the hr guide A prActicAl ApproAch to humAn resources in GreAt BritAin puBlisheD BY the French chAmBer oF GreAt BritAin
French Chamber Publications
media pack 2016
The most efficient way to target Anglo-French business and political leaders
who we are
the french chamber at a glance what we do • We provide a platform to exchange and network with decision makers
• We help our members grow their businesses through networking opportunities and sharing experience and expertise
• We promote our 600 members’ interests to key decision makers
• We support the development of economic and commercial relations between France and the UK
ANNUAL GALA DINNER
SUMMER CHAMPAGNE RECEPTION
sAY CHEESE AND WINE
our publications and digital tools We have a wide variety of publications and digital tools, and competitive advertising rates.* •
The FRANCO BRITISH TRADE DIRECTORY
Event programmes and calendars
New members: Benefit from 30% discount on all advertisements for the first 3 months
All members: Special rates apply when booking multiple advertising spaces *All advertising rates listed are exclusive of VAT
PrinT media info MAgazine The only anglo-french business magazine in the uk
QUICK FACTS > Published since 1979 > Rich, professional content from high profile & expert contributors > A readership of over 20,000 decision makers per issue > 15,000 views online per issue on average > Online access on www.frenchchamber.co.uk/publications/info-magazine DISTRIBUTION AND TARGET AUDIENCE > 600 member companies and their 3,000 representatives > The business lounges of Air France (London, Manchester & Paris), Eurostar (Paris & London) as well as Eurotunnel Flexiplus passengers
> French and British decision makers and opinion leaders
Direct distribution to members and other key decision makers
strategic positions for business travellers (eurostar (Paris & london), air France (london, manchester and Paris) eurotunnel Flexiplus passengers
others (events, new member welcome packs, Displayed at the chamber etc)
Display points (hotels, business schools, institut Franรงais, consulat)
Breakdown of the direct distribution to members and other key decision makers
members of the French chamber (chairman, ceos & other senior representatives from blue-chip companies, smes, entrepreneurs & start-ups)
Key decision makers: government ministries in the uK and France, cac 0 companies, Ftse 100 companies, mayors of big cities, science parks,French press correspondents in the uK, top French schools and universitites, regional business clusters, foreign chambers of commerce in the uK, regional chambers of commerce and industry.
Some of our advertisers in 2016
Chanel double page spread
VIP EXPERIE N C E S JANUARY – MARCH 2016
Immerse yourself in the enchanting world of Amaluna with a VIP hospitality experience at the world-famous Royal Albert Hall
BOOKING NOW OPEN firstname.lastname@example.org royalalberthall.com
ESCP- half-page ad
Royal Albert Hall
has been a proud advertiser in INFO magazine for a number of years. As the only Franco-British business publication in the UK, this provides a great means to spread awareness of our vehicles to a relevant audience alongside great editorial content and Franco-British news updates.’ Colette Casey, Manager, Brand Communications, Renault UK
info MAgazine advertORIALs British or French regions can use a combination of an advertisement, text and visuals to promote their assets and attract potential investments, tourists, students, etc. Companies whose products or services require a detailed explanation, more than a simple advertisement can provide, can benefit from an advertorial to enhance brand recognition.
FORMAT > 2 to 4 pages including a full page ad > Page design and layout of text and images done on a complimentary basis > Final PDF sent for approval Images are non-contractual ©Istock, DR
ust two short hours from Paris by train and 45 minutes from the Atlantic Ocean, Nantes could pass for a small Palo
Alto. Dubbed the fastest-growing city in France, Nantes is
moved to Nantes to take advantage of the thriving economy and
workforce by 2020.
cultural creativity and environmental sustainability, investing
Between 2009 and 2012, the number of jobs created in the
in ‘soft’ transit options, a completely pedestrian city centre and
tech sector surged by 21% in Nantes, ahead of Lyon, which has
vast green spaces. It’s no wonder that Nantes was named Green Capital of Europe 2013. When it comes to culture and the arts,
famous throughout France and beyond.
Accessible business ﬂights at an affordable price... This is the challenge LE JET has
twice the population. More than 20,000 experts now work in digital tech in this metropolitan area of 600,000 inhabitants.
the area boasts countless original artistic creations designed in the spirit of Jules Verne, such as the Machines de l’Ile, which is
develop their IT services. Ten years on, the results are exceeding their expectations. Accenture moved to Nantes in 2005 with 50 employees; today it has a staff of 500 and expects to double its
growth? The mid-sized metropolitan area strongly promotes
national IT consulting firms like Accenture and Capgemini
experiencing an influx of new inhabitants (it is projected to have 100,000 new residents by 2030). What is behind this strong
Lengow And iAdvize: stArt-ups experiencing hypergrowth Nantes is fertile ground for start-ups, nurtured by an
risen to with the simple idea of enabling businesses to book one seat on a private jet.
entrepreneurial spirit and a strong network of institutional and economic stakeholders. France’s second Cantine Numérique co-
the fActory of the future is in nAntes
business air travel. CONCEPTION :
Nantes has a goal of creating 10,000 new jobs in the tech sector and helping develop 10 Tech Champions in 10 years. I
In the early 2000s, the sector got a further boost when
friends to share the ﬂight and some of the costs. Thus the decision-maker at the head of Synergies Capital Group came
model ideally suited to
(STX) and marine renewable energy (General Electric), the ‘Factory of the Future’ is being invented in Nantes. After earning the ‘FrenchTech’ accreditation in November 2014,
centres in Nantes. The University of Nantes and the Grandes Ecoles, with 6,000 new graduates per year, provided them with a large pool of top engineering skills.
AN EFFICIENT CONCEPT, GENUINE BENEFITS • Save time, manage tiredness and stress thanks to an exceptional and exclusive service • Check in at the airport only 10 minutes before take-oﬀ
democratising business air
• Use LE JET’s ‘door-to-door’ chauﬀeured car service
shares – discover how LE JET meets all these objectives.
Total time «business to business»: 70 mins
a successful business – sharing, cost optimisation and organisational ﬂexibility – to the concept of a shared private jet.
Optimising costs and time, travel, using ﬂexible booking systems, promoting private jet
Key figures • 20,861 digital jobs • 1,683 businesses • 393 new start-up businesses • +62% tech jobs
(full trains, car journey impossible given the time constraints), he asked for a quote for booking a private jet. As the rental requires a full ﬂight, the price was exorbitant (over €7,000). So he invited a few company director
up with the idea for LE JET, transposing elements that are essential for
tech businesses. Through aeronautics (Airbus), shipbuilding
in Nantes? In the 1990s, a number of government agencies and major regional financial institutions decided to base their IT R&D
revealed that they are a daily issue for many of them. One day, faced with an airline strike that would have prevented him from going to an
private ﬂights empty and
it is a resource-sharing
And tomorrow? The powerful industrial sector in Nantes will
What else is driving the tremendous surge in tech job creation
hristophe Ducluzeau, founder of LE JET, has asked himself these questions many times and his discussions with other businessmen
With currently over half of business travellers suffering recurrent transport problems,
continue to inspire and open up new opportunities for digital Accenture: +1000% in 10 yeArs!
important meeting in Nice, and after exhausting all possible alternatives
e-commerce, are experiencing hyper-growth (annual revenue growth rate of 100%). They have just raised nearly €25 million and are expanding internationally.
• How can you save time in business travel? • How can you make organising business trips easier?
a social phenomenon that corporate strategies and
The success of local start-ups also helps build Nantes’ reputation as a tech sector powerhouse. Barely five years after opening, Lengow and iAdvize, two start-ups specialising in
London - Paris by private jet
• Have you ever been stuck at an airport or station because of a strike? • How can you guarantee a passenger that his ﬂight will actually take oﬀ ? • How can you avoid delays?
Collaborative economics is is dramatically changing
working hub recently opened its doors in Nantes. The Cantine is in charge of promoting the digital tech sector, providing services and organising major events like Web2day, the second largest digital event in France.
The fastest way to travel
A SIMPLE IDEA STEMMING FROM PRAGMATIC OBSERVATIONS
• Depart and arrive as close as possible to the destination (proximity of airﬁelds)
According to Axelle Lemaire, Secretary of State for Digital Affairs, ‘Nantes was the revelation of FrenchTech.’ Job creation in the tech sector there grew by 21% in three years, thanks to centres of excellence, a creative ecosystem and strong local networks.
highest growth in digital jobs
• Enjoy the privacy and tranquility of a private ﬂight • Choose from additional ‘business to business’ services with set-price chauﬀeured car service
between 2000 and 2010 • 3,000 students in IT • 450 expert researchers • 500 events per year
set up your business in nantes saint-nazaire
S TA R T I N G O N 2 3 N O V E M B E R w w w. l e - j e t . f r
tel : + 33 (0)2 40 35 55 45 • email@example.com info
L O N D O N – PA R I S
- november / december 2015 - 59
Book your seat
10/27/2015 10:20:17 AM
Le Jet - Company advertorial
Nantes - Regional Feature
cities regions &
regions & cities
THINK ARTOIS !
use of eco-friendly resources (bio- Not to climatic design, be miss reg use of eco-materials, ion optimised use ed! s & of storm water, cit hygrothermal and ies visual comfort for its occupants, indoor air quality, etc.) It was built as part of the European firms. program Interreg 9,000 is the IVB REGAIN (for over ism reducing the ents , greenhouse effect below repres ’s dynam through alternative alone the region described agrir industrial estate of , which rgy, cluste management es sector indication titive in north western cs, plastu as well as servic Europe). in logisti below), , a compe er strong s and Team² excellence Anoth centre s (see 1 nce of usines , research s of existe A great place centre and eco-b tories to live uction and five s, labora Contrary to constr e centre ² the clichés commonly food, is associated with s: Team Business parks ss servic the Nord-Pas de Team² Artoi busine centres. 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cit s &
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: Altimage, Fotolia,
Cituation et Ensemble
52 - info
- novemb er /
er - 55
CCI Artois - Regional Feature
The organisation should provide: • A full page colour advertisement • A text of 700-1,250 words maximum • Key facts and a selection of 4-10 high resolution images • Testimonials from companies/individuals who have benefited from the organisation’s services or regional assets The Chamber reserves the right to make amendments and corrections to the text provided to ensure it complies with the high standards of the Chamber’s own editorial
info Magazine size specifications and rates Publication Dates & Themes Issue
What does Brexit mean for business?
Marketing in the millennium
RATES PER Issue
FULL COLOUR ONLY Resolution: 300dpi Double page spread
Standard Positions Double page spread
H 279.18 mm x W 394.8 mm
Outside Back Cover
Inside Front Cover
Inside Back Cover
Full quarter page
H 139.59 mm x W 98.7 mm
Full page H 279.18 mm x W 197.4 mm
Special positions Half page
Facing Inside Front Cover Facing contents page Advertorial of 2 or 4 pages
H 139.59 mm x W 197.4 mm
£2,500 or £4,000
*Please enquire for double page spread occupying a special position
franco-british trade directory A key reference tool
Published annually and eagerly anticipated, the Franco-British Trade Directory allows Chamber members to reach customers, find clients, partners or suppliers and access the broader Anglo-French business community. It also contains contact information for official French services, from French Embassy contacts to French press correspondents in the UK. This Directory is a key reference tool for all those looking to develop their business networks in Great Britain or France, facilitating a thorough understanding of the economic, political, administrative, French School and media structures in the UK and France.
> Yearly edition > 2,000 copies > Distribution: - Decision makers - French official services in UK - Local authorities - Government officials
‘VINCI Construction Grands Projets British Isles are happy to have participated with advertisements in INFO magazine and the FrancoBritish Trade Directory for a number of years. Both publications offer a great way to build and maintain our presence throughout the Chamber’s member base and the Franco-British business community at large.’ Clarence Michel, Senior Marketing and Communications Manager, VINCI Construction Grands Projets British Isles
franco-british trade directory size specifications & rates
cover Inside Front Cover
inside Back Cover
outside Back Cover
A5 with 3mm bleed
Inside Pages 1st page facing Inside Front Cover
2nd page (Left Hand Page)
Page facing your companyâ€™s profile
Page opposite Cardboard Dividers
A5 with 3mm bleed
(Patron, Corporate, Active) Page opposite Index
H 105mm x L 148mm
Cardboard Dividers (2 spaces available for each cardboard divider) Reverse side of Patron Page
Reverse side of Corporate Page
Reverse side of Active Page
Reverse side of Index Page
A5 with 3mm bleed
Some of our advertisers in 2016 AXA CORPORATE RAUL 148X210
Supporting businesses and their people all over the world.
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4 0/3425$4*0/2"/%320+&437&&/(*/&&230-54*0/34)"4"2&/040/-8'*/"/$*"--8 $0.1&4*4*66"-30702,*/"7"84)"4*33534"*/"#-&'024)&1-"/&4 534"*/"#*-*48(0&3#&80/%4)&$"2&7&4",&*/1204&$4*/(0521&01-&"/%052&/6*20/.&/4 43"-30"$0..*4.&/4400''&2/&730-54*0/340052$-*&/43"/%34",&)0-%&23
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)&3& "7"2%3 2&'-&$4 4)& $02& 6"-5&3 0' 4)& (2051 "/% 7& "2& 1205% "4 0/3425$4*0/2"/%320+&434)"44)&&&5//&-120+&$4)".&3!"4&27"3"7"2%&% 4)&2"/%2*9&*/4)&2&-"/%
We have over 160,000 people working to support and protect 103 million customers in 59 countries across the world.
Thatâ€™s why we have been ranked the #1 Global Insurance Brand by Interbrand for 7 years in a row.
FOR ALL ENQUIRIES PLEASE TELEPHONE 020 7499 0005
Banque Transatlantique bookmark
Chanel double page spread Job No: 50667-10
Publication: Franco British Trade Directory (UK)
Ins Date: 01.01.16
Proof no: 1
Tel: 020 7291 4700
8/4/2014 12:27:31 PM
OUR event calendarS and programmes
Advertise in our printed Calendar Throughout the year, we distibute a printed Calendar of Events to all current, potential, and new members, at events as well as through information packs. These offer the option of including a banner at the top of the page. With our range of events stretching from small networking opportunities to large dinners and the diverse nature of our members, this reaches an extensive audience.
FORTHCOMING EVENTS 2015
RENDEZ-VOUS CHEZ AUBAINE At Aubaine
18.00-20.00 Cost: £20+VAT per person
CIRQUE DU SOLEIL At The Royal Albert Hall
19.00-22.45 Open to patron members and their spouses ( main representatives only)
AMBASSADOR’S BRIEF At The French Residence
18.00-19.30 Open to Patron & Corportate members (main representatives only)
CROSS CULTURAL QUIZ EVENING At PwC
19.00-22.30 During the course of which the Intercultural Trophy, sponsored by Axa, will be announced.
RENDEZ-VOUS CHEZ L’ATELIER DES CHEFS At l’Atelier des Chefs
18.00-20.00 Cost: £20+VAT per person
PRESENTATION OF THE NEW DEVELOPMENT OF BATTERSEA POWER STATION At Battersea Power Station
08.30-10.00 Open to Patron & Corportate members (main representatives only)
£1,800+VAT for a yearly banner
£1,000+VAT for a 6 month banner
BREAKFAST WITH TOM MEGGLE At Bulgari Hotel
08.00-10.00 Guest speaker: Tom Meggle, Managing Director UK, Ireland & South Africa of Louis Vuitton Cost: £30+VAT per person; £50+VAT special price for two
PCUBED RUGBY LEAGUE VARSITY MATCH - OXFORD V CAMBRIDGE At the Honourable Artillery Company
12.00-17.00 Open to Patron & Corporate members (Main Representatives only)
ADvertise in our event programmes For some of the larger Chamber events, programmes are produced in order to highlight the speaker(s), the schedule, topics to be discussed, etc. Advertising in these publications will associate your business with the prestige of these events (Annual Conference, Franco-British Business Awards, Franco-British Business Forum, etc).
In partnership with
small meets big
TheFrancoBritishDigitalConference2015.co.uk Main Sponsors
Outside back Cover
inside front Cover
Thursday 12 November 2015, 8.30am - 5pm One Great George Street, London SW1P 3AA
A4 with 3mm bleed
Business guides Order online at www.frenchchamber.co.uk
The Chamber’s publications provide members with useful and practical information on issues such as employment, law, management, etc. These guides are sold to our member companies and are available for purchase on our website.
Light At the end of the tunnel Practical reflections on the French and British in business This bilingual guide presents practical advice on business relations and cross-cultural management between the French and the British. 6,000 copies sold!
‘The fascinating bilingual guide is full of shrewd insights into both sides’ codes’ SIMON KUPER, FT WEEKEND
The HR Guide A practical approach to Human Resources in Great Britain This guide provides an overview of HR practices and law in the UK, and is full of valuable testimonials, tips and advice for French companies setting up in the UK or already established.
‘As Proman Recruitment UK is the UK branch of a French company, [the HR Guide] presents a great tool to help us to liaise with our Head Office as it conveys concise details on the UK’s HR landscape helping to facilitate an easy comparison between the two national systems […] ‘Light at the End of the Tunnel’, is excellent and invaluable for both myself and my French management.’ David Harper, Branch Manager, Proman Employment Ltd
Advertising rates (Depending on publication) Inside front cover
Inside back cover
DIGITAL TOOLS OUR NEWSLETTERS TARGETED MARKETING OPPORTUNITIES
With a range of newsletters targeting different groups within our network, strong opening rates and readerships of up to 5,000 per newsletter, promotional banners offer a great means to send a targeted message, as well as promote brand awareness amongst our member base and beyond.
Channel The French Chamber monthly update Sent monthly to all Corporate and Active members No. of contacts: 3,000 Open rate: 23% Click rate: 3%
Patron e-newsletter Selection of specific news for Patron members only Sent bimonthly to all Patron members No. of contacts: 1,000 Open rate: 19% Click rate: 3%
France UK-Express Provides information and essential advice for handling business projects in the UK Sent quarterly to SMEs interested in the UK market No. of contacts: 5,000 Open rate: 18% Click rate: 2%
CALENDAR OF EVENTs A review of all the events coming up Sent 10 times a year to all members No. of contacts: 4,000 Open rate: 18% Click rate: 2%
INFO E-newsletter Selection of articles for the latest issue of INFO Sent bimonthly to all members No. of contacts: 4,000 Open rate: 22% Click rate: 4.40%
M2M NEWSLETTER Exclusive seasonal offers from members to members Sent to all Members 3 times per year No. of contacts: 4,000 Open rate: 20% Click rate: 3.27% JOB LINK Selection of CVs and HR Forum news Sent to members’ HR representatives or MDs No. of contacts: 600 Open rate: 19% Click rate: 3%
rates ADVERTISING BANNER
our website www.frenchchamber.co.uk
Constantly growing in popularity and attracting more than 6,000 unique visitors per month, our website is the ideal platform on which to advertise. With a variety of options available, we can create a bespoke solution to suit your online needs.
The online gateway to Franco-British business
Top banner format 740 x 90 pixels
Side button 120 x 120 pixels
Menu button on internal pages Up to 155 x 155 pixels
Key figures 2015 > 35,000 page views per month on average > 110,000 visitors > 75,000 unique visitors > Most visited sections: events & recruitment > Average session duration: 3min 14sec
‘For Simplement Londres, a button on the Business Support tab of the French Chamber’s website has been the perfect way for us to target those companies looking to set up or expand their business in the UK, directing them straight to our employee relocation solutions.’ Sylvie Froger, Managing Director, Simplement Londres
home page banner - 3 months
banner - 6 months
banner - 12 months
sections: home page, events, recruitment, Membership or about us button - 3 months
button - 6 months
button - 12 months
sections: forums & CLubs, Publications, Business support services, News or shop button - 3 months
button - 6 months
button - 12 months
Sonia Olsen Head of Events t: + 44 (0) 207 092 6641 e: firstname.lastname@example.org
SUZANNE LYCETT Advertising & Sales Coordinator t: + 44 (0) 207 092 6651 e: email@example.com
Published on Apr 20, 2015
One of the Chamber’s mission is to promote business between French and British companies. Informing members on a wide range of Franco-Britis...