Creative HEAD UK July/August 2021

Page 94

… u o y s e m o c l e w

Barber-Rista, Croydon

In this Surrey shop the quality of the drinks is right up there with the quality of the scissor work. Barber-Rista is now on hand to serve serious coffee from its bar, as well as something a little stronger.

D E E N T… U O Y MEE RINO RICCIO Manifesto TO Describe yourself in five words… Passionate, insecure (sometimes!), creative, dedicated, cheeky. What’s exciting you about British barbering/ male grooming right now? Seeing the change. Until a year ago barbering and male grooming were like two different worlds and now it’s nice to see everything is merging together. People on set using barbering techniques and barbers now using clips to set the hair and dry like session stylists. The barber/hairdresser who inspired me is… My inspiration comes from my father. He started to learn barbering when he was seven; now he’s 63 and still working five days a week – and I have never once heard him complain about being tired and overworked.

BOYS’ TOYS

If I could change one thing… As much as I like social media – and I regard it as being hugely helpful to me and the company I work for – I think that certain values in our industry have been misplaced and forgotten. How many likes a post has gained or how many followers you have seems to have replaced how important skill development and client care is. Everything changed for me when… I started to work at Manifesto. Joining the salon came at just the right time in my career, and it feels great to be in a team where my vision and skills are welcome.

Serena Hussain Hill’s winning look

Mr. Q

NEW GROOM ROOM

ALL STARS FOR 2021 REVEALED Serena Hussain Hill from Toni&Guy Birmingham is one of the five global winners of the American Crew All Star Challenge. She scoops $5,000 (£3,540) and a trip to Barcelona to shoot with American Crew founder David Raccuglia.

Who else should we get to know… Craig Mason, who was behind a men’s hair collection from 2002 that is still one of my favourites. Tom Connell (@tommconnell) has the vision to makes things that shouldn’t fit together just fit! It’s just brilliant. Holli Smith (@hollismithhead) is great on hair but she’s amazing at capturing the character, too. You might not know this about me… As an Italian I love food, but when people ask me my favourite dish, my response is a full English breakfast! Say hello to me… @rinoriccio, @manifestoeducation, @manifesto_ldn

LUCHMUN TAKES ANDIS LEAD Kevin Luchmun is the new International Artistic Team lead for Andis. A newly created role, he will be integral to the vision and development of Andis’ global barber education.

A new barbering brand on the block, Barber & Co has a traditional vibe The packed with the latest technology. Men’s It’s vegan-friendly and features Shape plastic-free packaging. Duo from Neäl & Wølf is RRP £11.95 perfect for shorter each styles, Shape Pliable 0333 577 3616 Paste enhances definition and locks styles in place.

RRP £22 salonpromotions.co.uk

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CREATIVE HEAD

17/06/2021 14:49


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