A CAPITAL D STUDIO PRODUCTION. ANTI- GLOSSY. INDEPENDENTLY OPINIONATED.
FENDI DOUBLH PARVANÃ‰ BARRET JOELLE MARDINIAN DALIA EL ALI HATEM AL-AKEEL LOUIS PHILIPPE DE GAGOUE AVA HASHEMI KAT LEBRASSE SORELLE ANTHONY ALITHIA SPURI ZAMPETTI OSCAR DE LA RENTA CHRISTIAN LOUBOUTIN SHANIA GEISSEN SOFIANNE SI MERABET AYAH TABARI AYAAD DAMOUNI MIGUEL VETERANO VICTORIA BECKHAM STELLA MCCARTNEY MEREDITH DAMOUNI SARAH DAMICHI HIDEYUKI HAYASHI PABLO KUEMIN SHARON DRUGAN JATI PUTRA CHRISTINE LUTZ SARA MEDALI JULES DUNNE AENNIKIN FELINA HUNG BVLGARI VERSACE PAULE KA
THE CO-FOUNDERS AYAAD AND MEREDITH DAMOUNI
D-journal was the regions first online magazine when launched in 2009 and since then has undergone many changes and launched print and event platforms. Today D-journal represents a UAE culture celebrating those who inspire us and the ones who continue to push the region forward. Our presence is here to elevate and expose, sharing in creative moments and collaborating ... because it feels so good.
Copyright ÂŠCapital D Studio Po Box 36122, Dubai #50, Street 6, Al Quoz 3, Dubai +971 4 341 5339 email@example.com
Concept and production: Capital D Studio Managing Director: Ayaad Damouni Editor-in-chief/ Creative Director: Meredith Damouni, firstname.lastname@example.org Online writer: Felwa Al Hudaithy & Tara Ellis Editorial Assistant: Tara Ellis Art Director: Andrea Miletic Head of Production: Mona Melhem Talent Bookings/ production: Sorelle Anthony Senior Retoucher: Shijar Mohammed Retoucher: Carolyn Vispo Photographers: Miguel Veterano, Felina Hung Studio Assistant: Sufian Muhammad Video: Monica Moreno, Gideon Fajardo Website Manager: Muhammad Rashid
Published by Mixed Media Publishing FZ LLC P.O. Box 500487, Dubai - UAE / Tel: +9714 3671693 Fax: +9714 3672645 email@example.com www.mixed-media.com
CONTENTS STATE OF STYLE THE FIERCE BELLE LUXURY IN CRISIS K.O. IN THE HOUSE SHRINK & SHRINK TAKING TRADITIONS DESERT DREAMER FROM FINANCE TO FASHION APRES DAMAIN WEAVING WONDER THE CONFUSED ARAB STUDY OF THE SEA 48 HOURS IN MIAMI ALTERNATIVE FACT RISING STAR
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State of Style
We meet ParvanĂŠ Barret, French/Iranian Dubai-based blogger - keep your eyes on this one ...
You have a particular aesthetic to your social media and blogging? I am extremely inspired by the ‘old school’ 90s looks as well as street, skate and urban looks. I do get some of my style from my mother, who has an amazing sense of fashion. The youth is another inspiration of mine, as I am part of it. I just turned 17, and this is only the beginning of an amazing journey ahead. What drives me is seeing other young people doing what they love, pushing and helping on another to succeed.
Living in the UAE, do you find anything that restricts your blog?
In all honesty, nothing restricts me. What I publish is not a tad bit revealing or explicit, and I am going to keep it this way. I don’t see anything on State of Style that could upset anybody, apart from my mother, who hates my gold teeth!
In the generation of ‘Influencers’ do find yourself being influenced or inspired by other bloggers? If so who?
I am highly, highly influenced by bloggers/ influencers who mainly look at streetwear brands, and the ones who like to break the rules and are creative with what they do. Aleali May, an image consultant, model, and fashion blogger, is one of my favourite bloggers to look at right now. She gives me so much inspiration in how her blog is laid out and the content she provides. I feel like we relate a lot. Margaret Zhang is another fashion blogger that I adore, as she is also a writer and a stylist. Her work is always spot on, and it never fails to impress me. Amanda Shadford, Zanita, and Chiara Ferragni also remain some of my favourites.
What are your favorite labels at the moment?
Oh, where do I start. I am not much of the girly-girl type, and I think you guys may have noticed that! My love for sportswear will never die. My favourite brand in whole world is Adidas Originals. I believe that a good 75% of my closet is Adidas Originals! Its energy will never die out, and I will be by their side for many years to come. I also love Champion and Fila. Ralph Lauren, Comme des Garcons, F**king Awesome, Supreme and my family, Amongst Few, of course. Not to forget the iconic brands, Gucci, Celine and Vuitton; that I adore with all my heart.
What content do you find particularly interesting with other blogs you follow?
I just love gaining fashion inspirations from the blogs I follow. I love finding new styles. I also love people who are genuinely open with their opinions and thoughts about everything; from clothes, to trends, politics, and world problems.
So we’ve noticed you have quite a cool and creative group of friends around you, how did you all meet and do you work together on projects? Well, we did follow one another on Instagram (what a surprise!) until meeting within the XDUBAI skatepark down at Kite Beach. This place is really where I met everyone, and we instantly clicked. From fashion, photography, and music, we all matched perfectly. It’s always fun to watch them skate too! We do work on some projects together, mainly for my blog, as many of my friends are actually photographers, therefore we work together in creating some sick blogposts that we can later on edit and curate.
What’s an average weekend for you?
One thing about me, I really hate doing nothing. So, I often love to go out and have fun with my friends as well as with my family. My weekends are always crazy; from chilling in Deira & Satwa, to partying on the Palm with my close friends. Thanks to the amazing support and attention I have been getting from my blog, I also get invited to crazy events. I also love shooting with my sister and friends, only to build my blog and make better content everyday. I love discovering new hidden locations! I’m never bored.
Are there any up and coming local designers that you have your eye on? I really like Hussein Bazaza and Lama Jouni. Right after Fashion Forward SS17. I immediately had an eye on them two, I feel they really stood out and brought something different to the U.A.E’s fashion platform.
Your personal brand seems to be in the spot light at the moment, and we have just seen you feature in the latest Amongst Few x The Hundreds campaign. What do the next 5 years hold for you and have you set yourself any goals? That campaign was INSANE. I think it was one of the best things I have ever taken part in. It was really crazy. In the next 5 years, I’m really keen in continuing what I love: expressing my love for through clothes and fashion, all through my blog and the photographs I take. My blog is really all about stating your name as well as inspiring others. My future does not look only good, but insanely good.
Are there any particular do’s and don’ts for you personally when you blog? I think its important that you stay true to who you really are inside. Sounds cheesy, I know, but it’s the truth. Staying true to your personality and your interests is what makes your website special and successful. But be open to new things. Learn. Grow. See what works, what doesn’t. A blog should also reflect the person that is behind it; it should allow your viewers/followers to have a small insight of your life, without exposing too much of it. This leads on to the don’ts of blogging. Have a private life of your own; you don’t have show everything! But most importantly, have fun with what you do. What’s the point in doing something 24/7, but not enjoying any second of it? I’ll pass.
How important is Instagram to you and the success of your blog, State of Style?
My blog really means everything to me. I was going through a stage in my life where I really wasn’t myself, and I had lost the will to pretty much do anything, mainly due to my parents separating. It was a hard time, but my blog and the people around helped me get through. I really got lost in blogging and fashion photography, just fascinated by it. I started looking up for inspiration, and found some amazing blogs which provided me with tons of encouragement in actually starting my own thing.
What does your blog ‘State of Style’ stand for?
Stating your style. Stating your name. That’s what it really is. I have so much freedom with my blog, and I allowed it to become a whole new world for me. I have allowed my blog in becoming a so-called ‘platform’, permitting young people to admire my work, letting them know that expressing yourself is such an important thing to do. My blog has a message: proving to people what the younger generation is capable of doing. It doesn’t matter how old you are, it’s all about the willingness and passion that holds within you.
What do you think makes you stand out and sets you apart from other fashion bloggers here in the UAE?
What currently on your music playlist?
Travis Scott, Travis Scott and a little bit of Travis Scott! I love him. Drake, Bryson Tiller, Rihanna, and PARTYNEXTDOOR are also included. I also like to kick back to some old school such as The Fugees, as well as Craig David and even TLC. Not forgetting Micheal and Whitney. My go to artists.
Where are your favorite weekend hangouts in Dubai?
Dubai is one of the most amazing cities ever. Coming from nothing: fishing and pearl diving, to growing business deals and skyscrapers, it’s a pretty big deal. However, I feel like the cultural and heritage side of Dubai is being shut out and ignored. Places like Satwa, Deira, and Bur Dubai are really the heart of Dubai, and where everything started. These places have the real Dubai feel, no sports cars, no skyscrapers nor ‘the biggest in the world’ phrase.
You were only 16 when you started your blog, what inspired you to create it?
I was actually 14 when I started! I was really confused in what I wanted to do and what really inspired me. I knew I had an eye for clothes, and a deep love for it. To be honest, my mum pushed me to do all this in the first place. I just plainly wanted to express my love for what I call fashion and wanted to show people what I am capable to do, even at this age.
Which three designers do you love most at the moment? Alessandro Michele, who is the Creative Director for Gucci, had really metamorphosed the brand itself. He certainly pushed many boundaries, and created something really special with Gucci. Alexander Wang, remains one of my all time favourites, due to his “off-duty model” aesthetic he delivers in every collection. Lastly, Nicolas Ghesquière, the Creative Director of Louis Vuitton. He’s insane.
Can you share with us the best wardrobe investment you’ve made? This oversized frayed denim hoodie from Marques Almeida. Their stuff are crazy. I purchased it from Boutique 1, and I thought it was the best thing ever. I still do.
Between blogging, school and study, what does a typical day look like for you? My typical weekday would be
school for a few hours, then getting home, working on some schoolwork or either on my blog. I always have meetings too. Weekend days consist of chilling with family, friends, a few meetings and shoots.
What do you find unique in the fashion scene in Dubai, and how is your blog influenced by the culture here? Dubai’s fashion scene has emerged, and it is rapidly blooming, but no yet blossomed. What is unique about Dubai’s fashion is that it ranges.
What advice do you have to offer for aspiring fashion blogers? Do express yourself. My blog motto is that ‘I see fashion as a way of living, expressing yourself without having to speak up’ and this is really what I live by. I believe that somebody’s style can say a lot about their personality and what they believe in. That’s what I love: the power of fashion. Don’t give up. You see, I had a deep love for fashion, and I wanted to express it. Therefore, I did my job to put it out there. But I did not sit back and wait for things to happen magically. I worked hard to get where I am, and I’m still working on getting to the top. Have passion and ambition in what you do, because that’s all you need as a good start, in order to make it work.
Watch more on D-journaldubai.com.
I have so much respect for the bloggers out here. However, some of the content seems to be a little too repetitive for my taste.
Photography - Ayaad Damouni at D the Agency Fashion Director - Hideyuki at D the Agency Hair and Makeup - Aga at MaxFactor Academy Production and Post - Capital D Studio Location - Capital D Studio Cover Look - Alexander Mcqueen Page 6 / Top and Skirt M by Missoni Page 8 /Top Carven Page 10 / Top Stella McCartney Skirt Carven
The FIERCE Belle We exclusively shoot Joelle Mardinian at Palazzo Versace - watch more on D-journalDubai.com
How do you describe yourself?
I am a proud mama of two kids, a business person who’s is creating and building brands, owner of Joelle Clinic in France, a fighter for success and a responsible person.
What is your favourite part of the day?
My favourite part of any day is Friday morning when I sit in bed with my children, we eat and watch TV in bed. Also, when I am alone I enjoy this time as I am busy during the working week.
What is astonishing you right now?
After thirteen years I have been doing everything on my own and finally I received a great opportunity to have a partner in the ‘Joelle’ brand.
How do you deal with making difficult decisions?
Thirdly - the hardest part is when people disappoint you, moving on or having to fix things, this is very difficult.
Do you like to travel for business? Where is your favourite destination? I travel a lot for the business to Morocco, Oman and the whole Middle East. I enjoy to travel to Cannes and London with my family.
Which people have been a true inspiration for you on your journey so far?
I am inspired by different people and in some way by every single person I meet. All people who achieved great results are inspiring me constantly, in whatever they do. Artists inspire me, politicians, fashion designers - anyone from Tom Ford to Jennifer Lopez!
I go with my instincts, I don’t get scared, I am always ready for the new big opportunities.
Chanel or Prada?
What is your motto?
Iphone or android?
What has been the most exciting business achievement in the past six months?
What’s the last app your downloaded?
Fight for your success.
The past six months’ achievement is a new line of Joelle Paris. We also opened the new Joelle Clinic in Kuwait.
What does 2017 hold in store for you?
We open a new clinic in Casablanca and will be opening a new clinic in Riyadh as well as a new clinic in Iraq at the end of 2017.
How do you relate to the people you make over on your show? You are famous for making the look beautiful yet so loved for your very honest personality. How do you stay so grounded? I treat people with a lot of sensitivity, it’s a big change for the people who go on my show. They go out after the show literally like a new people, fresh, happy and more confident. It’s a great feeling for me as well.
What has been the most difficult part of running your business?
The difficult part is to handle everything all together - daily there is the TV show, then our social media platforms, on top of that, managing my employees. Also, the hard part is to trust people and be sure that they will be as responsible as you are.
What book are you reading?
At the moment I’m not reading any books but I like to watch the news every morning so I know what is going on in the whole world.
What 3 things can you not live without?
If we aren’t not speak about people i can’t leave without my phone, my calendar, my bags, my brand.
What’s your morning ritual? A cup of Nescafé
What’s on your wish list right now?
An emerald Birkin and a strong partnership with someone who shares my passions for growing my business.
What’s the best advice you can give a business owner? Take your time, plan, learn who your clients are. Make sure to study where the location for business will be and then ensure you have enough money. Even if this process takes one or more years, make sure you take the time to plan all these elements and then you will succeed.
Photographer / Ayaad Damouni at D the Agency Fashion Director / Meredith Damouni at D the Agency Stylist assistant / Tara Ellis Glam / Joelleâ€™s team using Max Factor and Joelle Paris Location / Palazzo Versace, Dubai Production and retouching / Capital D Studio Cover look / Versace Page 12 / Gown Oscar de la Renta Shoes Christina Louboutin Diamonds Bvlgari Page 14 / Dress Versace Fur Fendi Shoes Christian Louboutin Diamonds and bag Bvlgari Page 16 / Gown Oscar de la Rent Fur Fendi Diamonds Bvlgari Gold leaf dusted burger Palazzo Versace | 17
Luxury in Crisis
We speak exclusively to the new Creative Director of Paule Ka.
Who are you?
Alithia Spuri Zampetti, Creative Director at Paule Ka.
What do you do?
I create women’s clothes (and accessories).
Paule Ka is known for Parisian ‘affordable’ luxury, do you think that this kind of luxury is the future?
Yes, I do. Clients today are very well educated, they no longer believe there is value in over-expensive products justified by a logo or by a promise of uniqueness. Prêt-à -porter today is mass produced, and the concept of uniqueness and ‘luxury’ is in crisis. The result is that the client no longer wants to spend more for less.
Would you want to introduce a more couture-like line in the near future?
I think some of the pieces in our Show Collections already have an element of “couture”. In the last Spring Summer Collection for example there are hand-made and hand-dyed pieces, several embroidered jacquards and pleated striped dresses with quite complex constructions that can take days to make and require great precision.
As creative director, what one thing would you never change about Paule Ka, and what ‘Alithia Spuri Zampetti’ aesthetic would you add to this brand?
The price point is the strength of the brand. Being able to buy a spectacular gown, developed by artisans in Paris and cut in beautiful Italian fabrics is not something that many houses can achieve at a reasonable price. The teams at Paule Ka built this relationship between quality and price over many years making this brand truly unique. It would be foolish to alter this balance.The aesthetics I am bringing are ease, fluidity, an extensive development of fabrics and more focus on construction rather than on decoration.
From Valentino and Bottega Veneta to head designer at Lanvin…. Why Paule Ka? And why now?
In the last decade many prêt-à-porter brands have been lowering their quality standard, cutting corners in production and accepting less noble ‘made in’ labels while high street has heightened its desirability being able to afford expensive materials, casting top models and luxury consultants to manage their campaigns and deliver the product to clients earlier. The result is that the gap between high fashion and what today we call ‘contemporary’ fashion has shrunk, creating new possibilities for brands like Paule Ka that positioned between luxury and contemporary. This is where fashion is going right now so I think it’s the perfect time for me to explore this world that is new to me.
At a time when fashion powers are always shifting and the game of musical chairs is on full swing… How are you so sure that this partnership is ideal?
It’s true that the speed at which designers move around fashion houses is disconcerting. Only time will tell if it was the right choice.
How would you define fashion?
An addictive drug, particularly irresistible to creative people who enjoy expressing themselves through clothing.
You obviously travel a lot... If you had the choice to live in one country for the rest of your days, which one would you choose and why?
I would live in London because I love the diversity of people, the culture, the energy, the multitude of choice in entertainment and the concentration of international talent.
What morning routines are religious for you?
Coffee and emails.
If you could dine & wine with anyone, whom would you choose? Mr. St Laurent.
What are the five things you could never live without? Google, Hairdryer, Steamer, Sunscreen, Cappuccino.
If you could be any cartoon character, which one would you choose? Sailor Moon.
What are you currently reading?
I am reading ‘The open organization’ by Jim Whitehurst .
What book is a staple on your nightstand? ‘When luxury lost luster’ by Dana Thomas
What do you do to keep your eyes ‘fresh’? I look elsewhere than fashion for inspiration
What is currently on your moodboard?
Erwin Blumenfeld’s Parisian series for Vogue (1939), a landscape from Michael Kenna, an artwork named ‘Specchio’ by Enrico Baj, fabrics, pictures of work in progress.
What’s the best advice you’ve received that has kept you going and growing? ‘When is not worth it, let it go’
How can we follow you?
You can follow me on @paulekaofficial, our Instagram account which also reflects the diary of my journey at Paule Ka.
Photographer : Ayaad Damouni at D the Agency Fashion Direction : Meredith Damouni at D the Agency Hair and Beauty Direction : Sarah Damichi at D the Agency using M.A.C. cosmetics Model : Augusta at The AgenC Production : Capital D Studio Location : Round 10 Boxing Club, Al Quoz Post : Capital D Studio
Page 21 / Shoes Christian Louboutin Jumpsuit Rachel Zoe at Net-a-Porter Page 23 / Jumpsuit Rachel Zoe at Net-a-Porter Page 24 / Jumpsuit Rachel Zoe at Net-a-Porter Shoes Salvatore Ferragamo Page 25 / Dress Missoni at Net-a-Porter Page 26 / Jumpsuit Missoni at Net-a-Porter Shoes Christian Louboutin Page 27 / Jumpsuit Self Portrait at Net-a-Porter Shoes Salvatore Ferragamo Page 28 / T-shirt Victoria Beckham at Net-a-Porter Jumpsuit Stella McCartney Net-a-Porter Shoes Christian Louboutin
IN THE HOUSE Kat Lebrasse interviews Ava Hashemi exclusively for D-journal.
Being raised in the UAE, what was it like growing up here?
It has definitely been a great experience. Witnessing all the progress and transformation in such a relatively short amount of time has been very inspiring. The UAE is so much more than just home to me. It has taught me to dream big and think outside the box while not losing sight of my roots.
What challenges or support if any have you faced or received in your journey thus far as a designer? The fashion industry in UAE is comprised of a tightknit community of industry icons and players. They are, for the most part, very helpful and supportive. As a new brand, we owe much of our success and brand awareness to the great support of region’s media and publications. At the same time, there are many challenges along the way. The biggest challenge I have faced so far was sourcing the right suppliers and production partners in the beginning of our operation.
You originally enrolled in university to pursue a career in Marketing and Business. What prompted you to change your path and move to fashion and design? As a child, I was always fascinated with Fashion, but growing up, the last field I thought I would end up in was Fashion. Surprisingly enough, after finishing high school in Dubai, I had my mind on Electrical Engineering and I studied a year of engineering at Boston University. During that time, I started taking parttime courses at the Fashion School in Boston. Six months into my enrollment, I was encouraged by my instructors to design and create a collection. After doing so, I entered a competition with all the fashion graduates and to my utter shock; I won the award for the Best Upcoming Fashion Designer in New England. It was then that I got that reassurance and the boost of confidence I needed to switch majors to Management and start my own brand, Hâshè. Today, I feel blessed doing what I do and would not have it any other way!
How old were you when you stared Hashe? I started Hâshé in 2012 at the age of 21.
How would you describe your design philosophy? What kind of woman are you designing for? Who is the Hashe woman? The Hâshè woman is a strong woman who wants to make a difference in the world she lives in. She doesn’t conform to the norms and that is apparent in the way she dresses, the art she creates, the building she designs, or even the book she writes.
Tell us a little about the inspiration behind your SS17 collection?
Depth is a collection heavily inspired by the philosophy behind contemporary art. I believe
that in (Ready To Wear), there is a vast distinction between fashion and clothes. Fashion is a form of visual art in which it is not only valued by its design, quality, and tailoring, but also by the contingent embodiment of an idea or philosophy behind that piece. Similarly, some pieces in this collection aim to reflect the complex and multi-layered nature of the modern world, where the surface is marred or melted away to reveal the depth and its inner layers, which at times is beautiful, complex or even empty.
Do you have a personal or brand motto?
Don’t go with the flow! Be different, be bold, and be confident. Don’t let the illusion of guidelines limit your creativity.
Describe your SS17 collection in 3 words Expressive, clean, ironic.
Describe the process you go through when commencing a new collection? Well there is the standard process of creating a new collection, that starts from sketching all the way to two phases of sample productions, fabric sourcing and sampling, final construction, and photography. All this takes about five months to do. Closer to the show date, we start brainstorming and bringing to life the concept of the presentation or show that is then translated into the set up of the show and styling of the models. Lastly, there is a lot of last minute alterations and arrangements that is required for a smooth presentation.
The Middle East is known for opulent, and often extravagant glamour and style. How does that affect the choices you make in design? Do you feel that the modern, minimalistic style of Hashe has been embraced? I have a great deal of appreciation for the prevalent style and fashion choices in the Middle-East. I believe that the new generation of Middle Eastern women have managed to introduce their love of opulence into their daily wardrobes catered to their busy lifestyle. Similarly, Hâshé offers staple pieces with subtle yet unique details that make them stand out while maintaining their original nature and purpose.
Being still a relatively new brand, what strategies do you have in place to sustain Hashe long term? I’m very much against following the standard pathway designers take for expansion. I think a successful brand should be as creative in it’s business strategies as in its designs and branding. New brands often at times, focus so much on getting industry approval and pleasing industry players that they fail to realize and fulfil the end consumer’s needs and wants. How I look at it is that the brand should be relatable and appealing to the end consumers and that would naturally generate demand and drive expansion. I am in pursuit of pull rather than a push strategy.
Style : Ava wears her own line. Watch more on D-journaldubai.com.
SHRINK & SHRINK
Photographer : Doublh Styling : Hideyuki Hayashi Hair : Pablo Kuemin Make up : Sharon Drugan Model : Polina S @the agenC Photography assistant : Comfort Nafuna / Eric Ngatia
Page 35 / Top DKNY Page 37 / Dress Coach Page 38 / Dress DKNY Page 39 / Dress Louis Vuitton Page 40 / Top & Trousers Victoria Beckham Page 42 / Jacket DKNY
Hatem Al-Akeel has long been a regional favourite, we chat to him about his 5 year plan.
Who are you?
I am a human being but not from this planet. My name is Hatem Alakeel.
What do you do?
I am a Designer and an Entrepreneur.
Please tell us about your brand, the idea behind it and what it offers in today’s world. My brand is called Toby. The idea behind the brand is to change perception about tradition and demonstrate how tradition can also be relevant, High-Fashion and International.
You culture obviously has been the integral part of your ideas, how have you instilled modernism while maintaining the integrity of the traditional Thobe attire? I offer various lines that cater to a different type of gentleman but the main goal is always to demonstrate a contemporary side to tradition. Whether it’s at the Golden Globes on the red carpet, To a serious more corporate-look for a board meeting to lounging around the house with a more casual look.
You mentioned that the brand’s message surpasses cultures regardless of nationality, language, race or creed. Can you explain that?
Fashion is a universal language that everyone can relate to. What is appealing to the naked eye is appealing regardless of any background, culture or creed. Fashion is like art - totally subjective.
Forbes, Esquire and not to mention several celebrities have lauded your work, did you always envision this future? I have been quite blessed but I assure you it did not all happen overnight. I still try to pinch myself some times, but in spite of the pinch and many reality checks, I always try to stay grounded and appreciative.
Where do you see yourself in 5 years?
To have additional international presence and to see myself getting more and more out of my comfort zone.
Tell your inspiration behind Toby Arts.
Toby Arts was an art project I did with my dear friend Sheika Lulu Alsabah.
Is your production based in Saudi? Where do you source your fabrics from? I indeed have my own atelier in Jeddah with very carefully selected tailors and master-cutters who have been selected over many years. I source most of my fabrics from Italy and Japan.
How often do you visit Dubai and where can the Dubai customer find your brand? If not yet, then when do you intend to sell in Dubai? I am between Dubai and KSA on a regular basis. I literally do two weeks Jeddah two weeks Dubai every month systematically. I currently sell at O Concept in Jumeirah, I also have my own boutique in Jeddah and sell online.
East Meets West seems to be one of your strongest taglines, or a brand identity, can you tell our readers how that happens with your thobes, how does the east meet the west? It started off that way because I am a product of the East and West. I am Saudi but grow up in Europe and the states for most of my earlier years. Although I am very proud of my culture and heritage, I still have a very European/Western side to my mentality and personality. My design Ethos now is more than just West meets East. It’s more about a “Global Fusion”.
With Toby Junior, your brand is not only shaping a new trend but also instilling a strong sense of culture in the youth, maintaining the modernism aspect; according to you, how important is it for the Middle-Eastern to retain its identity and culture? Do you feel it’s losing its touch?
My junior clients are tomorrow ‘s trend setters. Maintaining tradition, heritage and culture is a vital to ones identity. We do however need to understand to become more relevant and innovate, so that those that are not familiar with tradition can look at it more objectively and can relate to it.
One of your most famous signature collections, the FW13 fondly known as the 007 or BOND collection, really broke barriers for the regular conservative attitude that people have towards a Kandura. What was the idea and motivation behind it?
The motivation behind it was do show a very polished, suave and James Bond homage to the traditional gentleman. I feel 007 is the epitome of what a cool, slick gentleman should dress like. I can’t think of any guy that did not at one stage of their life, want to become James Bond.
Social Media has turned out to be a force to be reckoned with, what are your thoughts about it? Recently at Milan Fashion Week, one of the famous designers advised people to not Snapchat, Instagram or take any pictures during the presentations. As a designer of this age, what are the Pro’s and Con’s of social media for your work. With every pro, a con must accompany it. That’s just life I guess. However I do think that additional exposure can be instrumental in getting the message across. Let’s not forget that in design the craft, actual quality and execution of the work is the most important aspect in fashion. Social Media gives that platform to all, as it was much more one sided prior to social media.
Although you grew up between 3 extremely diverse regions, UAE – Europe – KSA. Do you identify yourself as a Saudi? If so, why? Absolutely and a very proud one. If not for Saudi I would not have been able to be part of Europe, UAE or the States. I have been quite blessed. However I do not think that ignorance is bliss. It is everyone’s duty to learn, explore and educate themselves on different cultures and understanding diverse mindsets.
A dynamic nation like KSA filled with powerhouse talents and personalities, who in particular has remained etched in your heart and mind as your idol? My late father, may he rest in peace. A true intellectual and humanitarian who was indeed ahead of his time and the perfect role model for any generation.
Let’s talk a bit about the TOBY FEMME, you must tell us how the idea came about. I attempted to do womenswear in the past but did not get it right the way I wanted it to. I realised that I had to be true to my brands DNA. When I realised that, Toby Femme was born. All I had to do was understand women’s proportions and translate what I do best into women’s and it started to come naturally. I am finally very happy with the results and with the fashion direction I have taken for Toby Femme.
Speaking of your collection for women, the Saudi Woman has dared to dream and a lot of them are out there achieving, like your friend Deena Aljehani Abdulaziz, among many other fabulous fashion designers. Does the TOBY FEMME persona have something to do with this revolution or evolution that Saudi is going through? Is there a message? What many don’t realise is that behind the veil, Saudi women have been at forefront of fashion dating back to as far as our mothers generations. I had the privilege of knowing the late Isabelle Blow while she worked for Tatler Magazine, she told me that Saudi women are the pioneers in Haute Couture. She described a Saudi wedding she went to in Riyadh and was amazed by all the Haute Couture she saw in abundance, which had literally been on the catwalks of Paris 24 hours earlier. Deena is the epitome of what the modern and sophisticated Saudi lady represents and is a great role model.
You seem to have a very clear vision of where you are going, and whom you’d love to dress, Christian Louboutin is your fan too! Is there one celebrity on the top of your ambitious list of dressing?
I have always loved Cate Blanchett and find her personal style immaculate, I would not mind dressing her one day. I also find Emma Stone, ravishing. I do think that craft, design and authenticity should be the main focus and what every designer should be recognised for. Of course the celebrity wearing it is like the cherry on the cake. I have been very blessed with stars such as Christian Louboutin, who is also a dear friend and mentor. Snoop Dogg‘s ‘Here Comes the King’ music video and his concert in Dubai was all dressed by Toby.
You were quoted by the NY TIMES as a ‘trendsetter in Islamic menswear’. That’s a brilliant achievement. How did you feel when you saw your name in there? Were you expecting it? Also, this growing recognition, does it make you feel further responsible to continue bearing this torch and go down in history? Thanks so much. I am humbled by your kind words. Designers are always expected to up themselves from previous collections to creative messages. After all, designers are not just people who create clothes, they also create jobs, trends, moods, attitudes, discussions and change perceptions. So the pressure is always on, However in spite of that, the passion and joy of liking what you do, numbs everything. The best feeling is to see the end result of your work and seeing it turn out the way you envision it. I only hope that what I do will empower the younger generation, to keep raising the bar and know that if I can do it, so can they.
What are your plans outside of Middle East?
To continue exposing my work to different markets and bridge the many gaps, for all of us to become one market. Thanks to Social Media the world is much smaller and accessible today.
What’s on your playlist this week? Sade, Sade and Sade.
What is the last app you downloaded? Boomerang.
Style : Hatem wears his own line. Watch more on D-journaldubai.com.
Photographer: Jules Dunne Hair and Makeup Direction: Sarah Damichi at D the Agency using MAC cosmetics Concept and Creative Direction: Sarah Damichi at D the Agency Styling: Sorelle Anthony at D the Agency Production: Capital D Studio
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We chat with Dalia El Ali, founder and designer of Dee by Dalia.
Who are you and what do you do?
I’m Dalia El Ali; Fashion Designer & owner of renowned fashion brand ‘Dee by Dalia’. I am originally Palestinian / Lebanese but I grew up in Al Ain-UAE. I studied finance at American University of Beirut, worked in investment banking for 6 years, left my job to spend time with my two lovely boys. I studied fashion design at London College of Fashion. My Dee by Dalia journey started around 3 years ago, with a small project from home. Now I have my own studio in Dubai Design District D3, which specializes in pret wear.
Investment banking and then an at-home mother, how did you transition into becoming a fashion designer? Was fashion always on your mind like a goal you aimed at hitting right since you were a child, or it happened somewhere between the years? I have always been passionate about fashion. I began dabbling as a stylist for shoots for local magazines and websites. Despite all that, I still felt that I did not reach where I wanted myself to be, so I took things to the next level. I studied fashion design at London College of Fashion and I finally did it! I started my own line of clothes “Dee by Dalia”.
I happened to view your mood board for SS13, and it was pleasantly surprising. You have not only a wide range of ideas from Audrey to a ballerina, abstract and then some alien! My mood boards reflects my designs, which continue to be young in spirit, yet still remains sophisticated and playful for the contemporary woman. My inspiration is from all the things I love, vintage items, butterflies and ballerinas. Each of my designs, whether it’s a 60’s skirt, girly tutu skirts, brocade shorts or ballerina top, represents me as a person.
In your Resort16 collection, you have a jumpsuit that you are shown wearing (in the image) with a grass mower? How did that happen and why that mower?
My Resort16 Collection was all about conceptual shapes and architecture. The idea was about pushing the boundaries of construction with ladylike cuts. Combining both linear and rectangle silhouettes with box shaped fabric cut outs, I think it was executed amazingly. My SS17 collection is all about revisiting the mommy & daughter trend - I’ve used versatile fabrics from organza to silk and even lace. This collection also includes our most sought after signature shirts, which are a highlight of the season.
It’s tough to stay on top of the modern trends and try to blend vintage into it; how do you There is definitely an element of surprise in strike that balance? As a challenge, that must your collection, and that’s why we chose you. Trying to carve your own style and sticking it excite you! For me, finding the balance between incorporating out there needs patience; especially in terms something vintage and keeping everything of the commercial aspect. How do you face modern and clean at the same time, is all part that challenge in you, are there times you feel, of the fun. The great thing about vintage is that let’s just keep it low-key and play safe? everything comes back into style sooner or later, so something from 40 years ago may look as rad as something from your popular store. My favorite way to wear vintage is to look like I’m not wearing vintage at all to choose one standout element and mix it with contemporary style.
Photographer : Felina Hung at Capital D Studio
My unique style is what defines me, and have a substantial impact on my customers and audience. So the more original my style is, the easier it would be for people relate to it and the better the chances are they would want my fashion line and products.
TEN YEARS from now-
I think it will become a running business that I manage as the brand and I would have strong name internationally.
You have several role models in the industry? Name one in the following three categories, I like that even in your description of what and tell us why – you do, you use words such as ‘fun’, ‘life’, (1) The Icons- Lanvin ,and Victor & Roy / Love the ‘playful’, it’s as if you are conveying to your cuts and they’re unique with a classy touch audience that you must put your heart into (2) Contemporary / I keep up with cool brands and what you wear and perhaps what you wear trends like Kenzo , Alexander McQueen .. I do love casual but with a stylish twist. so much reflects your outlook and shapes it the (3) Mentor-Elie Saab even though he is more of an in a way? Do you feel that? How important is haute couture designer but am very impressed in fashion to the real sense of a person’s overall the way he grew from the Arab region and made well-being? Are they related at all or is fashion a huge empire all over the world. His work is so just a luxury to the means of dressing up? impressive and every detail put into his gowns are I feel fashion is a way to show the world who you are and what you like in sublime way. Your entire character is reflected in the way you dress up and it definitely adds to the well being of the person because the clothes we wear send powerful signals to our peers and strangers, projecting the self image of us that we want to display.
Does your expertise and education in finance guide you in your work? Certainly it has helped because designing is only half the work, the rest is sales/marketing and sourcing. I spend my major time ensuring that the product has a strong sales avenue and fine tuning my collection with regards to price and where it will sell.
Your relationship with S*UCE has been growing, tell us about your work with that boutique, do you develop a special clothing Speaking of financial studying, do you have line for them from time to time? So far it has been amazing journey with S*UCE, it a strategy? Do you plan your business in perfectly blends with my style. fashion say a couple of months in advance or not at all? When did you come to Dubai and has it You have to be definitely organized, so I not become your home forever? Will Dalia ever only plan couple of months ahead but couple of seasons ahead. move abroad and settle elsewhere? I grew up in the UAE so I consider myself part of Dubai more than anything else, it has always been Home. So I want to grow old here with my family.
Do you like to travel?
I love traveling and learning about new cultures and also because its source of inspiration.
What has changed since you began, how has the industry and your experience so far as a designer changed you, better and/ or worse?
I have grown up more and I know now what the in’s and out’s of the industry are. Fashion is a difficult industry but I have the personality for it. It made me tougher and I am much more busy than the old days, as I am always designing in my head.
As an expat in Dubai, I have seen myself change and the city help me discover parts of my creativity that I wasn’t aware of; did Dubai Your kids, how have they formed your in some way define your way forward or give personality now and does thinking of them you answers to life? participate in your process of developing Dubai is the place that made me realize my dreams ideas for the collection? which later I turned into reality. So it certainly moved my life ahead.
What does ‘a day in the life of Dalia’ look like? I wake up, drop the kids to school and head over to the gym, do my one hour workout then have a shower. After that I head to work either choosing fabrics, meetings with buyers or designing. Then either my driver or I pick up the kids from school then we have lunch together. Later the kids have after school activities which I take them to, then we go back home have dinner with my husband and either I sit at home and work, or I go to social events.
Where do you see yourself in five years?
I think we will be more renowned internationally as we wish to be retailed in more stores around the world.
My kids are my everything they give me all the positivity to continue and they are so proud of me. It gives me the support to work harder and grow.
Will you ever think of venturing into ‘Home’?
I love home designing and am really into it, but am more of a buyer than a designer in this field.
What are your hobbies besides designing, anything else you absolutely love and could spend your life doing it if you could?
I love travelling and visiting local markets. One of my biggest inspirations in life is travelling and visiting historical and traditional places. In doing so, I feel I can learn from the country’s real culture.
Ralph Lauren famously said, “Every time I design clothes, I’m making a movie”. What would your famous one liner be for Dee by Dalia, which you’d love to go down in history? “A real beauty is a woman’s internal beauty” ...My designs make you look strong “
Style : Dalia wears her own line. Watch more on D-journaldubai.com.
Creative Direction Styling and Photography by Louis Philippe De Gagoue
Jacket Bomber from Yassine Morabite 64 |
Page 63 / Oversized dress from Afterhomeworkparis Page 64 / Bomber Jacket Yassine Morabite Page 66 / All Vintage Page 67 / All Vintage Page 68 / Coat from Amine Bendriouich Page 70 / Vintage Dresses & Shoes Page 72 / All Vintage
Photographer : Miguel Veterano at Capital D Studio
We had the pleasure of meeting the unmistakable Ayah Tabari, brainchild behind the brand that’s turning heads globally.
Tell us the most memorable moment in the history of your career in fashion, that moment which might have been most embarrassing and probably you learnt most from it. I think there are a couple of big milestones for me, Two are celebrity focused. I think when I saw Cara Delevingne and Gigi Hadid wear Mochi I died a bit in side. Gigi was super special as I am from Palestinian heritage as is she. I admire how she is such a strong woman, she hasn’t let her fame affect her in any way. Another was being the first Middle Eastern designer to be featured on shopbop.com – that was a biggie. Embarrassing moments umm I am quite an outgoing person but can’t remember right now – I do embarrassing things all the time (lol).
You were born in Palestine, and then between Dubai and Riyadh, London you grew up and studied, how have these places influenced culture in your designs? I am Palestinian/Jordanian and grew up in Saudi, then to Dubai when I was 13 years old. I studied in Dubai and then went to university in London. I always have loved to travel which I think has moulded the aesthetic of the brand, travelling is now part of my job and is the best thing ever!
Your brand has a powerful ethical message; would you like to share that with us? Mochi was born to support stitching communities worldwide and all started about 5 years ago, when I was on a trip to Goa with my girlfriends. I was walking through the streets one day and noticed some mirrored bags glistening in the street, I instantly fell in love. I had never seen anything quite like it before. I bought one bag and then after decided I might be onto something, so ordered 200 to be shipped to my house in Dubai. When the bags finally arrived, I didn’t know what to do with them so I just put them in my mum’s garage where they lay for 2 years. One afternoon, I decided to go down there and fish them out – seeing all the beautiful colors reminded me how much I had believed in the product so I decided to organize a sale for my family and friends. The bags sold out, confirming I was onto something Mochi begun!
The philanthropic part of Mochi started because I did not feel these amazing stitching communities were being supported for their incredible work, so I wanted to make a change. I have now worked with over five different stitching communities providing them all with not only monetary benefits but also a lifestyle change, which has come from our continuous support. Not only do we support stitching communities but we also believe very strongly in the empowerment of women, I also partnered with the Women’s Global Empowerment Fund for Valentine’s Day, to create ten limited edition pieces and all the proceeds went to the charity. The Women’s Global Empowerment Fund provide the less fortunate with benefits and education, in hope they can pursue the career path they wish to follow.
What do you mean by ‘designing with a conscience’? Designing with a conscience means we take care of the communities and environment whilst doing so. Everything is ethical and sustainable.
Why the word MOCHI?
Mochi is the Indian word for cobbler, which later evolved into mirrored embroidery. I founded the brand while I was travelling in India, the first embroidery I used was mirrored. This is how the name originated.
Is there a designer or even a person that you have observed closely in your growing years, and you felt, this is it, This is how I want to do it. Or these are the values I will incorporate? I am inspired by a few different designers, but always carefully watch what everyone is doing each season – it is important to be vigilant and in the know. I have always loved following what Isabel Marant does, but more recently I am find inspiration in Johanna Ortiz, who is relatively new on the scene, Alessandro Michele who I feel has worked to turn Gucci around. I also watch what Victoria Beckham does, she is amazing and I love her new charity conscious line of t-shirts which seem to be creating a buzz globally.
We provide jobs for the people of the communities, so employ them under the Mochi family. We not only provide them with ongoing work but also monetary benefits which contribute positively to their lifestyle and well-being.
I find it so interesting that you name your collection after countries or cities. How has this developed? Do you borrow talent or handicraft from there? I choose a different country to base my collection on each season, it must be a country which specialises in embroidery. Whenever I travel to create a collection, I usually spend a bit of time in each city – I spend time with a few different communities to choose which one I will work with and take it from there. We provide jobs for the people of the communities, so employ them under the Mochi family. We not only provide them with ongoing work but also monetary benefits which contribute positively to their lifestyle and well-being.
MOCHI is made in…? Mochi is made in Dubai
Where can a fan buy Mochi? Can you also tell us about DESIGN 971, and how it happened for you?
A fan can go and buy Mochi at allthingsmochi. com, in our showroom located in Dubai Design District or at one of our retailers like www.shopbop.com or www.avenue32.com. We have over 40 stockists worldwide which are all featured on our website. For Design 971 we got approached by Emaar to pop up, it was nice to be a part of an event in the Dubai Mall and we benefited from their footfall.
We want to know about your experience with the Vogue Fashion Prize.
Vogue Fashion Prize/DDFC was a dream come true it was such a wonderful journey. The mentorship was incredible and standing in front of Roland Mouret, Browns and Curve Boutique amongst others. Being told I was on the right track was a feeling I will never forget, It was hard work but so worth it.
Correct if wrong, there is a lot of Indian influence in your collection. Culottes are back in style, though it has been India was where I started the brand and where the part of your collection for a while now? Do first collection was created, thus I have a huge soft spot for it. I would love to buy a house there you love them? one day!
You dressed several celebs, even Chiara! Can you share some highlights of dressing celebrities.
It does always shock me when I see such high-profile girls wearing my designs. This year the three highlights have been Kourtney Kardashian, Negin Mirselhi and Danielle Bernstein of We Wore What.
I find it so interesting that you name your collection after countries or cities. How has this developed? Do you borrow talent or handicraft from there?
I choose a different country to base my collection on each season, it must be a country which specialises in embroidery. Whenever I travel to create a collection, I usually spend a bit of time in each city – I spend time with a few different communities to choose which one I will work with and take it from there.
I love culottes and the way they suit my body which is why I chose to feature them in my collection, I think it’s genius how they have come back into fashion, especially the high-waisted style which I did. They give a modern but vintage edge.
What does Ayah’s regular day look like?
Get up, meditate and go the office. I always pick up my latte as I’m leaving my building to make sure I am prepared for the day. As soon as I get to the office, I check all my emails to get them out the way. Then usually go and sit with the design team to focus on what we’re working on at that moment. Then I break for lunch and repeat the same in the afternoon.
What’s your go-to outfit?
I love a good pair of high-waisted vintage jeans, a white tee, good lipstick and my Chanel sling back heels. Oh, and always a Mochi accessory! Maybe a choker or a pair of earrings.
Style : Ayah wears her own line.
@ The confused arab
The Confused Arab
From an instragram account to a new website platform, Sofiane Si Merabet @theconfusedarab will explain us more about the “future of nostalgia” concept.
You have always been very interested in Identities, how do you explain it?
Indeed, for me identities have always been at the center of both my professional and personal paths. When you meet someone, you don’t just meet a person but you have to read or to understand several levels of his/her identities. I guess it comes from my background, being part of a diaspora, I have always introduced myself as a plural individual: French, Algerian, European, Mediteranean, African, Muslim, Berber, Arab.
Tell us more about your story?
I was born in France of Algerian parents. I was visiting Algeria every summer developing a “lost land nostalgia” through my family perception. After a very French childhood, as a teenager I started to be more interested in Algeria and North Africa. I studied Political Sciences and Business in France and Spain and then started a career in Marketing between Paris and Dubai. I was working for L’Oreal and LVMH during 11 years before deciding lately to pursue my adventure on my own by setting up Karta, a local creative agency.
The nature is so different that it does push you to interrogate your immediate environment. You are seeing trees you haven t seen before, landscapes are different every 20 km and people are speaking a never-heard-before dialect.
Since when have you been in Dubai and how do you connect with it? Dubai is now home for more than 8 years. I lived here during 6 months in 2004 and then came back permanently in 2008 after spending some time in KSA, Bahrain, Spain and France. I love living here as you feel you are part of building something. I left Dubai for a 6 month travel and wherever I was, even in the Colombian countryside I could feel how Dubai has became an aspirational destination. Nowhere you can find such a mix of nationalities and languages. Dubai is the ideal place for me where I can live my several identities, from western to Arabic way of life. I do identify strongly to Dubai, a city which is located in the time than in the geography. As I mentioned once, “I travel the world because I can’t travel time”.
Looking at your pictures from all over the world, what does travelling bring you? Can you please tell us about “The confused Any specific destination which you will Arab’? always remember? Let’s be honest, for me travelling is vital. I do need it physically as it helps me to reconnect with myself as to develop my creativity. I visited a lot of places alone and during several years it used to be my favorite way of travelling. I have always been very curious about the world, my family, myself… so basically when you travel specially far from your native cultural area you always need to introduce all the non-said things in your everyday life. You need to give elements of context on so- called innate things. Travelling fulfills this curiosity as the best way to challenge built categorization. I will always remember my trip to Socotra, an island in Yemen. Even 6 years ago, before the security issue, everybody was looking at me as a weirdo when I was saying that Yemen and Socotra were the most beautiful places I have visited.
Embracing several faces of your identities is not that easy. I have always felt that people are not at ease when you don’t enter into their categorization. As in the same day I could fit in 3 different nationalities, and speaking several languages, people were thinking that I was trying to be someone else. A poor boy living an identity crisis. I turned around the fact of confusing people to “Theconfusedarab”. ‘Theconfusedarab” is a platform which started from Instagram to visually question my heritage, family memories and surrounding. It has helped me to develop a proper aesthetic and universe which I am now taking to another level with the launch of the website www. theconfusedarab.com. Through several focus on different cities of North Africa and Middle East, we will be sharing the concept of “future of nostalgia” or how to leverage on nostalgic feelings in the Arab world to build new futures.
STUDY OF THE SEA
Digital art by Jati Putra
48 HOURS IN MIAMI WITH LEXUS Photography and text: Ayaad Damouni
I knew I was in for a good time after arriving in Miami onboard Emirates’ latest route Dubai - Miami , when the limo driver chauffeured me to the city’s latest addition, the Faena Hotel. The Faena Hotel is very hard to describe, it’s a hybrid between the worlds of Moulin Rouge and Scarface - as you walk in the lobby, a mammoth, gold gilded skeleton by Damien Hirst greets you. Being in Miami has always been a dream of mine, however due to work and the continual obligation of life, it has been one of those places that always has seemed to get pushed to the bottom of the list. Needless to say, when Lexus invited me on this trip, I was extremely excited. An hour or so later after arriving in the hotel, I met my host and we move to the penthouse, where I’m greeted by members of Lexus US. They hand me a gift and give me a very brief understanding of what’s happening the following day and invite me for dinner. When I get back to my room and to my surprise, I find that the gift was a brand new Leica camera to be used to document my adventures the following day. My host takes me on a small tour around Palm Beach, then off to an early dinner where I meet photographers, journalists, bloggers and publishers (50 including myself) from all over the world flown in for the event. After a quick dinner we agree to meet at 8am and say our goodnights as we adjourn to bed, Faena-style.
The following morning we meet in the lobby, get on a bus and are whisked off to “The Mansion”. Quite literally, we arrive at a beautiful modern mansion on the waterfront of Miami Beach. Breakfast is being served next to large doors opening onto an awesome swimming pool, jetty and an amazing view of the skyline of Miami Beach. Surrounded by people with Leica hanging around their neck snapping away, I was in heaven. I too was snapping away. In one corner a Lexus hover board shaped like a skateboard was displayed, in the other corner a Lexus bicycle, and outside the garage a beautiful new-model Lexus that I hadn’t seen before. In the distance was another photographer setting some serious lighting ups to shoot something around the jetty. At first I didn’t see what the crowd was looking at but then I noticed in the distance an unusual-looking vessel. On my enquiry I discover that it’s the latest creation by Lexus a sport yacht being driven by Mr Toyoda the president and grandson of the founder of Toyota. He arrives, parks the boat, gets off and greets every one - he is no-doubt, one of the coolest people I have ever met . After mingling with the global Lexus family and the journalist and influencers, we were invited to participate in a fashion photoshoot. As we turn the corner I find myself in the middle of a shoot set with a Brazilian model a red Lexus LS and none the less than James Bond’s photographer, Greg Williams (photographer for the James Bond movie posters that is) shooting away and inviting guests to take control of the shoot. I must admit this was fun for me, especially since I never told them that I was a professional photographer. Next we are off to our next location in a Lexus LC (and I found my new love of a 4x4) to a random carpark, albeit a very stylish one, a beautiful concrete structure with a beautiful yellow Lexus LC dressed in another Brazilian beauty. This time, photographer Gavin Bond, the guy shot every who’s who in the world of cinema and music, was shooting and getting us all involved. Again I kept my experience a secret and had fun shooting away with my new Leica. Once done with the shoot, we had an awesome lunch and we were off in helicopters to the Palm Beach raceway, where we were greeted by racing legend, Scott Pruett, whose list of achievements goes back all the way to 1987. I had the privilege of driving the Lexus LC on the track with him, and let me tell you, the adrenalin was addictive and I think I found myself a new hobby. As the the day drew to an end there was one more surprise for us at the finale party, where the future Lexus machine was a revealed. The machine which is a transporter from the future, (around 700 years from today) that will be featured in the new film by Luc Besson starring, Dane DeHaan, who also happened to be mingling at the party. Back to my hotel Faena, I walked in to my room straight to the balcony and opened the door leaned over the railing looking at the ocean. Thinking to myself, ‘Miami is a place I’ve been meaning to visit for such a long time and here I am, I just had the most awesome, intense Miami experience anyone could ever dream of. Thanks Lexus!’ I kicked back to relax in my room all the while singing in my head “I’m going to Miami” and I will definitely be back.
Photography: Christine Lutz Stylist: Sara Medali Model: Greta Nehrenberg c/o MUGA Model Hair & make-up: Aennikin Retouch: Daria Antonova
Page 91 / Top Marina Hoermanseder Necklace Weekday Page 92 / Top Cheap Moday Trousers Stine Goya Necklace Weekday Page 93 / Top Pugnat Earrings &other stories Page 94 / Dress Cristina Rein Jacket Margiela Page 96 / Trousers Stine Goya Shirt Stine Goya Bracelet &other stories Sandals Dr. Martens
Photographer : DW Studios
Hair and Makeup : Sarah Damichi at D the Agency
When The Geissens came to town we got the exclusive sit down and shoot with model in the making, Shania.
Who are you?
I am Shania Tyra Maria Geiss, I am 12 years old, living in Monaco and travelling a lot around the world. I was born in St. Tropez and my parents are German..
Why should we follow your instagram?
You should follow my instagram so you can see what I am doing, where I am and a lot more. Follow me on shania_geiss
What has been the highlight of 2016 for you? Recently having my braces removed. When I am with my family on a world trip on our boat, Along with many inspirations on our tour around the world.
Tell us about your show?
My family and I do a reality show around the world. We travel to lots of places and learn a lot about them, Traveling around is a really great experience.
How did it come about?
My parents started the reality show when I was 6.
Do you enjoy it?
I do enjoy traveling around the world because I see new things.
How would you describe yourself in three words? I am Shania.
When you visited Dubai what were the major stand-out attractions of the city that took your attention? Desert Quad tour and my photoshoot with D-Journal.
Who are your last three downloaded tracks on your phone? Carmen Geiss â€˜Der burnerâ€™, Drake, Fetty Wap
What was the last app your downloaded? Spotify
What is your favourite website?
Wikipedia, because I use it for school and Roberto Geissini.
How do you see your role as an inspiration to other young girls? Please ask them and let me know.
How important is fashion to you? Very important.
Who is your favorite fashion designer?
My favorite fashion designer is Karl Lagerfeld.
What does 2017 have in store for you?
To continue my work as a model and work with my father for the designing of his brand.
Where can we follow you? Instagram: Shania_geiss Musically: Shania__geiss Snapchat: Shania_257
Any plans to come back to Dubai? Yes, when ever it is possible.
Who would you most like to meet in 2017? Karl Lagerfeld
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