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BOOK JACKET DESIGN Courtney McNary Visual Communications University of Kansas, Spring 2014


PROJECT OVERVIEW A book jacket communicates to the reader the mood, tone, and sometimes story line of the book that they are about to read. Book Jacket’s should grab people’s attention and portray meaning. I chose to redesign the novel, “Texts From Bennett,” by Mac Lethal because it is a hilarious, crazy, and original book. Also, I do not think the original cover was the perfect choice because the scene with a phone in a beer glass never actually appears in the novel. It does tell the reader about his character, however, I felt the jacket could be executed more effectively. I read, took notes, and analyzed this novel. My research gave me the information needed in order to design 3 different book jacket approaches: a typographic, image-based, and non-computer.


ORIGINAL BOOK COVER DESIGN


BOOK SYNOPSIS Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it.

You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.


BOOK COVER INSPIRATION: IMAGE BASED


BOOK COVER INSPIRATION: TYPE BASED


BOOK COVER INSPIRATION: NON-COMPUTER


BOOK RESEARCH: ABOUT THE AUTHOR Author: Mac Lethal Real name: David McCleary Sheldon Indie hip hop artist, From Kansas City, Missouri, Irish, Founded Black Clover Records, He rapped “Look at Me Now� while preparing pancakes in his kitchen on youtube and reached millions of views. This led to interviews with CNN and The Washington Post. In 1998 he would go on to win several rap battles against local emcees from rival Kansas City high schools, and began to generate a buzz amongst the very small, tightly knit Kansas City underground hip-hop community.

Mac entered the emcee battle at Scribble Jam hip-hop festival in August 2001 and took second place in the finals. He returned in 2002 and won the competition, and took second place in 2004. Sage Francis would later take Mac on the F*ck Clear Channel Tour in 2004. In 2006, Mac Lethal founded Black Clover Records with longtime friend Jeremy Willis. Mac Lethal hosts Black Clover Radio Hour on the Kansas City alternative station 96.5 The Buzz. It has aired every Sunday night since the end of 2005.


BOOK RESEARCH: ABOUT THE BLOG The top of Mac Lethal’s blog says: These are text messages I exchange with my 17 year old cousin Bennett. He is a white boy that thinks he’s a crip, is currently unemployed, has a girlfriend named Mercedes, and is one of the most unintentionally funny and brilliant souls on the planet. By the way, this blog is 100% real.


BOOK RESEARCH: CHARACTERS Mac Lethal: stable, mature, career driven, has a future, cares about others, has a girlfriend, cares about his family, grateful, excited, wants others to succeed, cares about his reputation Bennett: crazy, extreme, immature, thief, bum, liar, druggy, wasteful, rude, uneducated, no values, lost, troubled mother, no future, doesn’t care about others, disrespects women, ungrateful, hilarious, creative, no grammar, seems like he’s from another planet, ridiculous Harper: Rich, sometimes rude, needy, crabby, judgemental

Bennett’s Friends: Similar to Bennett, crazy, extreme, immature, considered to be in a gang, “crips” Christina: Mac’s new girl who he falls in love with Mercedes: Bennett’s psycho ex-girlfriend Mac’s Neighbors: clueless, gullible, naive, easily persuaded


BOOK RESEARCH: PLACE The story is taken place in Kansas City, Missouri. Main settings: Mac’s house: clean, orderly, nice, multiple rooms, backyard, parties in the house Bennett’s work: Bennett making food, slacking off, working hard, texting at work Bennett roaming the streets: Bennett stealing cats, hanging out with Mac’s neighbor, hanging out with a random elderly lady, partying, smoking, stealing from Neighbor’s, lying to neighbor’s Mac touring


BOOK COVER SKETCHES: TYPE BASED


BOOK COVER SKETCHES: IMAGE BASED


BOOK COVER SKETCHES: IMAGE BASED


REFERENCE PHOTOS:


TITLE PAGE EXPLORATION:

Texts From Bennett

Texts From Bennett texz fwom BENNETT Texts From Bennett

texts from bennett texts from bennett Texts From Bennett


BOOK COVER PROCESS: ROUND ONE: TYPE BASED

M A C

L E T H A L

M A C

L E T H A L

A Novel by Mac Lethal

A Novel by Mac Lethal

A Novel by Mac Lethal


BOOK COVER PROCESS: ROUND ONE: IMAGE BASED

TEXTS

TEXTS from Bennett

FROM

BENNETT A Novel by Mac Lethal A Novel by Mac Lethal

TEXTS Bennett

FROM

BENNETT A Novel by Mac Lethal

A NOVEL BY MAC LETHAL A Novel by Mac Lethal

TEXTS from Bennett A Novel by Mac Lethal


BOOK COVER PROCESS: ROUND ONE: NON-COMPUTER M A C

TEXTS from Bennett

Texts

From

Bennett

A Novel by Mac Lethal M A C

L E T H A L

Texts

From

Bennett Bennett A Novel by Mac Lethal

L E T H A L


BOOK JACKET PROCESS: ROUND TWO: TYPE BASED Everyone and their sister loves the Texts from Bennett Blog: “Hilarious.” Joe Rogan “Accidental genius.” Spin “Masterful. Absolutely brilliant.” Colin Quin “Hilarious! Bennett cracks me up beyond belief.” Chamillionaire “This is the funniest blog ever!” Kevin Hart

YO, READ DIS BUUK BITCHZ.

BENNETT, I DON’T THINK YOU SHOULD CALL POTENTIAL BOOK BUYERS BITCHEZ.

WAT? BITCHEZ LUV ME!

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

MAC LETHAL

BENNETT, I DON’T THINK YOU SHOULD CALL POTENTIAL BOOK BUYERS BITCHEZ. WAT? BITCHEZ LUV ME!

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

TEXTS FROM BENNET

M A C

Everyone and their sister loves the Texts from Bennett Blog: “Hilarious.” Joe Rogan “Accidental genius.” Spin “Masterful. Absolutely brilliant.” Colin Quin “Hilarious! Bennett cracks me up beyond belief.” Chamillionaire “This is the funniest blog ever!” Kevin Hart

TEXTS FROM BENNET

YO, READ DIS BUUK BITCHZ.

L E T H A L

M A C

L E T H A L


BOOK JACKET PROCESS: ROUND TWO: NON-COMPUTER

YO, READ DIS BUUK BITCHZ. BENNETT, I DON’T THINK YOU SHOULD CALL POTENTIAL BOOK BUYERS BITCHEZ. WAT? BITCHEZ LUV ME!

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

HANDWRITTEN MACLETHAL

Everyone and their sister loves the Texts from Bennett Blog: “Hilarious.” Joe Rogan “Accidental genius.” Spin “Masterful. Absolutely brilliant.” Colin Quin “Hilarious! Bennett cracks me up beyond belief.” Chamillionaire “This is the funniest blog ever!” Kevin Hart

BENNETT, I DON’T THINK YOU SHOULD CALL POTENTIAL BOOK BUYERS BITCHEZ.

WAT? BITCHEZ LUV ME!

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

TEXTS FROM BENNETT

YO, READ DIS BUUK BITCHZ.

Everyone and their sister loves the Texts from Bennett Blog: “Hilarious.” Joe Rogan “Accidental genius.” Spin “Masterful. Absolutely brilliant.” Colin Quin “Hilarious! Bennett cracks me up beyond belief.” Chamillionaire “This is the funniest blog ever!” Kevin Hart

M A C

L E T H A L


BOOK JACKET PROCESS: ROUND TWO: IMAGE BASED BENNETT, I DON’T THINK YOU SHOULD CALL POTENTIAL BOOK BUYERS BITCHEZ. WAT? BITCHEZ LUV ME!

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

TEXTS FROM BENNET

YO, READ DIS BUUK BITCHZ.

TEXTS FROM BENNETT

Everyone and their sister loves the Texts from Bennett Blog: “Hilarious.” Joe Rogan “Accidental genius.” Spin “Masterful. Absolutely brilliant.” Colin Quin “Hilarious! Bennett cracks me up beyond belief.” Chamillionaire “This is the funniest blog ever!” Kevin Hart

BENNETT, I DON’T THINK YOU SHOULD CALL POTENTIAL BOOK BUYERS BITCHEZ.

WAT? BITCHEZ LUV ME!

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

TEXTS FROM BENNET

YO, READ DIS BUUK BITCHZ.

TEXTS FROM BENNETT

Everyone and their sister loves the Texts from Bennett Blog: “Hilarious.” Joe Rogan “Accidental genius.” Spin “Masterful. Absolutely brilliant.” Colin Quin “Hilarious! Bennett cracks me up beyond belief.” Chamillionaire “This is the funniest blog ever!” Kevin Hart

MAC LETHAL


BOOK JACKET PROCESS: ROUND THREE: FULL JACKETS

BENNETT, I DON’T THINK YOU SHOULD CALL POTENTIAL BOOK BUYERS BITCHEZ.

WAT? BITCHEZ LUV ME!

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls. Everyone and their sister loves the Texts from Bennett Blog: “Hilarious.” Joe Rogan “Accidental genius.” Spin “Masterful. Absolutely brilliant.” Colin Quin “Hilarious! Bennett cracks me up beyond belief.” Chamillionaire “This is the funniest blog ever!” Kevin Hart

TEXTS FROM BENNETT

YO, READ DIS BUUK BITCHZ.

Everyone and their sister loves the Texts from Bennett Blog: “Hilarious.” Joe Rogan “Accidental genius.” Spin “Masterful. Absolutely brilliant.” Colin Quin “Hilarious! Bennett cracks me up beyond belief.” Chamillionaire “This is the funniest blog ever!” Kevin Hart

Everyone and their sister loves the Texts from Bennett Blog:

Everyone and their sister loves the Texts from Bennett Blog:

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

“Hilarious.” Joe Rogan “Accidental genius.” Spin “Masterful. Absolutely brilliant.” Colin Quin “Hilarious! Bennett cracks me up beyond belief.” Chamillionaire “This is the funniest blog ever!” Kevin Hart

“Hilarious.” Joe Rogan “Accidental genius.” Spin “Masterful. Absolutely brilliant.” Colin Quin “Hilarious! Bennett cracks me up beyond belief.” Chamillionaire “This is the funniest blog ever!” Kevin Hart

YO, READ DIS BUUK BITCHZ.

BENNETT, I DON’T THINK YOU SHOULD CALL POTENTIAL BOOK BUYERS BITCHEZ.

WAT? BITCHEZ LUV ME!

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

MAC LETHAL


OTHER VARIOUS EXPLORATION: TITLE PAGES & END PAGES


BOOK JACKET PROCESS: IMAGE BASED FULL JACKET


BOOK JACKET PROCESS: NON-COMPUTER FULL JACKET

Everyone and their sister loves the Texts from Bennett Blog: “Hilarious.” - Joe Rogan

is a kansas city, Missouribased rapper and founder of the Black Clover Records Label whose self-released albums have charted in the top 100 on Billboard and whose videos have gone viral online. You can connect with him via Facebook and Twitter, @MacLethal

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wannabe-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

“Accidental genius.” - Spin

“Masterful. Absolutely brilliant.” - Colin Quin

“Hilarious! Bennett cracks me up beyond belief.” - Chamillionaire

“This is the funniest blog ever!” - Kevin Hart


BOOK JACKET PROCESS: TYPE BASED FULL JACKET

MAC LETHAL is a kansas city, Missouri-based rapper and founder of the Black Clover Records Label whose selfreleased albums have charted in the top 100 on Billboard and whose videos have gone viral online. You can connect with him via Facebook and Twitter, @MacLethal

YO, READ DIS BUUK BITCHZ.

WAT? BITCHEZ LUV ME!

“Hilarious.” - Joe Rogan

“Accidental genius.” - Spin

Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes patience to live with the eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his oncepeaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

“Masterful. Absolutely brilliant.” - Colin Quin

“Hilarious! Bennett cracks me up beyond belief.” - Chamillionaire

MAC LETHAL

BENNETT, I DON’T THINK YOU SHOULD CALL POTENTIAL BOOK BUYERS BITCHEZ.

Everyone and their sister loves the Texts from Bennett Blog:

“This is the funniest blog ever!” - Kevin Hart

MAC LETHAL


BOOK JACKET FINAL: IMAGE BASED FINAL JACKET

GALLERY BOOKS A Division of Simon & Schuster A CBS COMPANY


BOOK JACKET FINAL: IMAGE BASED FINAL END PAGES & TITLE PAGE

Gallery Books A Division of Simon & Schuster, Inc. 1230 Avenue of the Americans New York, NY 10020 Copyright 2013 by David Sheldon


BOOK JACKET FINAL: NON-COMPUTER FINAL JACKET

“I took 3 big ass bong hits at my nigga Craig house den watch a show about black holez. a black hole is dis thing in space Dat can crush

Everyone and their sister loves the Texts from Bennett Blog:

plannits and u can travel thru time in dem. do u think butt holes are da same.? if u travel thru a girls butt hole u can go to anotha dimenseion ? Dats where they get da name Asstronat nigga.!”

“Hilarious.” - Joe Rogan

“Sigh. Goodnight dude.” “Accidental genius.” - Spin Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta cousin is seventeen, uses drugs and foul language, claims to be 13 percent black, and swears he

“Masterful. Absolutely brilliant.” - Colin Quin

speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his mom lose their home, Mac’s got their backs. They’re family after all. Sure, it takes is a Kansas City, Missouribased rapper and founder of the Black Clover Records Label whose self-released albums have charted in the top 100 on Billboard and whose videos have gone viral online. You can connect with him via Facebook

patience to live with the eternally smoked-out Bennett and the

“Hilarious! Bennett cracks me up beyond belief.” - Chamillionaire

pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy, very uptight girlfriend. So as his once-peaceful household gets completely crazy, Mac learns that blood wanna-be-Crips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

and Twitter, @MacLethal

GALLERY BOOKS A Division of Simon & Schuster A CBS COMPANY

“This is the funniest blog ever!” - Kevin Hart


BOOK JACKET FINAL: NON-COMPUTER FINAL END PAGES & TITLE PAGE

Gallery Books A Division of Simon & Schuster, Inc. 1230 Avenue of the Americans New York, NY 10020 Copyright 2013 by David Sheldon


BOOK JACKET FINAL: TYPE BASED FINAL JACKET

MAC LETHAL

Everyone and their sister loves the Texts from Bennett Blog:

is a kansas city, Missouribased rapper and founder of the Black Clover

“Hilarious.”

Records Label whose

- Joe Rogan

self-released albums have charted in the top 100 on Billboard and whose

“Accidental genius.”

videos have gone viral online. You can connect with him via Facebook and Twitter, @MacLethal

- Spin Hardworking Kansas City Rapper Mac Lethal has a problem, and its name is Bennett. His wannabe gangsta “Masterful. Absolutely brilliant.”

cousin is seventeen, uses drugs and foul language, claims

- Colin Quin

to be 13 percent black, and swears he speaks “da female language.” (Strangely that last one sort of seems true.) But as different as they are, when Bennett and his

“Hilarious! Bennett cracks me up

mom lose their home, Mac’s got their backs. They’re YO, READ DIS BUUK BITCHZ.

beyond belief.”

family after all. Sure, it takes patience to live with the

- Chamillionaire

eternally smoked-out Bennett and the pill-popped Aunt Lily, but he can handle it. You know who can’t? Mac’s very pretty, WASPy,

BENNETT, I DON’T THINK YOU SHOULD CALL POTENTIAL BOOK BUYERS BITCHEZ.

“This is the funniest blog ever!”

very uptight girlfriend. So as his once-peaceful household

- Kevin Hart

gets completely crazy, Mac learns that blood wanna-beCrips are thicker than water, that his little cousin flawed, irreverent, and basically a Saturday morning cartoon gone horrible wrong has become his mentor, and that he really has no idea what’s up with girls.

GALLERY BOOKS A Division of Simon & Schuster A CBS COMPANY

MAC L E T HA L

WAT? BITCHEZ LUV ME!

MAC LETHAL


BOOK JACKET FINAL: TYPE BASED FINAL END PAGES & TITLE PAGE

MAC LETHAL

Gallery Books A Division of Simon & Schuster, Inc. 1230 Avenue of the Americans New York, NY 10020 Copyright 2013 by David Sheldon


BOOK JACKET FINAL: TITLE PAGES

MAC LETHAL

Gallery Books A Division of Simon & Schuster, Inc. 1230 Avenue of the Americans New York, NY 10020 Copyright 2013 by David Sheldon

Gallery Books A Division of Simon & Schuster, Inc. 1230 Avenue of the Americans New York, NY 10020 Copyright 2013 by David Sheldon

Gallery Books A Division of Simon & Schuster, Inc. 1230 Avenue of the Americans New York, NY 10020 Copyright 2013 by David Sheldon


BOOK JACKET FINAL: END PAGES


MOCK UPS: IMAGE BASED FRONT


MOCK UPS: IMAGE BASED FRONT & BACK


MOCK UPS: NON-COMPUTER FRONT


MOCK UPS: NON-COMPUTER FRONT & BACK


MOCK UPS: TYPE BASED FRONT


MOCK UPS: TYPE BASED FRONT & BACK


MOCK UPS: THREE BOOK COVERS: TYPE BASED, NON-COMPUTER, IMAGE BASED


Courtneymcnary process