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SOLUZIONI INTEGRATE PER ETICHETTE

più personalizzate, proprio grazie alla collaborazione con i clienti”, aggiunge Alberto Lora Lamia.

LE SOLUZIONI In fiera sono state presentate le ultime novità della gamma di adesivi acrilici Dow ROBOND™, adatta ad applicazioni di etichettatura complesse nel settore delle bevande, farmaci e prodotti per l’igiene personale: il polimero adesivo acrilico ROBOND™ PS-7860 e ROBOND™ PS-7890 adesivo pronto all’uso per etichette in carta, e l’adesivo per etichette con un’ampia gamma di temperature d’uso ROBOND™ PS-7735, quest’ultimo è stato presentato per la prima volta a LabelExpo 2017. Shanghai (Cina) e Singapore, dove lavorano insieme

Queste soluzioni offrono ottima adesione su un’ampia

Dow, clienti, brand owner e altri interlocutori della filiera

varietà di materiali, spalmabilità e velocità di applicazio-

dell’imballaggio, che collaborano per Innovare e trovare

ne migliorate.

soluzioni alternative nel settore dell’imballaggio e analiz-

Presentati anche vari tipi di adesivi con silicone di Dow;

zare concetti nuovi, svilupparli e testarli subito utilizzan-

disponibili anche adesivi senza solventi che se usati con

do i laboratori e le attrezzature presenti nei Pack Stu-

il catalizzatore SYL-OFF™ possono essere reticolati

dios; cercando così di soddisfare le esigenze di produr-

anche a basse temperature.

re un imballaggio migliore e un time-to-market ridotto.

“Per far fronte alla richiesta da parte degli utilizzatori

“Lavorare insieme aiuta a ispirare il pensiero innovativo

Dow Performance Silicones fornisce rivestimenti relea-

con lo scopo di identificare soluzioni di imballaggio con

se con silicone della gamma SYL-OFF™, particolar-

prestazioni ottimizzate, perché l’industria delle etichette

mente adatti all’elevata velocità delle moderne macchi-

deve differenziare i supporti e oggi Dow Adhesives e

ne di erogazione etichette, che hanno bisogno di un

Dow Corning insieme possono fornire soluzioni sempre

rivestimento molto sottile e piano, in grado di garantire

ENGLISH Version

Dow and Dow Corning: two leaders to satisfy the label industry requests FOR THE FIRST TIME TOGETHER AT LABELEXPO 2017, DOW ADHESIVES AND DOW PERFORMANCE SILICONES (HERITAGE DOW CORNING), TWO DIVISIONS OF DOWDUPONT MATERIALS SCIENCE DIVISION, PRESENTED A WIDE RANGE OF SOLUTIONS, INTEGRATING THEIR RESPECTIVE EXPERTISE IN THE PRESSURE SENSITIVE INDUSTRY

D

ow completed the acquisition of Dow Corning in June 2016, an operation that brought together unique technology skills. This transaction allows Dow to combine its technology platforms in the field of adhesives with silicones by Dow Corning, a pioneer and leader in this field. “With the integration of Dow Corning’s silicones expertise, Dow has now an expanded product range offering

to serve the pressure sensitive label industry including silicone release coatings, silicone pressure sensitive adhesives, water based acrylic PSAs as well as polyethylene that goes into film and extrusion coatings. This presents a great opportunity for us to help our customers through material innovation on both chemistries” , comments Meike Wesseling, EMEAI Marketing Manager, Pressure Sensitive Materials.

34 CONVERTER Flessibili - Carta - Cartone

“Dow has always been very active in the packaging industry, now together with the silicone release coatings portfolio, a key component of the label, users can expect that adhesives and silicones will deliver great performance because they are offered from the same supplier. After years of experience and R & D activities on both sides these two materials have been optimized and improved to ensure efficiency through the perfect interplay of adhesive and release liner. This is obviously irrespective of the printing process used”, says Alberto Lora Lamia, EMEA Marketing Manager, Acrylic Adhesives at Dow. Another advantage to be highlighted is the global presence of Dow to provide timely and rapid advice as well as after-sales service, all in the name of collaboration, which is embodied in the Pack Studios by Dow which are located in Freeport, Texas (USA); Ringwood, Illinois (USA); Horgen (Switzerland); Mozzate (Italy); San Paolo (Brazil), Shanghai (China) and Singapore. Here, Dow customers, brand owners and other stakeholders in the packaging industry can work together to innovate

and find alternative solutions in the packaging sector as well as analyze new concepts, develop and test them immediately using the laboratories and equipment present at these Pack Studios, seeking to meet the needs of producing better packaging at a reduced time to market. “Working together helps to inspire innovative thinking with the aim of identifying optimized performance packaging solutions, because the label industry needs to differentiate substrates, and today Dow and heritage Dow Corning can provide more and more customized solutions, thanks to collaboration with customers”, adds Alberto Lora Lamia. SOLUTIONS The latest additions in the range of Dow ROBOND™ acrylic adhesives have been presented at the trade show, suitable for heavy labeling applications in the beverage, pharmaceuticals and personal care products in du stry: acrylic adhesive polymer ROBOND™ PS-7860 and ROBOND™ PS7890 ready-to-use adhesive for paper labels,

Converter-flessibili-carta-cartone january/february 2018  
Converter-flessibili-carta-cartone january/february 2018  
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