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#CaribbeanMonth CARIBBEAN TOURISM ORGANIZATION

CARIBBEAN MONTH UK & EUROPE SEPTEMBER 2018


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M E S S A G E

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C A R I B B E A N

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M O N T H

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O F F E R S

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C A R O L

H A Y

I N F O R M A T I O N

S P E C I A L

C A M P A I G N

C T O

T W I T T E R

C T O

M E E T

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C H A T S

M E D I A

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C A R I B B E A N

R O A D S H O W

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C A R I B B E A N

R O A D S H O W

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R O A D S H O W

C T O

H I G H L I G H T S

D I A S P O R A

M E D I A

L U N C H

London C T O

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C H A P T E R

M E M B E R S

N E T W O R K I N G

London

T O P

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F O R

C A R I B B E A N

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C A R I B B E A N

M O N T H

A C T I V I T I E S

M O N T H

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We are such a dynamic and diverse region supported by professionals who work tirelessly to promote the Caribbean. September is celebrated as Caribbean month and provides a wonderful platform to collectively promote the Caribbean. Carol I. Hay

Director of Marketing UK & Europe, Caribbean Tourism Organization

Join us, spread the word and showcase the Caribbean One Sea, One Voice, One Caribbean!

CARIBBEAN MONTH THE LOVE STARTS HERE!!! Want to create more awareness for your Caribbean product or service? Why not participate in Caribbean Month.   You can be involved in a number of activities the Caribbean Tourism Organization is coordinating or organise your own bespoke event.    With our joint activities we can create a huge “Caribbean Splash” and bring the Caribbean to the forefront of people's minds.  


LOVE CARIBBEAN

Join the ‘Love Caribbean’ Special Offers Campaign for consumers during September 2018. Members can participate in this campaign by supplying us with Caribbean offers, which consumers can book directly. These offers will be placed on the CTO website www.caribbean.co.uk and will be distributed weekly in the CTO consumer e-newsletter. Offers will also be promoted via sponsored post on our Love Caribbean social media channels.   If you would like to take advantage of this opportunity, there will be a fee of £75+VAT, per offer. All offers will need to be valid for the entire month of September, and validity can be extended until the end of 2018 if so desired. For more information email Jamie-Lee Abtar at AbtarJ@caribtourism.com


CTO TWITTER CHATÂ

FRIDAY 7 SEPTEMBER 2018 3PM - 4PM


CTO TWITTER CHATÂ

THURSDAY 13 SEPTEMBER 2018 3PM - 4PM


MEET THE MEDIA

TUESDAY 18 SEPTEMBER 2018 AT 6PM - 9PM

VENUE: THE CINNAMON KITCHEN, 9 DEVONSHIRE SQUARE, LONDON EC2M 4YL FOR MORE DETAILS CONTACT JAMIE-LEE ON ABTARJ@CARIBTOURISM.COM


UPCOMING EVENT

#CTOROADSHOWSUK2018 Join the Caribbean Tourism Organization

CARIBBEAN ROADSHOW NEWCASTLE For further details contact Florian Devillers at DevillersF@caribtourism.com or call 020 8948 0057. Pre-registration required:   www.caribbeantravelguru.com/reg-form.html

R

19 September 2018 6:00pm9:30pm Assembly Rooms, Fenkle Street, Newcastle, NE1 5XU


UPCOMING EVENT

#CTOROADSHOWSUK2018 Join the Caribbean Tourism Organization

CARIBBEAN ROADSHOW LIVERPOOL For further details contact Florian Devillers at DevillersF@caribtourism.com or call 020 8948 0057. Pre-registration required: www.caribbeantravelguru.com/reg-form.html

20 September 2018 6:00pm9:30pm Doubletree by Hilton, 6, Sir Thomas Street, Liverpool, L1 6BR


Roadshow Highlights

CTO Roadshow Ireland Dublin, Galway, Cork


Roadshow Highlights

CTO Roadshow Scotland Aberdeen & Glasgow


Roadshow Highlights

CTO Roadshow England - South London & Brighton


Roadshow Highlights

CTO Roadshow -Â Channel Islands Jersey & Guernsey


CTO DIASPORAÂ MEDIA LUNCH

FRIDAY 21 SEPTEMBER 2018 11AM - 2PM

FOR MORE DETAILS CONTACT JAMIE-LEE ABTAR ON ABTARJ@CARIBTOURISM.COM


CTO UK CHAPTER MEMBERS NETWORKING

FRIDAY 21 SEPTEMBER 2018 6PM - 9PM

FOR MORE DETAILS CONTACT JAMIE-LEE ABTAR ON ABTARJ@CARIBTOURISM.COM


Top Tips for Caribbean Month n online 1. Run a media l or socia tition. e comp

2. Host your own bespoke roadshow.

5. Arrange sales calls at various retail outlets across UK &        Ireland. 8. R promun sales your otion on webs ite.

12. Host a radio campaign and offer a prize.

6. Orga training nise a with tra seminar vel tour ope agents, cruise re rators, se or airline rvation staff.

a anise g r O . 9 l schoo on – etiti comp essay or ng winni oster. p

13. Offer a special discounted rate to your destination.

ipate in 16. Partic or a trade r consume ir. /fa exhibition

17. Organise a summer BBQ for your clients.

3. Organise a cocktail evening with your top sellers.

7. Run a marke joint campa ting ign your tr with a partne de rs.

10. Host sales training and a drinks evening.

14. Con blog fo tribute a r Websit the CTO e on produc your destina t or tion.

18. familia Host a risatio for tra n trip agents vel /t operat our ors, blogge rs or pr to your ess destina tion.

4. Dist press r ribute a ele your m ase to contac edia ts on latest the develo on you pments r  or dest product ination .

11. Launch a new Caribbean brochure. 

15. Run a special offers campaign, targeting consumers.

19. Run a taxi advertising campaign.


Top Tips for Caribbean Month 21. Host a customer day with your main tour operators.

st an ebla e d n e S .  0 s 2 databa to your g  your featurin ribbean a latest C ws. ne

24. Participate in local contests. Consider donating a service or a      prize. 27. D ona to a  te mone y Carib good bean caus (E.g Scho . CTO e Foun larship datio n).

31. Host a webinar for travel agents / tour operators ’ staff.

nise skills a g r O . 5 2 for your training f staf aphy, (photogr , event edia social m ing). plann

28. Have a photo or video contest on Facebook.

32. Organise a gameshow training night.

nch 35. Re-lau e your onlin training me. program 36. Host a pub quiz night.

22. Organise a cocktail evening with your top sellers.

23. Ho st you’ din a ‘thank ne your lo r for custom yal ers a clients. nd

26. Prin newspa t a per supple m e n t on your de stinatio n.

29. Create an Instagram hashtag for the month of September.

33. Org an myster ise shoppin y sales b g and a l locatio itz in key ns a the UK cross an Ireland d .

37. Ho breakf st a press a and up st briefing dat on any e them produc new develo ts or pment s.

30. Host a breakfast or afternoon tea event for travel agents.

34. Register for joint- sponsorship opportunities with other travel brands.

38. Organise a planning meeting for your staff.


CTO CONSUMER MARKETING CAMPAIGN IN SURREY LIFE, SEPTEMBER EDITION CALENDAR OF ACTIVITIES AND EVENTS

CARIBBEAN MONTH


www.facebook.com/CTOUKEurope www.facebook.com/LovetheCaribbean @_LoveCaribbean @LoveCaribbean www.caribbean.co.uk www.onecaribbean.org www.caribbeantravelguru.com

Caribbean Tourism Organization Suites 52A & 53, 5th Floor AMP House Dingwall Road, Croydon CR0 2LX UNITED KINGDOM

Caribbean Month UK and Europe - September 2018  

September is celebrated as Caribbean month and provides a wonderful platform to collectively promote the Caribbean.

Caribbean Month UK and Europe - September 2018  

September is celebrated as Caribbean month and provides a wonderful platform to collectively promote the Caribbean.

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