Coquettes Magazine Issue 1: Les Portraits

Page 46

Sasha Jokomo for Coquettes by Rutendo Denise .R. : How did the idea for the cover come about? SJ: First of all, let me just say it feels a little weird being interviewed by you. It’s awesome in a trippy kind of way. The idea came to me around two years ago. Approximately a year after I had ventured into self-portrait photography. I wanted something unique borderlining on iconic. I think I’m on the right track..first in Africa and all. .R.You call out for and encourage artistic development in the Zimbabwean Fashion industry, where does that passion come from? SJ: I guess it comes from a place inside of me that always feels like our industry is lagging behind. Living in London - one of the world’s most dynamic and exuberant fashion capitals, always tends to remind me that we have a long way to go. But because I know that we have a lot of potential I

want to see us get there.. I want to see us compete and carve our own space in the fashion industry..in my lifetime anyway. .R.: Do you consider yourself a pioneer of Zimbabwean fashion? SJ: I believe it’s way too early in my career to call myself a pioneer. I mean..I’m only 21 and I haven’t done a lot to change the industry. Maybe the way people may think. I see myself as more of an advocate for Zim fashion. I’m trying to bring what we have and offer it to the world. .R.: What’s behind the title of the cover editorial? SJ: People outside of the fashion industry tend to associate self-portraits with narcissistic behaviour. I’m having a Coquettish tongue in cheek moment and playing on the concept and what some people may perceive it to be. .R.: What makes CQS different? What does it bring that’s different to Zimbabwean publications that are already out there? SJ: I don’t think of CQS that way. But if


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