Issuu on Google+

Chamber Focus Chamber Focus With Community Reach

CHAMBER@ Work The Corning Area Chamber of Commerce In This Issue: 

Message from the President

Feature Story

Government Affairs

Membership

Events and Programs

Business Profile

Information Center of Corning

Social Media Tips Corning Area Chamber of Commerce 1 West Market Street Suite 202 Corning NY 14830


The Corning Area Chamber of Commerce CorningNY.com

A Message from the President

PAGE 2

Board of Directors Board of Directors Listing: Bill Cameron - CPP School District Joe Carey - The Site Cyber Bar & Grille Coleen Fabrizi - Corning’s Gaffer District Zachary Knapp – Five Star Bank Elizabeth Lambert - Elmira College Shirley Magna - Guthrie Corning Hospital Greg McFetridge- Retired Banker Rod Noel - Clinical Associates of the Southern Tier

Denise Ackley From Denise’s Desk … As we introduce and welcome our newsletter, Chamber @Work in its new electronic format, I couldn’t help but use this space to do a little YEA (Young Entrepreneurs Academy) boasting. For those unfamiliar with YEA, this is our new partner program with the Corning-Painted Post Area School District to teach students between the ages of 11-18 how to run their own businesses. For me the YEA experience has reinforced the importance of education for our children, being able to provide them with all the necessary tools to compete in this VERY dog-eat-dog world. So with that, I invited Superintendent of Schools, Mike Ginalski, to respond to the recently approved NYS budget, curious about its implications on education. I share this guest editorial with you and encourage each of you to support quality education in our community … This month lawmakers across the state trumpeted their success in delivering an on-time New York State budget for the third consecutive year. School Districts across the state are very thankful for this as well. With this budget, Governor Cuomo has trumpeted a number of new initiatives including Full-Day Pre-K, Extended Day, Community Schools and Merit Bonuses for high performing teachers. In Corning-Painted Post, we support all four of these vitally important initiatives. However, we have concerns that these will not be available to all districts. In reading through the legislation, it is apparent that these four items are targeted towards high needs school districts, in which Corning-Painted Post would not qualify as we are considered a moderate needs school district. Michael Ginalski, Superintendent Corning-Painted Post Area School District

Karen Oxenreider – M&T Bank Hermant Patel – Visions Hotels, LLC. Michael Reese – Express Employment Professionals Kristina Schneider – Radisson Hotel Corning Chris Sharkey - Corning Enterprises Jerry Sleve – Corning Natural Gas Corp. Jill Staats - Community Bank, N.A. Cathy Weil - Coldwell Banker Horizons Realty Jean Wise-Wicks - Painted Post Area Board of Trade

A Message From the Board Chair Welcome to the E Newsletter, which comes to you based on requests from our Chamber members to have a more easily accessible resource for Chamber information! This has been created by the newest addition to our staff Abby Hoobler, Manager of Communications, in an effort to meet a strategic goal of our newly updated Strategic Plan … “Listen to our member’s needs.” We invite and welcome feedback on what you like and what you might like to see included in upcoming issues of this newsletter. We consistently strive to stay current with new and improved ways to communicate with our members. In the next few weeks, you will hear an announcement on another new resource available to Chamber members at no cost (FREE!) to the members. This newest resource will be available to all members as a means to better communicate and share our business messages to the local community and beyond! Rod Noel Board Chair


The Corning Area Chamber of Commerce CorningNY.com

PAGE 3

Feature Story The months of March and April have been a time of busy preparation and exciting opportunity for the Young Entrepreneurs Academy students. On March 7th our YEA Students participated in a CEO Roundtable event and on April 23rd the students had the opportunity to present their business ideas to a panel of local investors during the BIG Investor Panel Event … our local version of “shark tank!” The CEO Roundtable hosted 7 of our area community leaders and CEO’s who each presented their personal career journeys to 13 eager and ambitious CEO hopefuls. The program also allowed for a Question & Answer discussion with the students … and it was here that roundtable guests shared both their good and bad experiences, as well as providing important professional advice. The students were also given the exciting opportunity to share and present

their business enterprises to the CEO table. On April 23, 2013, the highly anticipated day had finally arrived for the YEA Students. Guests were invited to a welcome reception which provided a unique opportunity to meet our young entrepreneurs. The reception was followed by the evening’s highlight featuring presentations by 9 young entrepreneurs to a panel of 9 local investors for a request of funding to help with the start-up of their new business enterprises. Following the presentations, the investor panel deliberated, determining the respective investment awards and a selection of the event winner. The “winning” student was chosen based on the merit of the presentation and the potential to launch a successful business. All students were rewarded for their commitment and effort with a financial award … some more than their request and some less than they had hoped. The winner was Danielle Cohen, CEO of “BEADarling,” providing customers with beautiful, hand-crafted and

customized beaded jewelry. As the event winner, Danielle was then eligible to represent the Corning YEA site at the national Saunders Scholarship competition in Rochester as a semi-finalist. The YEA Students will end their intensive 30week class with a June 8th Trade Show and commencement on June 12. Recruitment for next year’s YEA Class has begun. If you are interesting in learning more about YEA, please contact Denise Ackley at Ackley@corningny.com. Applications and scholarships are now available by visiting www.CorningNY.com.

YEA students and CEO’s

Danielle Cohen

Government Affairs HEALTH CARE REFORM: WHAT BUSINESSES NEED TO KNOW!

the penalty and let employees purchase their own insurance. On the flip side, many studies show that offering benefits is a good way to attract and retain talented workers. Businesses are encouraged to evaluate those numbers now and plan ahead to be as prepared as possible. • What’s the penalty per employee? For larger employers that choose not to provide insurance, the average fine per employee would be about $2,300. PartWhat’s the date YOU need to know? time and seasonal employees are January 1, 2014. That's when both the exempt. For more specific information employer and individual mandate will regarding employer penalties per take effect. employee, suggested reading is the • What’s the threshold? Employers with 50 “Summary of Potential Employer or more employees will be required to Penalties Under the Patient Protection provide health insurance to their workers and Affordable Care Act,” a report or pay a penalty. Firms with fewer than 50 from the Congressional Research employees are not required to provide Service. coverage, but could elect to do so • Who’s levying the penalty? Just like through state or federal exchanges being any other tax penalty, the Internal established. However, all individuals will Revenue Service will be the enforcing be required to have some form of health body behind the penalty. The agency is insurance. currently revising its forms to include • Do companies with more than 50 questions about health care benefits employees have a choice to pay or plans, but there’s no definite timeline play? Yes. Businesses with more than 50 for the IRS regulations. employees need to decide if it makes • Is the penalty tax-deductible? financial sense for their company to pay Unfortunately no.

• Can my existing health care benefits plan be grandfathered in? Yes, as long as it meets certain requirements. • What about the exchanges? A determination has not yet been finalized about whether New York will accept federal funding to organize its own state insurance exchange but all indications to this point suggest that the NYS government will step up to the plate. • What if individual companies, each with fewer than 50 employees, have the same owner? That owner will be responsible for providing benefits. If there are multiple companies under the same control group, they’ll be considered one. The Corning Area Chamber of Commerce Government Affairs Advisory Council will continue to host informational health insurance/health care roundtables throughout 2013 to help Members prepare for the new health care system being implemented January 1st. Stay tuned for information of upcoming programs … We especially thank EXCELLUS BLUECROSS/BLUE SHIELD for their sponsorships of these roundtables.

Do you want your business logo featured in this section of the next issue? Contact Abby Hoobler for pricing information


The Corning Area Chamber of Commerce CorningNY.com

PAGE 4

Member Benefits Membership Plaque If you are in need of a new membership plaque, or did not receive your updated plaque insert for 2013, please contact Maleaha Helfrich by email at Helfrich@CorningNY.com. These plaques are a great way to proudly display your membership with the Corning Area Chamber of Commerce. Your membership sends your customers the right message – your business is reputable and actively participates in the local business community. Benefits Update At the Corning Chamber of Commerce, we are consistently looking for ways to update member benefits. Sometimes, these updates result in additions or changes to benefits. We welcome the opportunity to meet with you to answer any questions you have, regarding your benefits as a member, or to simply review your benefits at your convenience. To schedule an appointment, please contact Maleaha Helfrich by email at Helfrich@CorningNY.com.

Maleaha Helfrich Director of Member Services & Development

New Members Welcome New Members: AgeLess SPA at Radisson Hotel Corning 130 Tioga Avenue Corning, NY 14830 607-985-6121 agelessllc.com Sitel 101 Canada Road Painted Post, NY 14870 607-936-5782 www.sitel.com Ribbon Cutting Ceremony at AgeLess Spa

Hawke & Axel Glass Corning, NY 14830 607-368-7661 www.hawkeaxelglass.com The Erlacher Collection featuring Steuben Glass 5 West Market Street Corning, NY 14830 607-527-3632

Elmira Savings Bank in Erwin

Elmira Savings Bank 404 South Hamilton Street Painted Post, NY 14870 607-936-1806 www.elmirasavingsbank.com


The Corning Area Chamber of Commerce CorningNY.com

PAGE 5

Events and Programs Tax Reform Round Table With Congressman Tom Reed Wednesday, May 1st, 2013 8:00am – 9:30am Corning Natural Gas- Blue Flame Room 330 West William Street, Corning NY RSVPs Required Light refreshments will be provided There is a $5 charge for this program payable via cash or check at the door.

Legislative Update Featuring special guest speakers: Senator Tom O’Mara State Assemblyman Phil Palmesano District Director for Congressman Tom Reed- Joe Sempolinski Friday, May 3rd, 2013 9:00am – 10:30am Radisson Hotel Corning – Carder Room 125 Denison Parkway East, Corning NY

Molly Mulligan Manager of Events

Upcoming Events: May 1– Tax Reform Roundtable with Congressman Tom Reed May 3– Legislative Update May 10– Annual Dinner RSVPs Required: FREE Admissions and light refreshments will Celebration be provided courtesy of Three Rivers Development Corp. May 15– Business After Hours Event: Sound Communications

Business Profile Gilbane Building Company Marking its 140th year in operation and remaining a privately held, family-run company, Gilbane Building Company has more than 60 office locations both nationally and internationally. As one of the nation’s oldest and largest providers of construction management services, Gilbane offers a unique blend of nationally recognized construction expertise and best practices. Having worked in New York State since 1949, Gilbane has delivered over $4.9 billion in work, servicing every major market while maintaining offices in Albany, New York City, Rochester and Syracuse. Gilbane’s current workload in New York includes corporate, higher education, K-12, healthcare, life sciences and manufacturing projects; and includes over $1.9 billion in construction and nearly 2.3 million square feet. Additionally, Gilbane is currently working on assignments in Corning New York for Corning, Inc. and Corning Hospital while maintaining a staff of twenty who live and reside in the immediate area. Assignments include healthcare, public assembly and laboratory renovations. In addition to projects in Corning, Gilbane has constructed in the Southern Tier for clients such as Cornell University, Ithaca College and assignments in Binghamton. Equally important to Gilbane are the communities in which they work and reside. Numerous employees have permanently relocated with their families to the Southern Tier from across the country to support projects and invest in the region. Employees who have relocated, work alongside recent hires who were recruited from within the region (and Corning) that provide invaluable market insight. From our recent involvement over the last five years with projects in Corning, New York Gilbane has become corporately and personally invested with numerous charitable and philanthropic organizations including, but not limited to: Salvation Army Toys for Tots, Food Bank of the Southern Tier, United Way Golf Outing, American Cancer Society Relay for Life, ProAction of Steuben & Yates Counties, Boy Scouts of America, Elmira Southside Community Center and Pathways. Annually, Gilbane has their Upstate New York charitable golf outing at the Corning Country Club which raises over $45,000 for donations to organizations in Corning as well as the Say Yes to Education in Syracuse and Rochester City Schools Scholars Programs. http://www.gilbaneco.com/

This could be YOUR business...contact Abby Hoobler for more information!


Promote YOUR Business HERE!

For pricing information contact Abby Hoobler at Hoobler@CorningNY.com


Promote YOUR Business HERE!

For pricing information contact Abby Hoobler at Hoobler@CorningNY.com


The Corning Area Chamber of Commerce CorningNY.com

PAGE 6

Information Center The Information Center of Corning would like to make you and your staff aware of all the Information Center has to offer: Exposure Opportunities: •Display Cases– as low as $25 per month •Wall Mounted Displays (display materials not provided) and 24/7 Window Marquee One Stop Shop for Tickets! •Darien Lake– Good any day tickets, includes both parks and parking for only $29.99 •Visit 2 museums and Save! Combination of tickets to the Rockwell Museum of Western Art and the Corning Museum of Glass. AAA, Senior, Resident and Student rates available •CEATS bus passes available, $25.00

Andrew Schultz Information Center Manager

•Corning Painted Post Civic Music Association, season tickets and individual concert tickets available. Ticketmaster Outlet Center Upcoming Events for April and May:

*The Information Center invites you to stop in and say hello Information Specialists, Marie Laird, Monique Brimmer and our newest addition, Shirley Toole. Special Announcement: The Information Center of Corning was recently featured in an expose about The Corning Museum of Glass by George Bailey. To read CLICK HERE

May 23-26th GlassFest: The I.C. will be selling beer and wine tasting tickets for the Friday night of GlassFest

Social Media Tips 10 Social Media Marketing Tips For Small Business Owners 1.

2.

3.

4.

5.

Be everywhere: Find and use every option available for social media networking. This will provide the option to interact with potential customers and give the option to refer people to your website. Interact with your audience: Talk to the members within your social community. Reply to posts, tweets and blog comments. Engage your audience from the information that you post. Provide something of value: Offer something to your viewers that other businesses do not. Provide Twitter-only specials such as, “The next 10 people to retweet this receive a free gift,” or offer discounts to your Facebook fans. Learn from your community: Use the people in your community and learn from them. Promote everywhere: Promote everything you do on every possible avenue. Pass traffic through your social media accounts.

6.

Write, write, write: Create a blog. Write as frequent as possible while keeping content fresh and interesting for readers.

7.

Find niche networks within your industry: Research social networks within your niche and utilize them. Social networks are everywhere, do your research and find which ones are within your industry.

8.

Use tools: The list is long for third party tools for Social Networking websites. It will help keep content organized and save time. Some examples are: ReFollow for Twitter, Flickr Uploadr, StumbleUpon Toolbar.

9.

Pass traffic to your website: Your #1 social media marketing goal should be to pass traffic to your website. Link from YouTube videos, business profiles, Flickr photos, Twitter and Facebook accounts.

10. Serve the community: Become a resource for your community. Research other areas that your target market are interested in and provide helpful links and information. (Information gathered from Stikky Media)

Abigail Hoobler Manager of Communications


The Corning Area Chamber of Commerce CorningNY.com

THE CORNING AREA CHAMBER OF COMMERCE

1 West Market Street Suite #202 Corning, New York 14830 Phone: (607) 936-4686 Fax: (607) 936-4685 Email: Info@CorningNY.com

PAGE 7

Mission The Corning Area Chamber of Commerce is a catalyst to serve and advance business and community interests of the region. We are the leading resource that connects member businesses, through providing resources, education, and access. Vision The Corning Area Chamber of Commerce will be the premier business resource connection. We will be the essential focal point and provide solutions to lead professional development and business growth in support of a vibrant community. Core Beliefs We believe… •Businesses have a powerful voice when united

Chamber Focus With Community Reach

We’re on the web! CorningNY.com

•Members deserve a return on their investment, with value-added benefits •Relationships, responsiveness, accountability, and integrity are the foundation of our organization - internal and external •Being a community partner and proactive leader is essential to our sustainability

Corporate Partners


Chamber@Work April/May 2013