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PRESENTED BY

LOCATION

3405 CANDLERS MOUNTAIN ROAD LYNCHBURG, VIRGINIA 24502

Overview

CENTRAL VIRGINA FASHION WEEK RETURNS After an amazing first year in 2017, Central Virginia Fashion Week returns this fall with another amazing experience! This year's CVAFW will be filled with three exciting fashionforward days of non-traditional fashion experiences. We invite you to be amongst the area's top fashion influencers and fashion enthusiasts to engage, network, and explore with us at this annual event designed to highlight the top fashion, beauty, and entertainment industry creatives this area has to offer.

Visit WWW.CVAFASHIONWEEK.COM


A NOTE

FROM OUR FOUNDER

First, THANK YOU. Thank you for taking a moment to accept this guide and to read this note. Secondly, thank you for your investment in the Lynchburg region by owning, operating, and/or conducting business in our area. Companies like yours contribute much to the success of our region and for that, I thank you for the opportunity it brings to each of our local communities. Central Virginia Fashion Week is a uniquelypresented fashion experience that works to bring the big city experience to our local

top fashion designers, influencers and

communities by engaging the area's enthusiasts.

With curated times to network with other professionals in the fashion, beauty, and entertainment industries, a strong sense of community is developed enriching the overall experience and creating an intrinsic impact on arts and culture in our area like never before. Our attendees to the week's events leave elated with their experience and even more excited about the city that they call home. We invite you to join us on this creative journey. Will you?

Victoria Watts Victoria Watts Founder & Executive Producer victoria@letstalkfashionva.com


Central Virginia Fashion Week ("CVAFW"), presented by Let's Talk Fashion Virginia, will hold it's second year of uniquely-presented fashion experiences again in the Fall of 2018. The event will continue with its mission to engage, network, and present the areas top fashion designers, influencers and enthusiasts within the fashion, beauty, and entertainment industries.  In the first year of 2017, CVAFW attracted over 500 attendees throughout the week of September 11-16, 2017 to locally-owned retail storefronts, a theatrical center, and a prestigious hotel in the downtown Lynchburg area with exclusive in-store fashion events, a lifestyle fashion show, and an elaborate hautecouture fashion show. We presented seven (7) local designers with origins from the Greater Lynchburg region.  The average age range of attendees to these events were between 18-45 years of age. The representation of attendees present was 68% to 32%, respectively representing those of Black/Hispanic/Other Descent and those of Caucasian Descent. The ratio of Male to Female attendance was observed as 1:4 respectively. This event could be described as the conversation of the city, receiving media coverage from The News & Advance, WSLS 10 News, WDBJ7, ABC13-LHOV, and local college newspapers. We anticipate much growth for this event in 2018!


The character of Central Virginia Fashion Week ("CVAFW") 2018 is avantgarde. To fully grasp this concept, we take a page from the book of barbaraigongini.com, Avant-garde (pronounced a’vant-garde) is an intellectual, artistic and cultural movement characterized by the experimental, the radical and the unorthodox approaches. Derived from french and meaning vanguard or advance guard, the term describes the few who dare to go in front and defy conventions. What makes something avant-garde is its capacity to transcend the boundaries of convention through experimentation and propose a different way of doing things, whether in art, dance, fashion, or any other of the creative arts. The term 'avant-garde' is typically used to describe innovative movements or the people creating them, who are considered to be ahead of their time.

With this, Central Virginia Fashion Week 2018 will take place again in the fall of this year, beginning Thursday, October 25, 2018 and ending Saturday, October 27, 2018. This series of events will be held at

River Ridge Lynchburg located at

3405 Candlers Mountain Road, Lynchburg, Virginia 24502.

SCHEDULE OF EVENTS

VIP OPENING RECEPTION & SOCIAL MIXER 10/25/2018 • 6-9 PM

AVANT-GARDE A LOOK INTO THE FUTURE

DESIGNER FASHION SHOW

10/26/2018 • 6-9 PM

FRESH OFF THE RUNWAY BRUNCH & POP-UP 10/27/2018 • 11 AM-2 PM

Attire

Sophisticated, Dressy Casual

VIVID VISIONS HAIR NAIL & MAKEUP ARTISAN SHOW 10/27/2018 • 6-9 PM


WAYS TO GET

INVOLVED 1. ATTEND

Get your tickets and be amongst the crowd for this highly anticipated event!

2. JOIN THE BEHIND-THESCENES EXPERIENCE Models, Designers, Stylists, Hair Salons, MUAs, Volunteers Are Welcome!

3. BECOME A VENDOR Searching for a unique atmosphere to share your uniquely-presented product or service with potential customers?

4. BE A SPONSOR Engage with our local community enhancing arts and culture while promoting your brand through this experience. 


2017 SPONSORS & PARTICIPANTS

PLATINUM                                SPONSOR


SPONSORSHIP & PARTICIPATION OPPORTUNITIES PLATINUM SPONSOR

$2,500

SPOTLIGHT SPONSOR

$750

• Your logo will be displayed on signage at all CVAFW sponsored events

• Your logo will be displayed on signage at all

• Your logo and links will be included on www.cvafashionweek.com

CVAFW sponsored events • Your logo and links will be included on

• Name/Logo included in CVAFW marketing • Logo on event banner

www.cvafashionweek.com • Name/Logo included in CVAFW marketing

• Full page ad in CVAFW Guide

• Half page ad in CVAFW Guide

• Exhibitor space at all of the CVAFW events • Sponsor post on Facebook event page • Instagram & Facebook post on CVAFW account • Access to the VIP Opening Reception • Recognition at each event

• Exhibitor space at 2 of the CVAFW events • Sponsor post on Facebook event page • Instagram and Facebook post on CVAFW • Access to the VIP Opening Reception • 4 VIP Admissions to CVAFW

• 10 VIP Admissions to CVAFW

• Business Card placement in VIP bags

• Business Card placement in VIP bags • Discounted tickets for company employees

PARTICIPATING VENDOR

$125-$250

• Unique Activation Opportunity of Your Choice

RUNWAY SPONSOR

$1,500

• Your company name and website link will be included on www.cvafashionweek.com

• Your logo will be displayed on signage at all

• Company name included in CVAFW Guide

CVAFW sponsored events

• Logo included in CVAFW advertising

• Your logo and links will be included on

• Exhibitor Spaces at 1 or 4 CVAFW events

www.cvafashionweek.com

• Business Card placement in VIP bags

• Name/Logo included in CVAFW marketing • Logo on event banner

IN-KIND/THANK YOU SPONSOR

$100

• Priority placement of full page ad in CVAFW Guide • Exhibitor space at 3 of the CVAFW events • Sponsor post on Facebook event page • Instagram & Facebook post on CVAFW account • Access to the VIP Opening Reception • Recognition on the runway at each event • 6 VIP Admissions to CVAFW • Business Card placement in VIP bags

• Your company name and website link will be included on www.cvafashionweek.com • Company name included in CVAFW Guide • Business Card placement in VIP bags

AD IN CVAFW GUIDE 1/4 Page

$35 | 1/2 Page $60 | Full Page $100

We'd love to hear from you! Please find our contact information below: (540) 583-6539 contact@cvafw.com www.cvafashionweek.com


Let’s Talk Fashion Virginia  

Central Virginia Fashion Week 2018 returns for its second year Thursday, October 25-Saturday, October 27, 2018 in the heart of Lynchburg, Vi...

Let’s Talk Fashion Virginia  

Central Virginia Fashion Week 2018 returns for its second year Thursday, October 25-Saturday, October 27, 2018 in the heart of Lynchburg, Vi...

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