Page 1


Take control of your business and your career at THE WORLD’S ONLY international trade-only event for the scuba diving industry.

Reserve your booth today! Call: +1.703.683.8500 | Email:


delivers t

Dive retailers from all around the world attend DEMA Show — that’s a global buying audience looking to buy your latest innovative products, exciting destinations and new technologies.

95 countries 50 U.S. states 6 U.S. territories 98% of attendees visit the exhibit floor 97% of attendees are involved in their company’s purchasing decision

DEMA Show delivers the most highly qualified audience of diving, water sports and travel professionals. Act today to be a part of the only trade-only event dedicated to the business of diving.

EXHIBIT AT DEMA SHOW 2013! Contact your DEMA Show representative to discuss how you can be a part of DEMA Show 2013 at +1.703.683.8500 or Exhibit Space Fee: $17.55 per net square foot for DEMA Members $22.30 per net square foot for non-members

Become a DEMA Member and realize instant savings on your exhibit space at DEMA Show 2013! Contact DEMA today at +1.858.616.6408 OR +1.800.862.DIVE or visit DEMA online at



When you exhibit at DEMA Show, you get more than just floor space. Take advantage of these opportunities to gain additional exposure for your company and products. EXHIBITOR SPONSORED


Unlike other trade shows, DEMA Show offers the added benefit of conducting informational seminars for attendees on your products and services in a formal educational setting. Use your seminar space for technical presentations, trainings and in-depth sales demonstrations. Discover your room and claim your timeslot today!



According to the Center for Exhibition Research (CEIR), you can increase the number of visitors to your booth by as much as 50% through sponsorship promotions. DEMA Show makes it easy by offering sponsorships for exhibitors of all sizes and budgets. Don’t wait, some sponsorships are exclusive, so when they’re gone, they’re gone. For sponsorship opportunities, contact your DEMA sales representative at +1.703.683.8500 or

For information on reserving an exhibitor sponsored seminar room, contact Gretchen Wendorf at +1.703.647.2626 or



Gain exposure before, during and after the show by featuring your product in our New Product Showcase. 63% of attendees come to DEMA Show to evaluate and demo new products — call today to have your new product featured. For information about our New Product Showcase, contact Erin Lyons at +1.703.706.8254 or

NEW! TECHNICAL DIVING Resource Center Display and showcase your technical diving products, programs or services in a special area right on the show floor. This new destination will increase visibility of the technical niche, attract attendees to the show, and capitalize on the desire of attendees to see and touch innovative products and services as part of their DEMA Show experience. Ask your sales representative about this exciting new opportunity.

THE PREMIER STOPOVER in your JOURNEY TO SUCCESS Dive professionals know that DEMA Show is the only one-stop marketplace offering industry-specific education to help their business succeed. There is no other event in the world that brings together the entire industry in one place like DEMA Show — it is clearly the place you need to be in 2013 to reach your revenue goals.

The show floor features an extraordinary range of products and services: Accessories Air & Gas Testing Air Station Equipment/Supplies Apparel/Footwear Back Packs, Harnesses, etc. Bags & Carrying Devices Boats, Inflatables & Marine Supplies Books & Periodicals Business-to-Business Services Certifying/Training Agencies Computers/Diving Software Cylinders & Valves Dive Boat (Live Aboards) Dive Boat Excursions (Day Trip) Educational Products Environmental Organizations Fine Art

Fins Flotation & Buoyancy Devices Gifts, Jewelry & Novelties Instruments & Gauges Knives Masks & Goggles Merchandising & Point-of-Purchase Displays Metal Detectors Mooring Buoys, Materials & Equipment Navigation Systems Paddlesports Equipment Photographic Equipment Rebreathers Regulators/Breathing Apparatus Retailing Aides Safety & Rescue Products

Snorkels Spearguns Suits (Wet, Dry Thermal Exposure) Sunglasses/Suncare Products Swimwear Travel Destinations Travel Planning T-Shirts Underwater Communications Underwater Lights Underwater Vehicles Video Equipment Watches/Accessories Watersports (Non-Diving) Equipment Weight Systems & Weights

Does your company fit into one of these categories? If so, call today – booths are selling fast!

Reserve your booth today! Call: +1.703.683.8500 | Email:

DEMA Show 2013 Exhibitor Prospectus  

Exhibiting at DEMA Show 2013 may be the best decision you make for your company this year. In four days you can meet face-to-face with thous...