Cabberra 16

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NEWS

04 - CABBERRA SIXTEEN

training room

route to take if you ask the question the wrong way it can easily contribute to a bad first impression.

Hello all,

Put a bit of thought and effort into what questions you ask your customers about which route to take. One example I heard was “the driver told me I would need to tell him where to go”. This is definitely not good enough and does not make us look good. In this case it would be much better to say “do you mind if I check my map quickly to make sure I am taking you the best way”. Instead of saying “um, I don’t know Fadden could you show me the way”, use what you do know and say something like “I don’t know Fadden very well, but I know it is in Tuggeranong is it best to go down the Monaro Highway?”

Happy New Year to everybody, I hope you had a nice festive season. This issue I would like to bring up the subject of what route to take your customer. I am sure most of you have heard complaints from customers about taxi drivers that didn’t know which way to go, I know it’s something that we hear about sometimes. I understand that you are never going to remember every street in Canberra, if you do you are much smarter than myself, but when you don’t know a place you need to be able to prove to your customer you can certainly find the place and work out the best route to take them. In a previous issue I talked about first impressions, and when you ask your customers where they are going and which

I am always impressed when I catch a taxi if the driver can give me a couple of examples of which way to go and ask if I have a preferred route. A lot of trips in Canberra there is more than one way to go that are much the same, and depending on time of day and traffic flow the best route to take may change.

The exciting new

Canberra Elite Mobile Booker Canberra Elite has a new mobile booker that makes booking taxis even quicker and easier. The mobile booker looks just like a Mobile Ap but can be saved and used on any version of smart phone. Encourage your customers to save the mobile booker to their phone. It’s easy! All they have to do is visit www.canberraelite. com.au on their mobile and the mobile booker is there for them. Customers can book quickly and easily, which is especially useful during peak times. The mobile booker has many other helpful functions. Customers can book a taxi now, or schedule future bookings. They can save their favourite pickup and destinations in order to make bookings in the future that much quicker.

FACEBOOK.COM/AERIALCG

Canberra Elite also have a taxi fare calculator so customers can plan ahead and make sure they have enough money to cover the fare. If they select ETA message with their booking, they’ll know when you’re about to pick them up and be ready and waiting for you. We have some exciting new features, which we are about to launch over the next couple of months as part of this new booking system. One of these features is the ability for passengers to prepay their fares. Prepaid fares mean guaranteed pickups and no chance of a runner. Remember get your customers to save the Canberra Elite Mobile booker to their home screens.

Always confirm with your customer that the route you are going to take is the way they would like to go. Even if you know for a fact that a different route is better, if the customer has a particular way they want to go that is the way we have to take them. Spend some time getting to know where all the suburbs are located, what the main roads are in each suburb and which roads will get you there. I think this is much easier if you use a street directory rather than a GPS, you get a much better picture in your mind of the layout of the streets and where the suburbs are in relation to each other if you are looking at it on a map. If you only use a GPS please make the effort and pick up a street directory, even if it is only to plan how to get to pick up points to begin with. Putting in the time to learn this will make you a much more professional taxi driver in the eyes of your customers and will have a lot of benefits for you and your image. I wish you all a good new year.

MICHAEL CLARE


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