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carolyn appelbaum graphic designer


unique eyewear

y f t

unique eyewear about us

our team

designers

contact us

unique eyewear

brookside optical

6935 Tomahawk Road

14130 West 119th Street

7111 West 135th Street

Prairie Village, KS

Olathe, KS

Overland Park, KS

913.384-3937

(913) 390-9300

(913) 239-0000

Designing Brand ID

Brookside Optical is a unique eyewear store that provides custom frames in conservative to edgy styles that are all hand-crafted with the latest technology.


2012


r

ue

uniq

unique eyewear

wea eye


overland park

olathe

prairie village

unique eyewear


destination magazine

Collaborative Travel Magazine

DestiNATION Magazine is a travel and leisure magazine that is your go-to source for the quick weekend getaway. The magazine hopes to inspire the adventurous, ignite the spontaneous and to galvanize your inner-self.


2012


bloom’s taxonomy

Infographic

This infographic charts every project I completed at the University of Kansas according to the AIGA essential comptencies and levels of Bloom’s Taxonomy acquired.


2012


genuinely creative

Personal Design Philosophy Statement

This booklet explores my personal design philosophy and typographic sensibility, by using “genuinely creative� as the core expression of my identity.


2011


a representation of my view of the world

Client Book for Emily Austin

This booklet contains photos of Emily’s bedroom that show physical representations of how she views the world and how they coincide with her philosophies of design.


2011


putnam’s LANDSCAPE

MAINTENANCE

DESIG

N

unique eyewear

2012

2012

2012

Putnam’s is a landscape, maintenace and design

M&N is a wedding and engagement photography

Brookside is a store located in Kansas City that

company located in Kansas City

company out of Kansas City

specializes in unique, hand-crafted, custom eyewear

logos

Various Logos

A collection of various logos that were designed for school projects and different companies.


Sheila’ s

crusts& crumbs

SweetBoy

2012

2012

2012

Flawed is an online company that sells alternative

Sheila’s Crusts & Crumbs is an Old World traditional

Sweet Boy is an Old World traditional commerical

clothing, electronics, information, and supplements

bakery located in the Hen House of Leawood, KS

bakery comprised of homemade baked goods

2010-2012


The Common s

Green Meadows

TH

LANDSCAPE & MAINTENANCE

EU

NIV

E R S I T Y O F KA

NS

AS

2012

2012

2012

Green Meadows is a lawn, landscape and maintenance

Exoroben was the name my Summer 2012 intern

The Commons is an on-campus organization that

company located in Kansas City

group came up with to represent us

fosters upper level thinking and educational events


als Measurement, Materi

Minutegrin clean your teeth anywhere in minutes

rgy Center & Sustainable Ene

2011

2011

2011

This is a logo designed for the new engineering

Built For Two is a wedding photography company

Minute Grin is an on-the-go portable mouth cleaning

building at The University of Kansas

located in New Hampshire

system entirely created by me


| CSDF.org www.csdf.org

children’s skin disease foundation

Website

This website was created for The Children’s Skin Disease Foundation in California, while working at Intouch Solutions.


| CSDF.org www.csdf.org

| CSDF.org www.csdf.org

2012


get out the vote

AIGA Campaign Posters

AIGA’s “Get Out the Vote” campaign invites designers to create nonpartisan posters and videos that inspire the American public to participate in the electoral process and vote in the 2012 general election.


2012


sheila’s crusts & crumbs

Project Expansion

After creating only a logo, I chose to expand the project by creating a whole system for this bakery in Leawood, KS to use and have has their new identity.


2012


gherkin

Typeface Design

I wanted my typeface to be reflective of a place I traveled. London, England was my source of inspiration because of the modern and geometric architecture as seen in the Gherkin building.


The quick brown fox jumps over the lazy dog.

2012


LONDON LONDON Bridge Bridge

LONDON LONDON Eye Eye

Visit & Explore! Visit & Explore! EnglandEngland


LONDON LONDON Bridge Bridge

LONDON LONDON Eye Eye

Visit & Explore! Visit & Explore! EnglandEngland

LONDON LONDON Gherkin Gherkin


thank you

w:cargocollective.com/carolyn_appelbaum e:cnappelbaum@gmail.com p:913.593.5233

My Portfolio  

A collection of my work throughout college.