The Chapter You will recall that the Preamble to the Fraternity’s Constitution spells out four purposes or goals: promote friendship, develop character, advance justice and assist in the acquisition of a sound education. But these goals do not only apply to the general fraternity. For Delta Chi to be successful they must be translated into the experiences of each member. The vehicle for that translation is your chapter. The operation of a fraternity chapter is carried on in two important classifications. First, a college home is maintained, and second, the chapter must function to provide its members with the general advantages of membership in Delta Chi. The first function is purely business in nature. All business transactions are handled through the Alumni Board of Trustees and the chapter “D”. The living conditions are kept pleasant, adequate study facilities are made available, and the house is kept in order. The more general phase of chapter operations is the active responsibility of each member. The chapter delegates specific duties to various men through the election of officers. Election of the officers is one of the most important functions of the chapter. If qualified men are placed in the various positions, the chapter can look forward to a period of progress; if a poor selection of leaders is made, not only may the chapter be deprived of further development, but it may actually regress. Each chapter has at least six officers who are designated as the “A”, the “B”, the “C”, the “D”, the “E”, and the “F”. These six are required under the Fraternity’s Constitution. In addition, most chapters have other officers, or committee chairmen, as appropriate to their individual needs; for example, associate member counselor, recruitment chairman, social chairman, or house manager.
Brand Identity
If you claim to be everything to everyone then you are really nothing to anyone.
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A successful salesman needs two critical elements: a clearly defined product and a belief in that product. With this in mind, what public image does your chapter have on campus? More importantly, what is its “image” in the hearts and minds of your members? In regards to recruitment, many of you often have only a few days to sell a potential member on the value of investing his time, money, and life affiliation in your chapter. Those are some big steps, and trying to simply sell him “brotherhood”