ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1 2 3 4 5 6 7 8 9 0( , . $ : ” ; ‘ & ? ! @ % * # ^ + - = _ ) Cooper Black is a heavily weighted, old style serif typeface designed by Oswald Bruce Cooper in 1921 and released by the Barnhart Brothers & Spindler type foundry in 1922. The typeface is drawn as an extra bold weight of Cooper Old Style. Though not based on a single historic model it exhibits influences of Art Nouveau, Art Deco, and the Machine Age. Cooper Black is a heavier version of Cooper Old Style which enjoyed particular popularity in the 1920s and 1930s, and also became somewhat iconic of the 1970s. The Cooper Old Style family was advertised as being for far-sighted printers with near-sighted customers. OswaldBruceCooper(March13,1879,MountGilead,Ohio-December17,1940)wasanAmericantypographer,calligrapher,teacher,andgraphicdesigner. He studied at Chicago’s Frank Holme School of Illustration, first as a correspondence student, then in person, with an interest in illustration. Feeling that this was not his forte, he pursued design, and after taking a lettering class from Frederic Goudy, pursued a career in type and design. In time he became Director of the Correspondence School of Typography for the Holme School. When the school closed due to financial difficulties, Cooper took it on himself to provide correspondence education to prepaid students. With Fred Bertsch he formed the design firm of Bertch & Cooper after 1904, providing ad campaigns for such accounts as the Packard Motor Car Company and Anheuser-Busch Breweries, with Cooper providing distinctive hand lettering and sometimes the copy writing as well. In 1914 the firm became a full-service type shop. Cooper’s anonymous hand-lettering for Packard ads formed the basis of the Packard font prepared at the direction of Morris Fuller Benton of American Type Founders.
Published on Mar 9, 2010