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Billion Dollar Campaign Billion Dollar Campaign - Many of us that have read Malcolm Gladwell's book, "Outliers" filed away this little factoid-- it takes 10,000 hours of deliberate action to get successful. Specifically, he wrote "an extraordinarily consistent answer in an incredible quantity of fields... you need to have practiced, to get apprenticed, for 10,000 hours before getting good." I reached the 10,000 number a long time ago and also a fairly well cultivated capacity to assess talent in numerous fields.

Billion Dollar Campaign