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Clare v. La Torre clare.vtorre@gmail.com

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(810) 338-5492

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SENIOR PORTFOLIO Oakland University Dec. 2013

@ClareLaTorre


The following is the exclusive work of Clare La Torre and may not be reprinted, duplicated or copied without written permission.


Clare v. La Torre clare.vtorre@gmail.com

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(810) 338-5492

Experience Sept. 2013 — present

The Oakland Press Copy Editor/Paginator Contract Copy Editor/ Pag. Intern

Nov. 2013 — present April — Oct. 2013 July 2012 — April 2013

Pagination for Digital First Media (The Oakland Press, Macomb Daily, Daily Tribune) and Heritage Media; processing photos for print and web; uploading web content; using social media like Twitter to post news stories and communicate with readers. The Oakland Post Managing Editor Life Editor Copy Editor

Nov. 2012 — May 2013 Dec. 2011 — Dec. 2012 May 2011— Dec. 2011

Publication of a weekly newspaper, including conducting weekly meetings; pagination; micro and macro editing; reporting; photography; processing photos for print and web; managing web content; social media; budgeting; promotions; recruiting; training; hiring and other managerial duties; distribution. Meijer Inventory Coordinator Sales clerk

@ClareLaTorre

education

Moosejaw Mountaineering Web content intern

Oakland University’s Independent Student Newspaper

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Aug. — Oct. 2013 Sep. 2009 — Aug. 2013

Sales including customer service; register operation; stocking and processing inventory; employee training; Hilo certification; processing DNR licenses; receiving shipments.

Oakland University Journalism/Advertising

Anticipated graduation:

Jan. 2011 — present Dec. 2013

Macomb Community College Associates Degree Sep. 2008 — Dec. 2010 English

skills Adobe InDesign Photoshop Illustrator InCopy

Web Wordpress Town News Twitter and social media


Clare v. La Torre clare.vtorre@gmail.com

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(810) 338-5492

Referenecs Jim Pettinato Web Content Manager, Moosejaw jpettinato@moosejaw.com Blair Early Web Content Coordinator, Moosejaw jearly@moosejaw.com P: 248.246.4000 F: 248.246.4001 Matt Myftiu Michigan Regional Copy Desk Chief for Digital First Media, The Oakland Press matt.myftiu@oakpress.com (248)745-4717 Kim Madeleine Oakland University Adjunct Professor madelein@oakland.edu Chris Beebe Meijer Team Leader (248) 236-8009 ex. 626 (810) 706-0055

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@ClareLaTorre


Clare v. La Torre clare.vtorre@gmail.com

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(810) 338-5492

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@ClareLaTorre

Work philosophy n Team work Two heads are better than one. In all of my experience, I have had the opportunity to work alongside other people. While I continue to take pride in the work I accomplish on my own, the main similarity I always find in my work is the family attitude. I hope to remain employed in an environment that not only encourages the team mentality, but respects it like that of a family. n Resourcefulness Creativity is a big part of my personal and professional life. I strive to always create unique and meaningful work out of the resources available to me. Creativity is not necessarily creating something new, it’s creating something better out of what you already have. n Balance Work and play — we cannot live with one and without the other. My experience is a testament to the hard work I have accomplished, but I have also always made a point to maintain a balance in my life. To get the best out of yourself, you must give yourself the best. I keep my life full of the things and people I love — I keep myself happy, so I can keep working successfully.

Professional goals n Become a stronger designer It is important to me to keep my skills as up to date as possible, remain open-minded and always be ready to learn new things. Graduating does not mean I’m done learning — in fact, I’m just beginning. n Grow I hope to find a company that I can not only work for, but grow with. I want to find employment that allows me to continue moving up in my field. n Do it myself I hope one day to open a design or advertising firm of my own.


Clare v. La Torre clare.vtorre@gmail.com

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WORK SAMPLES

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Life

The mitten is smitten Alumni named Michigan’s most Eligible Bachelor of the Year

By Lauren Kroetsch Staff Reporter

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he videos on his website show every side of him — from bleeding-heart romantic, folksy singer/guitarist, to a hard edged rock ‘n’ roller. The pages of Cosmopolitan show him as a jaw-dropping stud. Pato Margetic, an Oakland University alumni and local musician, was named Cosmopolitan Magazine’s Michigan Eligible Bachelor of the Year. “I feel honored that an international magazine selected me to represent my state of Michigan,” Margetic said. Margetic said once he was at the Cosmopolitan headquarters in Manhattan, he had the opportunity to appear on three national TV shows and take etiquette classes. From there, Margetic competed against finalists from other states to win Cosmopolitan’s national contest, which included a $10,000 prize and a center spread in the magazine. Once Margetic found out he was selected to represent Michigan, he encouraged his followers on Twitter and Facebook to vote for him. Although he did not win the national contest, he was a top 10 finalist and was featured on VH1’s “Morning Buzz.” “I think I became a finalist because I have a pretty good network of people from the music (business) already and I think a lot of guys didn’t have that (side of things),” Margetic said. He said his music is comparable to artists such as John Mayer, Jason Mraz and Jack Johnson. Margetic said his music reflects his passions and values from his upbringing in a multicultural ArgentineanAmerican family.

Golden Grizzly roots Margetic graduated from Oakland in 2007 with a bachelor’s degree in communication. Looking back, he spoke fondly of his professor, Kellie Hay. “She helped me so much through college and not only through classes … as a friend too. She was a great mentor,” he said. Margetic was also involved in Student Program Board and Student Video Productions. “The way I met him was interesting,” said Hay, associate professor of communication. “I just took him aside one day and was like, ‘I can tell you’re so bright, but you’re not doing anything, so what’s going on?’ And he said, ‘I’m struggling and I’m not getting the concepts.’” Hay encouraged him to create music around the topics learned in class, which helped him learn the material and develop his talent. Many of Margetic’s music videos have Detroit in them, according to Hay. “Being from Detroit is huge for him,” Hay said. “His music videos show a lot about people struggling in Detroit, and he’s got a lot of the kinds of things in Detroit that people don’t know to love.” Margetic said exposure in Cosmopolitan has helped him get more publicity and promote his music, including his newest album he released earlier this year — The Pato Collection — which is available for download through iTunes, www.bandcamp.com and www.patomusic.com. “I’ve gotten a crazy amount of Twitter and Facebook friends and followers,” Margetic said. “It’s been really effective, social media — I can always use this on a résumé now.” Although Margetic’s first passion

Awakening the taboo Department of Music, Theatre and Dance performs ‘Spring Awakening; teenage struggle musical By Misha Mayhand Multimedia Reporter

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he rock musical “Spring Awakening” is making its debut on Oakland University’s campus — thanks to the de-

www.oaklandpostonline.com

partment of music, theatre and dance. The play — based on Frank Wedekind’s 1891 play of the same name — will run, Nov. 8 to Nov. 18. A musical, the play takes place in late 19th century Germany, focusing on the

is music, he is also interested in video production, especially music videos. “In five years, I see myself producing original music and helping other people produce music as well, and possibly still doing shows and performing live,” Margetic said. “But I really do see myself in a studio working with maybe jingles and commercials and movie soundtracks.” For more information about Pato Margetic, including upcoming shows, visit www.patomusic. com

DYLAN DULBERG/ The Oakland Post

Oakland University alum and local musician Pato Margetic was named Cosmopolitans Michigan’s Most Eligible Bachelor of the Year. A communications graduate, Margetic has a passion for music and video production, which he hopes to merge together in his career.

consequences of living in a repressive society, circling around teenage characters and the relationships they have with their parents and each other. “Rock musicals are on Broadway and have been for the last 20 years,” said Fred Love, associate professor and director. “Rock is such a significant apart of Broadway right now and students need to be able to get a feel for that genre.” The play, performed by MTD students, covers many taboo subjects, including teen sex, abortion, drug use, incest, homosexuality, masturbation

and self mutilation to name a few. “It’s a lot of taboo subjects that parents may not want to talk about,” Love said. “Just as these were issues in 1896, we are faced with the same issues today.” Go online to www.oaklandpostonline.com to read the entire story Contact Multimedia Reporter Misha Mayhand via email at mmayhand@oakland.edu

The Oakland Post // October 31, 2012

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Life

Communication major John Grosjean (RIGHT) and his twin brother, Justin (LEFT) have received media attention with their short films on YouTube.

Photo courtesy of John and Justin Grosjean

Twin filmmakers: ‘Skyrim 2012’

Grosjean brothers gain Internet fame with game-inspired mini-series By Clare La Torre Life Editor

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he latest explosion in the gaming world is undoubtedly the RPG Skyrim, and if you’re a fan, chances are you’ve seen the “Skyrim 2012” videos circling the Internet. Would you believe that those satirical short films started right here at Oakland University? Communication and graphic design senior John Grosjean and his twin brother Justin, a senior at Michigan State University, posted the first video about three weeks ago on their Youtube channel, GroBroPros (short for Grosjean Brothers Productions), with low expectations. The two debated uploading the video, but when they awoke the first morning after posting it, they were shocked. The video hit 300,000 views in just one day. Please see GROSJEAN, page 17

16

February 8, 2012 // The Oakland Post

Videos

Skyrim, Part I and II The Grosjean Brothers Productions claim to fame. In these shorts the brothers apply the world of Skyrim to modern day. The two are planning on releasing more shorts, ending with a complete six to eight sketches in the entire series.

I’m Alive A sickness spread over Metro Detroit and zombies take over. After battling his way home, John discovers a hopeful note and is forced to travel back out in the newly claimed world of the undead in attempt to find his brother. This short is a great example of the brothers technical and editorial skills, as well as their affinity for sciencefiction.

Staycation This short sketch shows what happens when a young couple lies about going on vacation and instead decideds to spend a few days home alone unbothered. Two clumbsy robbers attempt to break in, unaware that the couple is still home.

The Leather Nazi The short is describes as, “A Nazi with a fondness for leather displays his incompetent skills as an interrogator,” on the GroBroPros YouTube channel. A great display of the Grosnjean brothers sense of humor and improvisational skills, this short isn’t just for the gaming crowd. www.oaklandpostonline.com


Life takes about two weeks to complete.

GROSJEAN

continued from page 16

Gaining attention Media has steadily highlighted John and Justin’s work. Their videos have been featured on popular sites such as Kotaku, Game Informer, Digg, Reddit and more. “It’s really humbling and encouraging that people enjoy it so much,” John said. The first video in their Skyrim series hit one million views, including a 98 percent like ratio, in just two short weeks. This alone offered encouragement and assured the Grosjean’s that their work was enjoyable, rather just another viral video. The brothers have been contacted by the Phoenix Comicon, one of the largest conventions in the U.S., which draws people from all over the country, about featuring their short films. It’s a real honor, they both said. “Typically films need to be submitted for such an opportunity,” John said. The convention sought out the brothers instead of the other way around. The two are currently trying to find the money to get to the event. John and Justin have also been contacted by CBS concerning their involvement in an up and coming TV show, though nothing has been set in stone yet. Although the two do receive minor compensation due to their high views on YouTube, they say it’s nothing they can live off of just yet. Instead, they’re focusing on the exposure and the opportunity to build a dependable relationship with their fans. “We’d still be doing it if we weren’t getting paid,” John said. “If you don’t have viewers, what’s the point?”

“WE NEVER SIT DOWN AND WRITE OUT LINE BY LINE WHAT WE WANT TO SAY. THAT’S TOO CONFINING.” John Grosjean Communication and graphic design major Twin talk Any artistic expression within the confines of a group requires excellent communication, especially when it comes to the creative process. This is where John and Justin have a biological advantage. “Being twins, we’re always on the same wavelength,” John said. Geographical distance due to school has forced them to film without each other on occasion, but the two prefer www.oaklandpostonline.com

Photo courtesy of John and Justin Grosjean

John and Justin are working on merchandise, like this poster, to sell at Phoenix Comicon.

working with one another versus other students. Otherwise, it becomes too much of a battle, they said. “Everyone is trying to make a name for themselves and get out of school,” Justin said. “They become ‘me-monsters.’” The two credit their exceptional communication skills to the unwavering trust they experience as siblings, and as identical twins on top of that. Justin focused on the brothers’ ability to understand each other despite verbal cues. “I can meet him at the other end of the idea,” Justin said, explaining their unique creative process. Their celebrated social skills don’t end with themselves. The brothers have received great feedback and praise for their socializing online. John and Justin are persistent about communicating with their fan base and they try their best to include them in production decisions. It’s always beneficial to roll your ide-

as off of someone else first, they said.

Family production What started as a childhood fascination has flourished into cinematic passion. And it really is a family production. Aside from the two brothers, John’s wife, Alaina is also part of the production team. She does all their cinematography. The two said they had to give her a quick run-through with the basics, but that she swiftly acquired the talent. “It’s like (Alaina) has some kind of tri-pop arms — she’s like a machine,” Justin said. As for the films, a lot of the work is improvised. There are certain set arches and plot lines to hit, they both said, but never anything that can limit their work. “We never sit down and write out line by line what we want to say,” John said. “That’s too confining.” From start to finish one of their films

What’s next The future is limitless for the ambitious Grosjean brothers. The two have recently filed Grosjean Brothers Productions as an official company. Working as an LLC they can separate and manage their finances easier while building their repertoire. They hope to do about six to eight episodes of their Skyrim series, the next of which they are currently working on. They are also planning a series based off one of their other short films, “I’m Alive.” Right now the two get their music off a website for free, but they hope to use their own in the near future. John, who plays guitar, is ecstatic about the idea. They’re also working on establishing their own website, aside from social media sites. The two have been recruited to shoot a music video for former American Idol contestant Drew Machak of Royal Oak. Although they are incredibly grateful for the success and recognition they have received, the two aspire to convert to full-length features in the future. With their college careers soon coming to a close, the brothers hope to make that a reality soon. As their schedules open up this summer they plan on producing films extending roughly 20 minutes. The brothers have big plans in store for Grosjean Brother Prouctions and say they are prepared for the challenges that lie ahead. Contact life editor Clare La Torre via email at cvlatorr@oakland.edu

Grosjean Brothers Productions Watch www.youtube.com/GroBroPros Follow www.twitter.com/GroBroPros Like www.facebook.com/ GroBroProductions Contact grobropros@gmail.com Donate www.indiegogo.com/Skyrim-2012series-GroBroPros

The Oakland Post // February 8, 2012

17


Life

A

give ‘em

the

BOOT

s the temperatures drop, students are getting back into chilly weather trends, like boots. This season is all about extremes — knee-high boots, ankle boots and everywhere in between. Suede ankle boots come in many styles, from flat lace-ups to high heeled zip-ups. They look great with skinny jeans or leggings and a comfy fall sweater. Knee-high boots give students a sophisticated look and many young women are pairing them with dresses. Many young men choose Timberland boots as their shoe of choice, because of their comfort and versatility. Some were also seen wearing the suede low-laced boots. Some students’ boots stand out from the crowd. Bright colors and patterned knits are a trend students are taking on, to add interest to an outfit and brighten up a rainy day. While suede and leather are among the most popular for students, many also have taken a liking to trending rain boots. Available in a variety of colors and patterns, these shoes are waterproof and can be purchased with a fleece lining for extra comfort. “My rain boots are so comfortable,” said senior Vanita Mosa. “They’re great because I can wear them year round.” — Staff Intern Lilly Reid contributed to this report

Written and photographed by Stephanie Sokol Multimedia Reporter

22 October 10, 2012

// The Oakland Post

www.oaklandpostonline.com


Clare v. La Torre clare.vtorre@gmail.com

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Clare v. La Torre clare.vtorre@gmail.com

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letters of recommendation


Greetings: We hired Clare as a web content intern at Moosejaw for the fall 2013 semester and found her to be a very welcome addition to our little team during her stay. We would pile her plate full of a number of projects each week while we were busy managing a seemingly impossible workload, and she would complete them without the need for direction once she got rolling. We could always count on her to finish up projects on time, and without any errors. So nice. I am pretty sure we had her work on all the same tasks we do ourselves here at Moosejaw, and by the end of the internship we were relying on her a lot to help all of us keep up as the holiday season got into full swing on the site. It was great to have an intern we did not have to babysit or step through projects. Clare asked all the right questions when she needed some guidance, but for the most part was relied upon just like a salaried employee on my web content team. I personally found Clare to be very creative and hard-working during her internship, and will keep her in mind when positions open up here at Moosejaw that fit her skills and experience. And if I can’t have her, I will be more than happy to recommend her to other potential employers. She was awesome to have around this semester, and we are going to miss her. Jim K. Pettinato Web Content Manager www.moosejaw.com


To Whom it May Concern: I am writing this letter on behalf of Clare LaTorre, who has worked for me as a member of Digital First Media’s Michigan regional copy desk for the past two years, first in a part-time capacity and more recently in a full-time role. Throughout her time on the copy desk, Clare has been eager to learn the craft of copy editing and page design, and grown tremendously as a result of what she has learned here. She is now a full-time contributor to the desk and can be counted on to deliver quality work. There is a lot going on in our pagination hub, and Clare is also very adaptable, taking on new tasks as they come along and learning them quickly, an important skill in this changing landscape of journalism. She has also shown a capacity for embracing the digital side of the business, which will become more and more critical as the way the audience takes in news continues to evolve. Matt Myftiu Michigan Regional Copy Desk Chief for Digital First Media


To Whom it May Concern: This is my personal recommendation for Clare La Torre. I have been Clare’s Team Leader for the past four years. I have found her consistently pleasant, completing all tasks with dedication and a smile. Her responsibilities have included delivering excellent customer service, merchandising product, creating colorful and attractive displays for the outdoor garden center and maintaining healthy plants and flowers in the garden center. During her time here she has had a great impact on the operations of the garden center. Every new year she is ready to step in to help, set up and to get things prepared for the up coming season. She takes it upon her self to train and show the new employees how things are run. Clare is well respected by her fellow team members and the management in the store for her hard working determination. Besides being a joy to work with Clare has shown great determination to do the job that is assigned to her in a timely matter. I highly recommend Clare for employment. She is a team player and would make a great asset to any organization. Chris Beebe GM Zone Area Team Leader, Meijer


Clare v. La Torre clare.vtorre@gmail.com

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@ClareLaTorre

Academic plan of study ENGL 215

Fundamentals of Grammar

JRN 200

Newswriting

JRN 300

Media Editing

JRN 331

Digital Photojournalism

JRN 341

The Advertising Medium

JRN 342

Case Studies in Advertising

JRN 344

Advertising Copywriting

JRN 350

Intro to Public Relations

JRN 402

Ethical Issues in the Media

JRN 403

Law of the Press

JRN 404

Journalism Internship — The Oakland Press, Fall 2012

JRN 404

Journalism Internship — Moosejaw Mountaineering, Fall 2013

JRN 440

Media Design

JRN 441

Advanced Media Design

Clare La Torre  

2013 portfolio

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