-2011 SMKN 1 Bogor (Multimedia) . 2011-2014 State Politechnic of Jakarta (PNJ) Graphic Design (Diploma) Cumme Laude 3.71

Tools

Photoshop Indesign

Illustrator Maya

CV.

Work Experience

Oct-Dec 2013 Plotpoint Mizan Publishing Intern Graphic Designer . August 2014-August 2015 Immortal Cosmedika Graphic Designer . August 2015-April 2017 Ideasphere Transformation Bureau (Advertising Agency) Art Director . April 2017-Present Kudo Teknologi Indonesia, Part of GRAB Family Graphic Visual Artist

Achievement

2013-2014 Got Scholarship, 1 year free educational fee AllGepe Awards - PNJ . 2016 Won Pitching (TVC) KLOP Biscuit - Orang Tua Group Won Pitching (Branding) Brawijaya Hospital Group . 2017 Won Pitching (Packaging) Oops Crispy Crackers Orang Tua Group

Language Bahasa indonesia English

Deny dwi lestari

Jakarta, 2 December 1993 Denydwilestari2@gmail.com +62 856 9289 0121

Griya Waringin Elok Blok A9/3 Bojonggede, Bogor.

Deny Dwi Lestari @Denylestari

5/5 4/5


Portfolio.


Keluarga GrabKudo Branding / Landing Page / Banner app / Print ads

This project was made as the ďŹ rst campaign since Grab acquisition. Grab and Kudo as one family made this campaign to give job opportunity to head of family (father) to work as Grab Driver and also to wife to own her business as Kudo Agent. So, with that we hope it could make Indonesian families ďŹ nancially independent. Head campaign: Julia , Head of activation: Donald Kurnia, Web Programmer: Triajeng,Rizki Creative Director: Roni Ernawan, Visual Artist: Deny Dwi Lestari, Content Writer: Eka


Kudo Shop Digital Credential

This project was made for Kudo Shop Credential for Kudo Shop vendors. It represent what is Kudo Shop and why vendor have to sell their product in Kudo Shop. Head of Project: Ankit , Kudo Shop Manager: Stanley Hakim Creative Director: Roni Ernawan, Visual Artist: Deny Dwi Lestari, Content Writer: Eka


Kudo Merchant Acquisition

This running project is made to get a wider channel of Kudo Agent all over indonesia. Kudo agent will get big commission until 3 million in a month if they could recruit agent with store around them. Head of ďŹ eld marketing activation: Donald Kurnia, Creative group head: Yoanna Antonio, Visual Artist: Deny Dwi Lestari, Content Writer: Irfansyah


Kudo Promotion Banners

This daily project is for Kudo promotional advertising ads which to be posted on App, blog and social media. With campaign umbrella #Kudobisa, Kudo promise with Kudo, Agent can sell everything easy and fast with the best price to their costumers. VP Product: Roolin, Product marketing manager: Dimas, Nita, Benhard, Pinta, Head of content dev: Donald Kurnia, Creative group head: Yoanna Antonio, Visual Artist: Deny Dwi Lestari, Content Writer: Irfansyah, Diba, Eka, Sarah, Arief


Grab Rekreasi

Grab Rekreasi is Grab driver recruitment contest for Kudo Agent. VP Product: Roolin, Product marketing manager: Pinta, Creative director: Roni Ernawan, Visual Artist: Deny Dwi Lestari, Content Writer: Eka


Link TVC: www.youtube.com/watch?v=SDIGXFBJcjA

Klop Biscuit Billboard / TVC Ads 30”

Klop is one of Biscuit Brand from Orang Tua Grup (OT). The concept is “KLOP” it self, means “cocok/kompak” which must be in the family beside love. So, this concept visualized with a family dance together with a famous song from Melly Goeslaw “I Just wanna say i love you” but by replacing the word “love” becomes “KLOP”. This song is really addicting and we hope it could make audience always remember Klop biscuit. Creative Director: Awaluddin, Account Manager: Nadine, Account Executive: Henrique, Art Director: Deny Dwi Lestari, Copy Writer: Gita, Client: Orang Tua Grup


Link TVC: www.youtube.com/watch?v=7AafmIQ7Pa4 www.youtube.com/watch?v=Tbiqlmplink www.youtube.com/watch?v=OlCuj165u4w&t=143s

Gizi Tinggi Prestasi TVC Ads 30� / Print Ads / Mini Web

Gizi Tinggi Prestasi is one of campaign from IMA (MCA&MCC) colaborated with Health Ministry and American Embassy. This campaign was made to against Stanting and to solve nutrition problem in Indonesia. This serious campaign was visualized with cute animation and comedy in TVC which closed with Indonesian culture and habit. Creative Director: Teuku Fahri, Account Manager: Irene Palit, Account Executive: Kinanti, Art Director: Deny Dwi Lestari, Copy Writer: Awaluddin, Client:IMA (MCA&MCC)


Suzuki Motors

Suzuki Celerio and Swift are city cars that made for young & modern citizen. This leaet was made for promotional tools. Creative Director: Teuku Fahri & Awaluddin, Account Manager: Nadine, Art Director: Deny Dwi Lestari, Copy Writer: Gita, Client: Suzuki Motors


Mitsubishi Fuso

This billboard was made for celebration of 1 Million units of Mitsubishi Fuso since 1970. The visual is represent 1 million golden story of driver and his Mitsubishi Fuso. Creative Advisor: Iwan Esjepe, Creative Director: Awaluddin, Account Director: Dyah Nigrum, AE: Agung Prahara, Art Director: Deny Dwi Lestari, Copy Writer: Dhini, Client: Mitsubishi Fuso


Mustika Ratu

Mustika Ratu Face Peeling Gel and Peel off Mask are made to keep face skin elastic and thight. So, the concept is to comparing face skin with silk which popular with its tightness and also visualized with anti gravity skin which keep thight even in reverse position. Creative Director: Teuku Fahri, Account Manager: Nadine, Account Executive: Kinanti, Art Director: Deny Dwi Lestari, Copy Writer: Gita, Client: Mustika Ratu


Oops Interactive Packaging

Oops Interactive packaging is a limited edition packaging from oops, where the idea is how to make packaging more fun and can say a something, because when we eat we can’t talk (because oops its very tasty), so the packaging representing us to talk. In this project I won only the idea and for development of the design is done by Klop internal team. Creative Group Head: Fajar , Account Manager: Nadine, Account Executive: Kinanti, Art Director: Deny Dwi Lestari, Copy Writer: Dhini, Client: Orang Tua Grup


DAAI Noodle

DAAI Noodle is one of my freelance project with 301 Agency. This is a running pitching project. The idea is “Pertemanan sehat” where the positioning of this product is for young & mature citizen “zaman now” which popular with “pertemanan sehat” lifestyle. This is also fit with the strenght of the product where this product is a healthy noodle. Creative Group Head: Fajar, Account Director: Dyah Nirngrum, Art Director: Deny Dwi Lestari, Client: DAAI Noodle


Wedding Invitation Collage Illustration

Beside design, i also love to make collage illustration. This is my collage for my own wedding invitation. I also open for collage illustration order for any kind of project.


This is not the end it just a beginning

Contact me at:

+62 856 9289 0121 Denydwilestari2@gmail.com

@denylestari / 2018

Deny Lestari - CV & Porto 2018  

This is my Curriculum vitae and portfolio 2015-2018. I work as Visual artist at Kudo part of Grab family. now, i looking for a better career...

Deny Lestari - CV & Porto 2018  

This is my Curriculum vitae and portfolio 2015-2018. I work as Visual artist at Kudo part of Grab family. now, i looking for a better career...

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