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We have long known that being a stay-at-home mom is one of the most important jobs in the world, but now moms have become one of the most important and desirable segments of the social media marketing phenomenon! Moms are on Facebook, Twitter, MySpace-they play games, they look for health information, they blog, they shop, they compare, they review and they make product recommendations on-line. How is it Social Media marketing is attracting these powerhouse moms? Companies are clambering for a piece of the on-line mom consumer pie. They know they have to attract these moms. eMarketer estimates that, in 2008, there were 3.5 million US moms on-line, and this number is expected to grow to 39.6 million by 2012. You don't have to be an economics major to realize that this trend carries an enormous amount of consumer spending clout. New websites appealing to the different "mom segments" are appearing online nearly every day. Marketers and advertisers are outdoing themselves in an effort to reach this very powerful consumer group. "Mom segments" can be broken down into many groups: new moms, moms over 30, moms of teenagers, moms with twins, first-time moms, the list is practically endless. Just breaking moms into sub-categories opens a plethora of advertising opportunities. As retailers and marketers begin to focus on moms and social media, more and more moms are deciding to give up their outside careers and make the transition to home-based business owners. 70% of new businesses in America are being started by women. Women are demanding more from their home lives as well as their careers. The new terminology for these busy entrepreneurs is "mompreneurs." These moms want it all! They want to stay home with their children, they want to earn income, they want to own successful businesses and they are finding ways to make it all happen. If you are one of the many stay at home moms who has decided to start a new career with a home-based business, then you will be entering a very dynamic, fast-paced online world. It will be essential for you to do your homework and find a good, legitimate home-based company with whome to partner. Do some research online, check reviews of the company, make sure you understand what your initial cash outlay will be, how you will be compensated and indeed, if the compensation will cover your time and effort. It will also be very important for you to know how to market your business online and in Social Media outlets.

Are you are interested in finding out how you can work from home and earn a legitimate income online? If so, please visit our website at http://www.realmoneyteam.com for more tips and information on how stay at home moms can have a career, work from home, and earn some extra


money.

Article Source: http://EzineArticles.com/?expert=Diane_D_Allen

==== ==== Hi. Social Media Marketing 2012 http://comchief.com ==== ====


SocialMedia Marketing and How can it Serve Your Organization's Objective.