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“ richards urban design was established in 2010 to provide independent urban design consultancy to the same high standards of leading corporate consultancies. Our reduced overheads allow us to offer you a more flexible and bespoke approach with greater investment in time and quality.


why we are different With backgrounds in architecture, planning, urban design and graphics / illustration, your project benefits from our combination of creative flair and practical expertise. You can be assured that our high quality presentation material will present proposals in their best light, using effective design to communicate our ideas through a range of techniques and mediums. Working with integrity at all times, our advice is always independent and rigorous. We work either on our own or as part of multidisciplinary teams. Based in a Grade II Listed former chapel in Southampton, Colin Richards leads the practice and brings together the perfect blend of skills and expertise for each client and project. Colin is an experienced designer with a BA Hons in Architecture and a Diploma in Urban Planning. He is a member of the Royal Town Planning Institute and a Recognised Practitioner by the Urban Design Group. Colin brings over 18 years’ experience in planning, urban design and architectural advice, including work with a number of high profile consultancies including Turleys, RPS Group and Savills. richards urban design has strong partnerships with a number of other urban design, architectural, planning and landscape teams to resolve and surpass the challenges of each project .

who we are and our expertise

From the Grade II Listed Design Chapel, our consultancy brings together the expertise of a number of key individuals:

Jody Slater Jody is a qualified planner and urban designer with over 8 years experience in the industry. She provides skills in all areas of urban design and masterplanning and specialises in design, project management and public engagement.

Peter Jarvis Peter is a member of the Society of Architectural Illustration, and has exhibited at the Royal Academy. He brings outstanding illustration and presentation skills to the team.

Jessica Hall Jess is an experienced designer and adds innovation and creativity to each project. She has extensive graphic design, communication and presentation skills.

Louis Smith Louis is a recently qualified designer who brings fresh ideas and solutions. His graphics bring a contemporary and current quality to our portfolio.

our experience and who we work with We act for both the private and public sector. Our current client list includes Local Authorities, national house builders and developers, estates and a number of private land owners and individuals. We cover all sectors of development including housing, commercial, retail, education, leisure and recreation. This document shows some examples of work undertaken by Colin Richards. This includes some previous projects Colin led at his former companies. All of the design and drawings have been prepared by Colin. The examples aim to show a broad range of skills in four key areas: strategic and detailed masterplans development briefs and design codes outline and detailed design urban regeneration strategies

If you would like to find out more about our work or people please visit our web site.

Seabrook Orchards, Exeter DART PROPERTIES LTD

Colin led the masterplanning of a new community in Exeter. Our client, a private landowner, shared our approach to embracing sustainable living through the new development. The masterplan included a mix of uses and activities including community orchards, allotments and growing areas, a faith school, up to 800 new homes and high quality recreation facilities including trim trails, parks and playing pitches. The masterplan was used to successfully promote the site through the planning process and prepare an outline planning application for the site.

Seabrook Orchards

Creating a sustainable new living environment December 2010

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Access, Movement and Linkages Topsham Road is a priority transport corridor, and currently provides one of the most effective public transport routes into Exeter City Centre, with its extensive shopping, jobs, facilities and main line rail stations. All future Seabrook Orchards residents will live within a short walk of bus stops on Topsham Road, providing excellent public transport opportunities. Rail halts on the Exmouth to Exeter rail line are present 1.5 km north of the site and 1.5km south of the site (at Digby and Topsham), and a site is reserved within the Newcourt Masterplan for the option of an additional rail halt some 400 metres north of the Seabrook Orchards site.

A sustainable new living environment

Seabrook Orchards will link into this network, with footpaths and cycleways from the development connecting southwards to the Exe Estuary footpath and cycle trail, with links into the Exeter city centre cycle network, also northwards through the Millennium Woodland and across the M5 into the network of routes extending east to the estuary of the River Clyst. Connections are also available to Ludwell Valley Park. Pedestrian and cycle linkage opportunities into the existing urban area around Topsham Road and Countess Wear are close by, and the site is also within walking and cycling distance of the secondary school at Countess Wear.

There will be two new road accesses onto Topsham Road from the development, a primary access and a secondary access sited as shown in the masterplan. The combined capacity of these two junctions is sufficient to accommodate the traffic generated by the development. In addition, a connection will be built from Seabrook Orchards onto the existing Newcourt Link Road at the northern end of the site. The Newcourt Link Road provides access to the Tesco retail store and the major employment facilities at Sowton Industrial Estate, with links onwards to the Met Office and the large employment areas around M5 junction 29. A detailed Transport Assessment is currently being prepared in line with a brief agreed with the Devon County Council transport team. Because the development will deliver a new school, primary healthcare and local store, as well as community facilities and access to walking and cycling routes, all future Seabrook Orchards residents will live within a few minutes walk of all necessary local facilities. Linkages with the existing built up area and into the wider Newcourt development area will be excellent. Exeter is a “Cycle City�, and projects such as the Exe Estuary Cycle Trail (with significant funding) have been very successful.

Figure 15: Site context and linkages Figure 14: Cycling, Walking and Public Transport will be encouraged by the masterplan and design concept page 9

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Note: Image prepared by Colin Richards. Copyright Savills plc

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Cwm Coking Works, South Wales CPL INDUSTRIES LTD.

Colin prepared a masterplan and comprehensive design and access statement, as part of an outline planning application for the redevelopment of a former coking works, in Cwm, South Wales. The emphasis of the document was to clearly demonstrate the quality and deliverability of a scheme appropriate to the context, sensitive nature and the regeneration opportunities for the site. The overall masterplan and design statement was therefore both technically sound and extolled the virtues of best practice.

Note: Image prepared by Colin Richards. Copyright Savills plc

Poole Station, Dorset BELLWINCH HOMES

Colin led the Savills masterplan for the creation of a new station quarter in Poole. The proposals included a new station and transport interchange, hotel, commercial and residential development. The proposals responded to the constraints and opportunities of the site including potential views south across Holes Bay, links to the town centre to the east and noise from the adjacent railway. The scheme was permission in 2006.

Note: Image prepared by Colin Richards. Copyright Savills plc




Hook, Hampshire TAYLOR WIMPEY

Working alongside White Young Green, Richards Urban Design prepared a masterplan and promotional document to support proposals for an urban extension in Hook . The masterplan included provision of a mix of housing and public open space including a new Suitable Alternative Natural green space (SANG).


Colin was the principal urban designer for the preparation of 4 development briefs for key sites in Derby City Centre. The role was to prepare viable development schemes which responded positively to the character and opportunities within the town centre. The sites included a new Cathedral Close and revised extension to Derby Cathedral, a Grade I Listed Building.

Derby Cathedral


Civic Quarter


Note: Image prepared by Colin Richards. Copyright Savills plc

Development Brief | August 2008



Incorporating Osnabr端ck Square, Corporation Street and Memorial Gardens

Development Brief | August 2008


Working closely with Savills planning and development teams, RUD have prepared a development brief for the regeneration of two profile waterfront sites in Brixham. Identified in the Mayor’s vision for Torbay the two sites provided the opportunity for large scale regeneration including a mix of uses including residential, commercial, retail and car parking. The masterplanning process included engagement with a range of stakeholders including a public event in the town centre. The brief provided both certainty and flexibility for the future development of the sites and will be used to both manage and encourage development.


Colin led a multidisciplinary team and was the lead urban designer for the preparation of a town centre masterplan and strategy for Biggleswade in Central Bedfordshire. The masterplan is to be adopted by the Council as a Supplementary Planning Document. The project team included expertise in viability (Savills), Transportation (Alan Baxter), planning and urban design (Savills). A series of public engagement and background studies were undertaken during the process before preparing detailed masterplan and strategy document.

Note: Image prepared by Colin Richards. Copyright Savills plc

Bournemouth Town Centre, Dorset BOURNEMOUTH BOROUGH COUNCIL

The Lansdowne area of Bournemouth is a key employment quarter adjacent to the town centre. It covers an area of over 40 hectares, incorporating a mix of office blocks, retail and commercial uses, University and College accommodation and large areas of surface parking. The area also forms a major gateway and arrival point into the centre of Bournemouth, incorporating the rail station and transport interchange for the town. Colin, whilst at Savills, acted as lead urban designer alongside colleagues in, planning, public engagement and economic and market assessment to create a framework for the high quality regeneration of the area. In addition to design advice, the framework provided a rationale and advice for future planning obligations for highway and public realm improvements.

Note: Image prepared by Colin Richards. Copyright Savills plc

Perranporth, Cornwall HOUSING ASSOCIATION

White Young Green and Richards Urban Design recently prepared and submitted an outline planning application for the development of a prominent site in Perranporth, Cornwall. The site lies in a sensitive coastal location and adjacent to an Area of Outstanding Natural Beauty. The final proposals provided a mix of housing types and tenures which responded to both commercial objectives and affordable housing need, informed by local agency advice and engagement with the Parish Council. The layout and design of the scheme responded positively to the existing topography and natural features of the site to minimise its visual impact in the wider landscape.

Littlehampton, West Sussex PRIVATE LANDOWNER

Colin prepared outline design drawings and a design and access statement to support the planning application for 95 residential units on a former haulage yard in Littlehampton. Working closely with his former planning, development and new homes colleagues at Savills. Colin prepared layout plans and supporting illustrative design material which both maximised the development potential of the site and presented the scheme in the best light to secure planning permission. The scheme was approved by the Council in early 2011. Outline Application

Windroos, Worthing Road, Littlehampton Design and Access Statement, July 2010

Note: Image prepared by Colin Richards. Copyright Savills plc

For more information please contact:

Colin Richards BA Hons Arch Dip UP MRTPI

The Design Chapel Cemetery Road Southampton SO15 5AT 07875 338283

richards urban design profile 2011  

A profile of urban design and masterplanning consultancy richards urban design. Includes information about the company, who we work with and...