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nestmailer.qxd

11/10/05

7:55 PM

Page 1


nestmailer.qxd

11/10/05

7:55 PM

Page 2

We’ve all heard the saying “Variety is the spice of life.” And while this philosophy holds true in most aspects of day-to-day living, it seems the masterminds of the New York nightlife industry have forgotten what it means to mix things up. Unless one is prepared to club-hop around the city, a nightlife goer can expect an evening of mostly the same if they stay at one night spot. But new club and event space Nest, located in the hot Chelsea neighborhood of Manhattan, is changing all of that. Unlike most clubs or event spaces in the city, Nest has the square footage to create a diverse atmosphere that satisfies even the toughest nightlife critic. The tri-level space contains three very different floors for every different type of nightlife enthusiast. For those seeking a more relaxed evening out — look no further than Nest’s lower level. A one-of-a-kind rooster feather chandelier greats each patron as they descend down the stairs into a cavernous yet welcoming room. Exposed brick, extensive candlelight and cozy tables add to the space’s unique charm. Lining the walls is a man-made nest of back-lit layered strips of metal —an artistic effect that can be found throughout the club. For those patrons seeking a more upbeat night out, the upper levels of the club offer two very different high-energy experiences. The feel and décor of Nest’s middle level can only be described as luxe. Red walls and dark wood are accentuated by the continuation of the metal nest covering the walls and snugly surrounding the DJ booth. Squarely in the middle of the room hangs a glass-encased disco ball that, along with the highest tech LCD lasers and smoke machine, has the ability to change the ambience of the room in mere seconds. Move to the last and highest level of Nest and leave behind the frenzied world of the middle floor for a sleek and cutting-edge party. Cool blue walls and blond wood floors run throughout. Designer Steve Lewis has created a room unlike any other thanks in part to his genius wall coverings of lazar cut wood panels. The large panels fit along the wall as if pieces of a puzzle and continue along the space’s ceiling. Overlooking it all is a glass-paneled mezzanine designed for special occasions that features amazing views and breathtaking down-feather globe chandeliers. These accents, along with many other visionary designs found throughout the club help to create the diverse atmosphere that is sure to keep patrons coming back time and time again.

Efrain Quiles: Owner/Operator – When Efrain Quiles came to the city almost 10 years ago to attend college, he, like many undergrads, started bartending to make ends meet. He never imagined that job would turn into an illustrious career that would take him to the upper echelons of New York nightlife. After starting his career at the venerable China Club, he went on to open numerous clubs such as Twirl and Soho House — where he worked as director of operations and purchasing. With his services in demand, Efrain branched out to consulting. Today he has consulted for openings of numerous venues, including Resort in the Hamptons and Duvet. Together with his partner Div, an up-and-comer in the world of real estate, Efrain looks forward to embarking on his newest venture, Nest. David Coleman: Chef – The New York Observer has called his food “interesting and unexpected”. And The New York Times hails his creations as “imaginative and skillful”. So one can only imagine what delicious concoctions chef David Coleman is planning on serving up in his new role as head chef of Nest. Specializing in creative American cuisine, David has honed his skills for the past 15 years in some of the hottest kitchens in Manhattan — including Union Pacific and Atlas. Steve Lewis: Designer - Steve Lewis has been a fixture on the New York nightlife scene for over two decades. After finding success owning and running numerous legendary clubs, Steve has switched gears to head up his own design firm specializing in nightlife décor. He has worked on such venues as Marquee, Butter and Home, and has now turned his efforts to his newest challenge Nest, where he hopes to create an organic but sleek atmosphere.

Name of Lounge: Nest Address: 215 W. 28th Street, New York, NY Phone: (212) 760-NEST (6378) Fax: (212) 760-6379 Date Opened: Winter 2005/2006 Square Footage: 10,000 Square Feet Capacity: 700 Credit Cards: All major Hours of Operation: 5 PM to 10 PM for special events and 10 PM to 4 AM for general club admission. Website: www.nestlounge.com Event Contact: Christine Proskurenko (917) 523-8920 Press Contact: Tara Goldman Rydan Group Inc. Phone: 212.941.5200 Fax: 212.941.0091 tara@rydangroup.com

Nest Promotional Mailer  

Nest Promotional Mailer

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