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Creating value with your international customers

PREMIER TAX FREE

WORLDWIDE TAX FREE SHOPPING www.premiertaxfree.com


PREMIER Vision // 30% growth in tax free transactions between 2011 - 2012 Chinese shoppers made 27% more tax free purchases in 2012 in the UK

Do you know how many

ARE YOU PREPARED ?

non-EU nationalities

Premier Vision identifies more opportunities to serve international customers, by linking our data with additionnal research into trends and factors that impact the tourism and the consumer sector. Gain a real competitive advantage on your tax free sales with these monthly reports.

are coming to your store ? Their average transaction value? The peak months for travel? International tourism flows and their shopping trends? What are they spending their money

on ?

NOW YOU CAN WITH PREMIER VISION / Premier Tax Free has been capturing data on tourist spending since the 1980s. Thanks to our state of the art transaction reporting service, we can share valuable insights into tourism spending. We now provide a set of reports with trends on tourism enriched with our tax free shopping statistics. Premier Vision will give you information about shoppers from the top outbound countries and regions: China, Russia, Japan, USA, Middle East, Brazil, India and Indonesia. As a significant percentage of sales is generated from tourists outside the EU, these figures will provide an essential insight on how to increase your revenue and develop an effective strategy for your brand.

85 % 85% of American travelers use their smartphone while abroad

47 % 47% of smartphone owners use search tools to get information on shopping

70 % 70% of global consumers say online consumer reviews are the second most trusted form of advertising

For information on this set of reports, please consult your local Premier Tax Free representative /


PREMIER Vision // Monthly Report Key market trends An insight based on monthly Premier Tax Free data (nationalities, sales, transactions) focusing on key market trends that are affecting international shoppers today (see back page for a list of 2013 monthly reports)

Bi-Annual Report

Events that influenced the half year

Passengers from Asia-Pacific increased by 6.5% in Paris during the first six months of 2012 In France, e-commerce rose by 19% between 2011and 2012

For information on this set of reports, please consult your local Premier Tax Free representative /

By analysing the last 6 months tax free shopping figures, our bi-annual reports will identify the different shopping trends and consumption habits of Europe’s top spending non EU-nationalities. This report focuses on one country, providing a deeper understanding of your key markets.

Annual Report

Forecasts for 2014 The annual report will observe the tax free shopping year and compare the top spending regions, shopper profiles, key statistics and benchmark against the previous year. We will then look ahead to the coming year with forecasts on expenditure and trends.


Monthly Report 2013 Schedule MARCH DIGITAL AND SOCIAL MEDIA IMPACT ON TOURISM

As the world becomes ‘social’, we examine the latest social media influences on the tourism sector.

APRIL LATEST TRENDS ON AIRLINES

Are national airline companies becoming a thing of the past ? Due to the rising number of inbound European tourists, low cost airlines are beginning to make noise on the international aviation scene.

SEPTEMBER EXPANDING YOUR BUSINESS

Are you thinking of expanding into new markets? Premier Vision invites you to discover the emerging fashion cities around the world where tourism numbers are on the rise.

OCTOBER TRAVELLER PROFILE: WHO IS SHOPPING IN YOUR STORE?

We examine ever changing profiles of the international tourist, identify those travelling most often to Europe and their social and economic background

NOVEMBER GROWTH OF THE LUXURY SECTOR

MAY EMERGING MARKETS: SAVING AT HOME TO SPEND ABROAD

Chinese and Russian travelers continue to dominate the inbound European tourism sector, as well as smaller markets like Indonesia and Taiwan who are beginning to feature more prominently in our statistics. What are the reasons for this and what can you do to prepare? JUNE TOP BRANDS

How brands can create a strong link between their identity and their consumers? JULY TOP TRAVEL DESTINATIONS WORLDWIDE

How important is tax free shopping to tourists and does it influence their decision when selecting a holiday destination? AUGUST FLUCTUATION IN INBOUND TOURISTS IN EUROPE

Does Ramadan and Golden week have a real impact on tax free sales and frequency of visits to your stores?

What defines the luxury sector and how has it sustained growth during the economic crisis?

DECEMBER ONLINE SHOPPING - A THREAT TO TAX FREE?

E-commerce is one of the fastest growing markets in Europe and online luxury accounted for 6% of global luxury goods sales in value terms in 2012.


Premier Vision  

Premier Tax Free are delighted to introduce Premier Vision.

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