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H E L LO THERE!

CLARA FESSLER, MA clara.fessler@gmx.at www.clarafessler.eu 0676 / 874 277 80


CLARA FESSLER

EXPERIENCE

EDUCATION

Product Design Intern 2016 (6 mth) VanBerlo, Eindhoven consumer & investment goods, strategic design, client workshops & co-creation, in-field research

Industrial Design Master 2015 - 201 FH Joanneum, Graz

Product Design Intern 2015 (6 mth) N+P Industrial Design, Munich projects for consumer and capital goods, graphic design, service design Zumtobel lighting Graz 2013 (2 mth) developing lighting plans, client presentations Architecture practice Gleis, Graz 2012 (2 mth) detail plans, visualisations, presentations

Industrial Design Bachelor 2012 - 2 FH Joanneum, Graz

Secondary School 2003 - 2011 specialized in natural sciences & lan

COOPERATIONS


17

2015

nguages

QUALITIES

SOFTWARE

LANGUAGES

critical thinking

Adobe Creative Suite

German - native

high motivation

(Ps, Id, Ai, Ae, Pr)

Croatian - native

cooperativeness

Rhinoceros, SolidWorks,

English - fluent

research and analysis

Maya, Alias, Sketchup

French - basic

concept development

KeyShot

Dutch - basic

sketching and graphics

Arduino

modelmaking (electronic) prototyping


CONTENT

WORK EXPERIENCE N+P Industrial Design VanBerlo

01 REY personal wearable companion

02 FYTĂ“ vermicomposter + plant incubator for children


03 GROHE POPUP bathroom for chinese middle class

04 MAN START-UP modular bus system

05 KTM VEX multiusable drag sledge

06 BMW XBASE autonomous sports car experience


WORK EXPERIENCE

IN-FIELD RESEARC OBSERVATIONS & IN

„Clara is a very talented designer with great motivation and design skills. I had the pleasure to work with her while working at VanBerlo. In this period she was actively involved in client meetings and made great contributions to the design output in projects. Clara likes to work hard and is someone you can truly rely upon. Her pro-active personality drives her to be involved and take on responsibilities naturally. Next to this she has excellent empathy, design and visualization skills. Always coming up with new ideas and ever brighter solutions. There is nothing not to like. I would recommend her to any design and development team.“ COEN CLAASSEN (project leader, coach)

CLIENTS (selection)

SKETCHING & IDEA


CH NTERVIEWS

ATION SESSIONS

CO-CREATION SESSIONS CLIENT WORKSHOPS

RAPID PROTOYPING

ELECTRONIC PROTOTYPING

FILMING & ANIMATION


WORK EXPERIENCE | SALVITAE

SALVITAE PLANT POWERED CLEAN WATER PRODUCTION Salvitae is a mangrove powered water desalination unit for home production of clean water in India. For the project I was in charge of research on existing systems and conducting two ideation workshops with TNO (dutch research organisation). Later I designed and built the concept in CAD and created visualisations and the presentation for the client.


01 REY REY is a personal wearable companion that uses artificial intelligence to adjust to the user’s needs. For persons with visual impairments, the tactile navigation, description and localisation of objects through 3D sound facilitates a more independent life. While the hands-free use of smartphone-based applications on the go, makes a connected live easier for everybody.

TIME 2017 (6 months) TOPIC seeing beyond vision loss FOCUS interaction, co-creation MASTER THESIS individual work COOPERATION


HOW TO ENABLE PEOPLE WITH VISUAL IMPAIRMENTS TO INDEPENDENCE & PARTICIPATION IN SOCIETY?

WATCH THE PROCESS VIDEO www.clarafessler.eu


REY | RESEARCH

customer profile canvas

EMPATHIC MODELING

DINNER IN THE DARK

8 TARGET GROUP INTERVIEWS

ONLINE SURVEY

7 EXPERT INTERVIEWS

IDEATION WORKSHOP

FAIR V

FOCUS GROUP SE


KEY INSIGHTS

VISIT „I want to do things on my own, I just need a little help.“

„I want to have the right to be individual.“

EMPOWERING

INDIVIDUAL

SSIONS „I use my speech output at 75 times the speed.“

VERSATILE

PERSONAL WEARABLE AI COMPANION - TRANSLATING VISUAL INPUTS TO HEARABLE + TACTILE INPUTS


REY | INTERACTION

TACTILE TURN BY TURN NAVIGATION

LOCALIZING OBJECTS BY 3D SOU

„I‘ve spotted a free park bench here.“

visually impaired user

sighted user

hands free smartphone use

tactile turn by turn navigation environment descriptions

recognizing people

eye con facial


UND

ntact information l expressions

LOCALIZING OBJECTS BY SOUND PROXIMITY

obstacle detection

localizing objects

independent shopping reading text

independent household


REY | DESIGN

SHAPE DEVELOPMENT

VIBRATION + HEARING INPUT

Temporal bone

„LESS IS MORE - THAT IS PARTICULARLY TRUE FOR PEOPLE WITH VISUAL IMPAIRMENTS.“

Wilhelm Köchel, Styrian Association for the Blind and Visually Impaired


d

PACKAGE

MODEL MAKING

ERGONOMIC TESTING


REY | FINALISATION


SIMPLE & DISTINCT USE

HANDS FREE

EARS OPEN

CONTEXT AWARE


REY | FINALISATION

2 SENSES PRINCIPLE

SUPPORT ORDER & RITUALS

„ORDER IS THE MOST IMPORTANT PRINCIPLE.“ Leitner Waltraud, LPF trainer

„BLIND PEOPLE HAVE A LOT MORE RITUALS, IT GIVES SAFETY.“ Sara Jane Friend McDonald, Orientation and Mobility specialist


REY | FINALISATION

SUPPORT LEARNING PROCESS

„THE PACKAGING IS GREAT, BECAUSE I CAN UNDERSTAND THE PRODUCT ON MY OWN.“ Pupil, low vision


„DOES IT COME IN DIFFERENT COLORS?“ Student, congenitally blind

CHOOSE YOUR STYLE


REY | FINALISATION

“I WOULD USE REY FOR COOKING AND FOR READING TEXT HANDS FREE.”

„I WOULD USE IT AT WORK FOR FINDING THINGS & RECOGNIZING MY COLLEAGUES.“

“I WOULD USE REY OUTDOORS FOR SEEING SIGNS.”

HEY REY – SHOW ME THE VENDING MAC

“WITH REY I COULD GO SHOPPING ON MY OWN.“

CO-CREATION Throughout the research I got to know a group of people with whom I worked througout the project. We had a great final focus group session exploring the model and talking about personal use cases.

WATCH T www.clara


E TICKET CHINE.

THE USER EVALUATION afessler.eu

WATCH THE PROCESS VIDEO www.clarafessler.eu


02 FYTร“ Fytรณ helps to educate children playfully to value food and waste less. The growing incubator includes an upper section where children can feed their seedlings with food scraps. These are processed into nutritious compost by the busy earthworms. The soil production is made visible in order to make the nourishing cycle comprehensible for the child.

TIME 2017 (3 months) TOPIC food waste reduction FOCUS system research, prototyping FREE TIME PROJECT individual work COOPERATION


HOW MIGHT WE REDUCE FOOD WASTE?


FYTO | RESEARCH

SYSTEM ANALYSIS

RESEARCH INTERVIEWS

CULTURAL PROBE

„WE SOMETIMES THROW THINGS AWAY, BUT MY MOTHER BUYS NEW FOOD ANYWAY.“ cultural probe interviewee, 10 yrs

INSIGHTS SYNTHESIS

CHILDREN INTERVIEWS

SKET

„MY FAVOURITE TOY IS MY IPHONE.“

„I DON‘ MY CHI

cultural probe interviewee, 9 yrs

partent of t


KEY INSIGHTS

EDUCATION = #1 REASON

PLAY BASED LEARNING

GROW FOOD > VALUE FOOD

INDOOR GROWING

CHILDREN DON‘T SEE PROBLEM

CHILD-ORIENTED INCENTIVES

TCHING IDEATION WORKSHOP

‘T KNOW HOW TO TEACH ILDREN TO WASTE LESS.“

two

VERMICOMPOSTER + PLANT INCUBATOR FOR CHILDREN


FYTO | CONCEPT

BUCKET & SENSOR

REPLANTING BUCKET

SCENARIO Caring for the plant and checking its health is done with the help of a little sensor, that connects to a digital game. This combines short and long term rewards for the child to keep engaged and learn even more.


WORM HABITAT

FOOD CHOP UP


FYTO | FINALISATION

GR FO

DISCOVER

SETUP


EARTHWORMS

FOOD SCRAPS

ROWN OOD

FEED

CARE

PLAY


03 GROHE POPUP The Chinese middle class is booming, population and cities are growing rapidly - yet the bathroom stays tiny. Grohe Popup masters the increasing demand for luxury and wellness even in smallest spaces. A foldable bathroom originating from symbols of Chinese culture: paper, fan and bamboo.

TIME 2014 (4 months) TOPIC bathroom of the future, 2020 FOCUS innovation, interior equipment TEAM Marian Massegg, Jenny Gebler and me COOPERATION


WHAT IF YOU COULD FOLD UP YOUR BATHROOM IF NOT NEEDED?

SEE HOW THE STORY UNFOLDS www.clarafessler.eu


GROHE POPUP | RESEARCH

BATHROOM OF THE FUTURE? SURVEY

MATERIAL RESEARCH

MEGATREND

INSIGHTS EVALUATION

BRAINSTORM


MEGATRENDS

S

SHIFT TO ASIA

GROWING MIDDLE CLASS

CHINA

LACK OF SPACE

M URBANISATION

LACK OF RESOURCES

A VERSATILE FOLDABLE BATHROOM FOR THE CHINESE MIDDLE CLASS


GROHE POPUP | CONCEPT

CHINA 2020 - 60% of China‘s population will live in cities - discretionary spending will surpass basic spending - private consumption will rise (boosted by latest 5-year-plan) - middle class will surpass the US-middleclass in numbers sources: McKinsey, Goldman Sachs, Ascott

2012

2022

UPPER MIDDLE CLASS 2022 this group will count for more than half of urban households and generate 56% of urban spending.

PERSONA

Chun Li moved from the co works as administrative sta RMB 4,000 (~ $600). She she can take care of hersel wants to establish herself in

LACK OF SPACE bathroom sizes 1,5-2m2 even in bigger apartments


untryside to Chengdu. Here she aff for a small company earning is confident that with hard work lf and her future family. She n Chengdu and start a family.

CHINA

LACK OF SPACE

LACK OF RESOURCES

CULTURAL IDENTITY

TRANSFORMATION TRANSFUSION

SUSTAINABILITY

REQUIREMENTS


GROHE POPUP | CONCEPT

CULTURAL INSPIRATION

TRANSFORMATION

Paperfolding originated in China after the invention of paper. In contrast to the Japanese origami everyday products are folded instead of animalistic motives.


SUSTAINABILITY


GROHE POPUP | FINALSIATION


GROHE POPUP | FINALSIATION


RELAXING

FUNCTIONAL

SEE HOW THE STORY UNFOLDS www.clarafessler.eu


04 MAN START-UP MAN START-UP is a modular bus system. The basic bus can be extended through three modules. Thus, luggage storage, equipment, number and distance of seats can be adapted to any kind of journey. This is a team project, I was in charge of the driver‘s workplace.

TIME 2016 (4 months) TOPIC high efficiency coach FOCUS business strategy, ergonomics CONCEPT Benjamin Loinger, Martin Friedrich and me DRIVER'S WORKSPACE individual work COOPERATION


HOW CAN A COACH ADAPT TO ITS USE AND BECOME MORE EFFICIENT ?

WATCH THE ANIMATION www.clarafessler.eu


MAN START-UP

RESEARCH

HIGH EFFICIENCY COACH? INTERVIEWS

OBSERVATIONS

TESTING

TECHNICAL BUILDUP storage

engine

module

"IT'S IMPOSSIBLE TO MEET THE VARYING PASSENGER'S SPECIAL DESIRES." bus operator & driver

"HALF EMPTY BUSES MEAN CONSTANT COSTS TO US."

"SM AS E

owner of family-led bus operator

owner


CHALLENGES

ANALYSIS

ADAPTABLE

VARIABLE

storage

BUS MODULES

VARIABLE INTERIOR

AC ECONOMIC

SEMIAUTOMATIC DRIVER

basic bus

MALL BUSES ARE NEARLY EXPENSIVE AS BIG ONES."

r of family-led bus operator

MODULAR COACH, ADAPTABLE TO JOURNEY TYPE + USER NEEDS THROUGH A MAN FRANCHISE SERVICE


MAN START-UP | CONCEPT

BUSINESS MODEL

FRANCHISER

BUS OPERATOR

MODULES

BASIC BUS

plans line network strong customer relation

personal + MAN routes flexible offering

cheap offering, USP

cheap starting price

constant revenue

greater calculability

MAN SERVICECENTERS provide bus modules for changing bus lenght

MANUAL DRIVE

SEMIAUTOMATIC DRIVE offers service checks offers cleaning service

save maintenance costs save stand costs


9 HR MAN SCHEDULED BUS LINE LARGE 58 - 62 10 M2

1 DAY COMPANY EXCURSION SMALL 28

1 WEEK VACATIONAL TRIP MEDIUM 36 3 M2


MAN START-UP | DESIGN

PACKAGE

DESIGN After analysing MAN's VPL and defining a common style guide for the coach, I tryed out different themes for the design of the cockpit and entry area. Materials were defined by comparing several colour and material variations.


SIDE WALL

STEERING WHEEL

PU COATING

BIO COMPOSITE


MAN START-UP | FINALISATION

REARVIEW DISPLAYS

CONTROL UNIT

OPERATION During manual drive all the functions are within best reach and sight of the driver. The view to the street was the second important criterion.

CENTRAL DISPLAY


LUGGAGE COMPARTMENT

ARMRESTS


MAN START-UP | FINALISATION

FRIDGE COMPARTMENT

SPEAKER + STORAGE

EXTENDABLE WORK DESK BREAK It is possible to hand over the steering control to the bus who is driving ahead, so that the bus driver can spend the mandatory brakes in the cockpit. Therefore, he also has access to a personal fridge compartment.


MAN START-UP | FINALISATION

WORK


RELAX


KTM VEX Move extreme - KTM VEX is a multiusable drag sledge. The vehicle can be combined with various types of sports (mountainboard, skateboard, ski, etc.) offering maximum versatility.

TIME 2015 (4 months) TOPIC extreme driving experience FOCUS sport, experience BACHELOR THESIS individual work COOPERATION


WHAT IF YOUR FAVOURITE SPORT WOULD NEVER GET BORING?


KTM VEX | CONCEPTION

EXTREME DRIVING EXPERIENCE? EXTREME ATHLETES

EXPERIENCE ROADMAP

PERSONA

CHALLENGES + OPPORTUNI

IDEATION


CHALLENGES

ITIES

ULTRA UNIQUE CRAZINESS

GROW SKILLS

NEVER GET BORING

BE PULLED

GROW WITH YOUR SKILLS

ALL TERRAIN ALL SPORTS

A MULTIUSABLE DRAG SLEDGE ENCOURAGING EXTREME EXPERIENCES


KTM VEX | DESIGN

TECHNICAL PACKAGE

FRAME


THROTTLE

HANDLEBAR

TRACKS


KTM VEX | FINALISATION

STORAGE

CHARGING


FRONT HANDLE

CONNECTION ROPE

REAR HANDLE

EXCHANGEABLE TRACKS


KTM VEX | INTERACTION

TRANSPORT

2ND DEVICE

SPRING HOOK HIP BELT THROTTLE

FIX LENGTH + RIDE

START


STEERING ROPES

ERGONOMIC GRIPS


KTM VEX | FINALISATION


VERSATILE

CHALLENGING

EXTREME


05 BMW xBASE BMW xBASE serves as the ideal escort vehicle supporting you in your sport activities. While going climbing, mountain biking or surfing, it helps you in planning, brings you to the best starting point, provides space for relaxing breaks and picks you up at your destination. This is a team project, I was in charge of the interior.

TIME 2016 (4 months) TOPIC autonomous driving 2030 FOCUS design, experience INTERIOR Luis Meixner and me EXTERIOR Jean Marc Wilkens, Benjamin Loinger COOPERATION


EXPERIENCE PLEASURE WITH AUTONOMOUS DRIVING


BMW xBASE | CONCEPTION

CONCEPTION

TAPE RENDERING

PROTOTYPING

CAD MODELLING

DESIGN

CLAY MODEL

PROCESS From developing the concept we went on to testing our ideas in 1:1 scale. The design was created through digital and hand drawings, tape rendering and clay modelling.

P


CORE IDEA

EXTERIOR

RESENTATION

INTERIOR

EXTERNAL STORAGE

SOCIAL SETTING

DURABILITY

RELAXING SETTING

OPENNESS

ACCESSIBLE STORAGE

AUTONOMOUS SPORTS CAR EXPERIENCE


BMW xBASE | DESIGN

STORE

ACTIVATE

PLAN ROUTE

SNACK

RELAX


BMW xBASE | FINALISATION


BMW XBASE | FINALISATION

STORAGE AREAS

COOLING COMPARTMENT

3D INTERFACE PERSONAL CONTROLS


SERVUS!

CLARA FESSLER, MA clara.fessler@gmx.at www.clarafessler.eu 0676 / 874 277 80

Profile for Clara Fessler

Clara Fessler Portfolio 2018  

Clara Fessler Portfolio 2018  

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