Sugar free means when artificial sweetener is added instead of real sugar. It is enriched with various nutrients, offer diverse range of products. The product comes in various types such as fruit and vegetable juices, soft drinks, energy drinks, dairy beverages, and others. It also comes with a spectrum of varieties such as gluten free, organic, and others. Organic beverages, are preferred by the consumers as they are aware of various side effects caused due to added chemical preservatives.