COMMUNITY
BUS I NES S
EDUCATION
NEW PALTZ
REGIONAL
CHAMBER OF
COMMERCE
TOURISM
REGIONAL
REPORT
WINTER 2011
A QUARTERLY BUSINESS NEWS MAGAZINE OF THE NEW PALTZ REGIONAL CHAMBER OF COMMERCE
BRIDGING THE GAP Understanding the Multigenerational World By Kelley Granger
T
raditionally, workplace diversity has been measured by the number of different races in an organization. While this might still be the most noticeable indicator of a varied company, a more subtle one may bring the most important implications to the plate—multigenerational diversity. The era in which we grew up shapes our psyche, our behavior, and our outlook in our work life and beyond. Understanding the varying drivers behind different generations thoughts and actions can help set an organization’s management goals, and can also better inform interactions with clients, vendors, and target demographics. Continued on p. 12
IN THIS ISSUE
10
Crisis Communication
22
A Strong Foundation
24
Member Profiles:
Crisis is inevitable, for large and small businesses. Tips for resolving emergencies.
The Chamber’s scholarship program aids both traditional and nontraditional students.
Charmed Places, NYLA Photography, Emerson Resort & Spa, New Paltz Travel Center
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