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WATCH VIDEO http://vimeo.com/8839057


WE ARE

- A small creative agency - Based in Antwerp, Belgium - The A-team of strategists, conceptors, developers and virtual artists - Craftsmen with keyboards


HISTORY

- Started as a small web- / graphic design agency in 1998 - Over the years more focus on design, concept & strategy, covering diverse media - Joined the wonderful and elaborated international digital native cross creative ageny called Emakina group (Emakina, Emakina France, Emakina.nl, The Reference & Design is Dead)

- Grown into a team of 32 people


www.designisdead.com

www.emakina.com


for


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1

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CONCEPTING

OFFF BOOK


1 CONCEPTING How we come up with ideas


www.ideo.com


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


WATCH VIDEO http://vimeo.com/didmotion/offf-goalsandexpectations


Goals

Expectations


Goals

Expectations

What we want to reach with this project.

Expectations on the team, company and client.


ExpeGoctalatsions

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Expectations What we want on the team, to reach with company and this project. client.

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www.designisdead.com

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1 CONCEPTING

A

Goals & Expectations Fall back document Clear brief Rules for creativity


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


WATCH VIDEO http://vimeo.com/didmotion/offf-researchtopics


Event websites


Data visualizations


Many other topics


WATCH VIDEO http://vimeo.com/didmotion/offf-researchexamples


1 CONCEPTING

B

Research Different topics Outside of the obvious Quest for insights


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


WATCH VIDEO http://vimeo.com/didmotion/offf-insightstatistics


AGE GROUP

GRAPHIC DESIGN TYPOGRAPHY

15%

MOTION GRAPHICS

1%

INTERACTION DESIGN ILLUSTRATION ANIMATION

17%

3D

67%

PHOTOGRAPHY PROGRAMMING SOUND DESIGN DIGITAL CURATOR COPYWRITING 0

22,5

45

67,5

90

18-24 25-35 35-44 65+


ACCURATELY UPDATED EVENT AGENDA

COMMUNICATION WITH OTHER VISITORS

TRAVEL GUIDE 21%

26%

40%

34%

31%

7% 66%

5% 3%

11% 20%

COMMUNICATION WITH THE SPEAKER

9%

HAVING A PERSONAL PROFILE 34%

15% 39% 36% 17%

12%

4%

9%

13%

14%

7%

27%

VERY IMPORTANT IMPORTANT NEUTRAL SOMEWHAT IMPORTANT NOT AT ALL IMPORTANT


WATCH VIDEO http://vimeo.com/didmotion/offf-insightsinterviews


1 CONCEPTING

C

Insights Trends, uncertainties, facts, rules, ... Opportunities


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


WATCH VIDEO http://vimeo.com/didmotion/offf-howmightwe


let users contribute to the main OFFF experience?


give artists more control over their lecture?


make the site interesting throughout the entire year?


1 CONCEPTING

D

Focus questions Questions for brainstorming Easy to understand Sparks the brain How might we...


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


WATCH VIDEO http://vimeo.com/didmotion/offf-brainstorm


H M W make the planning efficient?


H M W make the planning efficient?


HpromMoteWOFFF offline?


H M W give people tools for personalization?


rule 1: Think big!


rule 2: No breaking down of ideas!!!!


rule 3: Quantity before quality!


rule 4: Build on other oneâ&#x20AC;&#x2122;s idea!


rule 5: Draw it!


rule 6: Brainstorm in small bursts!


HMW

HMW

HMW

HMW

HMW

HMW

HMW

HMW

HMW


WATCH VIDEO http://vimeo.com/didmotion/offf-synthesis


HMW

HMW

HMW

HMW

HMW

HMW

HMW

HMW

HMW


HMW

HMW

HMW

HMW

HMW

HMW

HMW

HMW

HMW


Idea 1

Idea 2

Idea 3

Idea 4

Idea 5

Idea 6


Idea 2


Idea 2


Idea 2


# OF IDEAS

Brainstorming

Synthesis

Brainstorming

Synthesis

Brainstorming

Synthesis

Brainstorming

Synthesis

TIME


Idea 2

Idea 1

Idea 4

Idea 3

Idea 5


WATCH VIDEO http://vimeo.com/didmotion/offf-progressiveideas


E

1 CONCEPTING

Brainstorming Think big No boundaries No breaking down Quantity above quality Build on otherâ&#x20AC;&#x2122;s ideas Small bursts


1 CONCEPTING

E

Brainstorming

F

Synthesis Kill your darlings Accept chaos Find opportunities Brainstorm again Great ideas Fully worked out Not to detailed You get it when you hear it


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


WATCH VIDEO http://vimeo.com/didmotion/offf-prototyping


- +

- +

+

Apirak.com

+

Apirak.com Home | Login | Register | Contact

Home | Login | Register | Contact

Buy content

My Website

Blog

Forun

“RDX Wall Art: The Making Of” is a new short documentary highlighting

- “RDX Wall Art: The Making Of” iand new short documentary iand new short isa new short - isa new short documentary - highlighting iand new sho documentary - some of the pioneers highlighting iand new sho more ...

some of the pioneers highlighting more ...

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Media Archive | ome of the pioneers highlighting iand new sho

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Pages 1 2 3 4 5 6 7 . . . 120 121 122

Idea 2 - +

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RDX Wall Art: The Making Of” iand new short documentary iand new short isa new short sa new short documentary highlighting iand new sho documentary some of the pioneers highlighting iand new sho more ...

RDX Wall Art: The Making Of” iand new short documentary iand new short

1

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3

4 5

6

7

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1 CONCEPTING

Prototyping Answer a question Don’t get attached Doesn’t have to be digital Quantity before quality


1 CONCEPTING

A

Goals & Expectations

B

Research

C

Insights

D

Focus questions

E

Brainstorming

F

Synthesis

G

Prototyping


1 CONCEPTING What about the design?


1 CONCEPTING Some examples


HOMEPAGE


Twitter streams can generate a good general emotion.


OFFF 2011 - Let's feed the future http://offf.ws OFFF OFFF Logo Logo

Agenda

Google Tickets and Info

Travel Guide

About OFFF

OFFF TV

Archive

Current WORKSHOP

Currently speaking in the ROOTS room

Currently speaking in the OPEN ROOM

Artist's name

Artist's name

Artist's name

12h00 - 13h00

12h00 - 13h00

12h00 - 13h00

@TwitterUsername - 2 minutes ago

@TwitterUsername - 2 minutes ago

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@TwitterUsername - 2 minutes ago Proin quis tortor orci. Etiam at risus et justo dignissim congue. Donec congue lacinia dui, a porttitor lectus condimentum laoreet. Nunc eu.

@TwitterUsername 2 minutes ago

Proin quis tortor orci. Etiam at risus et justo dignissim congue. Donec congue lacinia dui, a porttitor lectus condimentum laoreet. Nunc eu.

@TwitterUsername - 2 minutes ago Proin quis tortor orci. Etiam at risus et justo dignissim congue. Donec congue lacinia

@TwitterUsername 2 minutes ago

Proin quis tortor orci. Etiam at risus et justo dignissim congue. Donec congue lacinia dui, a porttitor lectus


Seeper and Benjamin Rabe added as speakers to OFFF Barcelona 2011 12/27/2010

Seeper and Benjamin Rabe added as speakers to OFFF Barcelona 2011 5

5

12/27/2010

What's OFFF? Quisque commodo hendrerit lorem quis egestas. Maecenas quis tortor arcu. Vivamus rutrum nunc non neque consectetur quis pzlacerat neque lobortis. Nam vestibulum, arcu sodales feugiat consectetur, nisl orci bibendum elit, eu euismod magna sapien ut nibh. Donec semper quam scelerisque tortor dictum gravida.

Seeper and Benjamin Rabe added as speakers to OFFF Barcelona 2011 12/27/2010

When? June

Seeper and Benjamin Rabe added as speakers to OFFF Barcelona 2011 5

12/27/2010

Where? June

June

9 10 11

CCCB Barclona C/ Montalegre 5 08001 Barcelona Spain Google Maps

Take a look at the shedule

Find out more at Tickets and Info

Download the iPhone app

Get the OFFF book!

Seeper and Benjamin Rabe added as speakers to OFFF Barcelona 2011 5

12/27/2010

5

Tickets? General Pass â&#x20AC;&#x201C; 3 Day Ticket: 90 â&#x201A;Ź (sales tax not included, workshops not included)

Find out more at Tickets and Info

See what the industry thinks of the OFFF Festival

Explore our travel guide Navigation

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AGENDA


OFFF 2011 - Let's feed the future http://offf.ws OFFF Logo

Agenda Artists

Google Tickets and Info

Agenda

Travel Guide

All

Roots

Openroom

About OFFF

Workshops

OFFF TV

Showplace

Cinexin

Mercadillo

June 9th, 2011 9AM

10AM

11AM

12PM

13PM

Roots

About Roots

Artist name

Artist name

Artist name

Artist name

Artist name

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

9:00 - 12:00 - Roots room

10:00 - 11:00 - Roots room

11:00 - 12:00 - Roots room

12:00 - 13:00 - Roots room

13:00 - 14:00 - Roots room

June 9th, 2011 9AM

Openroom

10AM

11AM

12PM

13PM About Openroom


June 9th, 2011 9AM

10AM

11AM

12PM

13PM

Workshops

About workshops

Workshop name

Artist name

Artist name

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem elementum. Donec viverra auctor lobortis. Pellentesque eu est placerat dignissim. Morbi a enim in magna semper bibendum.

9:00 - 10:00 - Openroom

11:00 - 12:00 - Openroom

13:00 - 14:00 - Openroom

June 9th, 2011 9AM

Cinexin

10AM

11AM

12PM

13PM About Cinexin


Showplace

About showplace

Artist name

Artist name

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Mercadillo

Mercadillo is the place to exchange products, projects and ideas. A space where, specifically organized by OFFF, a selection of artists, entrepreneurs, inventors, hardware and software developers, among others, have the opportunity to present their work through a rotating showcases program: 15 minutes to Feed the Future. They also have the opportunity of selling it at a stand during the whole festival, and also a designated area forprivate meetings, chats and business, strategically located near the bar. The Mercadillo is meant to be a reflection of an emerging network of new business talents who work outside the mainstream: circuit bending snipers, robotics or interface designs; independent cells of creative activity; economy 2.0 guerrillas. A place to discover and to be discovered.

During the entire festival - Showplace During the entire festival - Showplace

Speaker's Corner

Artist name

Artist name

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor

Speaker始s Corner is the place where to meet and get to know people. A multipurpose space, something between a bar and the mercadillo, made for socializing. In Speaker始s Corner, you can have a beer with your friends, say hello


Artist name

Artist name

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Mercadillo is the place to exchange products, projects and ideas. A space where, specifically organized by OFFF, a selection of artists, entrepreneurs, inventors, hardware and software developers, among others, have the opportunity to present their work through a rotating showcases program: 15 minutes to Feed the Future. They also have the opportunity of selling it at a stand during the whole festival, and also a designated area forprivate meetings, chats and business, strategically located near the bar. The Mercadillo is meant to be a reflection of an emerging network of new business talents who work outside the mainstream: circuit bending snipers, robotics or interface designs; independent cells of creative activity; economy 2.0 guerrillas. A place to discover and to be discovered.

During the entire festival - Showplace During the entire festival - Showplace

Speaker's Corner

Artist name

Artist name

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

Vestibulum mollis mauris enim. Morbi euismod magna ac lorem rutrum elementum. Donec viverra auctor lobortis. Pellentesque eu est a nulla placerat dignissim. Morbi a enim in magna semper bibendum.

During the entire festival - Showplace During the entire festival - Showplace

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Speakerʼs Corner is the place where to meet and get to know people. A multipurpose space, something between a bar and the mercadillo, made for socializing. In Speakerʼs Corner, you can have a beer with your friends, say hello to your favourite artist or, if youʼre brave enough, present your own conference at OFFF 2011. As Speakerʼs Corner offers everyone a mini-stage where anybody can go on and present their work, show their inventions, play an instrument or to put forward their theories, as crazy as they might be, for 15 minutes. Theyʼre the 15 minutes to Feed The Future, a bold format that opens in OFFF 2011 for the artist in you. Do you dare?

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TRAVEL GUIDE


Many people combine OFFF with a trip to Barcelona.


OFFF 2011 - Let's feed the future http://offf.ws OFFF Logo

Google

Agenda

Tickets and Info

Travel Travel Guide Guide

About OFFF

OFFF TV

Archive

Travel Guide Satellite

Coffee, party, ...

Food Food

Location A Street name 123 123456 State name http://www.locationwebsite.com +12 345 67 89 Score: 20

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Stores

Location A Street name 123 123456 State name http://www.locationwebsite.com +12 345 67 89 Score: 20

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Places to stay

Parties

Location A Street name 123 123456 State name http://www.locationwebsite.com +12 345 67 89 Score: 20

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Map

Terrain

Saved locations Location A Street name 123 123456 State name http://www.locationwebsite.com +12 345 67 89 20 votes

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Coffee, party, ...

Food Food

Location A Street name 123 123456 State name http://www.locationwebsite.com +12 345 67 89 Score: 20

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Location A Street name 123 123456 State name http://www.locationwebsite.com +12 345 67 89 Score: 20

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Location A Street name 123 123456 State name http://www.locationwebsite.com +12 345 67 89 Score: 20

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Saved locations Location A Street name 123 123456 State name http://www.locationwebsite.com +12 345 67 89 20 votes

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Location A Street name 123 123456 State name http://www.locationwebsite.com +12 345 67 89 20 votes

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PROFILE


The good thing about OFFF are the people you meet.


OFFF 2011 - Let's feed the future http://offf.ws OFFF Logo

Agenda

Google Tickets and Info

Travel Guide

About OFFF

OFFF TV

Cas Lemmens Conceptor/Strategist at Design Is Dead Antwerp, Belgium - 22 years old http://offf.ws/community/castemelijn Very interesting read on how to transform a community into an engine of positivity. http://t.co/tPlYqBz 2 minutes ago

Met at OFFF

cas@lemmens.me

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1

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CONCEPTING

OFFF BOOK


1

2

CONCEPTING

OFFF BOOK


WATCH VIDEO http://vimeo.com/didmotion/offf-bookgraphics


THANK YOU. QUESTIONS?

ISABEL JABLONSKI

ISABEL@DESIGNISDEAD.COM @ISA_JABLONSKI

WESLEY NIJSSEN

WESLEY@DESIGNISDEAD.COM @NOHOPEFORYOUNOW

CAS LEMMENS

CAS@DESIGNISDEAD.COM @CASTEMELIJN


Design Is Dead - OFFF 2011 Presentation