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My First Chicco, childrenswear 0-24 months,

The story

and My Chicco, childrenswear 1-8 years, are available in the finest specialize stores and in all Chicco shops.

of a letter

Find your nearest store

09009184000000

at www.chicco.com

that wanted to be the first.

My First Chicco. My Chicco. Artsana S.p.A. Via Saldarini Catelli, 1 - 22070 Grandate (Co) - Italia. T. (+39) 031 382 111 - F. (+39) 031 382 400

wherever there’s a baby

Childrenswear 0 - 24 months.

Childrenswear 1 - 8 years.


Once upon a time there was a letter whose legs were so long that nobody could catch her, she was so strong.

Cardigan - Cod. 36277 T-shirt - Cod. 53798 Trousers - Cod. 55405 Shoes - Cod. 58983


She was called A and she ran and ran until she nearly burst: she just knew she wanted to be f irst.

Cardigan - Cod. 36389 Polo - Cod. 63993 Trousers - Cod. 55407

And even C soon noticed Ormai lo sapeva: that A voleva arrivare lĂ  davanti. was always at the top.

Blouse with trousers - Cod. 72448 Bodysuit - Cod. 14449


Babysuit - Cod. 23746

Babysuit - Cod. 23745


Babysuit - Cod. 23736

Babysuit - Cod. 23695

Shirt - Cod. 65986 Trousers - Cod. 55308 Shoes - Cod. 58944


Cardigan - Cod. 36204 Shirt - Cod. 65987 Trousers - Cod. 55310

Hat and scarf set - Cod. 48493 Waist cardigan - Cod. 36292 Skirt - Cod. 34110 Shoes - Cod. 98176


Cardigan - Cod. 36243 Shirt - Cod. 65998 Trousers - Cod. 55345

Dress - Cod. 37413


Coat - Cod. 82095 Shirt - Cod. 54009 Denim - Cod. 55360 Shoes - Cod. 28327

The little ones soon found out that an A was needed to say mama, papa, cat and hat.

Coat - Cod. 82230 Dress - Cod. 37413 Shoes - Cod. 58969


Dress - Cod. 37474 T-shirt - Cod. 53879

Polo - Cod. 63550 Trousers - Cod. 55460

At school, together with the letter B, an A was everywhere, in all the words there were. Pullover - Cod. 64506 Trousers - Cod. 55462


Cardigan - Cod. 36330 Trousers - Cod. 55458

Jacket - Cod. 86131 Cardigan - Cod. 36333 Shirt - Cod. 54036 Trousers - Cod. 55493


An A was in every book with other letters, in every page, in every word, in every sound.

Montgomery coat - Cod. 86140 Shirt - Cod. 54041 Trousers - Cod. 55480

Montgomery coat - Cod. 82243


An A in every sentence, in every word, here, there and everywhere with an I, an E, an O and a U.

So that’s why she was everywhere everyday! To make sure all the letters stay together. Cardigan - Cod. 36335 T-shirt - Cod. 53887 Skirt - Cod. 34125


Jacket - Cod. 84196 T-shirt - Cod. 53886 Trousers - Cod. 55465

Cardigan - Cod. 36339 T-shirt - Cod. 53890

I grandi la sentivano in ogni parola e in tutte le frasi che dicevano a scuola.


Pullover - Cod. 64580 Shirt - Cod. 54044 Trousers - Cod. 55482

Cardigan - Cod. 36326 Dress - Cod. 34124


To tell stories, read and write, you had to quickly learn all letters right.

Cardigan - Cod. 36355 T-shirt - Cod. 53907 Skirt - Cod. 34129

Cardigan - Cod. 36354 T-shirt - Cod. 53905 Trousers - Cod. 55484


Cardigan - Cod. 36367 T-shirt - Cod. 53919 Trousers - Cod. 55497

Jacket - Cod. 86151 Shirt - Cod. 54047 Trousers - Cod. 55501

Jacket - Cod. 86169 Cardigan - Cod. 36365 Trousers - Cod. 55499 Polo - Cod. 33003


Jacket - Cod. 86160 Pullover - Cod. 64575 Trousers - Cod. 55523

Cardigan - Cod. 36377 Shirt - Cod. 54050 Trousers - Cod. 55509


Coat - Cod. 86125 Trousers - Cod. 55450

Jacket - Cod. 86148 Vest - Cod. 36362 Trousers - Cod. 55491


Jacket - Cod. 86162 Shirt - Cod. 54046 Trousers - Cod. 55498


Cardigan - Cod. 36402 Trousers - Cod. 55524

Cardigan - Cod. 36368 T-shirt - Cod. 53952 Skirt - Cod. 34134


Cardigan - Cod. 36320 Shirt - Cod. 67049 Shorts - Cod. 52125

Dress - Cod. 37486


One evening they discovered all the letters clearly: it looked difficult but it wasn’t really!

Dress - Cod. 37481

Dress - Cod. 37489

Cardigan - Cod. 36378 Trousers - Cod. 55501


They learnt the most beautiful thing ever: in every book there’s a little bit of magic, forever.

Dress - Cod. 37467 Waist cardigan - Cod. 36397

Cardigan - Cod. 36361 Polo - Cod. 33016 Trousers - Cod. 55490


And with each story heard a new adventure can be shared.

The quality of its fabrics plus a creative and innovative range is what differentiates Chicco from the competition. Before reaching our stores, each piece of clothing is controlled and tested in compliance with current standards and regulations. Comfortable, practical and hard-wearing, Chicco clothes are for growing children who are always on the move. The Chicco collection comes in bright colours, prints, patterns and trendy styles which children love to wear.

Polo - Cod. 33002 Trousers - Cod. 55491 Socks - Cod. 41031


Chicco Fashion Fall-Winter 2012 ENG