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SLIGO WOMEN IN BUSINESS NETWORK SOCIAL MEDIA | CONTENT CREATION 29 November 2016


David O'Hara Founder SUPforall Content Creator | Social Media Influencer @SUPforall


Canvassing Canvassing is the systematic initiation of direct contact with individuals. Campaigners will knock on doors to engage in a personalized contact with an individual. It is the core element of what political campaigns call the ground game or field.


2004 | Returned to Ireland Senna and True Windows were born 2007 | TW Turnover â‚Ź3m+ 2009 | Resigned from TW 2011 | First Stood on a SUP

Europe USA Caribbean Africa


Innisfreedom Video


Who are you? What do you do? Why do you do it?


Mollys Diner Video


Company Identity.... Logo Message | Mission Statement What is your style?


The emotions of Stand Up Paddling are only complete when it is shared by all

SFA believes that SUP has a social function within society. Our aim is to unite families and communities through the pursuit of SUP. We wish to develop this discipline to ALL PEOPLE, not just to competitors or sport fanatics. To 'walk on water' on SUP craft, through nature is a unique experience which elicits emotion made complete whilst sharing the experience with ones family, friends and community. Glide through YOUR country, on it's waterways, rivers, canals, lakes, lagoons, ponds, and sea.


Social Media

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The Metrics In Ireland there are : "57% of consumers say they’re influenced to think more highly of business after seeing positive comments or praise online."

2.5m FB users p/month 30% all users 25 - 34 yrs 70% all Irish Business on FB 1m Irish Tweets per day


Community Family Tribe Church of SUP


KLOUT www.klout.com


Video usage Social Media


Evening Takeaways The three characteristics of brand social media posting most important to consumers, in order, are;

96% of small business owners/marketers use social media marketing

1) the brand shares new content; 2) the content is relevant to the brand; 3) the brand engages with its followers

92% of those agree or strongly agree with the phrase, “Social media marketing is important for my business.�

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Sligo women in business network final