Why Do Email Marketing?
Savvy companies will use email lists that have been developed from names and addresses that have been collected from people who have given their permission to receive the email. As long as companies follow this rule, email marketing can be a very successful tool.
Why Email Marketing Works?
You can target your customers
It’s all driven by data
It helps drive direct sales to your business
You can build loyalty and trust in your customer relationships Sales can be supported by other methods
Types of Email Marketing
Advertising In Other People’s Emails
Direct Email – these Email Campaigns have a promotional message within them that encourages the customer or potential customer to come view your business website and purchase your product.
Retention Email – bulk email go to your existing customers in an effort to retain them as customers. Advertising In Other People’s Emails – a method of piggybacking, you pay others or work with a partner company to place your advertisements in their emails to send to their subscribers.
Low Risk Email Marketing The key to your success is making sure you have permission to Marketing Campaigns recipients. Having permission, your messages cannot be labeled as spam as long as they both are relevant to the information the reader wants.
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Savvy companies will use email lists that have been developed from names and addresses that have been collected from people who have given t...