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Who Voted in November 2010? Impact of the Equality Alliance Civic Engagement Program The Equality Alliance conducted a five-week Civic Engagement Program (CEP) leading up to the November 2010 election. Focusing on new and occasional voters, especially voters of color, in the Mid-City and Southeast neighborhoods of San Diego, our team of twenty canvassers contacted more than thirteen thousand (13,000) voters over the phone and at the door. Using peer-to-peer engagement (neighbor-to-neighbor outreach) we were able to significantly increase the turnout of these unlikely voters.

Turnout by Ethnicity

Turnout by Age 85% 88%

65+ 55-64

69% 73%

45-54

51%

African American

79% 82%

71% 50%

Latino

60%

57% 64%

35-44

44% 52%

25-34

34% 37%

18-24 0%

20%

54%

Asian

64% 0%

40%

Countywide

60%

80%

100%

20% Countywide

40%

60%

EA Contacts

EA Contacts

Turnout by Voter Type

Immigrant Turnout 80% 80% 60%

66%

72%

60% 56%

66%

57% 40%

40%

20%

20%

0%

0%

60%

13% 15% Foreign Born Countywide

U.S. Born EA Contacts

Occ/New Voters Countywide

Never Voters EA Contacts

Prepared by Christopher R. Wilson, Civic Engagement Director, chris@equalitysandiego.org. Equality Alliance of San Diego County, www.equalitysandiego.org.

80%

Target San Diego: Who Voted In November 2010  

A brief update of the results from the Nov 2010 Equality Alliance Civic Engagement Program.