CCNB Newsletter No 68

Page 32

The Power of Advertising The owners of a bike shop in the historic town of Altlandsberg, Germany have obtained an effective and cheap way of advertising their business by hanging 120 bicycles on the main façade of the building.

Bike shop façade in Altlandsberg, Germany

Question? What initially would an intelligent cyclist’s thought be on studying the following list of operas by Verdi? Tosca (Puccini!) Aida (V) Nabucco (V) Don Carlos (V) Ernani (V) Macbeth (Shakespeare!) Seen in The Resourceful Day, the final Inspector Morse novel by Colin Dexter (page 373).

Health Warning One hour of cycling is expected to increase your life by one hour. 32

ccnb February 2014


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