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France Brand Editorial Coverage March 2018


March 2018 Brand Editorial Coverage Total seen monthly circulation: +405,000 Total seen circulation to date: 9,895,256 CORPORATE NEWS LA RECLAME – Fear the Known – 227,000 UV SPORT STRATEGIES – Feat the Known – 40,000

SNOW WE LOVE SKI / INTERSPORT – GLOVES – 98,000 UV SPORT ECO – W19 – 15,000

SURF GOLDIE BLONDIE – RECON NOSERIDER BOARDBAG – 7,000 UV GOLDIE BLONDIE INSTAGRAM – PLATELUNCH BACKPACK – 18,000 UV

Press Contact: Manon Mainenti-Merie manon@mmm-influence.com ; +33 6 25 39 43 86


Outlet: La Réclame.fr https://lareclame.fr/possible-dakine-feartheknown-195293 Product: Fear the Known Unique Views per Month: 227,000 Country: France

Brand Editorial Coverage – March 2018


Outlet: Sport Stratégies Product: Fear the Known Audience: 40,000 Country: France

Brand Editorial Coverage – March 2018


Outlet: Weloveski.intersport.fr http://weloveski.intersport-rent.fr/fr/2018/03/comment-est-concu-un-gant-de-ski/ Product: Gloves Unique Views per Month: 98,000 Country: France

Brand Editorial Coverage – March 2018


Outlet: SPORT ECO Product: W19 Audience: 15,000 Country: France

Brand Editorial Coverage – March 2018


Outlet: Goldie Blondie.com http://goldieblondie.com/last-orders/ Product: Recon Noserider Boardbag Unique Views per Month: 7,000 Country: France

Brand Editorial Coverage – March 2018


Outlet: Goldie Blondie / Instagram Product: Platelunch backpack Audience: 18,000 followers Country: France

Brand Editorial Coverage – March 2018


Outlet: Goldie Blondie / Instagram Product: Boardbag Audience: 18,000 followers Country: France

Brand Editorial Coverage – March 2018


UK Brand Editorial Coverage March 2018


March 2018 Editorial Coverage Total seen monthly circulation: 2.989.559 BIKE MBR Magazine – print - Descent Duffle – 25.417 IMB Magazine – online - Fear the Known – 186.393 IMB Magazine – online - Hot Laps 5L – 186.393 IMB Magazine – Facebook – Hot Laps 5L – 501.778 IMB Magazine – Facebook – Fear the Known – 501.778 Singletrack – online – Hot Laps 5L & 2L – 1.500.000 TRADE Boardsport Source – Online – Fear the Known – 31.000 Boardsport Source – Online – Lizzy Collection – 31.000 The Outdoor Industry Compass – Print / Digital – Fear the Known – Boardsport Source – Newsletter – JJF Collection – 8.600 Boardsport Source – Newsletter – Lizzy Collection – 8.600 Boardsport Source – Newsletter – Fear the Known - 8.600

Press Contact: Rocio Enriquez rocio@svengali.agency - +44(0)2032869672


Outlet: MBR Magazine Issue: March 2018 Product: Descent Duffle Circulation: 25.417 Country: UK

Brand Editorial Coverage – March 2018


Outlet: IMB Magazine Link: https://www.imbikemag.com/mountain-bike-news/2018/03/dakine-fear-the-known/ Story: Fear the Known MUV: 186.933 Country: UK

Brand Editorial Coverage – March 2018


Outlet: IMB Magazine Link: https://www.imbikemag.com/reviews/accessories/hydration-packs-bags/dakine-hot-laps-5l-waist-pack-2018/ Story: Hot laps 5L MUV: 186.933 Country: UK

Brand Editorial Coverage – March 2018


Outlet: IMB Magazine - Facebook Link: https://www.facebook.com/imbikemag/ Story: Fear the Known and Hot Laps 5L MUV: 501.778 Country: UK

Brand Editorial Coverage – March 2018


Outlet: Singletrack Link: https://singletrackworld.com/2018/03/fresh-goods-friday-390/ Story: Hot Laps 5L & 2L MUV: 1.500.000 Country: UK

Brand Editorial Coverage – March 2018


Outlet: Boardsport Source Link: http://www.boardsportsource.com/2018/03/06/fear-the-known/ Product: Fear the Known MUV: 31.000 Country: UK

Brand Editorial Coverage – March 2018


Outlet: BoardsportSource.com Link: http://www.boardsportsource.com/new-product/dakine-launches-new-artist-collab-collection-ladies/ Product: Lizzy Collection MUV: 31.000 Country: UK

Brand Editorial Coverage – March 2018


Outlet: BoardsportSource – Newsletter Product: Lizzy, Fear the Known and JJF Circulation: 8.600 Country: UK

Brand Editorial Coverage – March 2018


Outlet: The Outdoor Industry Compass Issue: March 30th Story: Fear the Known – Flavien Foucher itw Circulation: Country: panEuropean in English

Brand Editorial Coverage – March 2018


GER/AUT Brand Editorial Coverage March 2018


Press Contact: Birgit Gruber birgit@gruber.tirol, +43-676-5300200

March 2018 - Brand Editorial Coverage Total seen monthly circulation: + 39.600 (Print only) Total seen monthly reach (TV Only): 12.412.120 Total seen circulation to date: 1.506.271 (Print only), including TV 21.800.631 SNOW Explore-magazine.de/GER – Elias Elahrd Interview

SURF Jnc-net.de//GER (Trade) – Dakine X Lizzy collection Weare.de/GER – Dakine X Lizzy collection Dakine-world.com (Blog) – Dakine X Lizzy collection

BIKE Dirtmountainbike.de/GER – Dakine History featrue & What the Pro‘s wear with several Dakine products featured Freeride Magazine/GER – knee ptorztector test – Dakine included 39.600

CORPORATE NEWS Spomo.de/Sport + Mode/GER (Trade) – Fear the Known campaign Dakine.world.com (Blog) – Fear the Known campaign Explore-magazine.de/GER – Dakine History feature


Outlet: explore-magazine.de Link: https://explore-magazine.de/articles/elias-elhardt-im-interview-full-part-aus-as-the-crow-flies.html Story: Elias Elhardt Interview + Dakine‘s involvement with „As the crow flies“ Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: explore-magazine.de Link: https://explore-magazine.de/articles/elias-elhardt-im-interview-full-part-aus-as-the-crow-flies.html Story: Elias Elhardt Interview + Dakine‘s involvement with „As the crow flies“ Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: explore-magazine.de Link: https://explore-magazine.de/articles/elias-elhardt-im-interview-full-part-aus-as-the-crow-flies.html Story: Elias Elhardt Interview + Dakine‘s involvement with „As the crow flies“ Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: www.jnc-net.de (Trade) Link: http://www.jnc-net.de/de/blog/38-brand-news/6575-dakine-x-lizzy.html Story: Dakine X Lizzy collection Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: weare.de Link: https://www.weare.de/blog/news/37700/dakine-x-lizzy-kollaboration.html Story: Dakine X Lizzy collection Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: weare.de Link: https://www.weare.de/blog/news/37700/dakine-x-lizzy-kollaboration.html Story: Dakine X Lizzy collection Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: dakine-world.com Link: http://www.dakine-world.com/2018/03/dakine-lizzy-collection/ Story: Dakine X Lizzy collection Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: dirtmountainbike.de Link: https://dirtmountainbike.de/featured/dakine Story: Dakine History Feature + What the Pro‘s wear Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: dirtmountainbike.de Link: https://dirtmountainbike.de/featured/dakine Story: Dakine History Feature + What the Pro‘s wear Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: dirtmountainbike.de Link: https://dirtmountainbike.de/featured/dakine Story: Dakine History Feature + What the Pro‘s wear Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: dirtmountainbike.de Link: https://dirtmountainbike.de/featured/dakine Story: Dakine History Feature + What the Pro‘s wear Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: dirtmountainbike.de Link: https://dirtmountainbike.de/featured/dakine Story: Dakine History Feature + What the Pro‘s wear Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: dirtmountainbike.de Link: https://dirtmountainbike.de/featured/dakine Story: Dakine History Feature + What the Pro‘s wear Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: Freeride Magazine Issue: March 2018 Product: knee proctetors test – Dakine Slayer Knee featured Circulation: 39.600 Country: GER

Brand Editorial Coverage – March 2018


Outlet: Freeride Magazine Issue: March 2018 Product: knee proctetors test – Dakine Slayer Knee featured Circulation: 39.600 Country: GER

Brand Editorial Coverage – March 2018


Outlet :www.spomo.de (Sport + Mode, Trade) Link: https://www.spomo.de/branche/unternehmen/06-03-2018-dakine-lauchnt-neue-kampagne/ Story: Fear the Known campaign Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: dakine-world.com Link: h"p://www.dakine-­‐world.com/2018/03/dakine-­‐markenkampagne/   Story: Fear the Known campaign Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: explore-magazine.de Link: https://explore-magazine.de/articles/dakine-wie-alles-mit-einer-surf-leash-begann.html Story: Dakine History Feature Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018


Outlet: explore-magazine.de Link: https://explore-magazine.de/articles/dakine-wie-alles-mit-einer-surf-leash-begann.html Story: Dakine History Feature Unique Views Per Month: Country: GER

Brand Editorial Coverage – March 2018

Dakine Brand Editorial Coverage - UK / Germany / Austria / France, March 2018  
Dakine Brand Editorial Coverage - UK / Germany / Austria / France, March 2018