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CHARLÈNE LECUYER 644 963 967

Digital Strategist

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charlene.lecuyer@gmail.com

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Barcelona, Spain

EXPERIENCES

EDUCATION

DIGITAL MARKETING MANAGER

ISCPA PARIS

EMDL, February 2016 to now (Barcelona) Project Management (new online store launch), E-commerce, Content Management, Event promotion, Email Marketing, Social Media Management, Community Management, PPC, SEO, Analytics, Monitoring & Reporting, Graphic design.

September 2013 to September 2014 (Paris) Master's degree in 'Project direction in Communication, specialized in Media, Creative and Digital Strategies'.

FREELANCE DIGITAL MARKETER

September 2013 to September 2014 (Paris) Master's degree in 'Strategic information management'. Master thesis: 'Generate ROI with your online branded magazine!'

FOM | Freelance Online Marketing, 2015-2016 Providing Online Marketing services as a freelancer.

REGIONAL ONLINE MARKETER

ESL Education, May to November 2015 (Barcelona) Community Management, Social Media Optimization, Content creation & curation, PR, Blogger relations, Outreach campaigns, SEO, Email Marketing, Analytics, Monitoring & Reporting.

DIGITAL MARKETING SPECIALIST

SCIENCES PO AIX

UNIVERSITAT DE BARCELONA

February 2013 to August 2013 (Barcelona) Master's degree in 'Psicología del Trabajo, de las Organizaciones y de los Recursos Humanos' (Erasmus Programme).

Nautal, August 2014 to March 2015 (Barcelona) SEO, Social Media Management, Email Marketing, Content Marketing, Analytics, PR, PPC, Graphic design, Business development, Sales.

PARIS DESCARTES UNIVERSITY

Naskeo Environnement, September 2013 to August 2014 (Paris) CMS implementation supervision, Project Management (new website), Creative direction, Graphic design, PR, PPC, SEO, Email Marketing, Content Marketing, Analytics, Social Media management.

UNIVERSITY OF AMSTERDAM

MARKETING COMMUNICATIONS MANAGER

SKILLS

DIGITAL MARKETING STRATEGY

SMM & SMO

FRENCH

CONTENT MARKETING

ANALYTICS

ENGLISH

CONTENT CREATION & CURATION DIGITAL PR

SPANISH

MONITORING & REPORTING

CATALAN

SEO & SEA

September 2008 to February 2013 (Barcelona) Master's degree in ‘Work, Organizational and Personnel Psychology’ & Bachelor’s degree in ‘Social and Human Sciences, Psychology’. February 2012 to June 2012 (Barcelona) Bachelor’s degree in ‘Social and Human Sciences, Psychology’ (Erasmus Programme).

TOOLS

Percolate, Hootsuite, Buffer, Eventbrite, BuzzStream, Disqus, Shortstack, Typeform, SurveyMonkey, HubSpot, WordPress, Joomla, Drupal, MailChimp, Mailpro, Google Analytics, Google Trends, Google AdWords, Bing Ads, Epom Ad Server, Google Search Console, SEMrush, MOZ, Canva, Photoshop, InDesign, Illustrator, Dreamweaver, Atom, Prezi, Asana, Trello, Basecamp, Podio, Google Apps, Strikingly, Cyberduck.


CV Charlène Lecuyer