Just T Presentation by Co Trink

L 210326

Intro Tea Tradition meets Generation Z 140 years of tea competence meet inspiring, surprising flavours and a strong awareness of sustainability: JUST T offers a high-quality organic tea range that fulfills the highest demands of tea lovers worldwide. It is all about enjoyment and responsibility: Every JUST T blend is organic and in addition also certified with one further sustainable certification such as Rainforest Alliance, UTZ or Fairtrade. For us, sustainability counts not only on the inside but also on the outside: Our packaging is plastic neutral and FSC-certified. Plus: We strive for CO2 neutrality. All products are packed and produced in Europe. We are passionate about our mission and proud to make a transparent contribution to the sustainable future of our environment and of the tea farmers worldwide. Together with the consumers we take responsibility to make the world a better place for next generations. We know that we are not perfect and we still have a lot of work to do, but we have a clear vision and we will work passionately for it every day. The convincing combination of quality, fair trade and sustainability is what drives us. Only if we preserve our planet and protect our water will future generations of tea lovers experience special JUST T moments. Lars Frederik Ellerbrock Tea Architect 1

Design Special Design for Special Moments For us, the sustainable journey of enjoyment and responsibility does not end with product contents or packaging materials. The colorful JUST T illustrations also reflect our love for high-quality, sustainable tea that sets trends and visually stands out. The illustrations reflect the importance of a healthy nature - especially clean lakes, seas, rivers and oceans. Each JUST T product shows an exceptional atmosphere where water plays an outstanding role for us and the nature.

Origin We made a conscious decision to buy our tea from family businesses whenever possible. We prefer direct trade and avoid middlemen who make the route of our products more opaque. This decision also gives us the opportunity to maintain a close relationship with our tea farmers and to use this relationship to improve local processes. In this way we can source the best ingredients directly at the origin and guarantee consistently high quality – our basis for an innovative and surprising JUST T assortment.

Sustainability initiatives

CO2 OFFSET We offset the CO2 emissions that we produce during the production of our teas by planting new trees.

RENEWABLE ENERGY We take care that our partners also rely on renewable energies.

PLASTIC NEUTRALITY

CLIMATE SMART PACKAGING Whenever possible, we use natural materials to pack our products.

We avoid plastic in our production. For every kilo of plastic that we still use, a kilo of plastic is removed from nature.

TRACEABILITY

FAIRTRADE

NO FOODWASTE

Our single estate teas can be traced back to their plantation of origin.

Whenever possible, we work with Fairtrade certified products.

We avoid overproduction and wasted resources.

BIO CERTIFICATION

FSC CERTIFICATION

UTZ CERTIFICATION

All of our teas have an organic certification.

Whenever possible, we use accessories with FSC certification.

We strive for UTZ certified products.

RAINFOREST ALLIANCE We strive for Rainforest Alliance certified products.

Together for sustainability

We use parts of our sales to offset our CO2 emission. Together with WeForest we plant trees to help our planet. www.weforest.org

Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.JUST-T.de

Together with Plastic Bank we prevent the flow of plastic into our oceans by motivating communities to collect plastic before it reaches the sea. www.plasticbank.com

Packaging Double chamber bag

Pyramid bag

Reliable aroma protection and easy handling: The environmentally friendly, biodegradable JUST T double chamber bag guarantees uncomplicated handling with an optimal taste. The individual tea envelopes offer the best possible hygiene and perfect aroma protection.

High quality and optimal taste: The environmentally friendly, biodegradable JUST T pyramid bags allow the hot water to spread over the tea bag immediately after the infusion so the flavours can develop as good as possible. The close-meshed pores of the bag will contribute to an excellent aroma development. 6

Packaging Premium Loose Leaf Tea

· High-quality FSC-certified storage jar for loose premium tea · Impresses with its exceptional Nordic design, pleasant feel and function · Inner bag made of compostable NatureFlex* film for the best possible aroma protection *NatureFlex films are made from renewable raw materials and are certified in the EU under DIN No. EN 13432 7

Assortment CLASSIC Assortment CAPTAIN EARL GREY

SUNRISE BREAKFAST

Art. No. 436173 (Double chamber) Art. No. 436191 (Pyramid)

Art. No. 436185 (Double chamber) Art. No. 436203 (Pyramid)

Legend has it that our favourite tea, Earl Grey, was invented in stormy seas between England and China: Leaking bergamot oil poured over the black tea in the cargo of the ship and the classic among teas was born, today's lighthouse for stormy moments.

Rise & Shine – Sunrise Breakfast Time! Whether on a picnic or at the breakfast table – our black tea from Assam greets you in the morning with its malty notes and its beautiful red-brown colour. Enjoy pure, with rock candy, or a dash of milk or cream and let the new day begin!

Organic High Grown Black Tea Bergamotte

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de 3-5 Min

1-2 Min

cheek to cheek vanilla organic rooibos infusion french vanilla

Art. No. 436179 (Double chamber) Art. No. 436197 (Pyramid) Bourbon Vanilla cheek to cheek with rooibos! The two lovers unite in a voluptuously sensual mouthful. Whether alone or not – our Cheek to Cheek Vanilla keeps you warm and safe.

A sip of luck in your teacup! Creamy caramel, soft cocoa and delicate vanilla hug you and give you an overall feeling of well-being, while green coffee beans provide the energy kick. They turn our Lucky Irishman into a real fortune charmer. After all, green is a lucky colour!

CHINA GREEN JEWEL

Organic High Grown Yunnan Green Tea Art. No. 436183 (Double chamber) Art. No. 436201 (Pyramid) Yunnan, one of the oldest tea growing areas in China, is a real gem. Here, the finest green tea is made according to old traditions. By the way, "Yunnan" means "south of the clouds" – a tiny bit of heaven with China Green Jewel lands in your teacup.

organic high grown yunnan green tea

Organic Rooibos Infusion French Vanilla

Art. No. 436174 (Double chamber) Art. No. 436192 (Pyramid)

CHEEK TO CHEEK VANILLA

Organic High Grown Black Tea Caramel Cream

70°C

organic high grown black tea bergamotte

A noble and gentle black tea for the cozy months. After long walks or perhaps some ice skating, Baby It's Cold Outside invites you to a quiet cuddle on the couch. Cinnamon and hints of vanilla and apple combine with the spicy black tea – this will set your heart on fire!

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

Art. No. 436187 (Double chamber) Art. No. 436205 (Pyramid)

organic high grown black tea caramel cream

Organic High Grown Black Tea Cloves Orange Cinnamon

3-5 Min

BABY IT´S COLD OUTSIDE

THE LUCKY IRISHMAN

100°C

From the world-famous tea growing area Uva in Sri Lanka right into your teacup: Our Ceylon’s Secret Garden combines classic mildness with the unmistakeable taste of black tea. Whether pure, with milk or cream - the taste of our light, floral afternoon-tea catapults you directly into the world-famous tea plantations of Ceylon.

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

Art. No. 436184 (Double chamber) Art. No. 436202 (Pyramid)

organic high grown assam black tea

Organic High Grown Uva Black Tea

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de 100°C

CEYLON´S SECRET GARDEN

100°C

organic high grown black tea bergamotte

Organic High Grown Assam Black Tea

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de 100°C

5-6 Min

9 Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.just-t.de

organic spice infusion turmeric ginger

organic herbal infusion mint

100°C

Mesmeric mint for memorable moments: Unforgettable Moroccan Mint takes you on a romantic journey to the coasts of Casablanca. Enchanting sweetness twirled by light freshness combines in an addictive taste. – A guilty pleasure without the guilt. Art. No. 436180 (Double chamber) Art. No. 436198 (Pyramid) Organic Herbal Infusion Mint

UNFORGETTABLE MOROCCAN MINT

5-6 Min

35% CERTIFIED GREEN TEA

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

organic herbal infusion chamomile verbena Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.just-t.de

100°C

Our Blue Sky Chamomile ensures relaxing moments – at any time of day. Only the best and sweetest chamomile flowers find their way into our tea blend of verbena and many other natural herbs. Pour, lean back and relax – almost as relaxing as a small powernap in a summer meadow. Art. No. 436178 (Double chamber) Art. No. 436196 (Pyramid) Organic Herbal Infusion Chamomile Verbena

BLUE SKY CHAMOMILE

5-6 Min

100°C

1-2 Min

30% CERTIFIED GREEN TEA

63% CERTIFIED GREEN TEA

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

organic high grown white tea black currant Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.just-t.de

70°C

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

5-6 Min

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

organic high grown green tea matcha acai grapefruit Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.just-t.de

70°C

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

organic high grown white tea apricot peach Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.just-t.de

70°C

Immerse yourself in the world of superfood! In Turmeric Ginger Treasure, ginger and lemon combine with the trendy spice curcuma, considered the "spice of life". Our herbal tea is a spicy, fresh treasure, that brings positive energy to your body and mind. Spice up your life! Art. No. 436181 (Double chamber) Art. No. 436199 (Pyramid) Organic Spice Infusion Tumeric Ginger

THE TURMERIC GINGER TREASURE Matcha meets Acai – Koffein-Kick meets Superfood! Dynamic Day will give you the energy boost to get you through the day. The green tea with matcha and grapefruit invigorates the senses. The superfood acai gives you an extra power-kick. On your mark, get set, go! Art. No. 436172 (Double chamber) Art. No. 436190 (Pyramid) Organic High Grown Green Tea Acai Grapefruit

DYNAMIC DAY

ONE AND ONLY BLACK CURRANT

DARLING PEACH

Art. No. 436186 (Double chamber) Art. No. 436204 (Pyramid)

Art. No. 436170 (Double chamber) Art. No. 436188 (Pyramid)

Mild, aromatic and pure: Our One and Only Black Currant takes you on a boat trip on a mild summer evening. Only you, your companion and a large amount of white tea with black currant. Wonderful fragrance, delicate fruity taste and fruitful conversations – the perfect moment.

Jump straight into a taste experience with Darling Peach made from the finest white tea: We selected only the best peaches and sun kissed apricots for you. Our white tea has fruity, mild notes and a wonderfully soft colour – Like sun rays in your teacup.

1-2 Min

66% CERTIFIED TEA

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

Organic High Grown White Tea Black Currant

Organic High Grown White Tea Apricot Peach

WELLNESS Assortment Assortment

10 organic fruit infusion forrest berries Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.just-t.de

100°C

5-6 Min

40% CERTIFIED HIBISCUS

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

A taste travel through the untouched nature of Scandinavia: Our Nordic Blueberry is a fruity berry blend that not only tastes great: Its seductive scent reminds you of long walks and carefree moments spent together. organic fruit infusion moringa apple quince Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.just-t.de

100°C

Our Apple Moringa Affair is a rendezvous between classics and superfoods. It combines traditional fruit apple and quince with the superfood Moringa leaf, which is full of antioxidants. The result is a wonderfully fruity tea that tastes of apple picking and late summer days. Art. No. 436176 (Double chamber) Art. No. 436194 (Pyramid) Organic Fruit Infusion Moringa Apple Quince

APPLE MORINGA AFFAIR

1-2 Min

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

organic herbal infusion liquorice mint Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.just-t.de

100°C

5-6 Min

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

organic high grown green tea passion fruit papaya Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.just-t.de

70°C

Art. No. 436177 (Double chamber) Art. No. 436195 (Pyramid) Organic Fruit Infusion Forrest Berries

NORDIC BLUEBERRY

Attention liquorice fans! Our Sweetheart Liquorice from Scandinavia brings the finest liquorice notes to your tongue and inspires you with its enchanting fragrance. In combination with fresh mint, comes the chance for a unique Nordic tea moment. Cheerio my Sweetheart! Art. No. 436182 (Double chamber) Art. No. 436200 (Pyramid) Organic Herbal Infusion Liquorice Mint

SWEET HEART LIQUORICE

5-6 Min

30% CERTIFIED GREEN TEA

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

organic high grown black tea rhubarb vanilla Every drop counts – JUST T will take you on an exciting journey of responsible pleasure. Along with our partners, we take responsibility for our producers, Mother Earth and her oceans. Only if environment and water resorts are paid the right attention to, will future generations have the chance to experience special JUST T moments. Enjoy our tea to protect our world. Are you in? — www.just-t.de

100°C

RHUBARB HYGGE

FRUIT WAVE

Art. No. 436175 (Double chamber) Art. No. 436193 (Pyramid)

Art. No. 436171 (Double chamber) Art. No. 436189 (Pyramid)

The Danes say "Hygge", referring to a feeling of cosiness and contentment. Our black tea Rhubarb Hygge lands this feeling in your teacup: It spoils you with fruity mildness and a hint of vanilla. Fine flavours make you long for early spring afternoons in the fresh air.

Morning, noon or evening – Fruit Wave will surely have you surfing wild fruit waves! Our passion fruit and papaya green tea pampers you with a large portion of fruity freshness along with abounding antioxidants – for extra power and vitality in your life.

3-5 Min

LIFEBRANDS Natural Food GmbH Holzdamm 28-32 · 20099 Hamburg, Germany www.lifebrands.de

Organic High Grown Black Tea Rhubarb Vanilla

Organic High Grown Green Tea Passion Fruit Papaya

TREND Assortment Assortment

Packaging Convenience Tea Bag

CEYLON´S SECRET GARDEN

CHEEK TO CHEEK VANILLA

THE TURMERIC GINGER TREASURE

UNFORGETTABLE MOROCCAN MINT

FRUIT WAVE

Art. No. 436210

Art. No. 436207

Art. No. 436209

Art. No. 436208

Art. No. 436206

Organic High Grown Uva Black Tea

Organic Rooibos Infusion French Vanilla

Organic Spice Infusion Tumeric Ginger

Organic Herbal Infusion Mint

Organic High Grown Green Tea Passion Fruit Papaya

· Selected High grown Tea and Herbal-/Spice Infusions in biodegradable Filter bag · Individually packed in biodegradable NatureFlex* Envelope · Tea bag Label FSC certified · 60 servings per trading Unit · Suitable for up to 450 ml servings *NatureFlex films are made from renewable raw materials and are certified in the EU under DIN No. EN 13432

Accessoires

French Press Teamaker

Porcelain Tea Mug

Iron Japanese Teapot

Art. No.: 436240 Material: glass Size: 350 ml

Art. No.: 436243 Colour: JUST T blue Material: magnesium porcelain Size: 350 ml

Art. No.: 436246 Colour: Green Jewel Material: ironware Size: 800 ml

Classic JUST T Tea Glas

Porcelain Tea Cup & Saucer

Iron Japanese Teapot

Art. No.: 436241 Material: glass Size: 350 ml

Art. No.: 436244 Colour: JUST T blue Material: magnesium porcelain Size: 200 ml

Art. No.: 436247 Colour: Midnight Blue Material: ironware Size: 600 ml

Tall Tea Double Walled Glas Art. No.: 436242 Material: glass double walled Size: 400 ml

Short Tea Double Walled Glas Art. No.: 436261 Material: glass double walled Size: 200 ml

Accessoires

Bamboo Mug Art. No.: 436248 Colour: JUST T blue Material: bamboo & corn based Size: 375 ml

Bamboo Tea Bowl Art. No.: 436249 Colour: JUST T blue Material: bamboo & corn based Size: 375 ml

Bamboo Milk & Sugar Set Art. No.: 436250 Colour: JUST T blue Material: bamboo & corn based; lid: cork Size: pot 150 ml; cup 200 ml

Bamboo Stackable Tea Cups; set of 6 Art. No.: 436251 Colour: pastel rainbow Material: bamboo & corn based Size: 175 ml

Bamboo Tea Serving Tray Art. No.: 436254 Colour: JUST T blue Art. No.: 436255 Colour: Sandy Beach Material: bamboo & corn based Size: L 30 x W 16.3 x H 1.8 cm

Bamboo Coaster Set; set of 7 + holder

Compostable Wheat Drinking Straws

Art. No.: 436252 Colour: pastel rainbow Material: bamboo & corn based Size: D 11.2 x H 6.3 cm

Art. No.: 436256 Material: natural wheat Size: L 21 x D 0.4cm

Bamboo Side Plates, set of 6 Art. No.: 436253 Colour: pastel rainbow Material: bamboo & corn based Size: D 18.2 x H 1.7cm

Displays Double chamber displays

Art. No.: 436262

Art. No.: 436264

Art. No.: 436265

Displays Pyramid displays

Art. No.: 436266

Art. No.: 436268

Art. No.: 436269

Displays Display Convenience Tea Bag

Art. No.: 436263

Displays Display Loose Tea

Art. No.: 436271

Trade Marketing Options Coupons, Tea Menu Cards and Sticker

Trade Marketing Options Postcards (Available for all varieties)

organic high grown black tea rhubarb vanilla

00%

AIN

Super cozy days ahead: Snuggle up with vanilla and rhubarb. Mmmh...

BLE

with LOVE from:

RHUBARB H YG G E

to:

... can’t wait to hear from you! xoxo www.just-t.de

Trade Marketing Options Advertising

www.just-t.org

LIFEBRANDS Natural Food GmbH · Gaußstraße 120-122 · 22765 Hamburg, Germany Phone: +49 (0)40 18 05 2800 · Fax: +49 (0)40 18 05 28 50 · Mail: customerservice@lifebrands.de · DE-ÖKO-001