PRESIDENT’S MESSAGE Choosing the Right Agent Although technology has dramatically transformed the home buying and selling experience, one aspect of the process remains paramount – choosing the right real estate agent. Buying or selling a home is complicated, so it’s important to select an experienced, trustworthy sales professional who has the expertise to guide you through the entire process. Well-informed agents know the ins and outs of the local market and have a strong online presence. Most buyers won’t visit a home if it doesn’t have a great online description with highquality property images. Before hiring an agent, look at their portfolio of homes for sale to see how they present clients’ properties, make sure they have a successful sales record in your area and read testimonials from previous clients. Coldwell Banker Residential Brokerage independent agents focus on ethical conduct, the newest technology and strong relationships with their clientele. They are also connected to a broad global network, with approximately 92,000 agents in 44 countries and territories, so your listing will be promoted to out-of-state and international buyers, greatly expanding your pool of potential buyers.
President, Southern California Coldwell Banker Residential Brokerage
Before hiring an agent, it’s best to meet in person, or via video chat, and ask lots of questions to make sure he or she has what it takes to ensure a smooth home buying or selling experience from start to finish. Contact your local Coldwell Banker Residential Brokerage branch office today to discover the many advantages of working with an agent affiliated with the most established and successful real estate brand in Southern California. To view all available homes in your area, visit ColdwellBankerHomes.com.
August 10 - August 23, 2019