MKT 500 WK 8 Assignment 3 - Part C Your Marketing Plan
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From the start of this course, you have accessed the Interactive Marketing Plan tool and used the step-by-step guide to complete Part C of your marketing plan. You are required to submit a marketing plan for a hypothetical product-based company. Your plan must include the company’s social media strategy, and information collected from Steps 6-7 of the Interactive Marketing Plan, located in the course shell. Note: Some elements may not be covered in the Interactive Marketing Plan and will require additional research.
Note: You may create and / or make all necessary assumptions needed for the completion of this assignment.
Write a six to seven (6-7) page paper in which you:
1. Develop the company’s branding, pricing, and distribution strategy.
2. Provide the following marketing strategy information:
a. Clas