WHERE SUSTAINABILITY AND MUS C
For the past five years, Martin Guitar has partnered with REVERB (reverb.org), an environmental organization whose mission is to “green” live music and expand environmentalism in the music industry. With Martin being rooted in the music world with a deep commitment to protecting the environment, their union lives exactly where environmentalism and music intersect. The two offer each other a helping hand in making music more sustainable— whether in the live concert scene or in the guitar market.
BY K AT E KO E N I G
28 | MARTIN + REVERB