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THORPE BRUCE VANDEMARK________________________________________________ PROFESSIONAL EXPERIENCE CAMPUS AD COMPANY, Raleigh, NC President/Owner 06/03 – Present • Recently sold the exclusivity of advertising for University of Pittsburgh Career Fair Corporate Directory and Job Search CD Rom • For past three years with exclusivity of advertising have successfully sold the corporate ads for the Clemson Michelin Career Center Career Guide. University Directories of Chapel Hill has printed 2000 copies each year. Campus Ad has paid the printing costs. • Sold $250,000 in career Center Guide and Yearbook publication support advertising. • Built a book of business that sold more university publication advertising than any other professional in the field ($2M in Canada and $250K in NC) Looking selectively to build business out of state. • Conduct sales and develop printing relationship with University Directories of Chapel Hill. • Successfully represented Student Media at the following universities: UNC, NCSU, NCCU, WSSU, ECU and Clemson. VIEW-AN-AD, Toronto, Ontario Independent Sales Representative, 1988 to 2000 Selected Achievements: - Closed an average of $200,000 a year in sales for six years with accounts throughout North America. Exceeded sales quota on a consistent basis despite periods of economic downturn. - Successfully secures accounts from major manufacturing companies, financial institutions, travel companies, the entertainment industry as well as a variety of small businesses. - Established the lowest “fall-off” rate within the company based on the ability to build and maintain excellent rapport with clients: strong follow-up strategies and strict collection policies assists in the closing of accounts. - Earned a reputation for identifying, pursuing and securing sales from unlikely market sectors. This was accomplished with creative thinking and innovative marketing methods. - Played a significant role in corporate growth from 16 to 32 programs and four national journals. Within a 6 to 7 year time frame grew the business to $2 million, 25 yearbooks and 7 national journals. • Responsible for the effective planning, managing, controlling and directing of all marketing and sales activities. Focused on securing new customers and expanding existing client accounts throughout North America. • Marketing – Identified market sectors based on sales goals through statistical analysis, trade shows, directories, journals, periodicals as well as through referrals and networks. Planned marketing and sales to target specific market sectors and to utilize the most cost effective method of promoting corporate image. • Sales – Set meting with personnel from universities, colleges and various companies. Prepared effective presentations and maintained open communication lines between all senior management. Employed cold calling techniques, skillfully gaining the audience of organizational decision makers. • Collections – Followed up with clients regarding outstanding accounts to answer questions, build goodwill and secure payments. • Customer Service – Provide technical details and advice to customers on advertising and printing in order to avoid discrepancies. Analyzed and resolved customer and production problems in a courteous, efficient and knowledgeable manner to ensure the satisfaction of both the customer and the production staff. SPRINT YELLOW PAGES, Chicago, IL Premise Sales Representative 2/1994 to 5/1994 • Completed National Sales Director’s sales training course, met and exceeded set weekly and monthly sales goals for the company within territory. Analyzed and defined sales force automation requirements, company requirements and new potential candidate placement opportunities with prospective client companies. SALES CONSULTANTS OF CHICAGO, Chicago IL Sales Recruiter, 1/1993 to 1/1994 Selected Training B.A., University of Toronto, Marketing Management Certification, Ryerson Polytechnic Institute References Available Upon Request

___________________________THORPE BRUCE VANDEMARK____________________________ 7709 Prospector Place Raleigh, North Carolina 27615 (919) 803-6640

REFERENCES Ms. Flora Riley Executive Director The Michelin Career Center Division of Student Affairs Clemson University Clemson, SC 29634 (864) 656-6000

Ms. Cheryl Finlay PhD Director Office of Student Employment and Placement Assistance 200 William Pitt Union Pittsburgh PA 15260 (412) 624-4444

Thorpe resume  
Thorpe resume  

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