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TOBE REPORT

COLOR INSPIRATION: SPRING___SUMMER‘18


LETTER

The way we present ourselves is the first

most direct marker of who we are or how we want to be perceived. There is a sense of

FROM

fashion communication and meaning behind

THE

Gender, culture, society, and even political

EDITOR:

how one dresses. These meanings typically

interlay between the individual, who they are

and the overall current social significance. authority

has

all

impacted

the

look

of

fashion in some way or the other. Through

history, fashion has changed in style, color, silhouette, and size, but always remains to

represent something - whether that may be a social change, a culture, or an age group. A large part of the representation of fashion

lies among the world of colors. Every color has a tone, feeling and purpose, basically concealing

of

a

story.

Colors

have

the

power of bringing out emotions from people,

whether they're looking for it or not. They can symbolize innocence, anger, happiness

or hope. By being one with such power over conception of characteristics, in a sense,

the meanings of what you conceive boil down to the meaning of life. Whether it may be virtuous or sensitive eyes disputing color, every

view

has

truth

interweaves with life.

and

truth

always

Claire Collier Editor

Color Report SS 17/18


CONTENTS:

1

01_BRIGHTS 02_NEUTRALS 03_PASTELS 04_DARKS 05_WHAT'S NEXT

no.

06

DIGITAL CONNECTIONS

DESERT ROOTS no.

10

2


VINTAGE VIRTUE no.

14

3 4 5 no.

18

no.

10

COLD FEET

WHAT'S NEXT

Color Report SS 17/18


Color Report SS 17/18


DIGITAL CONNECTIONS The digital world shows no signs of stopping as people, art, fashion and businesses integrate the newest systems of technology. Not only are the styles of shopping changing but also, the overall way of living is. Excitement is drawn from the lights that decorate our cities, the phones that are one of our closest companions, the advertisements that flash before our eyes, and the internet that informs us of latest news and coolest trends. The colors of the virtual world are endless. When they glitch, bright flashes appear before us. When we go out, the city light's pave the way to a fun night. This color story derives from our bright and innovative world right now. The fluidity, expansion and connection between all of us is exciting and endless. We have the ability to re-create ourselves via online, as well as find new and creative ways to talk with one another.

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Color Report SS 17/18


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Color Report SS 17/18


COLOR

BREAKDOWN Color Report SS 17/18


Desert Roots.

09-8594 TCX

don’t desert me! 18-1242 TCX

whatcha dune? 16-1422 TCX

stuck in sand 16-6109 TCX

tan-gerine me water? 15-4502 TCX

camel-mile tea 11-4300 TCX

rooting for you Color Report SS 17/18


Take an adventure through the valleys of the deserts. Sand engulfes you and the desert heat shares a neutral tone across the landscape. This color story harnesses the neutral palette and shows us how dull colors can bring life to your wardrobe in a simplistic and chic look. The minimalistic approach suits the neutral color story by demonstrating that one does not need a lot to portray beauty. With earthy colors, your look can stand out in a nonchalant and admirable way. These colors can also be used in any style or form, may that be boho or even punk. focusing mainly on "camel-mile tea" color with a pop of the "don't desert me!" color, Desert Roots shows that among neutral colors you can have a wide range of options. At it's simplist form, neutral basics are always good to have at hand.


Color Breakdown.

Color Report SS 18


Main camel-mile tea

Primary rooting for you

stuck in sand

Secondary tan-gerine me water?

whatcha dune?

Pop don’t desert me!

Color Report SS 17/18


Vintage Virtu

kitty white

11-1305 TCX

15-1909 TCX

spaghetti strap

44-8322 TCX

pink daydream

12-0109 TCX

purple palazzo pants 14-4807 TCX

head in the clouds 17-1502 TCX

sunny-side up

Color Report SS 18


ue

Vintage virtue is for all of you day-dreamers out there. Take a second to think back on your childhood. Do you see it as being more fun? Colorful? Whimsical? Vintage virtue's color story harnesses your dream-like state by looking back on old memories as well as what brought joy to your life - or still does! Light pastel colors guide your dream and should guide your wardrobe as well. These candy-like colors are reported to be popular during SS 18 and, although being very colorful, also contain a simple form. Even if your closet doesnt have a pop of color, the Vintage Virtue showcases colors that aren't too bright, too neutral or too much. These colors aren't restriced to just peppy-go-lucky people, but truly anyone who wants a soft color to add to their closet.

Color Report SS 18


Color Breakdown


Main spaghetti strap

Primary purple palazzo pants

head in the clouds

Secondary pink daydream

kitty white

Pop sunny-side up

Color Report SS 17/18


13-5472 TCX

reptile green

19-5414 TCX

off tropic

19-4023 TCX

electric blue

18-4005 TCX

intense plum

16-1149 TCX

partner in crime 19-1656 TCX

sinister burgandy


c o ld f e e t Here comes the edge. Cold Feet looks at the darker side of color palletes in a calm and collective nature. By viewing the emotional detachment that many people are able to maintain can be viewed as a dark aspect of a person but on the other hand, is actually a positive and even skillful manner. As color expresses the truth, so does emotional detachment. Through this color story, the dark pallete showcases how darkness can be beautiful, calm and collective. A true classic. Many of us prefer to set boundaries, whether in terms of relationships, social events or self-indulgence, and by using a dark silhoutte, you're able to have an easy go-to option of clothing without the hassle of following trends. As a plus, the pallete of Cold Feet shows you that one can always looks sophisticated and clean in any dark colors.

Color Report SS 17/18


Main reptile green

Primary electric blue

partner in crime

sinister burgandy

Secondary

off tropic

Pop

intense plum

color breakdown


Color Report SS 17/18


WHATS NEXT?

HOW SHE WEARS IT SPRING___SUMMER‘18


SOURCES: WGSN VOGUE.COM PINTEREST WWD DESIGNSPIRATION


TOBE REPORT