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MARKETING TOOL KIT Support For Your Business

the beautiful door


At Masonite , we are committed to providing the support you need 速

to grow your business. Inside, we have compiled a comprehensive list of marketing materials in an easily accessible format. From print advertising guidelines to powerful online selling tools, simply refer to the tabbed sections to find what you are looking for.

WE ARE the beautiful door

2

MARKETING TOOL KIT


Supporting You Every Step Of The Way

LOGOTYPE USAGE Masonite Logo

6

ADVERTISING & SALES LITERATURE

Sub -brand Logos

8

Literature

20

Image Guidelines

9

Adver tising

22

ONLINE TOOLS Masonite.com

12

MConnect

13

DISPLAY MERCHANDISING & PREMIUMS

Media Librar y

14

Exterior Displays

26

Training Materials

16

Interior Displays

30

Digital Adver tising

17

Display Fixtures

32

Exterior POP

34

Interior POP

36

Premiums

38

3


Embrace T H E OF

THE

V A L U E BRAND

Masonite is known worldwide as a 速

brand leader in interior and exterior doors, and the use of our logo helps to convey that reputation. We have created a set of logo and image guidelines to ensure optimal brand representation.

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MARKETING TOOL KIT


LOGOTYPE USAGE

LOGOTYPE USAGE Masonite Logo 速

Sub-brand Logos

Image Guidelines

5


MASONITE LOGO ®

The Masonite signature logo is used to distinguish the Masonite brand from its ®

competitors in the home improvement, building supply and commercial design markets. Our logo conveys our commitment to providing quality products that are known for their timeless design and lasting durability.

CO NFIG U R ATION The Masonite logo with registration mark ‘®’ must be used in any marketing which promotes Masonite products. This includes, but is not limited to, printed the beautiful door

materials, literature, advertising, premiums, collateral, gifts, merchandising materials, websites and point-ofsale materials.

The Masonite logo can only be reproduced in the Company’s official black and white – positive or the beautiful door

6

MARKETING TOOL KIT

reverse. The Masonite ‘doors’ are 100% black when working from left to right.


LOGOTYPE USAGE

U SAG E The Masonite logo should be used as a whole and in the same proportion as provided by Masonite to the customer. The logo should not be separated, stretched or rearranged in any way.

The icon cannot appear without the logotype.

the beautiful door

the beautiful door

The logo may not be stretched out of proportion.

the beautiful door

the beautiful door

The logo type cannot appear without the icon.

SI Z E & C L E AR S PACE The minimum size that the logo can be reproduced on any printed materials or advertising is one (1) inch. Measure from the beautiful door

the left of the first box to the end of the ‘e’ in Masonite. In co-branded displays, point-ofsale or posters, the Masonite logo should be reproduced at a minimum of six (6) inches or 30% of the distribution company’s brand. The

the beautiful door

1"

Masonite logo must be at least the same size as competitive brands.

When using logo with the beautiful door if the type falls below 6 point you can remove tagline from logo.

The positioning of the Masonite logo or trademarks should have at least one quarter (1/4) inch space allowance from the left of the first box to the end of the ‘e’ in Masonite. The amount of safe area or area to leave

the beautiful door

clear around the logo is equal to the height of the black box or “door icon” from the Masonite logo as noted in the diagram.

7


SUB-BRAND LOGOS Masonite has a variety of product marks and 速

sub-brand logos to represent our various lines of exterior and interior products. The Masonite logo should always accompany any Masonite product

the beautiful door

mark in any application. Masonite product brand logos should appear no more than 50% larger

1"

than the Masonite logo.

HERITAGE SERIES 速

S O L I D

A division of Masonite International

PREMIUM

8

INTERIOR

MARKETING TOOL KIT

DOORS

C O R E

D O O R S


LOGOTYPE USAGE

IMAGE GUIDELINES ADVE R T IS IN G & PR O M OT ING MASONITE P RODUC TS ■ The Masonite logo should appear in any advertising or printed materials that promote Masonite products. ■ The Masonite logo should be positioned near product photos and should not be less than 50% of the size of the distributor’s logo on the page or not less than one inch wide. The Masonite logo must be at least the same size as competitive brands.

■ Printed materials and advertising should contain a footnote stating “Masonite is a registered trademark of Masonite International Corporation.” Any Masonite product brands should be footnoted appropriately as trademarks or registered trademarks of Masonite International Corporation.

PROP R IE TA RY M A S O NIT E PHOTOGRAP H Y ■ Masonite photography and logos are provided in 300 dpi high resolution TIFFs and/or EPS and 72 dpi low resolution JPEG files for the sole use of Masonite customers.

■ Low resolution JPEG files should only be used on websites and in presentations; never in printed documents.

■ High resolution Masonite photography and logos are to be used in print reproduction quality of 300 dpi or higher for advertising, printed literature and samples.

W E B G R AP HICS & LINKS

E NV IRONMENTAL GRAP H IC S

Masonite can provide you with a custom graphic to add to your website to link to Masonite.com. Contact Masonite with your pixel size requirement to get started.

Contact Masonite Marketing at 800.895.2723 for approval to use the Masonite brand on outdoor signs or vehicles.

Image & Logo Legal Usage All images and logos are provided for the sole use of current Masonite customers and must comply with the above statements. All images, logos and materials (including those found on our website, in our print catalogs and digital media) are protected by copyright laws of the United States and other International laws (Berne Convention). None of these images or logos may be reproduced or transmitted in whole or in part in any form, without prior written permission from Masonite. Printed materials and advertising should contain a footnote stating “Masonite is a registered trademark of Masonite International Corporation.” For more information or image and logo requests, email images@masonite.com or call Masonite Marketing at 800.895.2723.

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make an I M PAC T

ONLINE

Masonite has perfected some of 速

t h e most powerful online tools in t h e i n d u s t r y, p u t t i n g t h e p ow e r o f M a s o n i te a t y o u r fi n g e r t i p s . Now you can easily connect with customers, stay up-to-date on product innovations, access thousands of digital images and create eye-catching d i g i ta l a d ve r t i s i n g .

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MARKETING TOOL KIT


ONLINE TOOLS

ONLINE TOOLS Masonite.com

MConnect

Media Library

Training Materials

Digital Advertising

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MASONITE.COM Masonite.com has been designed to allow users to easily navigate through a variety of online tools and detailed product information.

Design your door with

Masonite

Xpress Configurator

SM

Taking the guesswork out makes buying easier. Consumers can create their dream door, get an instant quote and upload a picture of their own home to see how the new door will look.

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MARKETING TOOL KIT


ONLINE TOOLS

MCONNECT

mconnect.masonite.com

Explore your options and make selling easier with MConnect. Masonite has a comprehensive web-based program that offers access to 速

up-to-date industry information and product features.

NEWS & PR current press releases & Masonite news

MAX the Masonite Xpress Configurator instantly design & price doors

MEDIA LIBRARY easy access to images, videos and pdfs

KNOWLOGY & TRAINING videos, training documents & how to info

MASONITE ONLINE STORE unique collection of Masonite merchandise

MARKET INTEL latest info on housing starts & building stats TECHNICAL INFO detailed tech info & drawings

PRODUCT CORNER up-to-date product info, warranties & specs

13


MEDIA LIBRARY The latest in digital asset management technology right at your fingertips.

It is easier than ever to develop your next sales-driving tool. 1. Log on to your MConnect account and select the MEDIA LIBRARY tile. 2. Search for Images, Videos, PDFs

IMAGES

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MARKETING TOOL KIT

VIDEOS

PDFs


ONLINE TOOLS

DOWNLOAD IMAGES WITH 24 7 EASY ACCESS SEARCH 3 Category

3 Name

3 Keyword

VIEW 3 Slab Images

3 Line Art

3 Beauty Images

3 Decorative Glass

SELECT File type to download:

3 jpeg 3 tiff 3 eps

SHARE Share images via link or embedded code

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TRAINING MATERIALS Expand your product knowledge to drive sales. Masonite provides an in-depth overview of each product line that covers standard features, product comparisons and purchase profiles while highlighting Masonite’s competitive advantage.

Take your product knowledge to the next level with Masonite’s easy-to-follow training and install videos.

OAKCRAFT FIBERGLASS

BELLEVILLE FIBERGLASS

PALAZZO

WEST END COLLECTION

®

STEEL

STORM GUARD

SAFE ‘N SOUND

®

16

MARKETING TOOL KIT

®

®

®

AVANTGUARD

HERITAGE SERIES

MASONITE SELECT

®

®

BOLECTION COLLECTION

BARRINGTON FIBERGLASS

TRAINING & INSTALL VIDEOS

®

VISTAGRANDE

MASONITE CLASSICS


ONLINE TOOLS

DIGITAL ADVERTISING WE ARE

BANNER ADS the beautiful door

LEARN MORE

Creating Authenticity

Web ads are the perfect tool to drive online sales.

WE ARE

We offer targeted online

the beautiful door

LEARN MORE

Creating Authenticity

banner ads and email marketing campaigns to meet your needs. LINCOLN PARK™

new

LOGAN™

WINSLOW™

Combines the classic lines of a wood door with

The smooth, primed surface is perfect for

the durability of molded panel engineering

painting to match or accent your interior

HERITAGE SERIES ®

new

LINCOLN PARK™

LOGAN™

WINSLOW™

Combines the classic lines of a wood door with

The smooth, primed surface is perfect for

the durability of molded panel engineering

painting to match or accent your interior

HERITAGE SERIES ®

WE ARE

Creating Authenticity

WE ARE

WE ARE

new

LINCOLN PARK™

LOGAN™

WINSLOW™

Combines the classic lines of a wood door with

The smooth, primed surface is perfect for

the durability of molded panel engineering

painting to match or accent your interior

HERITAGE SERIES ®

Creating Authenticity

We Believe In The Power Of Partnership We understand that behind every home is a unique design vision, and we are here to help you achieve that vision. We are passionate about door production and design. We control every detail along the way in order to deliver design, service and product innovation that enhances beauty and functionality to create greater

the beautiful door

value to our customers.

Let us be the sole supplier for all of your door and glass needs.

Contact Your Local Masonite Sales Rep www.masonite.com/weare 1.800.663.DOOR (1.800.663.3667)

WE ARE

EBLASTS

new

LINCOLN PARK™

LOGAN™

WINSLOW™

Combines the classic lines of a wood door with

The smooth, primed surface is perfect for

the durability of molded panel engineering

painting to match or accent your interior

HERITAGE SERIES ®

We Believe In The Power Of Partnership We understand that behind every home is a unique design vision, and we are here to help you achieve that vision. We are passionate about door production and design. We control every detail along the way in order to deliver design, service and product innovation that enhances beauty and functionality to create greater

the beautiful door

value to our customers.

Let us be the sole supplier for all of your door and glass needs.

Contact Your Local Masonite Sales Rep www.masonite.com/weare 1.800.663.DOOR (1.800.663.3667)

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Unleash THE POWER OF PRINT From

product

brochures

to

magazine ads, the power of print is undeniable. Whether you need s t a n d a r d p ro d u c t l i t e ra t u re o r custom adver tising, let Masonite

help you find the perfect print tool to drive your sales.

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MARKETING TOOL KIT


ADVERTISING & SALES LITERATURE

ADVERTISING & SALES LITERATURE Literature

Advertising

19


LITERATURE

A

B

C

D

VistaGrande

MASONITE® FLUSH-GLAZED DOORS

the beautiful door

E

F

H

J

20

MARKETING TOOL KIT

G

I

K

L

M

N


DIMENSIONS

QUANTITY

PRICE per pack*

A

Entry Door and Glass Collections Catalog

8.5" x 11"

QTY 1 = 10 PIECES

B

Interior Door Collections Brochure

8.5" x 11"

QTY 1 = 25 PIECES

C

Wood Door Collections Brochure

8.5" x 11"

QTY 1 = 10 PIECES

D

Masonite Preferred Remodeler Program Overview

8.5" x 11"

QTY 1 = 10 PIECES

E

AvantGuard Brochure

9" x 9"

QTY 1 = 10 PIECES

F

VistaGrande™ Masonite Flush-Glazed Doors Brochure

11" x 8.5"

QTY 1 = 10 PIECES

G

Entry Door and Glass Collections at a Glance Accordion Brochure

7.25" x 7.25"

QTY 1 = 10 PIECES

H

We Are Brochure

11" x 8.5"

QTY 1 = 25 PIECES

I

New Products Brochure

11" x 5.5"

QTY 1 = 10 PIECES

J

Torrefied Wood Brochure

8.5" x 11"

QTY 1 = 25 PIECES

K

Fast-Frame Brochure

8.5" x 11"

QTY 1 = 50 PIECES

L

Bolection Brochure

8.5" x 11"

QTY 1 = 25 PIECES

M

Fiberglass Staining Instructions

4"x 9"

QTY 1 = 50 PIECES

per pack*

N

Steel & Fiberglass Painting Instructions

4"x 9"

QTY 1 = 50 PIECES

per pack*

®

®

®

ADVERTISING & SALES LITERATURE

LITERATURE

$34.00

$21.00

per pack*

$12.00

per pack*

$6.00

per pack*

$14.00

per pack*

$25.20

per pack*

$9.00

per pack*

$19.00

per pack*

$8.00

per pack*

$8.00

per pack*

$15

per pack*

$18.75

per pack*

$7.50

$6.50

*Prices subject to change without notice.

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ADVERTISING POSTCARDS

MAGAZINE ADS

Bring the Outdoors In Bring wide-open spaces inside with VistaGrande ™ flush-glazed doors with wider viewing and a cleaner appearance over traditional glass inserts. We offer the broadest range of inspiring styles and construction levels that will leave your homebuyers breathless. From clear and textured options to custom SDL or grid designs.

www.masonite.com ©2015 Masonite International Corporation. MIC-15101

BANNERS / HEADERS

MIC-15101-2015-HW-CustomHome-Fall-080315.indd 1

BROCHURES

TRUCK GRAPHICS 22

MARKETING TOOL KIT

the beautiful door

8/3/15 2:02 PM


ADVERTISING & SALES LITERATURE

P R O M OT IONS & PR O G R A M S NEED AN IDEA TO HELP DRIVE SALES?

Choose from a selection of customer incentive programs and sales promotions or let Masonite

®

customize a program specifically for you. PROMOTIONS ■ Safe ‘N Sound

®

Upgrade ■ Exterior Upgrade ■ Builder

PROGRAMS ■ Premier Dealer ■ Interior & Exterior

Stocking ■ Remodeler ■ Showroom REBATE FORM

POSTER

SELL SHEET

TRIFOLD

EBLAST

23


Incorporate DISPLAY INNOVATION It is a fact – displays sell doors! Masonite offers a range of unique ®

product displays and signage to create a one-of-a-kind presentation in your showroom. No matter what space you have to work with, Masonite can help you create a display that will stop customers in their tracks.

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MARKETING TOOL KIT


DISPLAY MERCHANDISING & PREMIUMS

DISPLAY MERCHANDISING & PREMIUMS Exterior Displays

Interior Displays

Display Fixtures

Exterior POP

Interior POP

Premiums

25


EXTERIOR DISPLAYS

Design Your Display in 3 Easy Steps

1

2

3

GL AS S

F IN IS H

C H O O S E YO U R E XT E R IOR DOOR

Belleville Smooth Cheyenne /Oak 2P

$145

Belleville Mahogany Cheyenne / Fir 6P

$150

Belleville Smooth Craftsman with 215 cutout

Belleville Hollister Smooth / Fir with 404 cutout

$320

Belleville Oak / Fir Craftsman with 215 cutout

$325

Belleville Smooth / Oak 6P with 122 cutout

$370

Belleville Fir / Mahogany 6P with 122 cutout

$380

®

®

®

®

®

26

1 DOOR

MARKETING TOOL KIT

®

®

®

®

$285

Belleville Smooth Cheyenne / Oak 2P with 106 cutout

$320

Belleville Mahogany Cheyenne / Fir 6P with 106 cutout

$350

Belleville Oak 3P Arch-top / Mahogany Hollister with 404 cutout

$350

Barrington Oak / Mahogany with Marco glass

$450

AvantGuard Cherry / Black Walnut with 106 Element glass

$800

®

®

®

®

®

®

®

®

®

®


DISPLAY MERCHANDISING & PREMIUMS

2

C HO O S E YO U R G L A SS

ALSTON

CHELSEA

CHORD

CUZCO

106 – 22x36 404 – 22x48 122 – 22x64

404 – 22x48 122 – 22x64

106 – 22x36 404 – 22x48 122 – 22x64 215 – 22x16

106 – 22x36 404 – 22x48

®

®

DUTCHESS

ELEMENT

FLORA CREST

404 – 22x48 122 – 22x64

106 – 22x36 404 – 22x48 122 – 22x64 215 – 22x16

106 – 22x36 404 – 22x48

®

FRONTIER

GEORGIAN

IRON SPRINGS

KORDELLA

MADRID

MARCO

MARQUISE

106 – 22x36 404 – 22x48 215 – 22x16

106 – 22x36 404 – 22x48 122 – 22x64

106 – 22x36 404 – 22x48 122 – 22x64

106 – 22x36 404 – 22x48 122 – 22x64

106 – 22x36 404 – 22x48 122 – 22x64

106 – 22x36 404 – 22x48 215 – 22x16

106 – 22x36 404 – 22x48 122 – 22x64

®

®

®

®

new

new

NAPLES

OPTIMUS

PANAMA

PEAR

PEARL

QUATTRO

106 – 22x36 404 – 22x48 122 – 22x64

404 – 22x48 122 – 22x64

106 – 22x36 404 – 22x48 122 – 22x64

106 – 22x36 404 – 22x48 122 – 22x64 215 – 22x16

106 – 22x36 404 – 22x48 122 – 22x64 215 – 22x16

106 – 22x36 404 – 22x48 122 – 22x64

®

®

®

QUILL 106 – 22x36 404 – 22x48 122 – 22x64 215 – 22x16

G L A S S C O N T I N U E D O N N E X T PAG E 27


EXTERIOR DISPLAYS CONTINUED 2

1

2

3

DOOR

GL A S S

F I NI S H

CHO O S E YO U R GLASS

ROZET

SIENNA

SONNET

TANGLEWOOD

ZAVALLA

106 – 22x36 404 – 22x48 122 – 22x64

106 – 22x36 404 – 22x48

404 – 22x48 122 – 22x64

106 – 22x36 404 – 22x48 122 – 22x64

404 – 22x48 122 – 22x64

3

®

®

CHO O S E YO U R FINISH

STAIN

Cherry

Danish Walnut

Early American

Fruitwood

Teak Natural

Dark Mahogany

PAINT

Night Tide

28

MARKETING TOOL KIT

Canyon View

Conifer

Jet Black

Red Bluff

Ruby Ring

Silver Cloud

White


1

1

2

3

DOOR

GL AS S

F IN IS H

C H O O S E YO U R G L A SS NOTES: VistaGrande

VistaGrande

VistaGrande

VistaGrande

FLUSH-GLAZED DOORS

FLUSH-GLAZED DOORS

FLUSH-GLAZED DOORS

the beautiful door

the beautiful door

the beautiful door

VistaGrande

FLUSH-GLAZED DOORS

FLUSH-GLAZED DOORS

VistaGrande

MASONITE® FLUSH-GLAZED DOORS

Pear

Satin Etch

Spinner is not included.

wider viewing cleaner look authentic style

GLASS OPTIONS:

Clear

Mini-blinds

Chord

Pear

Satin Etch

Centennial

Centennial

Clear

Mini-blinds

Chord

Pear

Satin Etch

ADD THESE OPTIONS

Centennial

GLASS OPTIONS:

Mini-blinds

Clear

Mini-blinds

Chord

Pear

Chord

Pear

Satin Etch

Centennial

Satin Etch

Centennial

ADD THESE OPTIONS

ADD THESE OPTIONS

Internal Grids

Internal Grids

to Clear or Decorative Glass

to Clear or Decorative Glass

ADD THESE OPTIONS

to Clear or Decorative Glass

ADD THESE OPTIONS

to Clear or Decorative Glass

to Clear or Decorative Glass

Internal Grids Internal Grids

Signage provided is double-sided.

MASONITE® FLUSH-GLAZED DOORS

wider viewing cleaner look authentic style

wider viewing cleaner look authentic style

GLASS OPTIONS:

Clear Mini-blinds

MASONITE® FLUSH-GLAZED DOORS

wider viewing cleaner look authentic style

GLASS OPTIONS:

Clear

VistaGrande

VistaGrande

MASONITE® FLUSH-GLAZED DOORS

MASONITE® FLUSH-GLAZED DOORS

wider viewing cleaner look authentic style

GLASS OPTIONS:

Chord

All displays are 3'0" x 6'8" (26" x 64" glass).

MIC-1514-04

MIC-1514-04

MIC-1514-04

MIC-1514-04

VistaGrande

VistaGrande

the beautiful door

MIC-1514-04

the beautiful door

SDLs – 1-1/8" & 3.5" Bars

SDLs – 1-1/8" & 3.5" Bars

Internal Grids

SDLs – 1-1/8" & 3.5" Bars

SDLs – 1-1/8" & 3.5" Bars

Available in:

Available in:

SDLs – 1-1/8" & 3.5" Bars

Available in: High Performance

Available in:

High Performance

High Performance

COATED GLASS

Available in:

COATED GLASS

COATED GLASS

High Performance

COATED GLASS

High Performance

COATED GLASS

■ ■

Stile and rail feature lines give an authentic wood door look

Flush glazing provides a wider viewing area and cleaner lines over traditional glass inserts

Flush glazing provides a wider viewing area and cleaner lines over traditional glass inserts Available in textured, clear, mini-blinds, low-e, internal grids and SDL Reinforced lock area provides added strength and security

Stile and rail feature lines give an authentic wood door look

Available in textured, clear, mini-blinds, low-e, internal grids and SDL Reinforced lock area provides added strength and security

the beautiful door

the beautiful door

Stile and rail feature lines give an authentic wood door look

Stile and rail feature lines give an authentic wood door look

Flush glazing provides a wider viewing area and cleaner lines over traditional glass inserts

Available in textured, clear, mini-blinds, low-e, internal grids and SDL

Available in textured, clear, mini-blinds, low-e, internal grids and SDL

Reinforced lock area provides added strength and security

Reinforced lock area provides added strength and security

Flush glazing provides a wider viewing area and cleaner lines over traditional glass inserts

©2015 Masonite International Corporation. MIC-1514-04

©2015 Masonite International Corporation. MIC-1514-04

©2015 Masonite International Corporation. MIC-1514-04

the beautiful door

Stile and rail feature lines give an authentic wood door look

©2015 Masonite International Corporation. MIC-1514-04

Available in textured, clear, mini-blinds, low-e, internal grids and SDL Reinforced lock area provides added strength and security

©2015 Masonite International Corporation. MIC-1514-04

the beautiful door

Flush glazing provides a wider viewing area and cleaner lines over traditional glass inserts

the beautiful door

new

VistaGrande w/ Clear

2

VistaGrande w/ Mini-blinds $290

VistaGrande w/ Chord

$260

$290

VistaGrande w/ Pear

$280

VistaGrande w/ Pearl

FLUSH-GLAZED DOORS

FLUSH-GLAZED DOORS

FLUSH-GLAZED DOORS

CH OOSE YO U R PAINT FIN IS H

VistaGrande

VistaGrande

the beautiful door

*Add SDL Kit Price to Door Price.

3

VistaGrande

FLUSH-GLAZED DOORS

SDL Doors shown with clear glass, Chord and Pear glass are also available.

$290

C H O O S E YO U R SD L K I T OPTION

VistaGrande

the beautiful door MIC-1514-04

MIC-1514-04

the beautiful door MIC-1514-04

the beautiful door MIC-1514-04

VistaGrande

VistaGrande

VistaGrande

MASONITE® FLUSH-GLAZED DOORS

MASONITE® FLUSH-GLAZED DOORS

MASONITE® FLUSH-GLAZED DOORS

wider viewing cleaner look authentic style

wider viewing cleaner look authentic style

wider viewing cleaner look authentic style

VistaGrande

MASONITE® FLUSH-GLAZED DOORS

wider viewing cleaner look authentic style

GLASS OPTIONS:

Night Tide Canyon View

GLASS OPTIONS: GLASS OPTIONS:

Clear

Mini-blinds

Clear

Clear

Chord

Mini-blinds

Mini-blinds

Pear

Chord

GLASS OPTIONS:

Satin Etch

Chord

Pear

Pear

Centennial

Satin Etch Clear

ADD THESE OPTIONS

Mini-blinds

Satin Etch

Centennial

ADD THESE OPTIONS

Centennial

to Clear or Decorative Glass

to Clear or Decorative Glass

ADD THESE OPTIONS to Clear or Decorative Glass

Chord Internal Grids

Pear

SDLs – 1-1/8" & 3.5" Bars

Internal Grids

Internal Grids

Available in: Satin Etch

High Performance

COATED GLASS

SDLs – 1-1/8" & 3.5" Bars

High Performance

COATED GLASS

Stile and rail feature lines give an authentic wood door look

■ Internal Grids

Flush glazing provides a wider viewing area and cleaner lines over traditional glass inserts Available in textured, clear, mini-blinds, low-e, internal grids and SDL

Reinforced lock area provides added strength and security

SDLs – 1-1/8" & 3.5" Bars

High Performance

COATED GLASS

Flush glazing provides a wider viewing area and cleaner lines over traditional glass inserts Available in textured, clear, mini-blinds, low-e, internal grids and SDL

Reinforced lock area provides added strength and security

MIC-1514-04

MIC-1514-04

Flush glazing provides a wider viewing area and cleaner lines over traditional glass inserts Available in textured, clear, mini-blinds, low-e, internal grids and SDL MIC-1514-04

Reinforced lock area provides added strength and security

Stile and rail feature lines give an authentic wood door look

Flush glazing provides a wider viewing area and cleaner lines over traditional glass inserts

Available in textured, clear, mini-blinds, low-e, internal grids and SDL

Reinforced lock area provides added strength and security

the beautiful door

the beautiful door

MIC-1514-04

the beautiful door

VistaGrande w/ 6 Lite 1-1/8" SDL $65* ™

Stile and rail feature lines give an authentic wood door look

VistaGrande w/ 4 Lite 3-1/4" SDL $90*

Stile and rail feature lines give an authentic wood door look

Available in:

the beautiful door

Conifer

High Performance

COATED GLASS

Available in: to Clear or Decorative Glass

SDLs – 1-1/8" & 3.5" Bars

Available in:

Centennial

ADD THESE OPTIONS

VistaGrande w/ 8 Lite 1-1/8" SDL $110* ™

Red Bluff

Ruby Ring

Jet Black

White

Silver Cloud

VistaGrande w/ Craftsman 1-1/8" SDL $55* ™

ADD A SAMPLE KIT $200

NOTE: SDL & Paint Finish are not applicable

29

DISPLAY MERCHANDISING & PREMIUMS

VISTAGRANDE DISPLAYS


INTERIOR DISPLAYS

Design Your Display in 2 Easy Steps

1

CHO O S E YOUR INTERIOR DOOR

$75

2P Smooth / 2P Roman Smooth

$75

6P Smooth / Textured

$75

3P Textured / 4P Smooth

$75

Saddlebrook / Cheyenne

$75

Riverside

$75

CHO O S E YOUR PAINT FINISH

Night Tide MARKETING TOOL KIT

2 F IN IS H

2P Arch Top Smooth / Textured

2

30

1 DOOR

Canyon View

Conifer

Jet Black


DISPLAY MERCHANDISING & PREMIUMS

Lincoln Park

$85

Treviso

®

Red Bluff

Logan

$85

$90

Bellagio / Capri

®

Ruby Ring

®

$85

Winslow

$90

Silver Cloud

$85

Berkley / Melrose ®

®

Cheyenne SNS / Hollow Core ®

®

$130

Hamel

C101 / C316

®

$85

$170

White 31


DISPLAY FIXTURES MA S O NIT E & LE M IE U X U NIVE R S A L S PINNE R DISP L AYS

GL ASS DISP LAYS

Space-saving dual-side rotary style display fixture is universal for both interior and entry doors. The universal spinner is designed to hold exterior doors up to 1-3/4" x 3'0" x 8'0" doors. Interior door spinner display holds door sizes up to 1-3/8" x 2'6" x 8'0". Masonite header and column graphics included with display. Doors sold separately.

MASONITE

item # 6245 height 108", width 42" (maximum), depth 24-1/2"

Masonite’s new glass display is an effective way to showcase decorative glass while showing true opacity.

LEMIEUX

$80* each

Lemieux

item # 11512 height 72" width 24", depth 16"

$85* each

Cost of glass not included.

§

Doors sold separately

§

BANNE R S Prominently display the Masonite brand with 2' x 4' banners.

Banner – item # 5225

32

MARKETING TOOL KIT

$35* banner

$295 each

§


6 DOOR UNIV ERSAL DISP L AYS

Easy-view, wall-mounted displays allow for effective swing, viewing and automatic pivot return of 6 or 10 doors. The 10 door and 6 door display fixtures accommodate interior and entry doors up to 80" tall and 36" wide. Display must be securely attached to wall or other stable fixture, not included. Masonite headers and column graphics included with display. Doors sold separately.

Easy-view, free standing displays allow for effective swing and viewing. The 6 door display fixtures accommodate interior and entry doors up to 80" tall and 36" wide.

10 door item # 1856 height: 96", width: 78", depth: 40" (open)

$520*

6 door item # 10987 height: 112", width: 84", depth 48" (open)

6 door item # 1730 height: 96", width: 78", depth 40" (open)

$440*

The 6 door wing display is free standing (NO WALL MOUNTING REQUIRED).

10 door

6 door

DISPLAY MERCHANDISING & PREMIUMS

P IVOT W IN G D IS PLAYS

$750* 6 door

D IS P L AY S IG NAG E Masonite header signs are available to highlight the Masonite brand in your showroom or display center. The headers are universal to fit either.

Header – item # 6377

$16* header

33


EXTERIOR POP MATERIALS H A ND S A M PLE S A

F

B

G

K

L

C

H

D

I

M

E

34

MARKETING TOOL KIT

J


P

PRODUCT NAME

ITEM #

PRICE

A

AvantGuard Black Walnut / Spanish Cedar

4956

$18

B

AvantGuard Cherry

7953

$18

C

Barrington Craftsman Oak / Mahogany

5279

$14

D

Barrington Oak/Mahogany

1822

$13

E

Barrington Sierra

3605

$13

F

Belleville Oak/Mahogany

5251

$12

G

Belleville Smooth/Fir

7954

$13

H

Masonite HD Steel Steel-Edge Masonite HD Steel Wood-Edge

3293 3292

$10 $10

I

Oakcraft

1840

$11

J

Sta-Tru HD Steel-Edge Sta-Tru HD Wood-Edge

3291 3290

$14 $14

K

Internal Grid Board

10897

$25

L

Fiberglass Prefinish/Stain Color Display Board

6882

$45

M

Fiberglass Grain/Stain Color Fan Deck

8259

$30

N

Mini Blind Sample Kit

3344

Call for price

O

Fast-Frame Sample Kit

3344

$27

P

Exterior Doors Sample Kit

8150

$214

Q

SDL/Textured Glass Sales Kit

9907

$75

R

VistaGrande Hand Sample Kit

13017

$165

S

Exterior Poster | 27" w x 39-1/2" h

10782

$4.75

O

®

®

®

®

®

®

®

®

®

®

®

®

Q

S

R

35

DISPLAY MERCHANDISING & PREMIUMS

N


INTERIOR POP MATERIALS M O LD E D S E R IE S S KIN SAMP L ES A

F

B

C

D

E

36

MARKETING TOOL KIT


®

G

®

MOLDED SERIES

PRICE

A

Palazzo Raised Panel Skin Sample

1740

$9

B

Smooth SNS/SNS Emerald Corner Sample

1751

$78

C

Cheyenne Skin Sample

3252

$6

D

Heritage Series Skin Sample

11027

$8

E

Saddlebrook Skin Sample

5340

$6

F

Interior Poster | 27" w x 39-1/2" h

10783

$4.75

ITEM #

PRICE

®

®

®

®

®

CYMA / Bolection ®

H

ITEM #

®

G

Routed MDF CYMA Hand Sample

7377

$12

H

Routed MDF Bolection Hand Sample

8201

$12

ITEM #

PRICE

®

®

SAMPLE KITS

I

Molded Interior Door Sample Kit

4100

$95

J

Mini-Door Samples – Call for details | 7" h x 3" w x 1/4" thick

9393

$30

S AM P L E K ITS

I

J

Safe ’N Sound Core Sample ®

Palazzo Sample ®

Cheyenne Sample ®

Heritage (Shaker) Sample ®

Riverside Sample ®

6 Panel Molded Sample Mini-Door Samples 37

DISPLAY MERCHANDISING & PREMIUMS

CYMA / B O LE CT IO N


Masonite Online Store ÂŽ

A unique collection of Masonite merchandise at your fingertips.

Masonite’s wide range of promotional products are now available for purchase on the Masonite Online Store. These items are perfect for rewarding valued customers and inspiring brand loyalty.

38

MARKETING TOOL KIT


Visit masonite.geigershops.com


MASONITE’S COMMITMENT We are constantly at the forefront of door design, creating new and innovative products that add style and value to every home. Our products are designed and constructed to exacting standards making them as durable as they are beautiful.

Contact your Masonite Sales Representative for more information. ®

Masonite ,Masonite .The Beautiful Door ,VistaGrande ,Winslow ,Lincoln Park ,Heritage Series ,Masonite Select ,Masonite Classics ,Storm Guard ,AvantGuard ,Barrington ,Belleville , Oakcraft ,Cheyenne ,Fast-Frame ,Hollister ,West End Collection ,Safe ‘N Sound , Sta-Tru ,Palazzo , Palazzo Series , Bellagio , Capri , Cheyenne , Glenview , Melrose , Berkley , Hamel , Bolection , CYMA , Riverside , Saddlebrook , Treviso , Emerald , Sierra , Alston , Aria , Aurora , Brise , Cuzco , Element , Georgian , Glace , Iron Springs , Kordella , Madrid , Marquise , Mondrian ,Naples ,Panama ,Quattro ,Rockland ,Sienna ,Woodbridge and Zavalla are trademarks of Masonite International Corporation.Please check with your Masonite dealer or distributor for current warranty terms and conditions.Our continuing program of product improvement makes specification,design and product detail subject to change without notice. 11/15 Printed in the USA ©2015 Masonite International Corporation MIC-15410 ®

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Masonite 2016 Marketing Ad Kit  

Inside you’ll find a variety of advertising, display, and POP materials, plus new marketing support tools to help you sell more. Find what M...

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