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Technical approach OBTAIN THE OBJECTIVES Re designing the logo, add in more compliments like creating the Premium card, redesign tickets and doing advertisements and banners and revamping the website to promote Eng wah. GENERATING DESIGN CONCEPTS Modern yet retrospective approach. WHY THIS CONCEPT? The audience we are targeting are mostly youngsters. Most of the youngsters nowadays are living in a trendy lifestyle. Being modern and contemporary is a must have concept. Being contemporary which can be much appealing to a wide range of audiences. It can be replaced with minimal colour and a simple typeface will give a big difference.

Rebranding Eng Wah Cinema  

NON COMMERCIAL. A collaborative design proposal upon completion for client. A realistic foundation in managing the multi-dimensional attri...