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JOHN O. AMBLER Vice President, Corporate Rela ons BNSF Railway Jon Ambler is Vice President, Corporate Rela ons for BNSF Railway. He previously served Fleishman-Hillard as senior vice president and partner. Prior to joining Fleishman-Hillard, Ambler held the role of global leader, Communica on and Public Affairs, with GE Energy (2005-2006) and several vice president roles with Enron subsidiary companies between 1998-2004, having responsibility in public affairs, global communica on and government affairs. In addi on to these job experiences, he had 17 years with Texaco in areas of public policy at state, federal and interna onal levels. Ambler brings to BNSF extensive media interac on with a strong track record of leadership in successfully developing messages for mul -channel communica on efforts.


2650 Lou Menk Dr.


2nd Floor I


Fort Worth, TX 76131

MEREDITH ARTLEY Vice President and Managing Editor CNN Digital Meredith Artley is vice president and managing editor of CNN Digital, where she oversees all editorial ini a ves for and CNN Mobile. She joined CNN in October 2009 and is based in Atlanta. Before joining CNN, Artley was a managing editor for the Los Angeles Times and the execu ve editor of Prior to joining the Los Angeles Times, she served as the editor and digital development director for the Interna onal Herald Tribune’s web opera on in Paris. She began her journalism career at, where she pioneered web journalism in the early days, eventually managing the editorial team that con nuously published the #1 newspaper site on the web. She was also a member of the Pulitzer prize winning team for the NYT's “Race in America” series in 2000. In addi on to proudly serving on the advisory council for the communica ons department at the College of Charleston, she is also on the boards of the Online News Associa on and the Global Editors Network. Meredith graduated from the University of Missouri with a degree in broadcast journalism and also a ended Appalachian State University.

404. 827.3419

One CNN Center


Atlanta, GA 30303

Connect with Meredith: Facebook: meredithartley LinkedIn: Twitter: @mereditha


CATHERINE V. BABINGTON Vice President, Public Affairs, Abbo Laboratories—Re red President, Abbo Fund—Re red Catherine Babington recently re red as vice president, Public Affairs and president of the Abbo Fund. She joined Abbo on April 13, 1987, and has held various management posi ons in Corporate Marke ng, Branding, Investor Rela ons and Public Affairs. Prior to joining Abbo , she was with Ruder, Finn and Rotman Public Rela ons and the American Diete c Associa on. Babington is a trustee of the University of Dayton. She also is a member of the board of directors of the Arthur W. Page Society, and the Clara Abbo Founda on. She received a bachelor’s degree from the University of Dayton and a master’s degree in business administra on from Loyola University of Chicago. Babington was born in Binghamton, N.Y., on September 14, 1952 and resides in north suburban Chicago.


556 Thorngate Lane


Riverwoods, IL 60015‐3896


EDWARD BARBINI Vice President, External Rela ons IBM Edward Barbini is Vice President of External Rela ons for IBM, overseeing all of IBM's strategies and dealings with media, analysts and key influencers worldwide, as well as being ac vely involved in all corporate external rela ons in diverse fields such as shareholder communica ons. He also oversees IBM’s strategy and execu on of Social Media communica ons. Ed is a 17-year veteran of IBM, and has worked in a variety of IBM's opera ng units, with posi ons including head of communica ons and public rela ons for IBM's So ware, Personal Systems, Enterprise Systems and Technology Groups, where he has been responsible for overseeing media rela ons, execu ve and internal communica ons and IT analyst rela ons. He is a member of IBM's Integra on and Values Team, and regularly counsels IBM's clients on crisis communica ons and media rela ons issues. Prior to joining IBM, Ed worked as a reporter for the Newhouse News Service and in government, where he worked in the press offices of New York City Mayors Edward I. Koch and David Dinkins, and served as Press Secretary to New York State A orney General Robert Abrams. Ed also oversaw the media rela ons efforts for the Na onal Associa on of A orneys General during his government work. He earned B.A. and M.S. degrees from Columbia University, and has served on the Advancement Board of the Congrega on of Chris an Brothers.


1 New Orchard Road


Armonk, NY 10504


JEANNIE BUNTON Vice President, External Rela ons Group Interna onal Center for Research on Women (ICRW) Jeannie Bunton is Vice President of the External Rela ons Group for the Interna onal Center for Research on Women (ICRW), a global think tank (headquartered in Washington, D.C., with an Asia Regional Office in New Delhi, India and project offices in Mumbai and Nairobi, Kenya) dedicated to improving the lives of women in developing countries. In this role, she oversees ICRW’s communica ons and advocacy ini a ves. She also serves as a member of the founda on’s management team. She formerly was Vice President of Strategic Communica ons at the Securi es Industry and Financial Markets, Wall Street’s trade associa on, where she prepared and executed long-term, integrated media and outreach strategies to raise awareness of SIFMA and the Founda on for Investor Educa on, its non-profit affiliate, financial educa on resources. Prior to joining SIFMA, she was a senior counselor at Policy Impact, a public rela ons and lobbying firm, where she headed its non-profit prac ce serving clients, drawing on her extensive background as a journalist, speechwriter and spokeswoman for a na onal, Washington-based nonprofit organiza on. Before joining Policy Impact, Jeannie was Director of Press and Public Affairs for the Corpora on for Public Broadcas ng, the en ty created by Congress to oversee the annual federal appropria on to the na on’s public radio and television sta ons. Prior to CPB, Jeannie served as a White House aide to President George H.W. Bush in the Office of Media Affairs and the Office of Presiden al Speechwri ng. She first came to Washington as a legisla ve assistant to Rep. Arthur Ravenel Jr. (R-SC). Before leaving South Carolina, Jeannie and two partners founded a weekly newspaper, The Bluŏon Eccentric, where she served for four years as editor. Jeannie has taught undergraduate and graduate courses in public communica ons, wri ng and public speaking at the American University School of Communica ons in Washington. She graduated with honors (Phi Beta Kappa) from the University of South Carolina. She holds a masters in communica on from the American University.


1120 20th St NW


Suite 500 N



Washington, DC 20036

DAVID CAMPBELL President and COO Chernoff Newman Since 2002, David Campbell has served as the president and chief opera ng officer of Chernoff Newman, one of the top full-service adver sing, public rela ons and marke ng communica ons firms in the Southeast, where he oversees day-to-day operaons of the firm in Columbia, SC and its branch offices in Charleston, Pawleys Island and Orlando, FL. With a Bachelor of Arts in Business Administra on from Mississippi State University, a Master of Business Administra on from George Washington University and more than 20 years experience in the financial industry, David successfully nego ated and integrated the merger between Chernoff/Silver and Newman Saylor & Gregory, two of the largest integrated communica ons agencies in South Carolina, as well as the later acquisi on of ASA in Charleston, S.C. In addi on to David’s wealth of experience in marke ng and adver sing, he also lends his financial services exper se to clients in the form of strategic consul ng. Ac vely involved in the community, David was appointed by the Governor of South Carolina as the Commissioner of the South Carolina Department of Consumer Affairs; he serves on the Board of Directors for the Juvenile Diabetes Research Founda on, the Board of Trustees for Claflin University, the Advisory Board for the Na onal Bank of South Carolina and is the Past Chair of Richland County CASA, which was formerly Guardian Ad Litem. He also is a member of the Columbia Rotary Club, Past Chairman and current board member for the South Carolina March of Dimes, Past Chairman of the Commi ee of 100 and current Chair of the Interna onal Commi ee, Board Chair for the Na onal Kidney Founda on and Treasurer for the Richland County Public Library.


1411 Gervais St.


Columbia, SC 29201

Connect with David: Facebook: DavidRichardCampbell LinkedIn: Twitter: @davidrcampbell 7

LOU CAPOZZI Re red‐Chairman Publicis Public Rela ons and Corporate Communica ons Group Lou Capozzi serves as an adjunct professor in the New York University Master of Science program in Public Rela ons and Corporate Communica ons, teaching courses in business skills, as well as the management of public rela ons, both inhouse and in consultancy firms. Un l his re rement last year, Lou was chairman of the Publicis Public Rela ons and Corporate Communica ons Group, which includes all of the public rela ons firms and related agencies in the world’s 4th-largest communica ons holding company. He had been CEO of MS&L, one of the world’s largest public rela ons firms, when it was acquired by Publicis in 2002. He joined the firm in 1990 as director of crea ve and strategic development, and was named CEO in 1997. Under Lou’s leadership, MS&L tripled in size and expanded its network to include 31 offices worldwide. Lou was formerly vice president of corporate communica ons for Aetna Life & Casualty , the na on's largest public insurer, He spent eight years there, managing adver sing, corporate and marke ng public rela ons, financial and shareholder communica ons, employee communica ons and investor rela ons support. A journalism graduate of New York University, he holds an MBA in Finance from Bernard Baruch Graduate School of Business. Lou serves as president of the Interna onal Communica ons Consultancy Organisa on (ICCO), where he was inducted into the Hall of Fame last year. ICCO represents over 1,000 public rela ons consul ng firms in 27 countries. He was a founding board member of the U.S. Council of PR firms, and chaired that organiza on in 2000. He is an accredited member of PRSA and a member of its College of Fellows. Widely published in professional and business journals, Lou is also a frequent speaker at public relaons industry events.

170 East 77th Street


New York, NY 10075


STEVE CODY Managing Partner & Co‐Founder Peppercom As managing partner and co-founder of Peppercom, Steve is responsible for overall agency direc on and management, new business development, new product development and agency marke ng. Since founding the agency in 1995, he has been instrumental in Peppercom's rise from a two-person start-up to its current posi on as one of the na on's best known mid-sized strategic communica ons firms. Along with strategic consultant Dr. Richard Harte, Steve has wri en a book on Pain-based Selling, “What’s Keeping Your Customers Up at Night?” published by McGraw-Hill. He was also one of the CEOs featured in Donald Trump’s book “Trump: The Way to the Top.” Over the past 14 years, he has directed Peppercom’s rapid evolu on into one of the country's ho est mid-sized agencies. In naming Steve an Agency All-Star, Inside PR said of him, "Cody has pioneered the concept of partnering, developing programs for clients that not only create breakthrough publicity but bo om-line revenue as well." More recently, Steve has spearheaded the development of Peppercom's Pain-based Selling service offering, which connects clients to their customers in totally new ways. Steve has been named a finalist for Ernst & Young's "Entrepreneur of the Year" and is a frequent guest lecturer at the Associa on of Management Consul ng Firms, the American Marke ng Associa on, the PRSA Counselors Academy, Ragan Communica on Seminars and other leading industry events. Steve has appeared on CNBC and APRadio, and has been featured/profiled in publica ons ranging from Investor’s Business Daily and The Asbury Park Press to BtoB Marke ng and PRWeek. He is a member of the PRSA Counselors Academy’s execu ve commi ee, a member of the Corporate Communica on Advisory Board of Baruch College, the Civilian Corporate Affairs Commi ee at West Point, and the Arthur W. Page Society. Prior to founding Peppercom, Steve was president of Brouillard Communica ons, a division of J. Walter Thompson. Before that, he had been execu ve vice president and general manager of Earle Palmer Brown. Steve is a tennis enthusiast, recrea onal runner, voracious reader of non-fic on, biographies and historical novels. He rang in ’08 by climbing Mt. Kilimanjaro, has been trained by Stephen Rosenfield at the American Comedy Ins tute, studied ac ng and improvisa onal theatre at The Upright Ci zens Brigade Theatre and

212.931.6114 Fifth Floor


470 Park Ave South

Follow Steve:


New York, NY 10016

Connect with Steve: Facebook: Peppercom Strategic Communications LinkedIn: Peppercom Employee and Alumni Group Twitter: @Peppercom 9

JIM DYKE President Jim Dyke & Associates Jim Dyke, President, has more than 15 years of experience working with Fortune 100 and 500 companies, public policy makers and na onal and statewide poli cal campaigns. His track record of helping companies develop strategies that successfully deliver complex messages to targeted audiences has led him to advise na onal energy companies, television networks, defense contractors and financial services providers. In addi on to his role at Jim Dyke & Associates, Jim served as Senior Communica ons Advisor to the Rudy Giuliani Presiden al campaign and as a communica ons advisor to President George W. Bush and Senate Majority Leader Bill Frist. Before founding Jim Dyke & Associates, Jim served as Communica ons Director of the Republican Na onal Commi ee (RNC) where he spearheaded a successful communica ons strategy that helped re‐elect President Bush in 2004. He created innova ve earned media campaigns that garnered significant na onal a en on by integra ng innova ve web‐based components and aggressive outreach leading to maximized coverage in all areas of the media. Prior to the 2004 elec on, Jim was the RNC Press Secretary. Serving as Press Secretary and Spokesman for U.S. Commerce Secretary Donald Evans during the Administra on’s first term, Jim handled all media rela ons including rapid response ac vi es and development and delivery of the Secretary’s message. Prior to serving in the Bush Administra on, Dyke built successful coali ons and developed communica ons strategies for clients of Quinn Gillespie & Associates. He began his career in Washington, DC as a Senate parking lot a endant. In short order, he parlayed a s nt as assistant brewmeister at the Capital City Brewing Company into a lobbying posi on at the Beer Ins tute. Described by the The Washington Post as a “crea ve campaigner,” Jim has a proven record of crea ng innova ve communica ons strategies that help clients achieve their public affairs objec ves. Jim is a past board member of the USO World Board of Governors and the Charleston Habitat for Humanity. An Arkansas na ve, Jim is a graduate of the University of Arkansas where he earned a degree in History. He resides in Charleston with his wife and children.

843.722.9670 438 King Street


Suite B


Charleston, SC 29403

Connect with Jim: Facebook: Jim Dyke LinkedIn:‐dyke/3/194/796 Twi er: @jimdykeJDA


TUCKER ESKEW Founding Partner ViaNovo, L.P. Tucker Eskew is a founding partner of ViaNovo, an interna onal management and communica ons consul ng firm with offices in Aus n, Texas; Dallas, Texas; Washington, D.C.; and Monterrey, Mexico. With twenty-five years' experience in state-level and presiden al poli cs, as well as interna onal communica ons, Tucker leads the firm's Washington office, overseeing the development and execu on of strategic communica ons programs for corporate and public policy ini a ves. From grassroots America to the global informa on climate, Tucker has served as both high-stakes strategist and high-visibility spokesman, developing messages and tac cs to lead opinion during the most intense public debates of the new century. He played leadership roles during the Afghanistan and Iraq wars; in the 2000 campaign and recount; for the Bush-Cheney re-elec on, and for the McCain-Palin campaign, where he served as counselor to the vice-presiden al nominee. Tucker served un l December 2003 as Deputy Assistant to the President and Director of the White House Office of Global Communica ons. In this capacity he developed strategic communica ons to promote American policies around the world and led the Administra on's war me messaging. During the war in Afghanistan, Tucker served in London as the President's representa ve to No. 10 Downing Street for communica ons strategy. In 2001, during his tenure as Director of the White House Office of Media Affairs, he oversaw the Administra on's strategy and tac cs for "outside-the-Beltway" news organiza ons, talk radio, specialty media, and the President's official website. In the mid-90s, he co-founded an electronic commerce business and later started a South Carolina-based public rela ons and business-consul ng firm. Previously, Tucker served eight years as Press Secretary and Communica ons Director to South Carolina Governor Carroll Campbell. Tucker began his career on President Ronald Reagan's 1984 re-elec on campaign. Prior to forming ViaNovo, he founded Eskew Strategy Group, LLC, which was merged into the newly-formed ViaNovo in May 2005.


225 Reinekers Lane


Alexandria, VA 22314 11

MICHAEL FANNING Director, Sustainable Development Manufacture Française des Pneuma ques Michelin Michael Ian Fanning currently serves as Director, Sustainable Development for Michelin-France. He previously served as vice president of corporate affairs for Michelin North America where he was responsible for corporate communica ons, government affairs, and media planning and buying for the North American opera ons of Michelin Group, the worldwide leader in the re industry and mobility-related service markets. Fanning joined Michelin in 1999 following execu ve communica ons assignments with Liberty Corp., The Reader’s Digest Associa on, IBM and the Associated General Contractors of America. From Michelin’s North American headquarters in Greenville, S.C., Fanning oversees six core areas in Canada, Mexico and the United States: image and brands, employee communica ons, government affairs, community rela ons, public rela ons, and media planning and buying. Michelin North America has 19 plants and 22,000 employees. Fanning’s professional communica ons memberships include the Arthur W. Page Society and the PR Seminar. He is a board member of the Rubber Manufacturers Associa on and the Organiza on for Interna onal Investment, both based in Washington, D.C. He is also on the board of The Yellowstone Park Founda on, based in Bozeman, Mont. and the Automo ve Hall of Fame, based in Dearborn, Mich. In South Carolina, Fanning is immediate past president of the board of the Governor’s School for Science and Mathema cs Founda on and a board member of the Peace Center for the Performing Arts. Fanning is also co-president of the Upstate Film Society. Fanning is a na ve of Washington, D.C. He holds a bachelor’s degree in radio, TV and film from University College at the University of Maryland.

+ 33 (0)4 73 32 97 16 michelin‐ 23, place des Carmes‐Déchaux


63040 Clermont‐Ferrand Cedex 09 FRANCE

Connect with Michael: LinkedIn:


MIKE FERNANDEZ VP Corporate Affairs Cargill, Incorporated Fernandez, the most senior corporate affairs official for Cargill, oversees global government rela ons, internal and external communica ons, corporate responsibility, knowledge management, and corporate brand management. Mike Fernandez formerly served as State Farm’s chief communica ons officer, leading the company’s efforts associated with corporate reputa on and strategic communica ons. Prior to joining State Farm in 2006, Fernandez led the public rela ons func on at three other Fortune 500 companies. He served as senior vice president and chief communica ons officer for ConAgra Foods, where he also led the company’s marke ng services and sponsorship units. Before that, he served as senior vice president of public affairs at CIGNA, where he had responsibility for government affairs and investor rela ons; and before that he served as vice president of public rela ons at US WEST, where he helped lead the company’s efforts with the 2000 Winter Olympic Games in Salt Lake City. Before leading the public rela ons func on at these companies, Fernandez worked in public rela ons and marke ng at Eastman Kodak Company and, on Capitol Hill, was a public policy analyst with the U.S. House of Representa ves’ House Democra c Study Group and a press secretary to former U.S. Senator Ernest F. "Fritz" Hollings of South Carolina. Fernandez and his teams have earned top honors from the Public Rela ons Society of America (PRSA), the Interna onal Associa on of Business Communicators (IABC) and the American Marke ng Associa on among others. In 1999, he was named “PR All Star” for strategic communica ons by Inside PR. In 2010, he was selected by Hispanic Business magazine as one of the most influen al Hispanics in corporate America. Throughout his career, Fernandez has served on various state and na onal boards associated with educa on, economic development and the La no community. He currently is co-chair of the Ins tute for Public Rela ons and a board member of the Arthur W. Page Society. He also serves on the boards of the American Associa on of Hispanics in Higher Educa on and the Congressional Hispanic Caucus Ins tute. While living in Rochester, New York, he was elected to its school board and its city council. Fernandez is a double graduate of Georgetown University, where he earned a B.A. with honors in government and a M.S. in accoun ng.


P.O. Box 5724


Minneapolis, MN 55440


JON HARRIS Senior Vice President, Global Communica ons Sara Lee Corpora on Jon Harris is the senior vice president of global communica ons for Sara Lee Corpora on (NYSE: SLE). He is responsible for worldwide external and internal corporate communica ons, public rela ons, crisis communica ons, community affairs, The Sara Lee Founda on and events management. Jon joined the company in 2005 as vice president of North American Food and Beverage and Foodservice communica ons. Prior to this, Jon served as vice president of media development and communica ons at Bally Total Fitness worldwide. His responsibili es included all aspects of communica ons and external affairs. In 2001, he assumed responsibility for Bally’s marke ng communica ons, where he created and managed award-winning, mul -level business development and communica ons strategies and programs for the Corpora on and its six brands. Before joining Bally Total Fitness, Jon held a variety of communica ons posi ons, including senior manager and manager for The Pepsi-Cola Company. He also served in senior account management posi ons for Ketchum Public Rela ons and Medicus Public Rela ons in New York. Jon is ac vely involved in philanthropic efforts. He serves on the board of directors for Gilda’s Club, a na onal cancer concern, and Common Threads, a non-profit dedicated to educa ng inner-city youths on cultural differences through the culinary arts. Jon also serves on the board of directors of Chicago’s popular Lookingglass Theatre, an inven ve, collabora ve and transforma ve theater company. Jon is a member of The Arthur W. Page Society, an organiza on for senior public rela ons and corporate communica ons execu ves, and is an adjunct professor at University of Chicago’s Graham School. In addi on, he has guest lectured at Harvard Business School, New York University and Rutgers University. He earned a bachelor’s degree in communica ons from Rutgers University in New Brunswick, NJ.


3500 Lacey Road


Downers Grove, IL 60515


BILL HEYMAN Founder, President and CEO Heyman Associates Bill Heyman manages senior level searches for blue-chip and emerging companies, leading public rela ons firms, non-profit organiza ons, and government agencies. He serves as a trustee of the Ins tute for Public Rela ons, the Lagrant Founda on, a Los-Angeles-based organiza on that awards scholarships to minority students planning to major and pursue a career in public rela ons, and the Partnership for New York City. He is also an inaugural member of the advisory board for The Plank Center for Leadership in Rela ons in the College of Communica on & Informa on Sciences at the University of Alabama. Further, in conjunc on with the University of Alabama, Bill ini ated a groundbreaking study that reveals the factors of success in the field of communica ons. The study is one of the few to probe this issue in regard to public rela ons and is perhaps the first to conduct the research from the perspec ve of the industry’s leaders. Bill co-authored a paper based on this study, which was published in the inaugural issue of the Interna onal Journal of Strategic Communica ons. In 2005, the Interna onal Communica on Associa on had honored the paper with the “Robert L. Heath Top Paper Award.”


11 Penn Plaza


Suite 1200



New York, NY 10001

ANDY HILTON Communica ons Director ITT Water & Wastewater In September 2009, Andy Hilton was named communica ons director for ITT Water & Wastewater, the largest business in the ITT Corpora on por olio. From headquarters in Stockholm, Sweden, Andy leads a global department that supports customer and employee communica ons in more than 40 countries and serves on the company’s execu ve leadership team. Prior to his current assignment, Andy was director of public rela ons for ITT Corpora on since June 2007, based at the company’s global headquarters in White Plains, N.Y. In addi on to his du es as company spokesman, Andy was responsible for external corporate communica ons and the management of ITT’s reputa on ini a ves. Prior to ITT, Andy was with the global public rela ons firm Ketchum, where he was vice president and group manager in the New York corporate prac ce. With Ketchum, he provided communica ons counsel to a range of Fortune 250 corpora ons, including Nokia, Best Buy and Macy’s, Inc. He was a key member of the award-winning Ketchum team providing public rela ons support to the Russian Federa on during its 2006 G -8 presidency. In addi on to Ketchum, Andy worked with Peppercom, a well-respected mid-sized public rela ons firm, working with clients such as ITT, GE, Tyco and Unisys. As director, he opened the agency’s San Francisco office and spent four years managing and growing the outpost.

+46 8 475 60 00 Gesällvägan 33 I SE‐174 87 Sundbyberg I Stockholm, Sweden


JULIA HOOD President Arthur W. Page Society Julia Hood, a recognized thought leader in the Public Rela ons field, as well as an experienced manager and entrepreneur, serves as President of the Arthur W. Page Society. Previously, Ms. Hood served as Publishing Director of PRWeek and DMNews, both publica ons of Haymarket Media. In that role, she had responsibility for all editorial and commercial opera ons and also served as chief brand strategist for both tles. She recently managed PRWeek's successful transi on to a monthly print and daily web update format. From 2002-2008, Ms. Hood served as Editor-in-Chief of PRWeek, where she was responsible for all editorial content and also conceived and developed a number of brand extension ini a ves, including high profile roundtable events and research projects. Prior to that, she was the San Francisco Bureau Chief and a reporter for PR Week. She also served as Execu ve Administrator of the Na onal Kidney Founda on and held a number of corporate communica ons posi ons in the U.K. She is a frequent commentator on communica ons topics before industry groups and the media. Hood has an MA in journalism from New York University.

212�400�7959 x 101 317 Madison Avenue

I Suite 2320



New York, NY 10017

BRADFORD HORN Senior Director, Communica ons and Educa on Na onal Baseball Hall of Fame and Museum Bradford Horn is senior director, communica ons and educa on, for the Na onal Baseball Hall of Fame and Museum in Cooperstown, New York. He oversees the organizaon’s communica ons, educa on and mul media departments, with overall responsibili es for the ins tuon’s branding and messaging func ons. Horn, 35, joined the Museum in February 2002 as director of public rela ons and has also held the tle of communica ons director, previously responsible for the daily media rela ons, publica ons and web site for the not-for-profit educa onal mission. In his present role, Horn serves as a primary spokesman for the Hall of Fame, managing club rela ons, vo ng and elec on processes, adver sing and consumer marke ng, in addi on to his departmental oversight. A na ve of Houston, Texas, Horn has also served in communica ons roles for the Na onal Hot Rod Associa on, the Texas Rangers Baseball Club and the Fort Worth Fire, a minor league hockey organiza on. Horn received his B.S. Journalism from Texas Chris an University in 1998 and received his M.S. in Communica ons Management from the Newhouse School at Syracuse University in 2008. Horn was named among the “Top 15 to Watch” for public rela ons professionals by PRNews in June 2005. He also received a “30 under 30” recogni on from PRWeek in 2005. Horn and his wife, Andria, reside in Cooperstown, New York, with their two German Shepherds, Samson and Shelby. Bill has managed and directed several product launches and developed and directed a number of crisis communica ons programs for some of the world’s largest technology companies. In addi on, he has managed and implemented employee communica ons, industry analyst rela ons and investor rela ons and shareholder programs for several Fortune 500 companies.


25 Main Street


Cooperstown, NY 13326


CONSTANCE HUBBELL President and CEO The Hubbell Group, Inc. Constance “Connie” Hubbell is an experienced corporate spokesperson and media strategist. She formerly served as spokesperson and head of media rela ons for Fidelity Investments and Bank of Boston. Hubbell has advised numerous public and private sector companies as well as governmental en es in a variety of crisis situa ons. During her 20-year career, Hubbell has counseled clients on highly-sensi ve issues including corporate restructurings, financial improprie es and regulatory concerns. Hubbell is Presdient and CEO of The Hubbell Group, Inc. The Hubbell Group, Inc. is a full-service public rela ons firm that provides strategic communica ons counsel and services to leading business and organiza ons including Fortune 500 companies, mul -na onal firms and smaller public and private companies posi oned to be leaders in their respec ve markets. Hubbell and her colleagues represent some of world’s biggest brands in high profile communica ons programs and crises. Hubbell is known for her exper se in providing sophis cated reputa on management and media rela ons services to senior execu ves and policy influencers around the globe. The Hubbell firm’s philosophy is based on a principle that clients want seasoned, responsive, and involved senior counsel from professionals who provide strategic proac ve insight, high-quality wri ng and flawless execu on.


101 Derby Street, Suite 201



Hingham, MA 02043

BILL HUGHES Senior VP of Corporate Communica ons CA Bill Hughes is responsible for global communica ons for CA, Inc., where he oversees the company’s communica ons with employees, media, and industry analysts. He also leads the company's corporate brand team and philanthropy organiza ons. Bill has more than 20 years of experience in high-technology, pharmaceu cal, banking, consumer, and corporate public rela ons, branding and marke ng. Prior to joining CA in April 2006, Bill was vice president for global communica ons and public aairs at IMS Health, the world's leading market informa on company to the pharmaceu cal and healthcare industry. Bill spent eight years at IBM Corpora on, holding a number of senior leadership posi ons in several areas of the company. From 2002 to 2004, Bill served as corporate vice president of media rela ons, where he directed media and press rela ons, including financial and corporate communica ons, and was the primary spokesperson for the company. In addi on, he served as head of communica ons for IBM Asia Pacific, based in Tokyo and as head of communica ons for the IBM PC Company. Prior to joining IBM, Bill was senior vice president and General Manager at Burson-Marsteller based in Los Angeles. He was also Senior Vice President and General Manager at Shandwick, Inc., based in London and Los Angeles.


520 Madison Avenue



New York, NY 10122

EDNA JOHNSON Vice President, Communica on & Brands Michelin North America <Insert Bio>

864.458.6442 michelinâ&#x20AC;?

1 Parkway South I

Greenville, SC 29615


KAREN KAPLAN Partner/General Manager/Senior Vice President Fleishman‐Hillard Atlanta Karen Kaplan brings more than 20 years of strategic communica ons experience to her posi on as General Manager of Fleishman-Hillard Atlanta. She has worked with many private and Fortune 500 companies across a broad array of industries and communica ons disciplines. During her twelve-year tenure with Fleishman-Hillard, Ms. Kaplan has been a key figure in growing the Atlanta office into one of the city's most respected communica ons firms. From corporate communica ons and brand posi oning to public affairs and issues management, Karen has provided counsel to clients as diverse as Johnson & Johnson, Microso , Aven s, UnitedHealthcare, Abbo Vascular Devices, Georgia Tech and the Centers for Disease Control (CDC). Before joining Fleishman-Hillard, Ms. Kaplan served as Public Affairs Director for Solvay Pharmaceu cals. She established the company's first comprehensive communica ons strategy and was responsible for all facets of corporate, brand and internal communica ons. Her efforts led to several award-winning pa ent and physician educa on campaigns, and created the framework around marke ng and corporate communica ons. As the official company spokesperson, Ms. Kaplan built strong links with key na onal and local business, trade and healthcare media. From 1994-1996, Ms. Kaplan helped build the Atlanta office of Edelman Public Rela ons Worldwide, where she directed healthcare, consumer and corporate clients including Eli Lilly & Co., Noven Pharmaceu cals, HCA and several Atlanta-based law firms. For more than a decade, Ms. Kaplan held the top management posi on for a Florida-based non-profit corpora on, where she led numerous consumer educa on campaigns that became industry standards for leading pharmaceu cal manufacturers, including Glaxo-Wellcome, Pfizer, Abbo , Aven s Pharmaceu cals and Johnson & Johnson. Ms. Kaplan began her career as a journalist, covering local government and educa on for a daily newspaper in Maryland. She then served as a senior writer and public affairs specialist for AFSME, the na on's largest public employee labor union in Washington, D.C., where she was responsible for building strategic media and coali on-building campaigns. Ms. Kaplan is a graduate of the University of Maryland, where she earned a bachelor's degree in

404.659.4446 fleishman‐

229 Peachtree Street, NE I Suite 1600 ‐ International Tower Atlanta, GA 30303 22

RUTH KINZEY President The Kinzey Company Ruth Kinzey is known for developing strategic and comprehensive communica on strategies. Throughout her career, she has emphasized the importance of strategically linking communica on, branding, marke ng and corporate social responsibility. Always focused on protec ng and enhancing an organiza on's reputa on, Ms. Kinzey has led companies through crises as well as helped them ac vely enhance their reputa ons. Ms. Kinzey has worked in the grocery retail, trucking, natural gas and computer so ware industries. During her prolific career, she has prepared change management communica on, launched brands, developed government rela ons strategies, dealt with special interest groups, managed crises, established community rela onships, supervised corporate founda ons, educated consumers, engaged employees, created corporate ci zenship pla orms, supported investor rela ons ac vi es, and executed public rela ons and marke ng campaigns. In addi on, she has been a radio news broadcaster. Having worked for global organiza ons, Ms. Kinzey has experience working in a diverse cultural atmosphere. Always ac vely searching for communica on trends, she has contributed to interna onal conference programming, including the 2009 New Models of Social Responsibility Summit and the 2009 and 2010 Council of Communica on Management's annual mee ngs. She has also consulted in the banking, manufacturing, and travel and tourism sectors as well as assisted nonprofits with their communica on needs. Her execu ve speech coaching sessions have helped business leaders improve their overall presenta on skills as well as prepare for important mee ngs and events. Ms. Kinzey taught public rela ons, public speaking and journalism at UNC Charlo e. In addi on, she established and chaired the Journalism Curriculum Commi ee and oversaw Communica on Department internships. In addi on, she has conducted seminars for businesses as well as nonprofits on topics ranging from crisis communica on and improving presenta on skills to working with board of director members and managing speaker's bureaus. A monthly contributor for The American Business Journal, Ms. Kinzey's columns have appeared in numerous Business Journals na onwide and addressed a wide variety of reputa onal topics such as corporate trust, corporate social responsibility, employee engagement, and developing strategic rela onships with government and nonprofit partners. She is also the author of the book "Using Public Rela ons Strategies to Promote Your Nonprofit Organiza on." Ms. Kinzey has a M.A. from University of Iowa in journalism, with an emphasis on public rela ons. She is a magna cum laude and Phi Beta Kappa graduate of Coe College, where she earned a triple major in speech, English and secondary educa on.

704.763.0754 104 Stratford Place



Salisbury, NC 28144

TIM KLEIN Vice President, Public Rela ons Equifax Tim Klein is Vice President, Public Rela ons for Equifax Inc., a global leader in informa on solu ons and a member of the S&P 500 that provides financial, marke ng and business data and services to banks, retail, marke ng, technology, informa on and other companies throughout the U.S., Europe and La n America. He directs the company’s external and internal communica ons strategies and is responsible for media rela ons, execu ve, financial, corporate, crisis and employee communica ons, for the corpora on and its opera ons throughout the U.S. Canada, the UK, Brazil, Spain, Russia, India and eight other countries. Klein has more than 25 years of high-level communica ons experience that includes leadership posi ons at four public corpora ons in three industries -- forest products, telecommunica ons and financial services. During those years, he has been the key communica ons counselor for seven Fortune 1000 CEO’s; created and/or managed eight communica ons departments; led communica ons strategies for events and ini a ves as diverse as the launch of the first commercial wireless services in Brazil and Colombia, crisis responses to chemical spills and natural disasters, corporate U.S. Olympics sponsorships, and the introduc on of the first iPhone in this country. Before joining Equifax, Klein created and headed the public rela ons department for Cingular Wireless, helping to merge 12 different regional wireless companies into one with a presence in every state. He was responsible for the reputa on and strategic posi oning and all internal and external communica ons of the company as it grew from 14 million customers to more than 50 million. He also led all communica ons efforts during the $45 billion merger with AT&T Wireless in 2004 and the integra on of Cingular into AT&T in 2006. During his career, Klein has led mul ple award-winning efforts for employee, media, community, financial, and corporate responsibility communica ons programs and has been par cularly recognized for several Wall Street and industry analysts communica ons campaigns; a na onal grass-roots, Teen Driving Educa on ini a ve; wireless courtesy including in-theatre “Silence Your Cellphone” courtesy campaigns and Crisis Communica ons and Reputa on Management programs for Georgia-Pacific and BellSouth respec vely. Klein is a graduate of the University of Missouri’s journalism school, a ended graduate school there, was a teaching assistant within its graduate school and has served on mul ple industry, school and community boards of directors. He is married and has three children.


1550 Peachtree Street, NW 24


Atlanta, GA 30309

TOM KOWALESKI Vice President of Corporate Communica ons BMW of North America Vice President of Corporate Communica ons for BMW of North America, Tom Kowaleski oversees management of the corporate communica ons department, a er more than 30 years in automo ve communica ons and marke ng. Prior to joining BMW of North America, Kowaleski served as VP, Global Communica ons, at General Motors. He joined General Motors in March 1999 as Execu ve Director, Product and Brand Communica ons. Prior to serving GM, Kowaleski spent 11 years with Chrysler Corpora on and DaimlerChrysler serving in a number of execu ve public rela ons posi ons, as well as being the company's Vice President of Marke ng and Communica ons in Europe. He began his automo ve career in 1979 with Renault USA, later transferred to American Motors and also spent me as a senior execu ve at Campbell and Company, an automo ve public rela ons and marke ng firm. Kowaleski is a graduate of Ohio University, with a Bachelors degree in Communica ons. He par cipated in a GM-Harvard Business School Senior Management program. He is a member of the Automo ve Press Associa on, the Arthur Page Society, the Public Rela ons Seminar and represents GM on the Corporate Communica ons Council of The Conference Board.


300 Chestnut Ridge Rd.


Woodcliff Lake, NJ 07677 25

KEITH J. LINDENBURG Director, Na onal Public Rela ons Deloi e LLP Keith Lindenburg is Director, Na onal Public Rela ons for Deloi e. In this role, Keith leads the public rela ons func on in the U.S. His specific areas of responsibility include CEO communica ons, industries, func ons (Audit, Tax, Consul ng, Financial Advisory), talent, regions, community involvement, corporate responsibility and crisis communica ons. He reports to the deputy chief execu ve officer of Deloi e LLP. Keith is a seasoned leader who brings more than 25 years of experience building communica ons strategies for some of the world’s most recognized brands. With a background that spans both the corporate communica ons and PR agency environments, Keith’s areas of exper se include strategic planning, reputa on management, execu ve counsel, business development and internal and external communica ons. He joined Deloi e in 2005 from the “PR Agency of the Year,” Waggener Edstrom where he was execu ve vice president and general manager of their Eastern Region. As the leader of the Eastern Region, Keith built Waggener Edstrom’s business in the New York and Boston markets and was responsible for the region’s largest account, MasterCard Interna onal. Prior to that, Keith was execu ve vice president and general manager for the Eastern Region at the PR industry’s largest agency, Weber Shandwick. Keith’s was also vice president of corporate communica ons at IBM Corpora on, where he led IBM’s award-winning corporate intranet team, and directed opera ons for the corporate communica ons team. He first worked for the “Big Blue” PR team in the early nine es and rejoined IBM in 1999 a er six years at Brodeur Worldwide, where he was general manager for that PR agency’s Americas business. At Brodeur, Keith managed the global rela onship for IBM, the agency’s largest account; was responsible for seven U.S. offices; and directed the firm’s expansion into La n America. During his career as a communica ons counselor, Keith has advised senior management at many industry leaders, including Deloi e, IBM, MasterCard, AMD, CA, Capgemini, Research in Mo on, Eastman Chemical, The Thomson Corpora on, Sharp Electronics, Hyperion So ware (Oracle), Sprint, Pitney Bowes, Minolta, Symbol Technologies (Motorola) and Guinness. Keith is a member of the Arthur W. Page Society and serves on the College of Charleston advisory council on communica ons. He holds a bachelor of arts degree in English from Fairfield University.

212.492.3895 333 Ludlow St


Stamford, CT 06902

Connect with Keith: Twitter: @klindenburg 26

THOMAS R. MARTIN Execu ve‐in‐Residence College of Charleston Thomas R. Mar n serves as Execu ve-in-Residence in the Department of Communica on at the College of Charleston in Charleston, South Carolina. He was named to the posi on, the first of its kind, in February, 2007 and joined the faculty in August, 2007. In this role, Mar n works with the students, faculty and administra on of the College to enhance the rela onship between the Communica on Department and the business community and to help its students successfully transi on into the business world. As EIR, Mar n teaches undergraduate classes, organizes student trips, meets with members of the university community—students, faculty, staff, alumni—and works with the Department’s Advisory Council of which he is a past chair. In addi on to his role at the College of Charleston, Mar n has served on the adjunct faculty of George Washington University’s Graduate School of Poli cal Management and is a guest lecturer at other colleges and universi es. In 2010 he was a co-author of “An Overview of the Public Rela ons Func on,” published by Business Execu ve Press. Mar n re red in 2007 from ITT Corpora on, where he served as Senior Vice President and Director of Corporate Rela ons at the $7.6 billion diversified global engineering and manufacturing company. Mar n joined the company in September of 1996 and was elected a senior vice president by the board of directors in March of 1999. At ITT Corpora on, Mar n was an officer, a member of the company's Execu ve Council and was responsible for worldwide brand and reputa on management, public rela ons, employee communica ons, government affairs, corporate adver sing and community rela ons. Mar n served as a management liaison to the Corporate Responsibility commi ee of the Board of Directors, was a member of the Disclosure Commi ee and chairman of the ITT Corpora on Poli cal Ac on Commi ee. In 2005-2006, Mar n led the launch of a unified corporate brand iden ty and adver sing program that resulted in the change of the corporate name from ITT Industries to ITT Corpora on. The company's logo and ads feature the tagline, “Engineered for life,” highligh ng the company's strong engineering and manufacturing heritage. Mar n was formerly Vice President, Corporate Communica ons for Federal Express Corpora on where he was responsible for worldwide public rela ons, investor rela ons and employee communica ons for the Fortune 150 Company. He joined Federal Express in 1978 and assumed posts of increasing responsibility in the communica on field prior to becoming the chief communica ons officer in July 1995. In 1988, his department launched FXTV, one of the largest and most successful internal satellite television networks. He was also responsible for the public rela ons and internal communica ons efforts for the launch of the FedEx brand in 1994. Mar n earned his BA at Vanderbilt University. He serves as a senior counselor with PulsePoint Group, a management consul ng firm working with companies, associa ons and ins tu ons to maximize their return on investment in the communica ons func on. He has served as a trustee of the Arthur W. Page Society, a membership organiza on for senior corporate communica on execu ves, since 2002, and was President of the Society in 2004-2005. In 2005, he was elected to the Board of Governors of the Josephson Ins tute of Ethics, and was a trustee of the Ins tute for Public Rela ons for several years. In November of 2006 he was inducted into the PR News Hall of Fame. In 2001, he received a New York ADDY award for ITT’s corporate adver sing, and in 1999, he was the recipient of a Mobius Adver sing Award for ITT’s first television commercial.

843.953.6383 66 George St


Charleston, SC 29424 27

MICHAEL D. McCURRY Principal Public Strategies Washington, Inc. Mike McCurry is a principal at Public Strategies Washington, Inc., where he provides counsel on communica ons strategies and management to corporate and non-profit clients. McCurry is a veteran poli cal strategist and spokesperson with over 30 years experience in Washington D.C. McCurry served in the White House as press secretary to President Bill Clinton (1995-1998). He also served as spokesman for the Department of State (1993-1995) and director of communica ons for the Democra c Na onal Commi ee (1988-1990). McCurry held a variety of leadership roles in na onal campaigns for the Democra c cket from 1984 to 2004. McCurry began his career on the staff of the United States Senate, working as press secretary to the Senate Commi ee on Labor and Human Resources and to the commi ee's chairman, Senator Harrison A. Williams, Jr. (1976-1981). He also served as press secretary to Senator Daniel Patrick Moynihan (1981-1983). McCurry serves on boards or advisory councils for Share Our Strength, the Council for Excellence in Government, the Junior Statesmen Founda on, the Children’s Scholarship Fund, the Wesley Theological Seminary, and the Woodrow Wilson School of Public and Interna onal Affairs at Princeton University. McCurry is a member of the Commission on Presiden al Debates and also serves as a Senior Advisor to Grassroots Enterprise, Inc., a firm specializing in using Internet technology to build strong grassroots ac vist campaigns. McCurry received his Bachelor of Arts from Princeton University in 1976 and a Master of Arts from Georgetown University in 1985.

202.783.2596 mmccurry@psw‐ psw‐

633 Pennsylvania Ave, NW


4th Floor



Washington, DC 20004

DICK MITCHELL Managing Principal RBMM Dick Mitchell began his career at The Richards Group (a $1.1 billion privately owned adver sing agency with its headquarters located in Dallas, Texas) in 1977, fresh from the graphic design sequence at East Texas State University. In 1978, he became one of the founding members of RBMM (one of America's premier crea ve firms) and, in 1992, he was appointed managing principal. In addi on, he was appointed managing principal of Click Here and Richards Interac ve, the online marke ng affiliates of The Richards Group, in January 2000. In 2002, he also became managing principal of Richards Rela onship Marke ng, a CRM company. Dick's work has been recognized in all major na onal and interna onal crea ve compe ons, and his work is included in the Library of Congress. In 1998, Dick was chosen by the Dallas Society of Visual Communica ons as the eighteenth recipient of its pres gious career award honoring individuals who “have made the most significant contribu on to the advancement of crea ve standards in the Southwestern United States… and have shown consistent excellence in their field of crea vity.” His clients have included American Standard Corpora on; A.T. Kearney; Atmos Energy; Baylor Health Care System; Borg-Warner; Children's Medical Center of Dallas; Dell Computer; EDS; FedEx; First USA; Florida Department of Citrus; Frito-Lay; The Home Depot; Lomas Financial Corpora on; MCorp; Motel 6; NCR Corpora on; Price Waterhouse; Reliant Energy; The Rouse Company; Sprint; Texas Instruments; Travelocity; TV Guide; USA Cycling; Viad Corp; and Wyndham Hotels and Resorts. Currently, Dick serves on the board of Crea ve Circus in Atlanta and is an advisor to the Texas chapter of the American Ins tute of Graphic Arts. He also has been a director and officer for Hope Co age Adop on Center and the Dallas Society of Visual Communica ons. He has taught graphic design and illustra on at his alma mater and lectured at numerous universi es and crea ve organiza ons across the country. On weekends, you may find him ranching or at a soccer match. Dick and his wife, Debbi, have two sons, Jay and Jess.

214.891.5321 8750 North Central Expressway



Suite 1200


Dallas, TX 75231

DAVID M. MONFRIED Senior Vice President, Corporate Communica ons (Re red) Safeco In November 2009, Dave completed a year-long assignment as leader of restructuring communica ons for AIG. In that capacity, he assured that developments about the company's restructuring ac vi es – including the sale, spin-off, and wind-down of many of AIG's subsidiaries – were reported in an accurate and mely fashion, internally and externally. A year earlier, he re red as Senior Vice President, Corporate Communica ons from Safeco, where he was responsible for the company's public rela ons, employee and customer communica ons, and execu ve and financial communica ons. Previously Dave was senior vice president – Corporate Communica ons for MetLife, responsible for MetLife's worldwide adver sing, public rela ons, branding, crea ve services and internal communica ons programs. His key achievements at the company included planning and implemen ng the company's first worldwide brand management program; managing all internal and external communica ons related to the acquisi on and integra on of the Travelers Life & Annuity Company; reorganizing MetLife's global communica ons func ons, resul ng in a more efficient and effec ve communica ons organiza on; and introducing an integrated approach to communica ons planning and program execu on, at both the corporate and business unit levels. Before joining MetLife, Dave was vice president of Corporate Communica ons for The St. Paul Companies (now Travelers), managing the company's internal and external communica ons programs. Dave held a similar posi on from 1993 to 1998 with the Dun & Bradstreet Corpora on. At D&B he was heavily involved with the communica ons surrounding the restructuring of D&B into three publicly traded companies and the later spin -off of Reuben H. Donnelley, the Yellow Pages publisher. From 1983 to 1993 Dave was manager of corporate communica ons for Pacific Gas and Electric Company, in San Francisco. At PG&E, he managed media rela ons during the most difficult years associated with the Diablo Canyon Nuclear Power Plant and managed the company's communica ons in the days following the Loma Prieta earthquake in 1989. Dave's teams have won three Silver Anvil awards: PG&E, for its communica ons following the Loma Prieta earthquake; The St. Paul, for its pioneer survey of technology companies' risk managers about cyber risk and the insurer's subsequent work calling a en on to a variety of solu ons for those risks; and Safeco, for its work in introducing the innova ve, GPS-based product "Teensurance," changing parent-teen conversa ons about driving. Early in his career Dave worked for The Equitable, eventually managing its public rela ons, adver sing, and sports marke ng programs. He is a graduate of Rutgers University and holds a B.A. in journalism.



BRUCE MURDY President Rawle Murdy Bruce Murdy is president of Rawle Murdy, coastal Carolina's largest marke ng, adver sing and public rela ons firm. A graduate of the University of Illinois, Mr. Murdy began his marke ng career with an adver sing firm in Tampa, Florida . He then moved to Chicago and for several years worked on Na onal Dairy Board marke ng for the adver sing firm D'Arcy Masius Benton and Bowles. In 1987 Mr. Murdy joined David Rawle in Charleston, and in 1998 became president of the firm now known as Rawle Murdy. Mr. Murdy's focus has been on strategic planning and holis c marke ng programs for a wide variety of business-to-business and business-to-consumer retail, tourism, and economic development clients. Clients of the firm include South Carolina Parks, Recrea on and Tourism, Mead Westvaco/Specialty Chemicals Division, Piggly Wiggly Carolina Company, The (Charleston) Post and Courier, the South Carolina Aquarium, the South Carolina State Ports Authority, Orient Express North America, Spike Viacom TV Proper esâ&#x20AC;&#x201D;Spike/ TV Land, and others. He currently serves on numerous boards and non-profit organiza ons. Mr. Murdy resides in Charleston.

843.577.7327 2 Beaufain Street


Charleston, SC 29401 31

PHIL NOBLE, JR. President Phil Noble and Associates Phil Noble is one of the leading experts in the US and interna onally on the Internet and poli cs. Noble is the founder of Poli csOnline and its affiliated company Phil Noble & Associates, an interna onal public affairs consul ng firm. Noble is a veteran of over 300 poli cal campaigns and public affairs projects in 40 states and 30 countries. He has worked to elect the head of state in 15 countries. Poli csOnline (POL) specializes in news, tools and strategies for the civic se ctor – media, government, NGOs and poli cs. POL has been a global leader in developing ground breaking public affairs and e-democracy strategies, tools and projects for a large variety of clients including US and interna onal poli cal organiza ons, corpora ons, NGOs, governments and universi es. Over 1,000 clients in 50 countries have used POL innova ve tools and products. The firm’s e-democracy projects and clients include the European Union and European Parliament, Papandreou Founda on / United Na ons, World Bank / Metropolis, Interna onal Crisis Group, Amnesty Interna onal, The BBC, Bertelsmann, AOL Time Warner, the na onal government of Australia, the ci es of Barcelona, Amsterdam, and Stockholm, over a dozen poli cal par es and many others. Noble is a current or former member or on the Board of the American, Interna onal, European and La n American Associa on of Poli cal Consultants, the Inter-American Center for Poli cal Management and the American Academy of Poli cal Science. He has held teaching and advisory posi ons with a variety of academic publica ons and organiza ons including George Washington University, University of Southern California, University of Amsterdam and is a former Follow of the Ins tute of Poli cs of the John F. Kennedy School of Government of Harvard University.

843.853.8190 207 East Bay Street


Suite 211 32


Charleston, SC 29401

JOHN PALMER Anchor Re rement Living Television John Palmer is currently involved with television documentaries, commercial films and videos, special events, and speaking engagements for colleges and private organiza ons. During his four decades in broadcast news, Palmer covered breaking stories throughout the world. As White House Correspondent for NBC News, he covered Presidents Bush, Clinton, Reagan and Carter. Palmer also served as news Anchor for the Today Show in New York for 7 years and later hosted a weekly series for the Discovery channel and anchored the Chris an Science Monitor's daily na onal news broadcast, "World Monitor with John Palmer". On the evening of April 25, 1980, broadcas ng live from the north lawn of the White House, Palmer broke the first news reports of the aborted rescue a empt of American hostages in Iran. For breaking that story and his subsequent repor ng, Palmer's colleagues in the White House press corps honored him with the Merriam Smith Award for Excellence in Presiden al news coverageâ&#x20AC;&#x201D;the first broadcast news journalist to receive that coveted award. On January 28, 1986, Palmer anchored the first hours of NBC's coverage of the Challenger Space Shu le tragedy. In 1998, he wrote and anchored the highly acclaimed one-hour NBC News documentary, "The Pension Cookie Jar." Prior to his White House assignment, Palmer was posted in Beirut, where he covered the 1973 Arab-Israeli war, the Arab oil embargo, the war in Cyprus and the civil war in Angola. His coverage of the figh ng in Lebanon won him the Na onal Headliners Award. Palmer was chief NBC News Correspondent in Paris from 1976 to 1979. For his repor ng on the famine in Africa, Palmer received the Overseas Press Club Award and a na onal Emmy. He also received am Emmy for his repor ng on American's space program and in January of 1990 received the Dis nguished Service in Broadcas ng Award from the College of Journalism at the University of Georgia. During the 1990 television season, Palmer anchored the daily na onally syndicated news program, "Instant Recall" which featured interviews with prominent people who played significant roles in major news events during the past three decades, including Presidents Carter, Reagan, Ford, Egyp an President Sadat, former Sec. of State Kissinger, scien st Jonas Salk, astronaut Alan Sheppard and test pilot Chuck Yeager. Palmer began his broadcas ng career in 1960 at WSB-TV in Atlanta. He joined NBC News in Chicago in 1962 and was subsequently based in New York, Tel Aviv, Beirut , Paris and Washington. Palmer is a na ve of Kingsport , Tennessee. He graduated from Northwestern University and received a master's degree from Columbia University. He has been awarded several honorary doctoral degrees. Palmer was named "Father of the Year" in Communica ons by the Na onal Father's Day Commi ee in 1987. (He says, if his kids could have voted, he never would have made it!) He, his wife and three daughters make their home in Washington, D.C.



KELLI PARSONS Chief Communica ons Officer Fannie Mae As SVP & Chief Communica ons Officer, Kelli Parsons leads communica ons for Fannie Mae and serves on the Execu ve Commi ee of the government-sponsored enterprise (GSE) chartered by Congress with a mission to provide liquidity, stability and affordability to the U.S. housing and mortgage markets. Prior to joining Fannie Mae in August 2010, Parsons was VP and Head of Global Communica ons and Marke ng for private equity firm Warburg Pincus. Previously, Ms. Parsons was EVP and General Manager at Hill & Knowlton. During her 10-year tenure with the communica ons consultancy, she served as a global client leader and as general manager of the firm's New York and Washington, D.C. offices. Earlier in her career, Ms. Parsons was an award-winning television journalist. Ms. Parsons earned degrees from Murray State University and Northwestern University Medill Graduate School of Journalism. She is a trustee of the Murray State University Founda on and a member of the College of Charleston Communica ons Advisory Council. Ms. Parsons and her husband live in McLean, Virginia.

202.752.5852 3900 Wisconsin Avenue, NW



Washington, DC 20016‐2892

SARAH A. PETERSON Senior Vice President, Marke ng & Public Affairs Main Line Health Prior to joining Main Line Health, Ms. Peterson was with Amegy Bank as Senior Vice President for Corporate and Investor Communica ons. Before that, she was with Waste Management as vice president of corporate communica ons repor ng to the chairman and CEO. Ms. Peterson previously served as a Senior Managing Director and General Manager of Hill & Knowlton's Houston office and was Senior Vice President, Marke ng, Greater Houston Division of Columbia/HCA Healthcare Corpora on. In addi on, she was Senior Vice President of Public Affairs for Texas Commerce Bank N.A., which is now JPMorgan Bank and held the posi on of Vice President, Corporate Communica ons for St. Luke's Episcopal Hospital. Ms. Peterson began her career in journalism, first at the Houston Chronicle as a feature writer and later as a correspondent and the southwest bureau chief of U.S. News & World Report. Ms. Peterson has a bachelor's degree in journalism from the University of Houston .

484.580.1020 240 Radnor Chester Road‐Suite 300



Radnor, PA 19087

KEITH POSTON Director of Public Affairs Time Warner Cable Keith has nearly 20 years of public rela ons, corporate communica ons and crisis management experience. His diverse background includes corporate, agency, poli cal and non-profit public rela ons. Keith currently serves as Director of Public Affairs for Time Warner Cable’s Carolina Region based in Raleigh, North Carolina. He is responsible for local media rela ons, community rela ons and employee communica ons. Before that, Keith was managing director of Corporate Communica ons at AGL Resources [NYSE: ATG], a Fortune 1000 natural gas/energy holding company headquartered in Atlanta, Ga. Keith provided strategic direc on for external, customer and employee communica ons, as well as corporate branding. Prior to that, Keith was director of Public Rela ons and Employee Communica ons for Progress Energy, a Fortune 250 energy company headquartered in Raleigh, N.C. Keith joined Progress Energy (then Carolina Power & Light) in July 1999 from Ketchum Public Rela ons in Washington, D.C., where he was vice president/account supervisor. At Ketchum, Keith worked with a diverse list of clients including Mobil, Capital One, Na onal Public Radio and the government of Puerto Rico. Prior to joining Ketchum, Keith was public rela ons director of the Na onal Alliance of Business (NAB), a nonprofit organiza on focused primarily on educa on, workforce and workplace issues. Keith has served on several poli cal campaigns and began his career in communica ons in the writer’s group for the Jack Kemp for President campaign in 1987. Keith received his bachelor’s degree in Poli cal Science from the University of North Carolina at Chapel Hill.

919.573.7111 4200 Paramount Parkway



Morrisville, NC 27560

HAYES ROTH Chief Marke ng Officer Landor Associates Hayes is responsible for direc ng all marke ng and new business development efforts for Landor worldwide, as well as serving as senior manager on major global branding projects. Over thirty years of broad-based marke ng communica ons experience and a pragma c approach to strategic business transforma on have informed Hayes’ work with such organiza ons as Panasonic, Ryder, Pac v, Royal Caribbean Interna onal, ITT, Columbia University, the Wildlife Conserva on Society, the New York Stock Exchange, The Associa on of Zoos & Aquariums and The Cleveland Clinic. Most recently, he has directed strategic branding efforts for Ci , The United Negro College Fund (UNCF), the PGA of America, Altria, Bradesco, The Paley Center for Media, the Council on Foreign Rela ons and the Adver sing Educa onal Founda on. Prior to joining Landor in 1995, Hayes was founder and principal of his own mul -disciplined marke ng services company, Roth Marke ng Communica ons Inc., where his clients included The Perrier Group, Price Waterhouse LLP, T. Rowe Price and Pruden al Securi es. Before star ng his own organiza on in 1987, Hayes was Vice President, Management Supervisor, at Saatchi & Saatchi Adver sing, responsible for Procter & Gamble's Crisco and PaineWebber Capital Markets business. Previously he served as Vice President, Account Supervisor, at Young & Rubicam. There he managed mul ple assignments ranging from strategic brand reposi oning for Jell-o to integrated public rela ons, direct marke ng and adver sing efforts for Merrill Lynch. Earlier career experiences included the na onal introduc on of General Mills' Nature Valley Granola Bars while at Campbell-Mithun adver sing in Minneapolis. Hayes holds a BA from the University of Miami, is a frequent lecturer at leading business schools including Cornell, Columbia University, Dartmouth and the Capital University of Beijing, as well as marke ng conferences around the world, including the Economist Marke ng Forums in New York, Shanghai and Dubai. As a key spokesperson for Landor, he regularly provides expert commentary on a range of industry related subjects for CNN, CNBC, ABC, Bloomberg TV and Radio, PBS and Fox Business News as well as The Wall Street Journal, Fortune, The New York Times, Business Week, B to B, AdWeek, BrandWeek, AdAge, Marke ng News and USA Today.

212.614.4505 230 Park Avenue South


New York, NY 10003‐1513


GREG SCHNEIDERS Partner prime group Greg Schneiders is a partner in prime group, formerly SDS prime. Previously, Greg was CEO of SWR Worldwide, the research subsidiary of Weber Shandwick, the world's largest public rela ons agency. Greg began his career in research and communica ons with President Jimmy Carter, first as a campaign strategist and then as Deputy Assistant to the President for Communica ons. While at the White House, Greg directed the Presiden al speechwri ng office, advised the President on long-range communica ons strategy and directed the President's reorganiza on of federal emergency services, which resulted in the crea on of the Federal Emergency Management Agency (FEMA). Greg also served as Director of Communica ons for the Senate Democra c Policy Commi ee, as Press Secretary for Senator John Glenn, and as campaign pollster for Bruce Babbi 's presiden al campaign. Among the hundreds of clients Greg has advised are: The U.S. State Department, in developing pro-American messages directed at the Muslim world in the wake of the September 11th terrorist a acks. General Motors, in devising communica ons strategies related to safety and liability issues. The Smithsonian Ins tu on, in designing an outreach program and messages to support their largest-ever development campaign. The PGA TOUR, in tracking a tudes of golfers and golf fans toward the game, the players, and the league. Johnson & Johnson, in exploring the company's image and reputa on among consumers, health care providers, and industry decision makers. The Pharmaceu cal Research and Manufacturers Associa on (PhRMA), in developing messages to support the industry's efforts to combat AIDS in developing countries. Greg is a graduate of Georgetown University and has taught poli cal communica ons at Georgetown and the University of Pennsylvania. He is a frequent public speaker on poli cs and communica ons and has contributed regularly to The Washington Post, The Wall Street Journal, and Washington Journalism Review as well as making frequent appearances as a television commentator.

202.659.2070 815 Connecticut Ave NW


Suite 220



Washington, DC 20006

BRAD SHAW Vice President, Corporate Communica ons & External Affairs Home Depot As vice president of corporate communica ons and external affairs for Home Depot, Brad Shaw is responsible for global corporate communica ons, public rela ons, crisis communica ons, community affairs, The Homer Fund, The Home Depot Founda on and events management. Prior to joining the Company in 2004, Brad served as senior vice president of corporate communica ons at Gateway Inc. His responsibili es included all aspects of corporate communica ons and external affairs. In 2002, he assumed responsibility for Gateway’s marke ng communica ons and adver sing, including the company’s Olympic sponsorship during the 2002 Salt Lake City Games, as well as the successful implementa on of a companywide rebranding effort. Before joining Gateway, Brad held a variety of communica ons posi ons, including director and senior manager for The Pepsi-Cola Company. He also served in senior account management posi ons for Ketchum Public Rela ons and Doremus Public Rela ons in New York. Brad is ac vely involved in philanthropic efforts. He serves on the board of directors for The Points of Light Founda on, Ken’s Kids and The Homer Fund, an associate-funded nonprofit that provides short-term assistance to Home Depot associates who encounter hardship due to catastrophic circumstances. Brad has also served on the board of directors of KaBOOM!, a nonprofit organiza on that links communi es and corpora ons together to provide children with safe, accessible playspaces. Brad is a member of The Arthur W. Page Society, an organiza on for senior public rela ons and corporate communica ons execu ves, and has guest lectured at Harvard Business School, New York University, Emory University, Washington and Lee University and the College of Charleston. He earned a bachelor’s degree in journalism from Washington and Lee University in Lexington, Va.

770.384.5350 2455 Paces Ferry Rd. C‐17



Atlanta, GA 30339‐4024

DAN SOLOMON Managing Director Builder, LLC Dan is an accomplished entrepreneur as well as a recognized expert in marke ng and communica ons. He is currently Managing Director of Builder, LLC providing strategic counsel and business development assistance to corpora ons in the media, health care, and educa on industries. He co-authored Media Rules!: Mastering Today’s Technology to Connect with and Keep Your Audience, published by Wiley and is an adjunct professor at Georgetown University. Dan served as CEO of Virilion, a full-service digital agency for almost ten years. During Dan’s tenure, the firm grew to have offices in Aus n, Boston, New York and Washington, DC, and have as clients leading ins tu ons, such as Anheuser Busch, Abbo Labs, the State of South Carolina, eBay, and UNICEF. Under Dan’s leadership, Virilion was named for three consecu ve years to INC Magazine’s 5000 Fastest Growing Companies and received numerous industry awards for the quality and effec veness of its work. Virilion was sold to RepEquity at the end of 2010. In addi on to his responsibili es at Virilion, Dan served during 2010 as interim-Chief of Staff for the Na onal Restaurant Associa on, which is one of the na on’s largest trade associa ons. Dan assisted the associa on’s CEO manage board rela ons, establish a new execu ve team, and accomplish numerous strategic objec ves, including the consumma on of a rela onship with United Health Care to provide affordable insurance op ons to restaurateurs and nego ate with the White House regarding the industry’s involvement with the First Lady’s Let’s Move Ini a ve. Because of Dan’s business and marke ng exper se, he has presented to numerous professional audiences, including: the PRSA Health Academy, Associa on of Na onal Adver sers, PR News Best Prac ces Conference, and ASAE Great Ideas Conference as well as being quoted in major publica ons and appearing on television. Dan is a graduate of MindShare, an exclusive CEO group for emerging and high growth companies in the Washington, D.C. region, and a member of its affiliated alumni organiza on. Dan has served on several non-profit and corporate boards including the Lemelson Center for the Study of Inven on and Innova on at the Smithsonian Ins tu on's Na onal Museum of American History Dan is also founder of the Poli cs Online Conference in 1996, which was hosted by George Washington University for a number of years. Prior to joining Virilion, Dan was publisher of na, Na onal Journal Group’s “members only” Web site and general manager of Na onal Journal’s Daily Briefings Group, which then included The Hotline, American Health Line and Greenwire. Dan launched Technology Daily as a subscrip on publica on that accepted adver sing. He was also responsible for developing content syndica on rela onships with media organiza ons such as America Online and MSNBC.


411 East Alexandria


Alexandria, VA 22301 40

MIKE TOUHILL Director of Public Rela ons Kiawah Partners Mike leads all public rela ons eďŹ&#x20AC;orts for Kiawah Partners, a luxury residen al resort real estate developer, whose proper es include Kiawah Island, S.C., The Lodge At Doonbeg, County Clare Ireland and Christophe Harbour, St. Ki s. In this role, Mike serves as the Company's spokesperson for na onal media inquiries, develops strategic public rela ons campaigns, prepares execu ve communica on and manages outside consultants. Prior to serving Kiawah Partners, Mike was an account supervisor at Ogilvy Public Rela ons Worldwide. In this role, Mike led the DuPont Tyvek account where he conducted na onal industry trade media rela ons for the residen al building product. During his tenure, he served as a day-to-day client contact, developed strategic public rela ons campaigns, facilitated client interviews at na onal trade shows and executed on-site media events. From 2003 to 2005, Mike was an account execu ve at The Mar n Agency. In this role, Mike was responsible for na onal media rela ons across a number of industries including consumer goods and higher educa on universi es. Mike supported the senior execu ve team with client research, new business proposals and special event planning. Mike earned his bachelor of arts in Mass Communica on from Virginia Wesleyan College where he served as Editor â&#x20AC;&#x201C;in-Chief of the Marlin Chronicle Student Newspaper Society of Collegiate Journalists.


41 P.O. Box 12001 | Charleston, SC 29422

NADINE ORSOFF VOGEL ’85 Principal Springboard Consul ng Nadine Orsoff Vogel is a 1985 alumna of the College of Charleston. She also has an MBA degree and is a former Vice President of Marke ng at MetLife. She is a principal with Springboard Consul ng. A mother of two special needs daughters, she founded MetDESK in 1998. MetDESK ( focuses on the concerns of families with children and other dependents with special needs. Through a na onwide network of MetLife Financial Services specialists, MetDESK provides customized solu ons to meet families' financial needs. According to Ms. Vogel, the strict training and con nuing educa on requirements of the MetLife Financial Services representa ve par cipa ng in this organiza on is unique in the industry. "Special needs planning is too complex for the untrained or marginally-trained financial services representa ve or even a general estate planning a orney. We offer extensive training to help our specialists keep pace with the constant changes in federal and state government benefits laws, future trends in special needs planning, and innova ons in planning techniques," she explains. In addi on, MetDESK's management has deep roots in advocacy, and 60 percent of MetDESK specialists from around the country are either parents of children with special needs or have close rela ves with special needs. Vogel con nues, "Parents of children with special needs feel more comfortable dealing with people who face similar issues on a day to day basis." The MetDESK program con nues to be hailed by business and the community at large for its efforts on behalf of people with disabili es as valued customers. MetLife Financial Services is the four- me winner of the Na onal Business & Disability Council's Valued Customer Gold Award of Honor, which recognizes MetLife's leadership in responding to the special needs of families with children or other dependents with disabili es. MetDESK has also established working rela onships with six leading advocacy groups, The Arc, the na on's largest volunteer-based organiza on devoted to issues affec ng people with mental retarda on and related developmental disabili es, SNAP, Special Needs Advocate for Parents, NORD, Na onal Organiza on for Rare Disorders, ASA, Au sm Society of America, and ndss, The Na onal Down Syndrome Society, and UCP, United Cerebral Palsy.


14 Glenbrook Drive



Mendham, NJ 07945

DAVID WEBSTER Vice President of Communica ons and Public Affairs Sunoco David Webster is a corporate communica ons veteran whose 30-years of domes c and interna onal experience spans several industries, including energy, manufacturing, financial services, real estate and construc on. David has advised CEOs and senior leadership teams in the areas of building performance cultures, managing transforma onal change, proac ve public rela ons, crisis management, mergers and acquisi ons, investor rela ons, government rela ons and effec ve corporate giving. David heads communica ons and public affairs for Sunoco, Inc., a Fortune 100 company based in Philadelphia, Pennsylvania. David oversees a team of professionals that direct Sunoco’s internal and external communica ons, philanthropy and community involvement, and government rela ons programs. Sunoco is a leading transporta on fuel provider, with opera ons located primarily in the East Coast and Midwest regions of the United States. The Company operates more than 4,700 branded retail loca ons that market transporta on fuels and convenience store merchandise in 23 states. This retail network is principally supplied by Sunoco-owned refineries through an extensive pipeline and terminal system that extends more than 6,000 miles. Previously, David was chief communica ons officer for the na on’s third largest homebuilder, Centex Corpora on. Centex was a Fortune 200 company and ranked as one of America’s Best Places to Work. Prior to Centex, David was the chief communica ons officer at Regions Financial, a top-10 bank holding company with $142 billion in assets, 2,000 branches and 37,000 employees. He has a masters’ degree in communica on from Regent University. He is the founding chair of the Communica ons Advisory Council at the College of Charleston, and is a member of the board of directors of Philabundance, one of the na on’s largest metropolitan hunger relief organiza ons. David lives in Center City Philadelphia with his wife of 32 years, Susan.


1735 Market Street Ste LL


Philadelphia, PA 19103‐7583


JUDY DERANGO WICKS, APR Vice President, Corporate Communica ons Fiserv, Inc. Judy DeRango Wicks, APR, is Vice President of Corporate Communica ons for Fiserv (NASDAQ: FISV), the leading global provider of financial services technology solu ons. In this role, Wicks oversees media rela ons, and corporate and execu ve visibility worldwide including the company’s speaker’s bureau. Wicks headed corporate communica ons for CheckFree Corpora on, which was acquired by Fiserv in December 2007. Since joining CheckFree in 1999, Wicks and her team focused on promo ng the benefits of receiving and paying bills online, and visibility for these services at more than 3,000 partner sites such as Bank of America, US Bank, Wells Fargo, Wachovia and SunTrust, and hundreds of billers that offer CheckFree e-Bills. Upon Fiserv’s acquisi on of CheckFree, Wicks added responsibility for Fiserv’s business unit media rela ons and industry analyst rela ons in 2008, and led the media rela ons track of the 2008 PayItGreen campaign, sponsored by NACHA and leading banks, to educate consumers on the environmental benefits of turning off paper bills and statements. Fiserv has renewed its Founder level sponsorship of Pay It Green in 2009. CheckFree received the 2002 and 2004 Silver Anvil Award, and the 2006 Award of Dis nc on, in the Marke ng Consumer Services / Technology category from the Public Rela ons Society of America, the highest award in the public rela ons profession, for consumer educa on about online banking and fraud preven on. Fiserv is a finalist in this category in 2009 for its fraud preven on and green campaigns. Prior to this, Wicks was Vice President of Ketchum Crescent, Atlanta, where she oversaw the IBM So ware Group account as the agency supported IBM’s evolu on to an e-business, business partner, and global alliance focus from 1993 - 1999. She served on the Nokia team in launching its Nokia Sugar Bowl sponsorship, and colored phones via the fashion and entertainment worlds. Wicks was Senior Account Execu ve at Ketchum Atlanta from 1989 – 1993 on the Lanier Worldwide, ATC Long Distance (acquired by LDDS, now MCI), Simmons and Sylvan Learning Centers accounts. Wicks spent the 1980’s in Florida with Young & Rubicam, Orlando, and Bitner Public Rela ons, Fort Lauderdale. Clients included Carter-Wallace consumer brands including Spring Break marke ng; Stromberg-Carlson (Siemens); real estate developers William duPont III, Carnegie Proper es and Gulfstream Land & Development; Selkirk Cablevision; sports a orney Robert Frailey and his clients Payne Stewart and Ron Darling; and General Mills Restaurant Group. Wicks served on the team that brought the Orlando Magic franchise to Orlando, and her management of a poli cal campaign earned the 1988 Grand All Palm Beach award from the Florida Public Rela ons Associa on. Wicks holds a Master of Journalism and Communica ons degree from the University of Florida, major in adver sing, and a Bachelor of Arts in English from Stetson University. Following college, she spent five years in Florida as a high school English teacher and coach.


4411 East Jones Bridge Road 44


Atlanta, GA 30338

An Excep onal Ins tu on

The College of Charleston is a na onally recognized, public liberal arts and sciences university located in the heart of historic Charleston, South Carolina. Founded in 1770, the College is among the na on’s top universi es for quality educa on, student life and affordability. The College offers the dis nc ve combina on of a beau ful and historic campus, modern facili es and cu ng‐edge programs.

Quick Facts

49 majors 71 minors Average class size: 26.4 State‐affiliated ins tu on 10,121 undergraduate students Percentage of in‐state students: 62.9% Percentage of out‐of‐state students: 37.1% U.S. states and territories represented: 50 Countries represented: 65

Core Purpose Core Values

To pursue and share knowledge through study, inquiry and crea on in order to empower the individual and enrich society.

EDUCATIONAL EXCELLENCE that furthers intellectual, crea ve, ethical and social development through a broad range of programs centered on the liberal arts and sciences. STUDENT‐FOCUSED COMMUNITY that embraces mutual respect, collabora on and diversity for the welfare of the individual and the ins tu on. THE HISTORY, TRADITIONS AND ENVIRONMENT OF CHARLESTON AND THE LOWCOUNTRY that foster dis nc ve opportuni es and rela onships that advance our public mission in the city of Charleston, state of South Carolina, and the world.


2011 Advisory Council Directory  

College of Charleston Department of Communication Advisory Council member directory (Fall 2011)

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