PRESENT
SESSION HANDOUTS
Keynote 1:
MEET THE ARTIST ENTREPRENEURS Powered by Featured Artists Coalition (FAC) and CMU:DIY Hosted by: Chris Cooke, CMU Line-up: artists Emma Mcgann, ShaoDow & Bryde
Building a career around music means understanding how artist businesses work. Each artist has their own business honed to suit their music, their fanbase and their brand. Three artist entrepreneurs from the Featured Artists Coalition will let you inside their respective artist businesses, discussing the decisions and partnerships they’ve made along the way. Chris Cooke from CMU:DIY will also provide a speedy Artist:Entrepreneur Guide to an artist’s key revenue streams and primary business partners.
Speakers Chris Cooke - CMU Chris is MD and Business Editor of CMU, a service provider to the music industry. Best known for its media – the CMU Daily, CMU Digest, CMU Trends and Setlist podcast – the CMU business also provides training and consultancy to music companies, runs the CMU:DIY education programme for new talent, and presents the CMU Insights conference at The Great Escape each May. CMU is part of Chris’s company 3CM UnLimited, through which he also publishes cultural recommendations service ThisWeek London and its sister magazine ThreeWeeks Edinburgh; and helps to run the award winning PR training charity the Taylor Bennett Foundation.
Emma Mcgann - Artist Critically acclaimed singer-songwriter and livestream queen Emma McGann has gone international with her fresh and infectious pop sound. Since being awarded StudyVox FM Musician of the Year by Kylie Minogue, Emma has remained one of the few independent UK artists to proudly represent the pop genre, and has been award-nominated alongside Adele, Katy Perry & Shawn Mendes for her efforts. The holder of a first class degree in Music Composition, Emma has taken part in Masterclasses at Abbey Road & Maida Vale Studios through the BBC and has achieved airplay on BBC Radio 1 with her single ‘Cherry On Top’. Emma is passionate about interacting with her audience and involving them in all aspects of her music. She gave a TEDx Talk on how and why she does this through her YouNow livestreams, which have amassed over 10 million views worldwide and earned her nominations for an iHeartRadio Music Award (Social Star category, 2017) and Shorty Award (Livestreamer of the Year, 2018). Also a regular YouTuber, Emma was selected as a YouTube NextUp Alumni (London) in 2017. She is an influencer and ambassador for the upcoming livestream and crypto app Rize.
Speakers ShaoDow - Artist ShaoDow is a professional Rapper, Manga Author and possible Ninja. Trained in Shaolin Kung Fu in China, he used the tenacity and determination learned from his martial arts to build his music career independently. Managing director of his own label DiY Gang Entertainment, he now makes a full time living from his music. Winner of The AIM 2017 Hardest Working Artist award, he has sold over 25,000 albums independently, toured the UK, Europe, Asia and South America, performed at Reading and Leeds Festivals, annihilated his Fire In The Booth and opened for the likes of Tech N9ne, Wiley, Skepta, Stormzy and more. In addition, Shao has released his own brand of headphones, has one of the largest independent merchandise ranges in the country, has written a manga comic book series and co-owns ‘The Blue and Purple Store’ - the UK’s first (and only) music artist run pop up shops. And he’s done it all without a major label.
Bryde - Artist Pembrokeshire-born, London-based Bryde aka Sarah Howells, is a woman and an electric guitar playing fierce and fragile songs. Swaying from vulnerable to uncompromising within one verse and chorus, Bryde’s music is honest and furiously authentic. Fascinated with human psychology and inner workings of relationships Bryde’s songs still hold close a defiant and life-affirming quality. Described as being about “entangling and unravelling” they move from tender and delicate, to tough and unforgiving, drawing reviews that reflect this. Bryde established her ethereal indie-rock sound early on, working with producers such as Jolyon Thomas ( Royal Blood) and Bill Ryder-Jones (Hooton Tennis Club, Saint Saviour) Early radio support has reflected this coming from the likes of Huw Stephens on Radio 1, 6music, playlist on BBC Radio Wales and supported by Maz on Radio X. 2016 was a whirlwind year on the live circuit for Bryde: opening for Rufus Wainwright, well-received sets at Dot To Dot, Green Man and Swn, two sold-out London headliners, debut shows in New York and Los Angeles and UK headline tours. 2017 reached new heights with packed shows at Live at Leeds and The Great Escape, sold out shows and her first shows in Europe. The co-produced debut album mixed by Catherine J Marks (Big Moon, The Amazons) with influences of Radiohead, Warpaint and Jeff Buckley evident.
www.multi-track.co.uk @multi_trackbrs @multitrackbristol
Keynote 2:
DECODING THE WORD ‘URBAN’ IN 2018: WHAT’S NEXT? Hosted by: Jasmine Dotiwala (Media Trust/Channel 4 News) Line-up: Tasha Demi (Sony RCA), Aarti Popat (Imran Malik Publicity), Wale Kalejaiye (Sheridans), Dr. Edson Burton (writer & historian)
In this session our panel of industry experts debate the meaning of “urban”. Responding to the recent article in Music Business Worldwide we’ll also be looking at the social impact of urban culture on society, in particular its most recent iterations grime, drill and afro-swing. Plus, we’ll also predict what’s next for the UK’s biggest cultural export.
Speakers Jasmine Dotiwala – Media Trust / Channel 4 News Jasmine Dotiwala is a broadcaster, producer, director and columnist who has worked within the television and music industry for over two decades making TV content with the early pioneers of pop and hip hop culture as well as modern day names. Jasmine has interviewed everyone from Jay Z, J Hus, Eminem, Beyonce, Stormzy, Public Enemy, Snoop Dogg, Mariah, Mary J Blige, Whitney, Jean Claude Van Damme, Sarah Jessica Parker, Spice Girls, Fugees and many, many more during her 14 years at MTV. In fact, it’s easier to make a list of who she hasn’t interviewed. Jasmine started as a global roving reporter on The Word (Channel 4) - the biggest music youth culture TV show in the nineties, then moving across to MTV News as a presenter all across Europe, producing and directing every MTV flagship show from Making the video, MTV News, MTV Cribs and more before heading up MTV Base and MTV Dance production. As well as for MTV she has made music television for Channel 4 (T4 Music), ITV (One Night Stand) and more. Jasmine is currently Head of Youth Media at Media Trust where she trains young people from all across the UK and London in multi-media skills for TV, radio and digital platforms.. Jasmine also reports on Arts & Culture stories for Channel 4 News and SKY News. Jasmine writes on the globes biggest hip hop brand platform – The Source and is also a regular contributor to The Metro online. Dotiwala sits on the RTS Futures (Royal Television Society) committee, BRIT Awards Diversity Committee, I Luv Live music board, MOBO Awards Judging Committee, BET International Judging panel, Ivy Club Committee and was an original member of the MTV Diversity Board. She has also been requested to speak at House of Lords on media subjects around young people, inclusivity and diversity. Dotiwala continues to chair and appear on panels around music, television, youth and diversity themes. Dotiwala is also a host producer annually on the annual MTV Europe Music Awards, and an international judge for music awards in Uganda and Namibia (NAMAs).
Speakers Tasha Demi – Marketing Manager, Sony RCA After completing a degree in Media and Cultural Studies at the University of the Arts, Tasha began her journey in music, where she’s been working now for around 8 years in a variety of roles and companies. Tasha originally started out as a journalist and presenter where I worked for the likes of MTV, The Independent, MOBO Awards and Music News. Fast forward a few years and she began working at Box Television / Channel 4 where she was responsible for writing TV shows for their network of music channels, and organising shoots with talent. After her time there, she joined the International Talent & Music team at MTV to work on the annual Europe Music Awards show. This is a freelance role she’s completed for the past 4 years – and still takes part in today. Tasha has also worked for Universals’ UMOD label and Polydor, and on her own side project ‘#POWERS’, in which she worked alongside legendary producer, Davinche, exec-producing and curating a brand new album which featured 32 artists from across the UK. Tasha has now moved over from Polydor to Sony RCA as a Marketing Manager to help launch the Since 93 imprint, working across artists such as Loski, Amun, and Aitch. She also works across the RCA roster on acts including Future, H.E.R., Travis Scott, iLL BLU & more.
Aarti Popat – Imran Malik Publicity Aarti is a rising star within the field of publicity. Currently studying Classics at King’s College London, her passion for music, specifically UK Rap led her to journalism and the publication of various articles for Link Up TV both online and print. Outside of music, Ancient History is another one of her interests and has lead to some of Aarti’s academic work being printed in research journals at the British Library. Alongside her love for writing, artist development is something she thrives and excels within. Her role as a publicist at Imran Malik Publicity has allowed her involvement in various creative music campaigns across a broad roster of artists including the likes of J Hus, Ramz, Loski, Migos and many more.
Edson Burton – writer & historian Dr Edson Burton is a writer, historian, programme-curator and performer based in Bristol. His academic specialisms include: Bristol and the Transatlantic Slave Trade, Black History in the USA, Cultural continuities between Africa & the New World. He has been a consultant and coordinator for a range of HLF and Arts Council history projects in Bristol including most recently a study of Bristol’s Old Market ward Vice & Virtue (2014). Edson has maintained a parallel career as a poet and writer for theatre and radio. His Radio dramas, the Armour of Immanuel (2007), the Chosen One (2009), have been www.multi-track.co.uk Radio Four’s pick of the week and his newest work, Deacon, aired on BBC Radio 4 in July 2018. Edson is also currently artist-in-residence at Watershed, curating the highly regarded Afrofuturist season (2014), which formed part of the BFI’S Fear and Wonder Sc-Fi season. He is also an active member of Come the Revolution, a collective of curators from Bristol and Birmingham committed to exploring and challenging black life, experience and cultural expression through cinema.
Speakers Wale Kalejaiye - Sheridans Wale Kalejaiye is an Associate in the Music and Theatre Groups at Sheridans. Coming to law from a background in music, Wale has built a burgeoning music practice representing rising stars from across the globe, working with talented artists, songwriters and producers as well as independent management and record companies. With an approach that focuses exclusively on protecting his clients’ interests, he has developed a strong reputation for proactively supporting emerging artists in every aspect of their work and business, right from the start of their careers. Wale’s work in the music and entertainment industry is informed by his substantial experience in live events, branding and social media, having previously worked with social media influencers, digital start-ups, advertising agencies and leading online merchandise companies. Until recently, he served as a key advisor for multiple start-up businesses but in particular, he has been instrumental in driving and building the company “The Good Co” into a social media agency and digital platform with over 30 million followers worldwide. Wale is known for being a fierce negotiator, great networker, commercially aware and possessing real world insight to deal making.
www.multi-track.co.uk @multi_trackbrs @multitrackbristol
Workshop 1:
SEALING THE DEAL (LABELS, PUBLISHERS AND DIY SERVICES) Powered by UK Music – BPI, Music Publishers Association (MPA), Musicians Union (MU), PRS, PPL, Music Management Forum (MMF) Hosted by: Casandra Strauss (BPI) Line-up: Paul Gray (Musician’s Union), Mandy Capela (Warner Music), Kwame Kwaten (Ferocious Management / MMF), Davina Merchant (A&R, Downtown Music)
Most artists still dream about signing with a label or publisher at some point in their career. But, what’s the right deal and how do you cover yourself legally? In this session, we explore what exactly labels and publishers do and what record and publishing deals look like. We’ll look at how you can get your music in front of the key decision-makers, and what to do next.
Speakers Casandra Strauss - BPI Casandra joined the UK’s recorded music industry trade body, BPI, in late 2017 - having held a variety of roles throughout her career. Most recently, she spent 2 years at INgrooves, followed by 4 years at Sony Music looking after digital partner development. At BPI, alongside the wider team, she looks after services for its membership, comprising of over 400 independent labels and the UK’s three ‘majors’, which account for 85 per cent of legitimate domestic music consumption. BPI promotes British music overseas through its trade missions and the Music Exports Growth Scheme. It provides insights, training and networking with its free masterclasses, Innovation Hub, Insight Sessions, and reports. The BPI administers the Certified Awards, co-owns the Official Charts, organises The BRIT Awards and is also home to the Mercury Prize.
Paul Gray – Musicians’ Union Paul Gray has amassed over 40 years worldwide experience in the music industry, primarily as bassist / songwriter for teen rockers Eddie & the Hot Rods, punk legends The Damned and the rock band UFO. He has had more record deals and managers that he can remember, and alongside his work for the Musicians’ Union returned as studio and live bassist for The Damned for their first album in 10 years in 2017, reaching no. 7 in the UK charts. In 2004 Paul was appointed as the Musicians’ Union Regional Organiser for Wales and South West England. The MU represent over 30,000 musicians, writers, producers, teachers and students working in all sectors of the music industry across all genres, assisting in protecting their rights, offering free contract and legal advice, collecting royalties, negotiating rates, chasing up unpaid fees and advising their members in all aspects of their careers within the music industry.
Speakers Kwame Kwaten – Managing Director, Ferocious Talent Kwame Kwaten is a Manager, Musician, Producer and Consultant. Kwame’s own writing and production include work for Ultra Nate, Ladysmith Black Mambazo and Daryl Hall. He also co-produced classic pop hits like ‘Wishing On A Star’ by Jay-Z and ‘You Might Need Somebody’ by Shola Ama; and remixed Mark Morrison’s Return of the Mack / Crazy / Let’s Get Down, Diana Ross, and Lighthouse Family. As the founder & MD of Ferocious Management, Kwame has seen the company’s exponential growth across the last two years. It now houses 3 sister companies; Ferocious Label Services (FLS), F.A.B. Consultancy and Ferocious Productions. Ferocious Talent is a music management & artist development company that covers artist management, label services, music consultancy and in-house production which manages acts such as Labi Siffre, George Ogilvie, Blue Lab Beats, Jodie Abacus, Caitlyn Scarlett, Steve Brown (Laura Mvula/Rumer producer & cowriter), writer/producer Jack Gourlay (Jess Glynne/Tom Odell/Jack Garrett), The Collier & Sarah Walk. Kwame has always made a conscious effort to involve and open doors to young people to get into the music business. He started the Urban Music Seminar – now known as The Ultimate Seminar which he is a co-director of with Andrea and Nicky Charles. This is regularly oversubscribed and over-attended. The seminar bridges the gap between classrooms and boardrooms, bringing in industry leaders such as various managers and record label CEOs.
Davina Merchant - A&R, Downtown Music Davina Merchant began her career as an entertainment journalist working for the well-known media platforms: Mashable and the Sun. She adventured into the music industry by working for ADA, VP records and downtown records as an A&R consultant and helped with publishing. The creative freedom to work with her writers and producers is just one of the reasons why Davina loves publishing. This passion has rewarded her with the title of ‘creative trailblazer’ and ‘A game changer of the music industry’.
Mandy Capela – Warner Music After qualifying as a lawyer in South Africa, Mandy merged her legal knowledge with music industry know-how to provide legal guidance to jazz legend Hugh Masekela. In 2014 she moved to London to study her LLM in entertainment law at the University of Westminster. Thereafter Mandy began working at Warner Music in the Business Affairs team. She is currently the Business Affairs Manager for Atlantic Records UK.
www.multi-track.co.uk @multi_trackbrs @multitrackbristol
Workshop 2:
GAME CHANGERS Hosted by: Mo Ayoub (broadcaster, Reprezent Radio) Line-up: Jane Dyball (CEO, Music Publishers Association), Maggie Crowe (Brit Awards/BPI), Jasmine Dotiwala (Media Trust/Channel 4 News)
From Artists to Business, Media and Events we speak to high profile panellists about their journey and how they overcame obstacles to become successful within their field and create a legacy within the music industry. We will explore their views on the future of the music industry and the advice they would pass on to the next generation of Game Changers.
Speakers Mo Ayoub - Broadcaster & Continuity Announcer @ Reprezent Radio, Channel 4 (UK) & Flaix FM (Spain) As an award-winning broadcaster, Mo Ayoub’s been invested in community & student radio since taking to the mic for the first time during his time at Leeds Student Radio back in 2012. Fast forward, and he’s holding down the Saturday Drivetime slot every other week on London community station Reprezent Radio, providing listeners with a huge range of tracks from any and all genre, having given artists from overseas platform such as the likes of Duendita, Lala Ace 667, Manul & Energyman and more. His work isn’t only limited to the UK – having recently been taken on in Spain by national, Barcelona-based electronic music station, Flaix (Flash) FM, to present weekly specialist show “London Sounds” – and build bridges between both countries by showcasing the sound of the UK’s club scene to Spanish audiences. Apart from radio in Spain, Mo’s recently been back and forth from Barcelona, having DJ’d at Sónar festival afterparties, as well as at the city’s infamous Sala Apolo. On top of all that, you can also catch him as a continuity announcer on Channel 4 – guiding you through programmes and your day, whatever it is you might be watching!
Jane Dyball – CEO, Music Publishers Association Following 6 years at Virgin Music in international copyright and licensing, Jane Dyball joined Warner/Chappell Music becoming SVP International Legal & Business Affairs in 2005. She was responsible for business affairs worldwide ex US & Canada, alongside strategic issues such as collective rights management and digital rights. In January 2014 she was appointed CEO of MCPS, IMPEL and PMLL (later becoming CEO of the MPA Group of Companies in October 2015 now including the MPA). She recently oversaw the transition of IMPEL out of MCPS in 2018 into a standalone independent company.
Speakers Maggie Crowe - BPI Maggie Crowe is Director of Events & Charities at The BPI. She joined the company in March 1986 after her first baptism of fire working in the UK Music Industry for the formidable Steve Mason (Windsong International/Pinnacle Records). In 2005, she was appointed Events Director over the BRIT Awards and has led on that project on behalf of BPI’s Board of management since. She also oversees the Classic BRITs, BRITs Icon and the Hyundai Mercury Music Prize. Maggie is the Administrator of the BRIT Trust charity and plays an intrinsic role in many areas of The BRIT School where her passion lies in helping the School in any which way she can. Her overall enthusiasm for all the projects that the Trust has funded over the years spills out onto her fellow Trustees and work colleagues. Working for the commercial arm of the BPI running their events including the BRIT Awards and the Mercury Prize she is best placed to talk about the charity and how giving back as an Industry is vital to future generations – not just for the Creative Industry but for society as a whole. Maggie was awarded an OBE in the 2011 New Years’ Honour list which she is inordinately proud of – she still feels someone has made a mistake and will ask for it back! She lives in South London, is married and has two sons.
Jasmine Dotiwala – Media Trust / Channel 4 News Jasmine Dotiwala is a broadcaster, producer, director and columnist who has worked within the television and music industry for over two decades making TV content with the early pioneers of pop and hip hop culture as well as modern day names. Jasmine has interviewed everyone from Jay Z, J Hus, Eminem, Beyonce, Stormzy, Public Enemy, Snoop Dogg, Mariah, Mary J Blige, Whitney, Jean Claude Van Damme, Sarah Jessica Parker, Spice Girls, Fugees and many, many more during her 14 years at MTV. In fact, it’s easier to make a list of who she hasn’t interviewed. Jasmine started as a global roving reporter on The Word (Channel 4) - the biggest music youth culture TV show in the nineties, then moving across to MTV News as a presenter all across Europe, producing and directing every MTV flagship show from Making the video, MTV News, MTV Cribs and more before heading up MTV Base and MTV Dance production. As well as for MTV she has made music television for Channel 4 (T4 Music), ITV (One Night Stand) and more. Jasmine is currently Head of Youth Media at Media Trust where she trains young people from all across the UK and London in multi-media skills for TV, radio and digital platforms. Jasmine also reports on Arts & Culture stories for Channel 4 News and SKY News. Jasmine writes on the globe’s biggest hip hop brand platform The Source, and is also a regular contributor to The Metro online. Dotiwala continues to chair and appear on panels around music, television, youth and diversity themes. Dotiwala is also a host producer annually on the annual MTV Europe Music Awards, and an judge for music awards in Uganda and Namibia (NAMAs).
www.multi-track.co.uk @multi_trackbrs @multitrackbristol
Workshop 3:
MIND YOUR BUSINESS Powered by Help Musicians UK (HMUK) Hosted by: Aidan Culley (Health & Welfare Officer, HMUK) Line-up: Tanya Lacey (Artist & Multi-Track mentor), Tony Briscoe (Producer & Multi-Track mentor), Tidrah Jeffers and Zinnia Murdoch (Off The Record)
A career in music can be one of the most rewarding but the business is often precarious and unpredictable. For aspiring and emerging creatives the struggle can be – and is for many – real. The difficulty of sustaining a living and the inability to plan your time and future can be tricky. We look holistically at well-being and what services are out there to aid you in preserving yourself and creating a healthy business plan.
Speakers Aidan Culley - Health & Welfare Officer, HMUK Aidan joined HMUK in August 2016, where he manages the Musicians Hearing Health Scheme and Emerging Musicians Scheme as well as providing frontline support as part of the Health & Welfare team. This brings him into frequent contact with musicians experiencing mental health difficulties. Aidan is particularly passionate about developing HMUK’s mental health support for music students and artists at the start of their careers. When not at work he is a keen guitarist, pianist and occasional DJ.
Tony Briscoe – producer & Multi-Track mentor With a PHD in sound Tony’s music career began collaborating with UKG act Artful Dodger whilst composing and producing for Craig David and Beverly Knight. This led to becoming one of the key producers for Def Soul UK, a subsidiary of Def Jam and Universal Records. Moving on to soundtracking on the BBC WIldlife series ‘Life in Cold Blood’ he’s most recently been working on projects with George the Poet and remixing for MNEK.
Speakers Tanya Lacey – Artist & Multi-Track mentor Recording artist, songwriter and not least performer. Tanya has collaborated with grime acts Kano, Lady Leshurr and Tinchy Stryder on ‘Greatness’, ‘Now That You’re Gone’ and ‘Spotlight’ respectively. Plus she’s shown she can switch it up on DnB track features with Danny Byrd and Matrix & Futurebound and RnB with Loick Essien. With her ability and flexibility not ending there, Tanya has also co-written songs with international exposure for the likes of will.i.am whilst also performing with Dennis Rollins in a jazz ensemble. Now working on new projects with MOBO and as part of the all-female collective Supergurl, watch out for the new-new from her camp soon.
Tidrah Jeffers and Zinnia Murdoch (Off The Record) Off the Record Bristol (OTR) is a mental health social movement by and for young people. OTR provides mental health support and info to young people aged 11-25 across Bristol and South Gloucestershire. OTR’s services are free, confidential, self-referral and provide a variety of support projects to combat mental and emotional health needs such as depression, anxiety, self-harm, OCD, abuse, eating disorders, family breakdown and substance abuse. OTR works in schools, colleges and youth clubs to promote good mental health and provide tips and tricks to look after your wellbeing. One of OTR’s projects is The Resilience Lab, a stress-busting group workshop which shares guidance on how to deal with life’s ups and downs. OTR also provides specialist support for anyone identifying as LGBTQ+ and young people experiencing bullying, self-harm or wanting to campaign against mental health stigma.
www.multi-track.co.uk @multi_trackbrs @multitrackbristol
Workshop 4:
MANAGEMENT MATTERS Powered by Music Management Forum (MMF) Hosted by: Kwame Kwaten (Ferocious Management / MMF) Line-up: Eva Greene (Black Acre), Wale Kalejaiye (Sheridans), Nike Durosaro (Big Drum)
With elements of the music industry changing rapidly by the day, how does this affect the role of a manager? Do you need one? Would you like to become one? What skills do you need? How did they get started? We find out how important having management is from our panel of experts from the music industry.
Speakers Kwame Kwaten – Managing Director, Ferocious Talent Kwame Kwaten is a Manager, Musician, Producer and Consultant. Kwame’s own writing and production include work for Ultra Nate, Ladysmith Black Mambazo and Daryl Hall. He also co-produced classic pop hits like ‘Wishing On A Star’ by Jay-Z and ‘You Might Need Somebody’ by Shola Ama; and remixed Mark Morrison’s Return of the Mack / Crazy / Let’s Get Down, Diana Ross, Lighthouse Family. As the founder & MD of Ferocious Management, Kwame has seen the company’s exponential growth across the last two years. It now houses 3 sister companies; Ferocious Label Services (FLS), F.A.B. Consultancy and Ferocious Productions. Ferocious Talent is a music management & artist development company that covers artist management, label services, music consultancy and in-house production which manages acts such as Labi Siffre, George Ogilvie, Blue Lab Beats, Jodie Abacus, Caitlyn Scarlett, Steve Brown (Laura Mvula/Rumer producer & cowriter), writer/producer Jack Gourlay (Jess Glynne/Tom Odell/Jack Garrett), The Collier & Sarah Walk. Kwame has always made a conscious effort to involve and open doors to young people to get into the music business. He started the Urban Music Seminar – now known as The Ultimate Seminar which he is a co-director of with Andrea and Nicky Charles. This is regularly oversubscribed and over-attended. The seminar bridges the gap between classrooms and boardrooms, bringing in industry leaders such as various managers and record label CEOs.
Eva Greene – Black Acre Eva co-runs Black Acre, a Bristol-based independent record label and management company. Established in 2007, the label has released debut records by the likes of Rocks FOE, Romare & Connie Constance. As an artist manager she represents Clap! Clap!, Branko & Julie Adenuga.
Speakers Wale Kalejaiye - Sheridans Wale Kalejaiye is an Associate in the Music and Theatre Groups at Sheridans. Coming to law from a background in music, Wale has built a burgeoning music practice representing rising stars from across the globe, working with talented artists, songwriters and producers as well as independent management and record companies. With an approach that focuses exclusively on protecting his clients’ interests, he has developed a strong reputation for proactively supporting emerging artists in every aspect of their work and business, right from the start of their careers. Wale’s work in the music and entertainment industry is informed by his substantial experience in live events, branding and social media, having previously worked with social media influencers, digital start-ups, advertising agencies and leading online merchandise companies.
Nike Durosaro – Big Drum Nike (pronounced Ni-kay) Durosaro was a practising social welfare lawyer in 2011 when she started working with Shakka. She initially started managing Shakka parttime as a “passion project/ side-hustle”, alongside her main job. In February 2018, she decided to quit her job to manage Shakka full-time and can now proudly say that she has developed a two time MOBO Award winner, a Platinum selling songwriter (600k sales) and a Gold selling artist (400k sales). Shakka’s recent single “Man Down” has been streamed over 55 million times, clocked up 17.5million youtube views and climbed to #25 in the UK singles charts this summer. Shakka also co-wrote, arguably, the biggest UK single of this summer “Answerphone” (Ella Eyre, Banx & Ranx and Yxng Bane) which peaked at #5 in the UK singles charts. Shakka has collaborated with a number of talented artists including Aluna George, Mr Eazi, Young Thug, JME, Wretch 32, Wiley, Gorgon City, Lethal B, Rak-Su, Little Mix, Ella Eyre and Yxng Bane to name a few. He has also been booked to perform all over the world from South Korea, Lithuania and Sweden to Austin, Texas in the USA. Shakka has sold out 6 headline shows in the UK and performed at KOKO (Camden), as well as Shepherds Bush Empire. He had his first headline European & UK tours in 2017 and has just announced his second UK tour for April 2019 (tickets on sale now), following the release of his new single “Sugar Cane”, available online now.
www.multi-track.co.uk @multi_trackbrs @multitrackbristol
Workshop 5:
HOW LIT IS YOUR LIVE GAME? Powered by PRS Foundation & Glastonbury Festival Hosted by: Kwame Kwaten (Ferocious Management / MMF) Line-up: Eva Greene (Black Acre), Wale Kalejaiye (Sheridans), Nike Durosaro (Big Drum)
New artists need to build a fanbase and the best way to do that is to get on stage. Once you’ve built that fanbase, live music generated money can be a hugely lucrative way to earn a living in music. We take a look at some of the players involved, how money is made, how you can stage a gig or club night to start your own buzz and build a following, then how you get booked by promoters, venues and festivals. With a particular focus on the legendary Glastonbury Festival which has been supporting urban talent on stage and behind the scenes through the Emerging talent Competition.
Speakers Joe Frankland – PRS Foundation Joe Frankland is Senior Grants and Programmes Manager at PRS Foundation, the UK’s leading charitable funder of new music and talent development across all genres. Since 2000 PRS Foundation has given more than £26 million to over 6,000 new music initiatives by awarding grants and leading partnership programmes that support music sector development. Widely respected as an adventurous and proactive funding body, PRS Foundation supports an exceptional range of new music activity – from composer residencies and commissions to festivals and showcases in the UK and overseas. Through schemes such as Momentum, The Open Fund, ISF, Women Make Music, The Composers’ Fund and Flash Funding, PRS Foundation support the creation, performance and promotion of outstanding music.
Abbé Rodgers – booking agent With over 12 years experience in the entertainment industry, most recently as module leader of Artist Development at BIMM Bristol, Abbé has spent 8 years as Bookings Assistant at Futureboogie, The Agency Group and United Talent Agency. Working with a majority of Electronic and Dance acts with a live twist, she specialises in Tour Logistics, Live Contract Negotiation, Tour Accounting, Visa Applications and Funding. As founder & director of Bristol Women in Music, a PRSF advisor, and advocate of women everywhere Abbé hopes to use her skills and experience to create a sustainable and interesting creative sector here in the South West.
Speakers Yizzy - Artist Starting 2018 with one to watch features in The Fader, Clash & Complex New Year lists, as well as Sian Anderson’s ‘Alternative List’ for 1Xtra, 18 year old Yizzy is set to continue in his path to the top of the grime scene. 2017 saw Yizzy emerge as one of the most exciting up and coming grime artists of the year. With early support in NME’s 100 Essential Artists in January 2017 and receiving consistent support from industry tastemakers such as BBC Radio 1’s Phil Taggart, Mistajam, Target & Sian Anderson, Yizzy ‘s confidence and songwriting skills have grown from strength to strength. Yizzy’s debut EP This Is Life received wide critical acclaim from the likes of Mass Appeal, The Guardian, Dummy, Complex and many more. His previous releases Do You Wanna & Steppin have received wide critical acclaim from the likes of Mass Appeal, The Guardian, Dummy, Complex and many more. Until recently, he served as a key advisor for multiple start-up businesses but in particular, he has been instrumental in driving and building the company “The Good Co” into a social media agency and digital platform with over 30 million followers worldwide.
Chloe Gamble - Assistant booker, Silver Hayes, Glastonbury Festival Chloe has attended the festival every single year of her young life, and so is immersed in the festival and their runnings. The history of Silver Hayes goes back to 1995, when her father Malcolm Haynes curated the dance tent, and then revamped in 2005 to the dance village, where at that time there were 7 stages. In 2013 Chloe joined her dad alongside her sister Maya as part of the Silver Hayes programme team, bringing a young and fresh new look to the area. Chloe, alongside Maya and Malcolm books 4 of the 6 stages within the area, featuring an eclectic mix of music across many genres showcasing emerging artists and household names, providing a platform for artists finding their feet at one of the world’s most renowned festivals. Chloe has also worked as a Promoter Assistant/ Junior Promoter at Robomagic (Live nation) for the past year.
www.multi-track.co.uk @multi_trackbrs @multitrackbristol
Workshop 6:
PLATFORMS, PROMOTION AND PR Hosted by: Sam Bonham (BBC Introducing in the West) Line-up: Tasha Demi (Sony RCA), Aarti Popat (Imran Malik Publicity), Pat Connor (BBC Radio 1 / BBC West)
Today, creating and managing an image is just as important as making the music. In this workshop, you’ll learn how to create a strong personal brand and network your way to success. You’ll also find out how to use blogs, radio, and other media to publicise your brand and your music.
Speakers Sam Bonham - BBC Introducing in the West Sam Bonham is mostly a radio and podcast producer, working for the BBC, VICE and i-D. He also does a load of technology stuff, social media stuff and teaching. He has presented BBC Introducing in the West since 2010, supporting artists such as George Ezra, Gabby Aplin and Idles! He once cycled alone from London to Norway listening to Julio Bashmore on repeat.
Tasha Demi – Marketing Manager, Sony RCA After completing a degree in Media and Cultural Studies at the University of the Arts, Tasha began her journey in music, where she’s been working now for around 8 years in a variety of roles and companies. Tasha originally started out as a journalist and presenter where I worked for the likes of MTV, The Independent, MOBO Awards and Music News. Fast forward a few years and she began working at Box Television / Channel 4 where she was responsible for writing TV shows for their network of music channels, and organising shoots with talent. After her time there, she joined the International Talent & Music team at MTV to work on the annual Europe Music Awards show. This is a freelance role she’s completed for the past 4 years – and still takes part in today. Tasha has also worked for Universals’ UMOD label and Polydor, and on her own side project ‘#POWERS’, in which she worked alongside legendary producer, Davinche, exec-producing and curating a brand new album which featured 32 artists from across the UK. Tasha has now moved over from Polydor to Sony RCA as a Marketing Manager to help launch the Since 93 imprint, working across artists such as Loski, Amun, and Aitch. She also works across the RCA roster on acts including Future, H.E.R., Travis Scott, iLL BLU & more.
Speakers Aarti Popat – Imran Malik Publicity Aarti is a rising star within the field of publicity. Currently studying Classics at King’s College London, her passion for music, specifically UK Rap led her to journalism and the publication of various articles for Link Up TV both online and print. Outside of music, Ancient History is another one of her interests and has lead to some of Aarti’s academic work being printed in research journals at the British Library. Alongside her love for writing, artist development is something she thrives and excels within. Her role as a publicist at Imran Malik Publicity has allowed her involvement in various creative music campaigns across a broad roster of artists including the likes of J Hus, Ramz, Loski, Migos and many more. Wale is known for being a fierce negotiator, great networker, commercially aware and possessing real world insight to deal making.
Pat Connor - Director of BBC South West and the BBC’s Head of Development & Events, UK Pat Connor oversees the BBC’s audience, external stakeholders and staff engagement in the South West, representing the BBC to both internal and external stakeholders. She also provides overall leadership for BBC Bristol and sits on the BBC’s Nations and Regions Board. In her role as Head of Development and Events, Pat oversees the BBC’s strategy to improve connection with all regional audiences. Her projects have included bringing the 6Music Festival to Bristol, overseeing the BBC’s partnership with Hull, UK City of Culture in 2017 and Shakespeare 400 in 2016. For BBC North, Pat developed and executive produced several major live broadcast events including Frankenstein’s Wedding Live in Leeds and Bollywood Carmen in Bradford both for BBC3 and The Preston Passion and The Great North Passion in South Shields, both for BBC One. Previously Pat worked as series producer of the Culture Show on BBC Two and as Head of Development for BBC Arts. She began her career as a music journalist and presenter at BBC Radio Bristol before joining BBC Radio Four to make dramas and poetry programmes. She later became Head of specialist and mainstream music programmes at Radio 1, looking after the station’s portfolios of music programmes and overseeing the station’s many live events such as Glastonbury, Radio 1 in Ibiza and a package of simultaneous global broadcasts to see in the new millennium.
www.multi-track.co.uk @multi_trackbrs @multitrackbristol