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australian hi-fi association

website advertising media kit 2012

HOME for australia’s leading specialist retailers and suppliers.......................................www.aushifi.com.au


a new advertising window to consumers and the trade Welcome to the new website for the Australian Hi-Fi Association, showcasing members to a huge audience as well as offering the average consumer an online resource which has simple navigation and is crammed full of the latest product news, reviews, dealer and supplier special offers and information about upcoming events. Supervised by veteran technology journalist, Peter Familari the AHA website was launched in 2012. A contemporary website targeting generation X and Y as well as attracting older buyers who have an interest in reproducing high definition movies and music in the home, car or street. We are pleased to offer the opportunity to promote your company on Australia’s premium audio-video website. It is a trusted website and an ideal advertising platform to reach a valuable part of the consumer market.

our audience The AHA website targets consumers with an interest in reproducing music and movies in the home, car or while they’re on the move. It uses social media networks such as twitter and Facebook to reach younger consumers with the message that high definition music and movies from their iPhones, iPods or iPads is as close as a visit to one of our member’s stores. Older more experienced consumers are also amply catered for with news and reviews of specialist products usually ignored by the mainstreet media outlets.

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web highlights Created in 2012, the Australian Hi-Fi Association website is a premium online resource for consumers and the industry offering daily updates and an interactive platform for audio-video enthusiasts and novices alike.

Key Features • Easy to navigate for consumers who can quickly get the information they need • Brand and retailer locater by postcode or suburb • The latest news • The latest product reviews • Soon to come, a consumer forum monitored by an industry veteran

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Valid from April 2012

AHA website rate card FRONT PAGE Top Banner 960 X 90 px 15 seconds every minute $2500 (6 months) Benefit: 3 full look-up pages Tower Ads 300 x 250 px (right hand side) Position 1 (top) $3000 Position 2 $2750 Position 3 $2500 Position 4 $2250 Position 5 $2000 Position 6 $1750 Position 7 $1500 Benefit: 2 full look-up pages Position 8 (for dealers only) $100 Benefit: Direction to the dealers website

(6 months) (6 months) (6 months) (6 months) (6 months) (6 months) (6 months)

NEWS SECTION

per month

Dealer profile (free) Changes Daily links to dealer profile & dealer website

Tower Ads 300 x 250 px (right hand side) Position 1 (top) $700 (6 months) Position 2-8 $600 (6 months) Benefit: 2 full look-up pages

BUYERS GUIDE & REVIEWS SECTION Tower Ads 300 x 250 px (right hand side) Artwork for advertisements should be JPG or PNG format TV SECTION Position 1 (top) $800 (6 months) Position 2 $700 (6 months) Position 3 $600 (6 months) Position 4 $500 (6 months) Benefit: Listed in both Buyers Guide & Review Section 2 full look-up pages need to be in a PDF format, A4 size

CUSTOM AUDIO SECTION Position 1 (top) $600 (6 months) Position 2 $500 (6 months) Position 3 $400 (6 months) Position 4 $300 (6 months) Benefit: Listed in both Buyers Guide & Review Section 2 full look-up pages need to be in a PDF format, A4 size

HOME THEATRE SECTION Position 1 (top) $800 (6 months) Position 2 $700 (6 months) Position 3 $600 (6 months) Position 4 $500 (6 months) Benefit: Listed in both Buyers Guide & Review Section 2 full look-up pages need to be in a PDF format, A4 size

PROJECTOR / SCREEN SECTION Position 1 (top) $300 (6 months) Position 2 $250 (6 months) Position 3 $200 (6 months) Position 4 $150 (6 months) Benefit: Listed in both Buyers Guide & Review Section 1 full look-up page

AV RECEIVER SECTION Position 1 (top) $800 (6 months) Position 2 $700 (6 months) Position 3 $600 (6 months) Position 4 $500 (6 months) Benefit: Listed in both Buyers Guide & Review Section 2 full look-up pages need to be in a PDF format, A4 size

DIGITAL STREAMING SECTION Position 1 (top) $300 (6 months) Position 2 $250 (6 months) Position 3 $200 (6 months) Position 4 $150 (6 months) Benefit: Listed in both Buyers Guide & Review Section 1 full look-up page

LOUDSPEAKER SECTION Position 1 (top) $600 (6 months) Position 2 $500 (6 months) Position 3 $400 (6 months) Position 4 $300 (6 months) Benefit: Listed in both Buyers Guide & Review Section 2 full look-up pages need to be in a PDF format, A4 size

TURNTABLE SECTION Position 1 (top) $200 (6 months) Position 2 $150 (6 months) Position 3 $125 (6 months) Position 4 $100 (6 months) Benefit: Listed in both Buyers Guide & Review Section 1 full look-up page

HI-FI STEREO SECTION Position 1 (top) $600 (6 months) Position 2 $500 (6 months) Position 3 $400 (6 months) Position 4 $300 (6 months) Benefit: Listed in both Buyers Guide & Review Section 2 full look-up pages need to be in a PDF format, A4 size

ACCESSORY SECTION Position 1 (top) $200 (6 months) Position 2 $150 (6 months) Position 3 $125 (6 months) Position 4 $100 (6 months) Benefit: Listed in both Buyers Guide & Review Section 1 full look-up page

HEADPHONE SECTION Position 1 (top) $600 (6 months) Position 2 $500 (6 months) Position 3 $400 (6 months) Position 4 $300 (6 months) Benefit: Listed in both Buyers Guide & Review Section 2 full look-up pages need to be in a PDF format, A4 size 4


advertising opportunities site statistics • views per months (monthly average) • number of unique visitors • average duration key benefits • Be one of the first to feature on the AHA website

MONTHLY HISTORY

• Align your brand with the AHA’s values and code of conduct and reach a wide consumer base who trusts the website • Benefit from AHA’s industry and consumer newsletter AHA Contact details DAYS OF MONTH

australian hi-fi association inc abn 21 464 372 725 no. A0034917J

po box 111 hawthorn vic 3122

t 03 9824 2929 f 1800 638 384

e info@aushifi.com.au w aushifi.com.au


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