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A stylist is a creative position who usually collaborates with the clients, photographer, art director, makeup artist to come up with f the visual concept of the project. It’s their job to make the people and also the clothing and accessories look their very best in the shot.


Stylists work with fashion editorials including magazines, shopping websites, newspapers etc. They also take responsibility Editorial for fashion shows and Is a more unique choice of catwalks and must have styling which expressed art the initiative to create through images. Editorial styling often illustrates a flair successful pieces of art. for creativity and a natural instinct to produce a symbolic shoot.

Commercial Detail is key in commercial styling as you need to focus on that exact product so the customer does not get confused with other branding.

Personal One to one styling with a customer that is mostly in high street shops such as Topshop and Harvey Nichols, but also can incorporate celebrities, royals and wealthy individuals


Brana Wolf B

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Apple Body Shape

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Rectangle body shape

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Pear body shape

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Hourglass body

shape

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Face shapes

A rectangular face shape is more suited to hairstyles that are swept back, this is to show of the jaw line and cheek bone structure whilst also defining the jaw with a bit of contour. The love heart face shape flaunts the killer cheekbones as the chin is less rounded. To make sure you get the full benefit lots of layers is flattering on a heartshaped face because it frames the face and makes the face appear a little more oval If you have a triangle shaped face, you should try a swept over long fringe, It will put some emphasis on the top portion of your face by taking attention off your jaw Bangs, If you have a average sized forehead or a larger forehead, go for it. Just make sure there are longer pieces on the side


This look is classy and sophisticated which ties in with kloss’s image.


A comfy yet stylish look which still keeps that important elegance.


This outfit is an elegant and floral look as the ring and dress details go well together


Consumer groups

Some Fashion Leaders create new fashion as they are confident of their taste and are least concern about approval form others. They constantly hunt for new styles, fabrics and way to accessorize their clothes. They may impetus to a certain styles by discovering and wearing it.

Savvy marketers and retailers know that customer clothing preferences vary in different regions or geographical areas. One determining factor is weather. People living in warmer climates wear shorts and swimwear for longer periods, for example. Clothing trends may also vary by geographic region

Young professionals are individuals working in fashion careers that are considered white collar in nature and who are within a specified age bracket. They have a passion for the latest trend.


On a budget

Under ÂŁ50 per clothing piece


Innotive shopper


Affluent


STREET STYLE All photos from Pinterest

Fish net socks paired with sandal heels to add that extra detail

Oversized coats and jackets are the perfect addition to an outfit as it can create a unique look.


WGSN TREND ONE S/S17 Midnight Glam

The patterns should be bold, bright and vibrant and using exaggerating materials

This trend has a glitz and glam outlook with a disco tone to set the mood. The metallic abstract is worn for maximum impact for that eye-catching appeal.


WGSN TREND TWO S/S17 BOHO NOMAD

This trend focuses on mid tones such as olive maroon, navy. Brown and Bursts of vibrant orange and yellows. This trend is all about worldly prints and patterns focusing on tie dye and exquisite embroidery


WGSN TREND THREE S/S 17 SUMMER SURF

This trend takes inspiration from the sunny beach with high intensity colour with dramatic neon's, pinks, blues oranges and purples. 1980s swimwear graphics give that tongue and cheek youthful edge.


BOHO NOMAD


Hair and makeup


PERSONAL STYLIST ASSIGNMENT / CALL SHEET DATE: 16/12.16 TIME: 3.30pm SHOOT/JOB: LOCATION: The City of Liverpool College, Arts Centre CREATIVE TEAM DETAILS: PHOTOGRAPHER: Charlotte Bridge

MAKE UP: Charlotte Bridge HAIR STYLIST: Charlotte Bridge WARDROBE STYLIST: Charlotte Bridge MODEL(S): Sophie Gower PRIMARY CONTACT: ANY SPECIAL INSTRUCTIONS: Use props such as hoola hoop and straw bed


Raw unedited Photoshoot Images


Edited images


Styling (charlotte)