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Basic SEO Tutorial


SEO Content • SEO Overview • SEO Technique • SEO Tactics and Methods • Types of SEO • On Page Optimization • Off Page Optimization

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SEO Overview • SEO means Search Engine Optimization. • SEO is used for optimizing the website to improve the search engine ranking.

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SEO Overview • Build a responsive website to get rank in Google search results. • Build the number of visit from the google Search Result. • Improve the search ranking of website with understanding of how search algorithms work.

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How Search Engine Work? Search Engine involves many activities to provide quality search results. That are, Crawling - It is a kind of software called Crawler or Spider. It read the all the information from the webpage in the website. Indexing - This process is index your web page and its linked pages in search engine results. Relevancy - This algorithm calculate the relevancy of website pages in its index to the search string. Retrieving Resuls - This step is get result your web page for relevant search query.

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SEO Tactics and Methods In SEO two kind of methods is available to promote website. That are, Black Hat SEO - In search engine optimization (SEO) terminology, black hat SEO refers to the use of aggressive SEO strategies, techniques and tactics that focus only on search engines and not a human audience, and usually does not obey search engines guidelines. White Hat SEO - White hat SEO is the opposite of Black Hat SEO. Generally, white hat SEO refers to any practice that improves your search rankings on a search engine results page (SERP) while maintaining the integrity of your website and staying within the search engines' terms of service. https://goo.gl/PiyZS2


SEO Types Two Types of SEO is available to improve the online presense of your website. That are On Page Optimization - On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. Off Page Optimization - Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page (SERPs). Many people associate off-page SEO with link building but it is not only that.

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On Page Optimization Factors Several important on-page factor are there, • • • • • • • • •

Analyse the complete Website Title Meta Description and Keyword Image alt Sitemap updation Robots.Txt H1 and H2 tag SEO friendly URL Content of the Page

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Off Page Optimization Factors Several important Off-page Strategies are there, • • • • • • • • •

Socail Bookmarking Content Marketing Forum Posting Blog Creation Article Submission Image Submission Document Sharing Guest Blogging Question and Answer Sites and More

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Thank you SLA - SEO Training in Chennai No, 10 PT Rajan Salai, KK Nagar, Chennai - 78 Call at: +91 86087 00340 Visit : www.slajobs.com

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SEO Tutorial - Best SEO Training in Chennai  

Are you interested to learn What is SEO? This tutorial is to learn basics of SEO (Search Engine Optimization). If you wish to learn the comp...

SEO Tutorial - Best SEO Training in Chennai  

Are you interested to learn What is SEO? This tutorial is to learn basics of SEO (Search Engine Optimization). If you wish to learn the comp...

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