Considering there are many dips out there in the marketplace at the moment, can you tell our readers what to look out for in terms of finding a good selection of quality products? l Point of difference is a key thing for us. You can buy houmous or dips for £1-£1.50 from the supermarkets but what is in them? All of our recipes are fresh tasting and have less than 10 ingredients; fuss free and additive free. We also team up where we can with other likeminded UK producers. We are changing over our dairy in April to use a Welsh bio-live natural yoghurt by The Village Dairy, we use locally sourced British beetroot, British sustainably sourced fish from Smoke & Wye. We source top quality extra
virgin rapeseed oil for our houmous dips from Lincolnshire farmers, Ownsworth, which is grown and pressed on site. A tasty product alongside a strong brand with honest values is surely something that a customer is looking for if they care what they are eating.
We love how you have expanded your range into other products such as Pate, however is there any further surprises to come from The Dip Society? l The pate launch has been incredibly successful. Our pates are healthier yet still as flavoursome as competitors as we have cut out cream cheeses and butters from our recipes and instead use a high content of sustainably sourced fish,
alongside The Village dairy biolive natural yoghurt. Therefore the product is lighter and lower in fat. Come April, we have some new very exciting products on offer. We have an avocado houmous which is smooth and creamy and a firm favourite in the office and an all natural, gluten free Taramasalata. We are also launching x2 convenience products – a Dip On the Go concept and then mini stacker pots. The Dip On the Go is a beautifully branded box consisting of a 60g mini pot of dip and a pack of Nairn’s super seeded crackers. – which we are really excited about! Looking ahead to 2018, we have lots of ideas around the dipping, sharing, snacking and entertaining arena so watch this space…
WHAT’S COMING UP? IN OUR NEXT ISSUE, WE ARE VERY EXCITED TO BE REVIEWING TWO NEW PRODUCTS FROM THE DIP SOCIETY – AN AVOCADO HOUMOUS, AND THE NEW GLUTEN FREE TARAMASALATA. MAKE SURE YOU KEEP A LOOK OUT FOR THIS! (PRODUCTS AVAILABLE TO BUY IN APRIL). The Delicatessen Magazine 43
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