L’ AMOUR DE SOI
Advances in Customizable Skin Care BY DR. LINDSEY PENNINGTON
W
hen reviewing literature and social media trends, the beauty market this year was dominated by skincare. Skincare, as a market segment, is growing faster than any other part of the beauty industry. Sales of skincare products grew by 13% last year in the United States, while makeup grew by only 1% in the same period. Online beauty retailers grew 24% in that time with skincare leading the way. Customers are moving away from harsh, scented products toward medical grade ones. The top skincare trends of this year include sunscreen, retinol, customizable skincare, DIY skincare, hyaluronic acid, niacinamide, and a continued movement towards prevention. With so many options available online and in stores, individuals can become overwhelmed with choices. Everyone has different skin types and needs and without an expert guiding skincare purchases, incorrect choices are often made. I recommend an examination with a board-certified dermatologist or facial plastic surgeon for a skin analysis to pinpoint your skin issues. For example, I see patients who assume they have dry skin when really the products they are
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| SBMAG.NET
using are stripping their skin and causing irritation. Once those products are discontinued and the correct products used, the dehydration resolves, and the skin normalizes. Pollution, sun exposure, and workplace stress have reached all-time highs, and are also contributors to the quality and aging of our skin. Tools are available and needed to help diagnose underlying issues. We analyze a person’s skin with the Skinscope LED which uses two light modes: a simulated daylight mode for reviewing visible concerns, and a LED-UV light mode for identifying underlying damage. This analysis, along with a review of an individual’s medical history and home medications, helps your physician make specific recommendations individualized to you. On the treatment side, one of the most exciting devices to recently come to market for skin care is the Skinceuticals Custom D.O.S.E. machine. We are one of only two offices in Louisiana to have the machine, and we are so thrilled to be