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Bloggers’ Code of Ethics (Cyberjournalist.net)  Be honest and fair  Bloggers should be honest and fair in gathering, reporting and interpreting information.  Minimize harm  Ethical bloggers treat sources and subjects as human

beings deserving of respect.

 Be accountable  Bloggers should admit mistakes and correct them promptly. Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Just an old quote…  “Responsible bloggers should recognize

that they are publishing words publicly, and they have certain ethical obligations to their readers, the people they write about and society in general” (CyberJournalist.net)

 This also applies to social media

Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Remember this?

Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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What about this?

Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Responsibility vs anarchy  Freedom is not “absolute”  Responsibility – necessary to prevent anarchy  Remember: With great power comes…  Great responsibility requires awareness of

professional and ethical standards

Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Solving ethical dilemmas  Remember five basic

principles of the practice of journalism (Lambeth)  Truth-telling  Justice  Freedom  Humaneness  Stewardship

Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Solving ethical dilemmas  Remember three

ethical commands (Poynter Institute)  Seek truth and report

it as fully as possible  Act independently  Minimize harm

Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Are journalists imposing on bloggers and social media users? DEFINITELY NOT.  What’s crucial to blogging and social networking is  adherence to standards  conscious effort to be responsible

 Journalism ethics – used as basis because this is the

most developed in the field of media ethics

 Bloggers’ Code of Ethics actually based on Society of

Professional Journalists (SPJ) Code of Ethics

Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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We should observe highest standards of ethics despite notable lapses in journalism practice Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Issues in blogging, social networking  Cyber-bullying  Plagiarism  Blog monetization  Sponsored posts  Paid links  Ad placements interfering with content  FACT-CHECKING! (easier said than done…)

Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Blogging the 2013 elections  Attend election activities (e.g.,    

voters’ education, candidates’ fora, campaign sorties) Subject your candidates’ statements to fact-checking Objectively analyze electionrelated events Engage in media criticism as regards election coverage #NoToCyberCrimeLaw as election issue?

Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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Parting shots  Abuses could be done unconsciously if a person is

not aware of the ethical standards  Abuses could be done consciously if a person has motives that conflict with providing relevant information to help shape public opinion  CONCLUSION: Responsible blogging, social networking and journalism must be observed

Oct. 27, 2012

WordCamp PH (AIM, Makati City)

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facebook.com/dannyarao twitter.com/dannyarao


Blogging ethics and standards  

This is my presentation at WordCamp Philippines on October 27, 2012 at the Asian Institute of Management (AIM) in Makati City.

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